This document summarizes research on existing magazine covers. It notes that successful covers use contrasting colors, bold headlines and selling lines, and feature articles prominently placed in the center. The analyzed covers draw the eye to the middle with lighting and use subheadings and images that appeal to different audiences. The research will inform the author's own cover design by including a full-length portrait, sub images for wider appeal, and subheadings about interior content. An audience profile section categorizes the target 12+ male demographic interested in themes from the featured show across social classes.

1. Research
Celina Smith

2. Existing Product
Feature article
photo in the middle
of the cover.
headline is
bold and
colourful
writing to draw
attention to the
audience and it
links in with the
main character
of that movie
Masthead is bold
so the audience
know who is selling
the product.
Sub headings are the
same colour so they
look natural on the
poster.
The selling line
has gold in so it
is different to
the other
pieces of text
and stand out.
Lots of light in the
middle of the cover in
the feature article
photo so it draws
your eyes to it.
The background is
plain so the
colours jump out
more.

3. Existing Product
The selling line
is white so it
stands out from
all the black
and blue
Feature article picture
also contrasts making
you look into the
middle of the cover.
Sub headings are white
and a lighter shade of
blue so they stand out
but still look natural
and like they belong on
the cover.
Sub images
make the
magazine
appeal to more
than one target
audience.

4. Existing Product
Feature article picture is in
the centre making that the
focus also the person is
looking up so you notice the
Masthead quicker.
Sub heading down the
side where they are still
visible but don’t distract
from the main focus of the
cover.
Subheadings are in red
to stand out from the
white of the background
and the black of the
suit.
Sub image near the
heading so the
audience also
acknowledge it and
it doesn't get lost
in the cover.

5. Research Analysis
• What common features do the researched products have?
– They all have contrasting colours and subheading that stand out.
– On two on the magazines the selling line of the magazine is in bold and white.
– All of the selling lines are in bold.
– On all of the feature article picture it is a head shot that include shoulders.
• What aspects of the research will you include within your on work?
• I will include a feature article picture but I want a full length portrait
picture.
• I will include sub images to attract a wider audience.
• I will include sub headings to tell my audience more about what's inside
the magazine.
•

6. Audience

7. Audience Profile
Category Demographic Content to appeal to this audience
Age Range
12+ • My content will appeal to this age as is the
age for the show and my product will
include similar themes and styles
Gender
male • The show is male orientated and has a lot of
male characters
Psychographic
belongs • Part of a community with shared interest
Social Status
abc1 • Not specific to ant class