How to optimize your images - SES Chicago 2009 Presentation

1. -Matt Siltala Dream Systems Media

7. Go Viral; Info Graphics & Images In Viral Content

8. First Things First Post It On Your Blog

10. Sharing The Image Make It Easy

11. Info-Graphic Examples:

14. Why You Need To Optimize Lost Bored

15. Images In Viral Content Again, making sure you are using keywords in titles, images (alt tags) and where you can in the content. All the same rules apply, but these images can get picked up and that means more traffic to your site.

16. Using keywords like “snowboarding” in the title of post, in content etc.

17. These posts generally rank well with a decent “push” behind them.

19. It’s going to make people want to click, and read on

20. The more people click, the more people save, the more they share. This all leads to more traffic, and of course - MORE BACKLINKS. This makes the image more popular - All of this = GOOD for SEO (insert evil laugh)

22. Get Results 44,000 plus people have seen this image and now know about the website & over 60 people have been talking about it. This is JUST Stumble Upon too.

23. Control The SERPs

24. The retail industry is HUGE for images, we have over 1/2 of our customers (that we ask) buy because of doing an image search first.

25. Matt Siltala Dream Systems Media, Founder http://www.dreamsystemsmedia.com @Matt_Siltala on Twitter

26. If You Didn’t Like This Take it up with Kenny

27. Matt Siltala Dream Systems Media, Founder http://www.dreamsystemsmedia.com @Matt_Siltala on Twitter