1. Survey Monkey Results
Results and analysis from a questionnaire that was
completed through survey monkey, an online
survey creator

2. Question 1- Are you Male or Female?
The first question was
a generic closed
question asking
whether the
respondent was male
or female. From this I
found out that the
majority of people that
answered my
questionnaire were
female with 88.89%.
This shows that mainly
females are interested
in spending time
answering a
questionnaire online
about topics they are
interested which
means that my target
audience is aimed
towards females rather
than males.

3. Question 2- How old are you?
From this question I found out
that the majority of people that
answer my questionnaire were
between the age of 15-24 with
77.78%. I aimed he questionnaire
to people between these age
groups since this is the age group
that my magazine will be aimed at
so I thought it would be best to
find out from my target audience
what they would want from my
magazine. I also have a reply
from a different two different age
groups which gives me a more
varied idea of what other age
groups would prefer to read in a
music magazine which reduces
how bias the questionnaire
results are.

4. Question 3- What genre of music do you normally listen to?
In this question I found out what
my readers would rather read
about and what music they
normally listen to. From this it
shows that the majority of my
respondents prefer to listen to a
bit of everything with 77.78%.
This shows that readers prefer
to read about many different
types of music instead of
focusing on one type of music.
Due to this I think I will create a
magazine with a very large
range of music so that I can
target a very wide target
audience and be able to cater to
everyone who would read my
magazine.

5. Question 4- Do you read music magazines?
In this question I
asked a very basic
closed question to
find out whether my
target audience
actually red music
magazines. This
helps me to find out
the percentage of
people that would
read my magazine
and what ideas that
they believe should
be in the magazine.
The majority of
people said yes they
did with 77.78%
which allows me to
have both ideas
from people who
read and don’t read
music magazines

6. Question 5- Do you like music magazines to cover one genre or more?
From this
question I wanted
to find out
whether my
readers would
prefer to read
about many
different genres or
just focus on one
type of music. The
results show that
most people
prefer to read
about many
different genres
so I will use this
result in my own
work to create a
magazine that
targets many
different genres

7. Question 6- Do you like to know about the latest release?
From this question
I wanted to find out
what sort of things
to include in my
actual magazine.
This question
focused on latest
releases and the
result gave a
unanimous result
with 100% saying
yes to knowing
about the latest
releases. This
means that I will
use this in my
magazine and
have latest
releases on the
front page or
clearly in the
contents page.

8. Question 7- How do you prefer your music?
In this question I
wanted to find out the
most desired way of
listening or owning
music. This would help
me get an idea of what
sort of advertisements
to put inside the
magazine about latest
releases. This question
shows that the majority
of people prefer to own
a hard copy of their
music with 55.56%
which is only just higher
than downloading
music. This means I will
incorporate both types
of music adverts in my
magazine but highlight
CDs more than
download

9. Question 8- What type of story do you like to read in a magazine?
In this question I wanted to get
ideas of what my main story
should be about. I found out
that the majority of people
prefer to read about new artists
with 50% but life stories are also
pretty close with 37.50%. This
means that for my main story I
will have to chose a story that
could use both new artists and a
life story for example behind the
scenes of a new up and coming
artist. I believe that most people
would want to read about this
since it would capture the
attention of the readers and it
satisfies the curiosity in
everyone about other peoples
lives.

10. Question 9- What is appealing in a front cover?
In tis question I wanted to gather
ideas for my front cover and how to
layout the front cover. I wanted to
find out what is the most important
attraction that encourages people to
read the magazine. I found out that
the two most important parts were
the main picture and the main story
but the main story was slightly
higher than the main image with
44.44% whereas the main picture
had 33.33%. This shows that
people are more interested in a
catchy and appealing main story
that they can read and become
engaged in. From this I will
combined both aspects and
exaggerate the main story so that
more people would be interested in
buying and reading my magazine.

11. Question 10- Do you attend music events?
In this question I wanted to find
out what sort of puff promotion I
could add onto my front cover.
My first idea was to have a
competition for tickets to a
music event so I wanted to find
out whether my readers have
been to a music event and
would be interested in going.
The majority of people said they
had not been to one but they
wanted to go to one and then I
received two comments about
what sort of music event should
be used. One was Vfest and the
other was concerts in general
which gave me two ideas of
what my readers would prefer to
win tickets for.