Social Mediaserving frequency forPersonal Branding
A Bit of MEPersonal Branding PractitionerA Social Media EnthusiasmOwner of Pingfans, Social Networkand Online Community ConsultantFounder, FreSh (freedom of sharing)
Tempting Foods…I want to eat all… (is it good for me?)
If.. SOCIAL MEDIA is A FOODI want to each it every hour (is it good for me?) hour..
Which one you choose to eat?Ehm..Ehm How about.. All I can eat? about
The SOCIAL MEDIA hypermarketvery huge diversity with a lot of rules.. No one can use all at ones
Social Media Combinationbe wise… choosing social media platform
Which Social Mediathatth t good for me? df ?How often I should use it?
GRAINSObjectives: Direct EngagementServings (Recommended Frequency): 6 – 11 servings per dayTips:Make sure you’re in a two-way conversation with people consistently
MicrobloggingMi bl i( Twitter and similar platform..) Tweet related valuable content Follows people that talking the same content Send DM Mentions them @ Mentions them @ ReTweet them
FRUITS & VEGETABLESObjectives: NOT JUST YOU… SHARE ABOUT THEM TOOServings (Recommended Frequency): 4 – 5 servings per dayTips:people will appreciate your kindness because you are recognizing them in front of new potential fans and followers and therefore helping them get knownpotential fans and followers and therefore helping them get known
Social Networking S i lN t ki( Facebook Page/Groups, MySpace, etc..) Create active engagement. Don’t just “like”, write a true comment about it and get j , g more involved Mentions them @ to attract their attention Mentions them @ to attract their attention ReTweet them and add your opinion Quote people you like by sharing their profiles and videos on Facebook and re‐post on your blog id F b k d bl
MILK,MILK CHEESE and YOGURTObjectives: IT SHAPED YOUServings (Recommended Frequency): 1 – 2 servings per dayTips:Use it to show your USP ( Unique Selling Prepositions )
Web Videos and PicturesW b Vid d Pi t( YouTube, Flickr, Picasa, Instagram, Twitpic, etc..) Twitpic, Yfrog,.. Others thing that make you possible to send pics through twitter p g Post videos on your custom Youtube channel, or get Post videos on your custom Youtube channel or get some interesting video and embed them on your blog and link them to your Twitter. Make a photomontage using Picasa [h // i i i [http://picasa.google.com], and post it on l ] d i your blog
MEAT, POULTRY, FISH BEANSMEAT POULTRY FISH, BEANS, EGGSObjectives: FOR YOUR OWN GOODServings (Recommended Frequency): 1 – 2 servings per weekTips:Content may be king but content curation is queen!it isn t just about information seeking, it s also about synchronizing a communityit isn’t just about information seeking it’s also about synchronizing a community
Website and BlogW b it d Bl( Personal Website, Blogger, etc..) Create your own valuable content and share it with others set up an RSS reader to pull interesting content for you just select what you like and share it just select what you like and share it
Rebalancing Your Media Di tR b l i Y M di DietWired Magazine release the “Media Pyramid”establishing guidelines on gaming, social media, and entertainment in our bli hi id li i i l di d i imodern society.
Media Pyramid by Wired Magazineestablishing guidelines on gaming, social media, and entertainment in our modern society. entertainment in our modern society
Remember.. Remember1. Social Media is not just about Twitter, Facebook or YouTube. Its about identifying where your customers are spending more time and going to them.2. I Its not just about number of followers or fans. j b b f f ll f Don’t beg the wrong ones for likes and followbacks. Waste of time and resource.3. Its not just about creating accounts in all social networks. Its about identifying the ones which can help your business. I b id if i h hi h h l b i
Thanks m. 6281319031114 b. www.pingfans.com w. blog.caturpw.com in. www.linkedin.com/in/caturpwAll picture in this presentation is copyrighted to their respective owners.