P7

1. Proposal
1
Working Title:
Lost in communication
What is it called? This can change if you think of something better later
Audience:
My film is rated an 18 but my target audience will be between the ages of 16- 24. I have chosen
this specific age range because this around the age when audience expand their knowledge for
entertainment and as part of growing up. They are opening up to too many different types of films
or other media. Also, for obvious reason it’s a horror film in which It could frighten the younger
audience member or maybe older audience. When the audience are at an age when they start
getting into horror, that’s the perfect aiming audience that would take a serious interest in these
films.
This film will be aimed at a male audience because horror is mainly aimed at the male audience.
Particularly higher age rated horror at say ‘18’ is considered ‘cool’ from this particular age range
when it comes to this genre of films. Mainly because of the violence and gore that if anyone can sit
through then they have done a good job. Also, the characters that appear in the film are mostly
towards this age group with them being my friends and most of them are male.
When it comes to what social status this film would be aimed at it would be towards middle class
people. I have put my audience in this particular social group because that’s the film’s social
group. Most of this film is set in a normal average looking house as well as having middle class
people fitted into the film. Whilst I don’t consider there to be particular social class this film is aimed
at. If had to pick one I would go for middle class because then audience can relate to some of the
scenes that are going on.
Psychographically this film is aimed ‘belonger’ due to the setting and the area of where the person
is in the film. This is a character that isn’t really going any work stay in the same day to day life. He
doesn’t own a lot of money and we see the character slowly deteriorate as the film goes on so that
wouldn’t be placed in ‘achiever’. It also wouldn’t be place ‘emulator’ with them wanting to gain
power whilst ‘achievers’ are already powerful. It would have to go into belonger because the
character in the film is happy with going around killing innocent people and that’s the psychotic
part. I would also place this film’s audience as a ‘type A’ group of people. It’s about showing how
psychotic some people can really be and how you can’t trust everybody
Who is your audience? Be very detailed; age, gender, social status, psychographic etc. Use
the Audience Classifications PowerPoint on Blackboard to help you develop this section.
Why would your project appeal to this person? Discuss each audience element in relation
to content (why would your product appeal to the age group? Why would your product
appeal to the gender? Etc.)
Rationale (approx. 100 words)
Through doing my FMP I will be re-living the main different projects that have occurred over the
year. This includes creating the magazine that which was the main objective for project four. Along
with this I have also practiced my video editing skills this year for a video game and a short film
that was made at the start of the year. This year especially I have got confident in my skills for
Premiere pro. We have also used use garage band for our audio and used Adobe illustrator for
any other additional editing. So, I have experience with that as well.
Review your progress throughout the year- what skills and knowledge have you acquired?
How has the subjects you have studied this year informed your choice for this project?
What have you studied and how will it have a direct impact upon your project?
Project Concept (approx. 200 words)
My project will include:
 Videos: sneak peek/teaser trailer/full trailer/music created for it
 DVD cover art
 Posters: teaser poster/second poster/4x character posters
 Front cover magazine and article
For my FMP my concept is to be making the many different types of promotion for my short film.
My plan is to include all the different ways as successfully as I possibly can. This will include
making multiple trailer that are often regarded as the common way of promotion. These trailers will

2. Proposal
2
be released with original music that I should also make. I will also make DVD cover art as another
way of selling the film. I want to make something in relation to print as well when it comes to
magazine. in this magazine there should be an interviewer conducting an interview on questions I
have made myself. I will also be making posters for my film as a form of promotion. These will be
done by professional photography that has been taken.
With research I have researched intro various camera movement/shots that shall be used in the
film. As well as looking into existing products with them being posters, DVD’s and posters.
Through this I have been inspired by a variety of ideas that aren’t just horror which I can include for
my promotional material. I have also generated a variety of question that could be asked during
the interview process in the magazine from looking at previous ones.
What is the concept for your project and what are you going to make?
What research will you need to conduct and how will it help you make your project/
Evaluation (approx. 50 words)
There are many different means and ways that I am planning to evaluate my work through the
weekly reflections that I will be doing at the end of each week I will also being conveying surveys
to see what my strengths and weakness may be from the outside public, this will help gather a
second opinion on my work.
How do you plan to evaluate the work? Reference conducting on-going evaluation and your
final self-reflection, analysing your work and its outcomes.

3. Proposal
3
Schedule
WEEK OVERALL PLAN SPECIFIC TASKS
1 Initial Response +
Proposal
Initial reaction
 My set ideas whatare
the plans thatI’ve got for
my project? What am I
good at? What can I do
to improve this?
Mind maps
 Mind maps x3 potential
ideas
 Mind maps x3 actual
ideas
 Analysing the mind
maps and seeing what
information Igot from
them
Mood boards
 Create multiple mind
maps,remember to
include one on camera
shots and locations
 Analyse these mood
boards talk about
patterns and influences
Proposal
 Decide on the title for
my project.
 Talk aboutaudience.
What are you aiming for
and what works best?
 Review any skills you
have quired over the
past year and why
these will be useful
for your projects
 Concept idea of what
you are going to do
for your project. What
will be made? What
research will have
need to be made so
that it’s best quality?
 How do I plan on
evaluating my work
and the outcomes
that come out of it?
 Create a timetable to
organise how my
following weeks will
plan out.
 9 resources on my
Bibliography
Weekly reflection
2 Product + Audience
Research
Research
 Research into previous
products:trailers,
posters,magazines and
music.

4. Proposal
4
Research analysis
 What influence does this
have to my later
products?
 How do all these
products link?
Survey Research
 What do my audience
think of horror films?
 Do they think horror and
comedycan be played
off well?
 ETC.
Survey Analysis
 What do these answers
say aboutmy
audiences?
 From the information I
have. How can I appeal
to this audiences?
Primary Research Survey
 One two to one
interview with various
people getin depth
answers.
 Analyse the answers
from the interview
Research Evaluation
 Compare the answers
that I got from my
primaryand survey
research.
 Which method is the
bestwhen it comes to
find out your audience?
Weekly Reflection
3 Production Experiments Poster
 Make a Production
experiment poster.
 Screen record the
process of it.
 Explain the process:
explaining how you
did it and why you did
it.
Test shots/Camera
movements
 Make various test
sand camera shots.
 Try out various pieces
of equipment see how
they work
 Talk about what
worked and what
didn’t work
What was I happy with?
What changes would I make
and why?
What ideas did like enough to
keep for my final idea?
Weekly Reflection
4 Pre-Production and Pre-Production

5. Proposal
5
Planning  Create potential
layout for posters,
DVD covers and
magazines.
 Decide on the colour
scheme looking at
various colour wheels
on what’s right.
 Create storyboards
for my trailers
 Describe an prepare
for any props or
equipment that will be
needed throughout
the project.
 Make a contingency
plan. Talk about the
potential issues that
could go wrong during
filming and how they
can be solved.
 Create a health and
safety plan and talk
about the various
problems that will
occur as well. Explain
how you can avoid
these issues.
Draft the article for my
magazine
Weekly reflection
5 Production Start filming
 Go to Sherburn and
film any shots that will
be needed.
 Make sure that
various test shots are
done before hand so
that everything looks
great
Start editing my Music
 Use Garage band for
this.
 Remember to take
screenshots and take
time to talk in the
process log
Make a start with the DVD
cover
 Layout
 Screenshot and
process log
Make a start with my
magazine
 Type out the article
 Process log and
screenshot
Weekly Reflection

6. Proposal
6
6 Production Take photos
 These photos will be
used for the posters
and the DVD
DVD cover
 Photoshop the
images
 Get DVD cover
finished
 Screenshot and
process log
Poster one
 Use photoshop
 Process log and
screenshots
 Finished
Start Character poster x2
 Use photoshop
 Make start
 PL and screenshots
Add the photoshopped photos
onto my double page spread
so that’s finished.
Start the front cover of my
magazine.
Weekly reflection
7 Production Finish filming
 Film the rest in York.
Do various test shots
 Start editing
Make start on my second
poster
 PL and screenshots
Finish editing my music
Finish my character poster x2
Finish the front cover of my
magazine
Weekly reflection
8 Production Continue editing
 Compile the clips
filmed in Sherburn
and the ones in York
 Add my music
 Get my trailer finished
and exported
 PL and screenshots
Character posters x2
 PL and screenshots
 Get finished
Finish my second poster
Put all my work on a
PowerPoint
Weekly reflection
9 Evaluation Directors commentary notes
need making
Evaluate each section of my
pro forma
 What I did and why it

7. Proposal
7
was done?
 What changes had to
be made due to
contingency or other
issues?
 Talk about any issues
that might have
occurred during the
production process.
Evaluate my production
 What was made and
did anything change
from my initial plan?
 Why was this different
from my planning?
Strengths and
weaknesses of my
products
 Compare my products
to previous existing
ones
 How did I appeal to
the audience that this
was targeted to?
Directors commentary
 Record me reading
out my script
 Make a start on the
editing
Weekly reflection
10 Development +
Contingency
Directors commentary
 Finish editing
 Make a PowerPoint.
Talking about
everything that was
gained from making
this
Make sure that all work is
completed and posted on your
blogger account.
Refine all completed work by
sending it to my tutor and
seeing the feedback that they
give to me.
Weekly finish
Bibliography
At least 7 sources total and should include books, videos/films/video games, magazinesand
newspaper articles etc.
1. Focus Features. Nocturnal Animals official Sneak peak of the teaser trailer (Sep 14th
2016)
Link:https://www.youtube.com/watch?v=hIa5cuW4K0I
2. Stephen Jones. The Art of Horror An Illustrated History (Sept 1st 2015)
Link:https://blackwells.co.uk/bookshop/product/9781495009136?gC=5a105e8b&gclid=Cj0KC
Qjwmpb0BRCBARIsAG7y4zbM6lInO98aSjd16Y7krvZJK09eC40jjxVBco78WIBn0Ag_QPrQeJ
8aAnvQEALw_wcB
3. Mary Harron. American Psycho trailer (21st April 2000)
Link:https://www.youtube.com/watch?v=5YnGhW4UEhc
4. MUO. How to Use GarageBand: A Step-By-Step Guide (Dec 11th 2019)

8. Proposal
8
Web link: https://www.makeuseof.com/tag/download-guide-to-garageband/
5. Empire. Wolf creek 2 Magazine article (February 2014)
6. Jennifer Kent. The Babadook trailer (Jan 17th 2014)
Link: https://www.youtube.com/watch?v=k5WQZzDRVtw
7. Blain Brown. Cinematography: Theory and Practice: Image Making for
Cinematographers and Directors (2002)
Link:https://3sproduction.files.wordpress.com/2013/06/blain_brown_cinematography_theory_
and_practicebookos-org.pdf
8. M. Night Shyamalan. The sixth sense trailer (Nov 5th 1999)
Link:https://www.youtube.com/watch?v=3-ZP95NF_Wk
9. Danny Draven The Filmmaker's Book of the Dead: How to Make Your Own Heart-
Racing Horror Movie book (2010)