APM Welcome, APM North West Network Conference, Synergies Across Sectors
Unit 30 LO2
1. Contents
4. LO2
5. ‘Sound of Pop’ proposal
6. Mind map final idea
7. Mind map alternative idea
8. Mood board final idea
9. Mood board and house style
10. Mood board alternative idea
11. Mood board and house style
12. Top of the Pops front cover annotations
13. Top of the Pops DPS annotations
14. Genre
15. Layout- front cover
16. Layout- DPS
17. Font styles
18. Fonts
19. My magazine house style
20. Colour
21. Magazine flat plan 1
22. Magazine flat plan 2
23. Magazine flat plan 3
24. Magazine flat plan
25. Spending power magazine masthead/ logo
26. Mast head name ideas
27. Front cover drafts
28. DPS drafts
29. Final drafts front cover
30. Final drafts DPS
31. Graphics layout of magazine front cover
32. Graphic layout of magazine DPS
33. Draft article
34. Location recce
35. Location recce
36. Location recce
37. Location recce
38. Production plan
39. Production plan
40. Production plan
2. Contents
41. Budget summary
42. Budget plan
43. Legal and ethical issues
44. Health and safety at work act
45. Watermark
46. Copyright process
47. Copyright laws within print media
48. IP- trademark costs
49. IP- trademark process
50. IP- trademark process
51. IP- trademark process
52. IP- trademark process
53. IP- trademark process
54. IP- trademark process
55. IP- trademark process
56. IP- trademark process
57. IP- trademark process
58. IP- trademark process
59. IP- trademark process
60. IP- trademark process
61. IP- trademark process
62. IP- trademark process
63. IP- trademark process
64. IP- trademark process
65. IP- trademark process
66. IP- trademark process
67. IP- trademark process
68. IP- trademark process
69. IP- trademark process
70. Data protection act (1998)
3. Contents
71. Legal and ethical- editors’ code
of practice
72. Making a complaint with IPSO
73. Making a complaint with IPSO
74. Making a complaint with IPSO
75. Making a complaint with IPSO
76. Making a complaint with IPSO
77. Making a complaint with IPSO
78. Making a complaint with IPSO
79. Survey analysis
80. Survey analysis
81. Survey analysis
82. Survey analysis
83. Survey analysis
84. Survey analysis
85. Survey analysis
86. Interview analysis
87. Photography plan
88. Photography plan
89. Prop list
90. Prop list
91. Prop list
92. Production costs
93. Publicising job roles
6. Mind Map Final
Idea
Brand Identity
Zig Zags, hearts, stars, circles, squares, lines, for
background of puffs and decoration for my front cover
and double page spread. I could also use animal prints
for backgrounds to make the magazine more fun and
interesting for the younger target audience.
Masthead names
The Sound of
Pop!
The Life of Pop!
Colour Scheme
I will ‘repeat’ (Steve Neale) the colour scheme
that Top of the Pops use and include brighter
Utopian colours such as: green, orange, pink,
purple, blue, yellow, black and white (like the
colours in the background but also blue and
yellow).
Frequency of
magazine
Monthly
Price
£1.99Target
audience
Female pre-teens preferably 12+
who’re interested in fashion, pop
music, gossip and boys.
Images to be taken
and Why?
‘repeat’ (Steve Neale)
Fashion images to
appeal to girls’
interests in Fashion
like in Tops of the
Pops.
Groups of young teenage
boys to appeal to younger
teenage girls.
It is then more affordable
for young teens who won’t
have a lot of money as too
young for a job yet.
7. Mind Map
(alternative
idea)
Mast head
names
The Sound Of
Pop!
The Life Of
Pop!
Colour schemes
Light, pastel
colours
Brand identity
Hearts and Bubbles and
bows as decoration and for
the front cover, puffs and for
my double page spread.
Images to
be taken
WHY/ HOW
Groups of young
teenage boys to appeal
to younger teenage girls.
Fashion images
to appeal to girls’
interests in
fashion
Price
£1.99
It is then more affordable
for young teens who won’t
have a lot of money as too
young for a job yet.
Frequency of
magazine
Monthly
Target audience
Female pre-teens preferably 12+
who’re interested in fashion, pop
music, gossip and boys.
9. Mood Board and
House Style
• In my mood board I have included a range of
picture which I think represent a typical you girly
teenager, for example nail art and celebrities on
the red carpet. I also chose images which had
very utopian colors because this will make the
magazine more noticeable when on the shelves. I
thought that popular TV shows will also enhance
the quality of the content in my magazine because
girls will want to find out the latest news and
gossip about what is happening. This also links
with wanting to find new trends, for example make
up colors or brands and new fashion looks.
11. Mood Board and
House Style
• This mood board is slightly different because
I chose different patterns and colors, for
example instead of harsh zig zags I chose
hearts, which were pastel colored instead of
very utopian because it’s very girly and would
attract a different type of audience. I have
also chosen different celebrities who have
been quite inspiring to young girls about
confidence, as this will really enhance the
quality of my magazine and makes girls want
to buy it because of the content.
12. Masthead = simple font, which won’t be too complicated for young children as it won’t make a difference to them, hot pink,
which is quit a girly and happy color for girls and definitely not suitable for boys, it has stars around the edge which makes it
more pretty and again more girly. The white font connotes purity which makes the magazine more cleanly for young females
to read. I will ‘repeat’ (Steve Neale- 1980) this by using a simple font and white color on my masthead to make it look
aesthetically pleasing and readable for the readers to see when it’s on the shelf.
Date, Price and Barcode
= ‘9 September 2014,
£3.99’ – monthly
subscription.
Main headline = uses utopian colors to
appeal to young females and make the
circle stand out more and the info inside
the circle. The circle shape also stands
out as most other things are square. I
will ‘repeat’ (Steve Neale- 1980) this in
my magazine to gain a similar effect of
bringing certain information on the front
cover to the reader’s attention to make
certain words ‘pop out’.
Colloquial or slang
language has been used by
the word ‘lot’ to appeal to
the younger target
audience, as they would
most likely use more slang
than adults.
The magazine cover overall uses
a lot of bright, stereotypically girly
colors to appeal to the target
audience of younger pre-teen or
early teen female girls. It also
makes the page look more fun
and attractive, therefore more
enjoyable to read, so I would like
to ‘repeat’ (Steve Neale- 1980)
this. The colors include: hot pink;
yellow; blue and white. These
colors connote a very happy,
exciting and safe feel to the
magazine, therefore making it
appeal more to the target
audience.
Main image = popular people
from girls’ favorite boy bands to
make the magazine look more
fun, interesting and enjoyable.
Each of the boys in the main
image is star appeals from
popular bands. The reader can
then see that the magazine
knows who is most popular and
that they know what they’re
talking about so therefore it
would be a good magazine.
‘Pops’ the sub-genre is pop
music.
Anchorage text= understand the
headline in the main image.
Buzz word= ‘Bonus’ it is also
outlined by a puff.
13. The title has used a pun in the title to
appeal to the target audience as puns
are never serious, portraying that the
magazine and the interview isn’t very
serious. This makes it more light hearted
for the audience, which makes them
want to read the article more.
This bold heading of the interview
takes up almost half of the page,
making it seem like the title is just as
important as the actual interview. This
suggests that the interview isn’t
important. The reader denotes that the
interview will be fun, entertaining and
casual, which is just what a teen
magazine should be.
On this page there is a
big picture which
almost fills up the
whole page. The
reader sees this and
instantly knows what
the interview is about
and knows that there
isn't much reading
because the space is
filled up with a picture.
This attracts the
reader to read the
article because not all
teenagers like reading
heavy paragraphs a
two or more pages of
an interview.
This magazine also has images
in line with the text as well. This
makes the more interesting,
there is less to read and more to
look at. The font used is pink,
which connotes a ‘girly’ outlook,
something which could be
considered fun and
uncomplicated making the reader
more interested as apposed to
bored.
14. Genre
• The denotation of the genre is pop music,
which is the same as my music magazine.
The readers can tell this from the verbal code
of the masthead ’Top of the ‘Pops’’, which
obviously connotes pop music.
• On the main cover there is always a famous
pop star or band, which ‘signifies’ (De
Saussure) straight away that it is a pop
magazine, that helps sell it’s issues based on
capturing the attention of a young, passive
reader with the use of ‘star appeal’ (Richard
Dyer).
15. Layout- Front cover
The main image on this page has been placed in front of the
masthead and puff/pug the grab attention to the readers as the
people who’re are the most important what're featured in the
magazine. Although, there are many cover stories which still cover
the main image, also showing a high amount of importance. There
is a banner at the top of the page which is about a certain page in
the magazine that could be useful to girls who go to school, which
would inform and educate (Katz). The ‘100% awks’ font in the circle
stands out the most on the page, which outlines the most
important people who’re featured, creating a ‘star appeal’ (Richard
Dyer) that will make the readers want to buy the magazine.
There is also a range of puff promotions spread out over the page
which I would like to ‘repeat’ (Steve Neale) when constructing my
front cover. The type of promotion I plan to use and ‘repeat’ is the
poster promotion, because fans who love a certain artist sometimes
buy a magazine just for the poster (although that’s obviously not
the main reason I would want them to buy it).
My Magazine of inspiration (Top of the Pops) will help me to
construct my magazine flat plan by my magazine being so similar to
it. The main similarities in the pages were the double page spread
interviews, gossip about celebrities and popular TV shows, newest
fashion trends and fails from celebrities as well as posters.
16. Layout- DPS
• When creating my double
page spread, I would like to
‘repeat’ (Steve Neale) the
idea of sweets but all over the
page, as well as the use of
columns and the main star of
the page behind the text
boxes, on both pages.
• The text boxes on this page
are all tilted, giving it a fun a
casual layout which appears
more interesting so attracts
the reader to read it more.
17. Font styles
• Below are pictures of fonts from Dafont.com that would be typically used in my
magazine as titles and other headings, but also for the body of my magazine. Since I
would like to vary the amount of fonts used in my magazine(apart from the main
heading of my magazine ‘Sound of Pop’), the pictures below aren't the only fonts I
plan to use.
18. Fonts
• I used a mixture of different fonts in my magazine and I wanted a lot
of variety of fonts in my magazine, yet the fonts that were already
installed in Photoshop didn’t have that variety. I did use a couple of
fonts from Photoshop for the simpler things for example the
anchorage text, but for more fun and interesting fonts that were used
for almost everything else, I used a website called ‘DaFont.com’ who
let me download as many fonts as I wanted for free. I used it mainly
for the masthead of my magazine, but also headings of stories and
the text in my DPS.
http://www.dafont.com/
I have checked on their website to see if the fonts are
copyrighted and from what I can see they’re safe to use.
19. My magazine house style
• The house style of my magazine will consist of the colours: Red (to signify excitement, energy and love), Pink (to signify
love, romance and excitement), Yellow (to represent Joy, happiness, optimism, imagination and hope), Blue (to signify
peace, stability, trust and loyalty), Purple (to signify wisdom and enlightenment), Orange (to signify energy, balance,
enthusiasm and warmth), White (to signify purity, simplicity, peace, youth, good) and Black (to signify Power, elegance, style
and innocence). . Most of the colours on my magazine will be bright (especially the front cover) but I will have some pastel
shades in the magazine as well so there is more variety and utopian colours.
http://www.slideshare.net/marketingboys/colors-meaning
This picture
denotes the
name of the
person company
who took a
specific photo on
a page. I will use
this so that I’m
not stealing
anyone else’s
work.
At the bottom of this double
page spread (DPS) of Ariana
Grande, it gives the reader
information on when her
newest single is out, her new
album that is out now, her
website and the radio
channel, which says “Listen to
The Official Chart, Sundays,
4-7pm, Radio 1”. I will use
this for my magazine so that
reader’s can get the latest
information about their
favourite stars or bands.
On the top of each page, the section of the
magazine has been named, so it’s easier for
the readers to navigate around the
magazine.
This is a picture of the page no. located
at the bottom of every page. I will also
use this for my magazine so that the
readers can say what information is on
what page. Its also easier to pick up
where you left off by having page
numbers. And it looks best when they’re
at the bottom of the page in the middle.
20. Colour
• Obviously, my magazine has a specific house style. In
order to maintain the house style of my magazine I used
a very helpful tool called the ‘Eye Dropper tool’. This tool
allowed me to select another color that was already on
my document so that I could use the same color. What’s
even better is that I could save the color selected to
‘Swatches’ so that in the future I could use the same
color as before.
21. Magazine flat plan 1
The content of the first issue has been inspired by looking through my main source of
inspiration – Top of the Pops – and other pop publications such as We Love Pop.
24. Spending power
• Spending power- how much you have left to spend.
• Pocket money- young girls would only get paid pocket
money, as girls who’re 15 or under don’t even get Saturday
jobs. Therefore, the price of the magazine must be cheap and
affordable (but still enough so that we would get a profit).
• The original price of my magazine will be £1.50 and if the
popularity of my magazine increases, then more content will
be added, resulting in an increase in price but still affordable,
at £1.99.
25. Magazine masthead/ logo
Utopian colors
Word ‘Sound’ relates to music- clearly
denoting what the magazine is about.
Pink & white-
very girly colors-
using the white
as the main
color and the
pink as an
outline makes
the masthead
stand out.
Special effects
are also used to
help with this.
26. Mast head name ideas
Sound of Pop
Life of Pop
24/7 Pop
Pop Life
Bubblegum
Pop music and gossip
24/7 so the magazine
will always be up to
date
Sound relates to music and
makes it clear that the
magazine will be about Pop
Pop music is life
It’s a fun word and
young girls love
chewing bubblegum
Its clear that the
magazine will be about
what gossip there is
about the ‘Pop Life’
Hitz
Magazine will be
the pop music
hits – using a ‘z’
at the end is like
the teens text
langue
29. Final Drafts Front cover
Cover
Lines
Main
image
Main
heading
Pug of free
poster
Masthead
Barcode, date it
was released,
issue number,
Facebook and
Twitter logos and
website address
of my magazine.
30. Final drafts DPS
Text boxes from interview
– including Drop Capital Main heading
Anchorage textMain image
Box will include Twitter
name of band, page
no., website of band
34. Location Recce
• Hazards:
For the drama corridor:
Floors could be slippery
Floor must be safe to step on
Someone could trip on an object e.g. a bin in the way.
Corridor must be empty
For the photography studio:
Studio lights that will be used- someone could trip over the cables
Can’t leave the studio lights on for too long as they will heat up
and it could lead to a fire
Someone could trip over the tripod for the camera, the camera
could then fall off of the tripod (it might not have been secured on
the tripod properly) onto the floor and break.
35. Location Recce
Pictures of hazards:
There could be an
object in the way
that someone could
trip over e.g. a bin.
The corridor must
be clear.
38. • 5-6 weeks prepProduction
Plan
Week beginning: Monday 27th October 2014
Monday Tuesday Wednesday Thursday Friday Saturday Sunday
Task: decide the
final deadline for
the publication of
the magazine
and manage the
schedule for the
production of the
magazine.
Discuss what
topics will included
in the magazine,
who will be in it,
what pictures to
take, then discuss
the final budget
you wish to pay by
looking at how
much you have to
spend and what
the money will be
spent on in the
magazine.
Discuss what
topics will included
in the magazine,
who will be in it,
what pictures to
take, then discuss
the final budget
you wish to pay by
looking at how
much you have to
spend and what
the money will be
spent on in the
magazine.
Discuss what
topics will included
in the magazine,
who will be in it,
what pictures to
take, then discuss
the final budget
you wish to pay by
looking at how
much you have to
spend and what
the money will be
spent on in the
magazine.
Gather content
for the magazine.
Artwork and
graphics are also
worked on at this
point. Research
is also collected
by journalists
through either the
internet (on
gossip websites)
and interviews.
Gather content
for the magazine.
Artwork and
graphics are also
worked on at this
point. Research
is also collected
by journalists
through either the
internet (on
gossip websites)
and interviews.
Gather content
for the magazine.
Artwork and
graphics are also
worked on at this
point. Research
is also collected
by journalists
through either the
internet (on
gossip websites)
and interviews.
Complete by:
End of day
Complete by:
Two days time
Complete by:
The next day
Complete by:
End of day
Complete by:
One week time
Complete by: End
of day
Complete by: End
of day
Date: 27th
October
Date: 28th October Date: 29th October Date: 30th October Date: 31st
October
Date: 1st
November
Date: 2nd
November
http://hosbeg.com/the-magazine-production-process/
39. Week beginning: Monday 3rd November 2014
Monday Tuesday Wednesday Thursday Friday Saturday Sunday
Gather content
for the magazine.
Artwork and
graphics are also
worked on at this
point. Research
is also collected
by journalists
through either
the internet (on
gossip websites)
and interviews.
Gather content for
the magazine.
Artwork and
graphics are also
worked on at this
point. Research is
also collected by
journalists through
either the internet
(on gossip
websites) and
interviews.
Gather content for
the magazine.
Artwork and
graphics are also
worked on at this
point. Research is
also collected by
journalists through
either the internet
(on gossip
websites) and
interviews.
Gather content for
the magazine.
Artwork and
graphics are also
worked on at this
point. Research is
also collected by
journalists through
either the internet
(on gossip
websites) and
interviews.
Editing the
magazine to
make sure that all
the facts are
correct, the
spelling is
correct, grammar
and punctuation
is correct, that
the house-style
for the magazine
is used, and that
the page layout is
revised and
corrected if need
be.
Decide the layout
of each page
using programs
like InDesign and
Photoshop to
construct all of
the pages in
order to make the
magazine.
Decide the
layout of each
page using
programs like
InDesign and
Photoshop to
construct all of
the pages in
order to make the
magazine.
Complete by:
End of day
Complete by: End
of day
Complete by: End
of day
Complete by: End
of day
Complete by: End
of day
Complete by:
Two days time
Complete by: The
next day
Date: 3rd
November
Date: 4th
November
Date: 5th
November
Date: 6th
November
Date: 7th
November
Date: 8th
November
Date: 9th
November
http://hosbeg.com/the-magazine-production-process/
40. Week beginning: Monday 10th November 2014
Monday Tuesday Wednesday Thursday Friday Saturday Sunday
Decide the layout
of each page
using programs
like InDesign and
Photoshop to
construct all of
the pages in
order to make
the magazine.
The editors of the
magazine print out
a hard copy of the
magazine and
read through it to
try and find any
mistake and then
correct them.
The editors of the
magazine print out
a hard copy of the
magazine and
read through it to
try and find any
mistake and then
correct them.
The editors of the
magazine print out
a hard copy of the
magazine and read
through it to try and
find any mistake
and then correct
them.
Once the
magazine's
mistakes are
corrected the
DTP file of the
magazine is sent
to the printer
making sure that
you send all of the
images and fonts
with it as well.
The magazine is
sent to a
warehouse. From
there the
magazines are
distributed and
sent to shops to
sell to the public.
The magazine is
sent to a
warehouse. From
there the
magazines are
distributed and
sent to shops to
sell to the public.
Complete by:
End of day
Complete by:
Two days time
Complete by:
The next day
Complete by:
End of Day
Complete by:
End of Day
Complete by:
The next day
Complete by:
End of day.
Date: 10th
November
Date : 11th
November
Date: 12th
November
Date: 13th
November
Date: 14th
November
Date: 15th
November
Date: 16th
November
http://hosbeg.com/the-magazine-production-process/
Release date= 18th November
42. Budget Plan
From the feedback that I
was given, I haven't had
to change anything about
my plan and I know that
these figures are realistic
because I have
contacted professionals
who know what they’re
talking about and other
websites specifically for
that purpose and that
have been used by many
other brands for the
same thing.
43. Legal and Ethical Issues
HSE (Health & Safety Executive) – there are three main accidents that
are reported in the workplace. These are: Manual handling; Slips and
trips and contact with the machinery. However, there is a health and
safety policy statement, which is: “All employers should have plans in
place to manage health and safety. If you employ five or more people
the plans should be put down in writing in the form of a health and
safety policy statement. There is a template and example policy
statement on the "Health and safety made simple pages“.” This is
relevant to me as I will need to take this into consideration when there
are employers working in offices and when they’re making my
magazine and having group meetings about the magazine as there will
be more than 5 people.(http://www.hse.gov.uk/printing/index.htm and
http://www.hse.gov.uk/printing/basics.htm)
44. Health and safety at work act
• This law is based upon the fact that All workers have a
right to work in places where risks to their health and
safety are properly controlled.
http://www.hse.gov.uk/pubns
/law.pdf
45. If I were to watermark my images through the official website, there are four different packages that I could
choose from. These being: Basic package which is free, Plus package which is £5 per month, Premium
package which is £10 per month and the Ultimate package which is £25 per month. The higher the price, the
more storage you get, you are allowed to watermark more images at once, have a different variety of
templates and fonts and also phone and email support. When choosing the package for my company, I think I
would chose the Plus package because there wont be more than 100 images that I would need to edit
especially all at once. Then again, you only get 250 MB of data. However, this can be resolved by buying an
external hard drive which can be found cheap on website like eBay and Amazon.
Watermark
Here is an example of an image
that has been watermarked. You
can look at the text on the image
and see who has copyrighted it
and when, as well as protecting
the IP of it online.
https://www.watermark.ws/plans
This is an example of the
front cover of my
magazine which has been
watermarked. this image
is now protected as no
one who finds this image
of my front cover will be
able to use it as their own
or change it in any way.
46. • If I were to apply for a copyright for my magazine, this is the process
that I would have to go through:
1) First, I would have to contact the United States Copyright office,
2) Then, I will choose the correct claim and process for uploading my
work.
3) Once this is selected, I’d have to enter my credit or debit card details,
pay the price they want and submit all the work I want copyrighted.
• http://www.wikihow.com/Apply-for-a-Copyright
Copyright Process
47. Copyright Laws within Print Media
• The three main laws that ‘Immediate Media’ (the Publisher of my magazine of inspiration) include
and that would be most relevant are:
1) Use of services- you cannot copy anything from the website for commercial or non-commercial use;
if you are under 16 you need to have your guardian's permission to use any interactive features of
their services for example uploading content onto their services.
2) Intellectual property rights- any content, services or materials on the website are copyrighted and
trade marked. Database rights and other intellectual property rights and are owned by or licensed to
them or are otherwise used by them as permitted by applicable law or regulation.
3) Privacy- they will respect your privacy and make sure that any content you submit will be stored
safely and used in agreement with their privacy policy.
http://www.immediate.co.uk/terms-and-conditions/
70. • The Data Protection Act 1998 is an Action
of Parliament of the United Kingdom of
Great Britain and Northern Ireland which
expresses UK law on the handling of data
on recognizable living people. It is the
main piece of legislation that governs the
protection of personal data in the UK.
Data Protection act (1998)
http://en.wikipedia.org/wiki/Data_Protection_Act_1998
71. Legal and Ethical- Editors’ Code of
Practice
1. Accuracy
1. This applies to my magazine as all of the content that my magazine producers (that the journalists write about) must be accurate.
2. Opportunity to reply
1. If the journalists of my magazine did write something that was inaccurate, then readers of the magazine should be able comment on this to them.
3. Privacy
1. The photographers and journalists of my magazine must respect the subjects privacy so should not upload anything about their private and family life, home, health
or personal information that they may not want to share.
4. Harassment
1. The journalists not harass any one in any way.
5. Intrusion into grief or shock
1. If the journalist talks about anything that may be upsetting or shocking it should be approached with kindness and sympathy.
6. Children
1. Children should be allowed to finish school and those who’re under 16 must not be interviewed or photographed without a parent or guardian’s permission. Students
must also not be approached or photographed at school without the school’s permission, the child or parent must not be given money from us for the child’s well
being or information about their children or wards unless you can clearly see that the child wants you to do so.
7. Hospitals
1. Journalists must have permission and be able to identify themselves before they to go to the nurses/doctors only area to pursue any enquiries and the journalists
must not intrude on anyone’s privacy.
8. Discrimination
1. The press must not include any prejudice or disapproval to anyone’s race, colour, religion, gender, sexual orientation, any physical or mental illness or disability.
Details of anyone’s race, colour, religion, gender, sexual orientation, any physical or mental illness or disability should not be talked about unless it is relevant to the
story.
http://www.pcc.org.uk/cop/practice.html
77. I did get a quick
reply to my
complaint and this
is the e-mail that I
received:
78.
79. Survey Analysis
• The answers that I received from this question gave
me very positive feedback, as they proved that I
completed my pitch to the full extent that I could.
80. For this question I
was given an answer
of 9/10, which meant
that there was a
chance for me to
improve my work-
the reason is stated
on the next slide.
81. This question asked me what I could improve in my pitch overall, in which I got a
response of: “Magazine Front Cover- Although the masthead layout and
positioning is conventional, could it be more visible for the first issue of the
magazine?”. This has been resolved by changing the background of the
masthead and changing the actual font colour of the masthead. I also tried
making the main image slightly smaller so that you could see more of the
masthead.
82. These answers again display that when
presenting my pitch I was convincing and had
good, strong ideas that would make the
company want to invest in my magazine.
83. The answers that I received from this question helped me to
understand how clear my pitch was for other people to see
and hear (and also the content in my pitch as well) and from
these answers I can see that my pitch was clear and easy to
understand.
84. The unanimous answer from this question
proves that there are no issues to be resolved.
85. This answer states that my presentational skills
were clear and professional, helping me to be more
approachable for the audience and also more
interesting for the audience to watch my pitch.
86. Interview Analysis
• I interviewed a girl who fit my target audience readership to ask her about her thoughts on my
magazine, and whether she felt that she would buy it, if seen in a shop.
• The questions I asked her were:
– By looking at the front cover of my magazine, would you be interested to buy it? If so, why?
• A: I would really like to buy it. It looks so colorful and fun. However the front page didn’t really
have a lot of stories on so didn’t show off the magazine as much as it could.
– What kind of articles would you expect to find in this magazine?
• A: probably things like gossip about stars- will they have any new music out soon, any funny
random questions to get to know them a bit more, maybe fans have asked some questions they
might want to know about their favorite music for example.
– Does the layout of the double page spread draw your attention/make you seem interested to
read it?
• A: I really like all the sweets over the page, it looks so funny- and delicious! I think the main photo
is so funny and the columns that the text are in look really cool, which kind of makes it easier to
read because its not just one big block of writing and the question are in bold.
89. Prop list
• What equipment I will need to take the photographs:
I search for
these items in
the Google
Shopping are
of the website.
https://www.google.co.uk/webhp
?gws_rd=ssl#q=microphone&safe
=strict&tbm=shop
90. Prop List
• Apple IMac x 4
• £4,196.00
• https://creative.adobe.com/plans?single_app=photoshop?promoid=KRQMA
• http://store.apple.com/uk/cart
• Photoshop x 3
• £514.44 per year (Excluding VAT) (£171.48 per year each)
• https://creative.adobe.com/plans?single_app=photoshop?promoid=KRQMA
• http://store.apple.com/uk/cart
• Illustrator x 1
• 171.48 per year (excluding VAT)
• https://creative.adobe.com/plans?single_app=photoshop?promoid=KRQMA
• http://store.apple.com/uk/cart
92. Production costs
Recruitment costs:
£905,012
Marketing costs:
£1277.50 for Facebook per year
£1,277.50 per year for Twitter
£1,277.50 per year for Itunes
TOTAL= £3832.50
Start-up costs:
£8 344.31 + £553,700=
£562,044.31
Jobs and salaries (per year):
•Commissioning editor- £26,500
•Publishing commissioning editor- £18,000 - £40,000
depending on experience
•Publishing editor- £15,000- £23,000 depending on experience
•Editorial assistant - £15,000- £23,000 depending on
experience
•Magazine features editor- £25,000 to £40,000 depending on
experience
•Publishing copy-editor/ proof- reader- £44, 512 for
proofreading and £52,000 for copy- editing and £62, 400 for
large amounts of editing/rewriting.
•Press sub-editor£- £15,000 to £18,000 for a small magazine
and £20,000 to £23,000 for a larger magazine
• publishing rights manager-£22,000 - £35,000 depending on
experience
•Art director- £25,000 - £50,000 depending on experience
•Interns- £0.00
•Photo editor- £25,000 to £40,000 depending on experience
http://mediacareers.about.com/od/mediajobprofile
s/tp/MagazineJobs.htm
http://www.lse.ac.uk/intranet/CareersAndVacancies/care
ersService/EmploymentSectors/AdvertisingMediaPRMark
eting/Publishing/RolesInPublishing.aspx
www.prospects.ac.uk
http://getsmaart.com/career-
overviews/publishing-commissioning-
editor
93. Publicising Job Roles
I constructed this page to see what
the layout of my website would look
like when publishing jobs for my
magazine. I used the layout of
Immediate Media’s website (the
publisher of my magazine of
inspiration) but used my magazine
logo instead, replaced arrows with
hearts and painted the hearts with
different colors to make my page
fun and girly like my magazine. I
changed the background color of
my page from grey to blue to make
it more appealing to my target
audience and looked at the main
colors I use in my house style
(which is pink and yellow) and
made a pattern of pink hearts and
yellow stars to make my page fun
and colorful.