Who’s on What: Social Media Trends Among Communities of Color

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Pew Research Center's Internet & American Life Project

Senior Research Specialist Aaron Smith presented the Pew Internet Project's latest findings on the use of social media by communities of color: http://pewinternet.org/Presentations/2011/Jan/Social-Media-Trends-Among-Communities-of-Color.aspx

Technology

About the Pew Internet & American Life Project ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],1/25/2011 Technology and People of Color

Home internet & broadband use have grown steadily over the last decade… 1/25/2011 Technology and People of Color

… even as racial disparities have persisted (although not for all modes of access) 1/25/2011 Technology and People of Color Gap between non-whites (black/Latino) & whites

Non-voice mobile activities grew dramatically in 2010… 1/25/2011 Technology and People of Color

… with African-Americans and Latinos leading the way 1/25/2011 Technology and People of Color

Mobile in action – health apps and information 1/25/2011 Technology and People of Color

People of color have equal or greater rates of usage on most major social media platforms 1/25/2011 Technology and People of Color

Social media in action – attitudes towards government outreach 1/25/2011 Technology and People of Color

Open for comments/questions! ,[object Object],[object Object],[object Object],[object Object],[object Object],1/25/2011 Technology and People of Color

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1. Technology Use by People of Color Overview of Pew Internet Project Research California Immunization Coalition Webinar January 25, 2011

3. Home internet & broadband use have grown steadily over the last decade… 1/25/2011 Technology and People of Color

4. … even as racial disparities have persisted (although not for all modes of access) 1/25/2011 Technology and People of Color Gap between non-whites (black/Latino) & whites

5. Non-voice mobile activities grew dramatically in 2010… 1/25/2011 Technology and People of Color

6. … with African-Americans and Latinos leading the way 1/25/2011 Technology and People of Color

7. Mobile in action – health apps and information 1/25/2011 Technology and People of Color

8. People of color have equal or greater rates of usage on most major social media platforms 1/25/2011 Technology and People of Color

9. Social media in action – attitudes towards government outreach 1/25/2011 Technology and People of Color

10.

Who’s on What: Social Media Trends Among Communities of Color

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