With the emergence of tools such as Twitter, Facebook, blogs, wikis, LinkedIn, virtual worlds and more, it has become important to offer a more customer-driven, socially rich and collaborative model of service and content delivery from our libraries. Social media has few barriers. It's not about budget or acquiring the necessary tools. What we need are experienced social media staff who can lead our libraries into participatory environments for the benefit of all. Here you will find many key links and resources to support the workshop Revolutionising Libraries.

1. Social Media
Revolutionising Libraries
Judy O’Connell @heyjudeonline

3. Viewing and linking
Single view online
web pages for
information and
marketing

4. Choice & experiences
Portable, socially
powered, focused
on life-stream,
content, and
powered by widgets,
drag and drop, and
mashups of user
engagement.

5. Immersive & pervasive
Connections and
experiences
augmented and
transformed through
immersive technology
and smart data.

6. Library
http://www.miragebookmark.ch/most-interesting-libraries.htm

7. Library 2.0
The Dead Sea Scrolls online from Israel Museum’s Shrine of
the Book
http://www.miragebookmark.ch/most-interesting-libraries.htm

8. The King James Bible
required seven years to
translate and many
months for scribes to
copy.
Now we can have it
‘whispernetted’ into
electronic paper in
moments.

9. Once again, it was
a book that
inspired many
radical changes in
our society.

10. 6th August, 1996

11. Dangerous words ?

12. “Information technology
has become a participatory
medium, giving rise to an
environment that is
constantly being changed
and reshaped by the
participation itself.”
A New Culture of Learning ~
Cultivating the Imagination for a
World of Constant Change:
Douglas Thomas and John
Seely Brown
cc licensed ( BY NC SD ) flickr photo by Javier Volcan: http://flickr.com/photos/jdvolcan/943235734/

13. “The more we interact with
these information spaces,
the more the environment
changes, and the very act
of finding information
reshapes not only the
context that gives that
information meaning, but
also the meaning itself.”
DouglasThomas and John Seely Brown
cc licensed ( BY NC SD ) flickr photo by Andreas Blixt: http://flickr.com/photos/mr-blixt/4504547877/

14. Conversation Prism
www.theconversationprism.com

15. “You are what you share”
WE-THINK ~ Charles Leadbeater (2008)
cc licensed ( BY NC SD ) flickr photo by pntphoto: http://flickr.com/photos/pntphoto/20621245/

16. Library 2.0 +
“The library will prosper
only by making available
a much larger range of
material in digital form,
much of it stored on
computers owned by
other people and
organised by
communities of users
working with
librarians...”
WE-THINK ~ Charles Leadbeater
cc licensed ( BY NC SD ) flickr photo by Andreas Blixt: http://flickr.com/photos/mr-blixt/4504547877/

17. Library 2.0 +
“The library of the future
will be a platform for
participation and
collaboration, with users
increasingly sharing
information among
themselves as well as
drawing on the library’s
resources..”
WE-THINK ~ Charles Leadbeater
cc licensed ( BY NC SD ) flickr photo by mark raheja: http://flickr.com/photos/markraheja/354922945/

19. Social Media in Business
The 5 most popular social media activities
conduced by business in 2010
* Nielsen: Community Engine Social Media Business Benchmarking Study 2011

20. Content offered via social media
* Nielsen: Community Engine Social Media Business Benchmarking Study 2011

21. Increasing integration into own media
Plans for 2011 integration

22. 1 in 4 Businesses have Facebook presence

24. Social Media in EU Libraries
48%
37%
15%
Not interested Use social media Plan to use social media
* Social Media Use in European Libraries 2010 by EBSCO

25. Five top social media targeted by libraries
63%
55%
46% 46%
38%
Social Networks Blogging MIcro-blogging Widgets Social Bookmarks
* Social Media Use in European Libraries 2010 by EBSCO

30. MUSEUMS SPECIAL SECTION
The Spirit of Sharing
Published: March 16, 2011
SHELLEY BERNSTEIN lives with her computer. Most days she hunkers
down in her spartan office at the Brooklyn Museum where, as chief
technology officer, she invents ways to keep people visiting the museum
and its Web site, brooklynmuseum.org.
Every night she bicycles home to the Red Hook section of
Brooklyn to be with Teddy, her beloved pit bull, and
monitors the institution’s presence on Facebook, Flickr,
YouTube, Four Square and Twitter, where it has nearly
183,000 followers.
Some of her projects — letting Web followers watch a 28-foot tepee
being built in the museum or inviting them to participate in a coming
exhibition by taking a visual art quiz — have led to a flood of invitations
to lecture at conferences around the globe.
http://goo.gl/ipahu

31. The Library Minute

33. Social Media in AU Libraries
• Facebook
• Twitter
• Youtube channel
• Foursquare
• Flickr
• QR Codes
• Virtual Tours
• Podcasts
• All kinds of events
cc licensed ( BY NC SD ) flickr photo by César Poyatos: http://flickr.com/photos/cpoyatos/5791320785/

34. UTS Library

40. • facebook

42. Powerhouse Museum
Love Lace International Lace Award and exhibition: behind the scenes
iPhone App
Explore Love Lace, a new contemporary art exhibition at the
Powerhouse Museum, Sydney featuring 134 artists from 20 countries.

43. Social Media
What does all this tell us about our services?

44. communication
Can you hear me now?!
cc licensed ( BY ) flickr photo by Pixel Addict: http://flickr.com/photos/pixel_addict/465394708/

45. cc licensed ( BY NC ) flickr photo by Frederic della Faille: http://flickr.com/photos/fred_dela/2285253737/

46. cc licensed ( BY SD ) flickr photo by kainet: http://flickr.com/photos/kainet/144703613/

47. cc licensed ( BY ) flickr photo by procsilas: http://flickr.com/photos/procsilas/47651477/

48. cc licensed ( BY NC SD ) flickr photo by Mrs Magic: http://flickr.com/photos/mrsmagic/5876276327/

49. “Social media presents
a unique set of
challenges for librarians
who are dedicated to
outreach and to
privacy.”
cc licensed ( BY NC SD ) flickr photo by sgs_1019: http://flickr.com/photos/visionwithin/133942287/

50. Libraries must be
present in the online
environment or fail to
reach customers using
this space.
cc licensed ( BY NC SD ) flickr photo by sgs_1019: http://flickr.com/photos/visionwithin/133942287/

51. The National Library of
Australia embraces
social media as a
community-building tool
and for corporate
communications. It
adopted a social media
policy in December
2010.
http://www.nla.gov.au/policy-and-planning/social-media

52. Will your library be
the first step or not
even be in the
game?
cc licensed ( BY ) flickr photo by Håkan Dahlström: http://flickr.com/photos/dahlstroms/5619142194/

53. Are you trusting
and listening to
your users and
giving them a role
in helping define
the future of you
library services?

54. Where do we begin?
cc licensed ( BY NC ) flickr photo by sadmafioso: http://flickr.com/photos/sadmafioso/5635073770/

55. Social media in libraries
Gambling on a strategy is easy

56. Social media in libraries
Gambling on your future is hard

57. Social media in libraries
It’s a high-stakes game!

58. Begin with
yourself

59. Understand how to connect,
communicate and collaborate
cc licensed ( BY NC SD ) flickr photo by brandoncripps: http://flickr.com/photos/brandoncripps/3156373103/

60. Where do we begin?

61. http://learningfundamentals.com.au/wp-content/uploads/Focus-mindmap-for-web.jpg

62. http://blog.brianpagan.net/wp-content/uploads/2011/07/Me-and-My-Ecosystem.png

63. Revolutionising Libraries

65. Personal learning environment – relying on the
people we connect with through social networks and
collaborative tools e.g. Twitter, Yammer.
Personal learning network – knowing where or to
whom to connect and find content professional
content
Revolutionising Libraries

66. Personal web tools – used for tracking our life and
powering our information organisation e.g. photos to
Facebook, pictures to Flickr, photos to Twitter
Revolutionising Libraries

67. Cloud computing – utilising open access between
sources and devices e.g. Edmodo, Evernote, Diigo.
Mixed reality – adopting e-devices and augmented
reality e.g. ebooks, QRcodes, Layar browser.
Revolutionising Libraries

68. Where do you
fit in?

69. http://heyjude.wordpress.com
http://www.facebook.com/judy.oconnell
http://twitter.com/heyjudeonline
http://libraryschool.campusguides.com/socialmedia