2. Terminology
• Circulation
– Giving out sheets. Such as magazines and newspapers.
• Hits
• -People that view someone's channel.
• Box Office Figures
• -How much a movie makes in cinemas/theatres.
• Ratings
• -What the movie is out of.
• Sales
• -Selling something for half price.
• -Discount.
3. Primary Research
• Definition
• -Doing some research about something.
• Advantages
• -When you do some research you can make notes of a PowerPoint/word document.
• Disadvantages
• -It can be hard to come up with ideas to research and then present them to someone.
• Example
• -Homework.
• -Interviews.
• -Questionaries.
4. Secondary Research
• Definition
• -Something that has been published.
• Advantages
• -Use that research and makes notes in your notebook.
• Disadvantages
• -You might not be able to find the correct answers for your research.
• Example
• -Internet research.
5. Quantitative Research
• Definition
• -Measuring the numbers of something.
• Advantages
• -Can provide answers.
• Disadvantages
• -Not easy to compare two examples.
• Example
• -Something that can be measured.
6. Qualitative Research
• Definition
• -Presenting as much detail of research to everyone.
• Advantages
• -Saves money.
• Disadvantages
• -Lose data.
• Example
• -Reviews.
7. Audience Research
• Definition
• -Measuring a specific sample of research.
• Advantages
• -Time saving.
• Disadvantages
• -Hard to measure and analyse.
• Example
• -Surveying.
8. Market Research
• Definition
• -The process of gathering data and to determine if the service will satisfy
customers.
• Advantages
• - Telling you where to do your marketing.
• Disadvantages
• -Can’t give 100% accurate results.
• Example
• -Making notes of recent data on a published topic.
9. Production Research
• Definition
• -Gathering information on the content of production related issues.
• Advantages
• -Helps scanning multiple marketplaces.
• Disadvantages
• -Time constraint.
• Example
10. Terminology
• Objective
• -The purpose of Terminology is documenting and promoting consistent usage.
• Subjective
• -Timbre-the character/ musical sound or voice.
• Valid
• -Specific to the legal profession.
• Reliable
• -Reduces ambiguity and increases clarity.
11. Harvard Referencing
Name of the film being researched;
Avenger’s: Infinity War
1. Russo, A. (2018) Avenger's infinity war
2. Starlin, J. (1992) Thanos The Infinity War
3. marvel. (2018) avengers infinity war https://www.marvel.com/movies/avengers-infinity-war
4. Article. (2018) avengers infinity war
