9. In a networked world, nonprofits need to work less like this Source: David Armano The Micro-Sociology of Networks
10. And more like this …. Some nonprofits are born this way, others have to make the transition … slowly .. With apologies to David Armano for hacking his visual! Source: The Micro-Sociology of Networks
15. Listen: Monitor, Compile, Distribute I took an American Red Cross class I thought was less than satisfactory. […] The local chapter director. called me to talk about it honestly. They care about me and they’re willing to go the extra mile. I am now significantly more likely to take another class than I was before.” - Blogger
24. January 11, 2010 Robust and Agile Listening and Engagement System Objective: Stakeholder EmpowermentSocial Content Rule Book Internal Capacity Building Wendy Harman, Red Cross
30. Loss of control over their branding and marketing messages Dealing with negative comments Addressing personality versus organizational voice (trusting employees) Make mistakes Make senior staff too accessible Perception of wasted of time and resources Suffering from information overload already, this will cause more
34. “For social media success, it is more important to try something new, and work on the problems as they arise, than to figure out a way to do something new without having any problems.” -Clay Shirky
58. How Networked Nonprofits Create Effective Social Media Policies …. Seek InspirationGet FeedbackBe organic and flexible Write in plain English Beta test them Summarize Rinse and Repeat
59. Transparency Networked Nonprofits consider everyone inside and outside of the organization resources for helping them to achieve their goals