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The 2016 - 2017 Guide to Visual Content Marketing

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Oct. 12, 2016
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The 2016 - 2017 Guide to Visual Content Marketing

Oct. 12, 2016
• 0 likes • 3,286 views

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Marketing

Presentation given during Pubcon Vegas 2016 on all things visual content marketing. This guide is a complete reference to working with visual content.

Presentation given during Pubcon Vegas 2016 on all things visual content marketing. This guide is a complete reference to working with visual content.

Marketing
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The 2016 - 2017 Guide to Visual Content Marketing

  1. 1. @Matt_Siltala

Editor's Notes

  • great info (which speaks volumes for storytelling) http://www.nytimes.com/interactive/2015/us/year-in-interactive-storytelling.html?_r=0
  • pay attention to the top performing visuals on Pinterest, FB, Instagram or Twitter (for example) and repurpose those for other networks - or use them in blog posts - take smaller trimmed down versions of big infographics and make them smaller digestable ones for Instagram or make animated gifs out of them for those type of networks.
  • MOBILE FIRST THINKING - think about using gif's, infographics and images to drive a message. "Image worth a 1000 words" - but make them friendly on MOBILE

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