Question 4: Who would be the audience for your media product? Question 5: How did you attract/address your audience?

1. Question 4:Who would be the audience for your media product? The audience I have aimed my media product at are teens/youths.

2. My target audience for my title sequence is for teenagers between the ages of 15 and 20. This has slightly changed since my planning and research because of the ideas and cinematography used in my title sequence.

3. In the previous slide I mentioned that my target audience had slightly changed, this is because I feel that after watching the title sequence, the age gap has narrowed from 15 – 24 to 15 – 20 or possibly even 19. I also mentioned in my blog post about the target audience only being females, I think that this has now broadened and males will also watch this film as much females. I have changed this decision because my title sequence is similar to the TV series Skins which has both make and female audiences.

4. Here is a description of our target audience; what they get up to and what they like. You are always up to date with the latest fashion on the high street and checking trends in magazines like More and copying trends from other teens around you.

5. You love to know all the gossip that is going on with the hottest celebs.

6. Always know the latest films, music and gossip.

7. Always up to date on the latest fashion brands and like to hang out with your friends.

8. You love going to parties but always make time to do your work and study.

9. Checking what your friends are up to using social networking sites on your mobile or laptop.

10. Psychographics'. Psychographics' relates to my audience’s personality, interests and lifestyle and how they think about themselves. I think that my target audience are achievers, they set goals and try to reach them usually something that will give them an adrenalin rush. Succeeders, people who dream of where or what they want to be and reach it. And finally radicals, people who are totally different to everyone else. I feel that my target audience will feel a part of all of these.

11. Question 5;How did you attract/address your audience? I attracted my audience by doing some research into what they liked.

12. I used Facebook to ask our target audience for their opinions on our title sequence. I chose to use Facebook as it is a site that our target audience would use. These are the questions that we asked our target audience: Would you want to watch the rest of the film? Did you personally like the title sequence? What sort of genre do you think this film fits into? Do you feel like you want to get to know more about any of the characters? Do you think that the characters were realistic? Any overall comments about the film and what you liked and didn’t like about it?

13. Responses.