2. Existing Product
• My project personal character so I research
The 40 Year Old Virgin. This film shows a
character who feels different to the people
around him.
• All his friends are in relationships but he is
not.
• The character is nervous and shy so he has
problems with communication.
• I want my character to start the film like this.
3. Existing Product
• My project is comedy so I research Miranda
similar story about date with someone.
• My project character so I research Miranda’s
life story same as my story.
• That film talking about the relationship and my
film was talk about relationship as well.
• That film was look so happy and my film was
happy too.
• That film used from British but my film are
same.
• That film was important relationship
communication and my film will do it same as
that film.
4. Existing Product
• My project title so I research The Hangover’s
title.
• My project lighting so I research The Hangover
characters lights bright on their background.
• That film is Las Vegas because there had
money game and bars.
• Those title is more reflection and theme of my
film.
• That film used from USA, Hollywood and LA
But I want to show my film was from British.
• I like to join drinking party but there are no
permission so I must used editing to cut some
scene.
5. Existing Product
• My project other characters so I research The
Goonies for all characters are similar them.
• My characters was similar as that film
because all group as friends and all same as
ages.
• That film was show positive example how is
strong relationship.
• That film was group together and different
background. My film was same as group
people was coming together from different
background.
6. Research Analysis
• What common features do the researched
products have?
• Those all products are same as relationship.
• Those all products are same as comedy.
• Those all products are same as socialising.
• Those all products are similar ages.
• What aspects of the research will you include
within your on work?
• My work will including comedy and socialising.
8. Audience research
• Observation: The most popular comedy and romantic.
• What this says about my audience: My audience not interested about
true story and drama.
• How will your product appeal to this audience: My film will light heart
force to comedy and romantic.
9. Audience research
• Observation: The average length prefered is 2 minutes.
• What this says about my audience: Under 1 minutes is very short and
hard to catch some scenes.
• How will your product appeal to this audience: My film must be average
2 minutes.
10. Audience research
• Observation: My audience except younger than me, this was a surprise.
• What this says about my audience: nobody was 19 years old.
• How will your product appeal to this audience: My film must be comedy
for younger which means not including rude and swearing.
11. Audience research
• Observation: Outside was the most popular choice but there is no strong
choice.
• What this says about my audience: They would be happy to watch a film
in any location.
• How will your product appeal to this audience: I decide my film will be
release on outside of college because that was most choice.
12. Audience research
• Observation: The most popular choice is music and effects.
• What this says about my audience: Extras sounds is more important.
• How will your product appeal to this audience: My film will including
sound effects and music because that more interesting to hear and never
heard that before.
13. Audience research
• Observation: My audience most prefer subtitles.
• What this says about my audience: I understand most hearing not
understand sign languages.
• How will your product appeal to this audience: My film will including with
subtitles.
14. Audience research
• Observation: My audience is very strong choice both males and females
characters.
• What this says about my audience: I totally understand very clear. My
audience is mix.
• How will your product appeal to this audience: My film will be both
characters. I will show strong characters.
15. Audience research
• Observation: My audience most popular choice flashbacks.
• What this says about my audience: Not interested choice rhythms.
• How will your product appeal to this audience: My film will makes story
with use flashbacks life.
16. Audience research
• Observation: The most popular choice is fights and parties.
• What this says about my audience: the show important friendship and
relationship. Thet are use go to parties.
• How will your product appeal to this audience: My film will be mix with
parties and fights like when they drunk and start argues.
17. Audience research
• Observation: My audience have some ideas story about deaf.
• What this says about my audience: I think they have a good imagination
and link ideas of Deafness with ‘silence’ and ‘unspoken’.
• How will your product appeal to this audience: I decide I feel strong
choice called The Unspoken Connection that how show what is real deaf
way.
19. Interview 1
1. What was the last trailer you watched?
The light between two oceans.
2. What did you like or dislike about it and why?
I liked the use of short clips that highlight the story.
3. What did you like to see in the scene in trailer? For
example: plot, stars or action.
Plot.
4.Why did you want watch the trailer?
It was advertised on a bus and I wanted to see if it was
any good as I have read the book.
5.What about a trailer made you want to see full movie?
The captivating images and the landscapes.
20. Interview 1
• Observation:
• Trailers make people interested to view the film. Deaf
people can be more connect to adverts.
• What this says about my audience:
• My audience are interested in the story as well as
interesting visuals.
• How will your product appeal to this audience:
• I will use sign languages. Strong visuals and good
plot.
21. Interview 2
1. What was the last trailer you watched?
Love Rosie
1. What did you like or dislike about it and why?
I liked that it was funny and sad.
1. What did you like to see in the scene in trailer? For
example: plot, stars or action.
Sam Clafin, plot , Sam clafin the use of music
1. Why did you want watch the trailer?
I wanted to same creators.
1. What about a trailer know if it was as good as PS I love
you as they have the made you want to see full movie?
I wanted to find out more about the movie as the trailer
confused me.
22. Interview 2
• Observation:
• Tell me that Plot is more important.
• What this says about my audience:
• My audience like to watch young people movie.
• How will your product appeal to this audience:
• I was interesting that plot and including young
people as well. Plus music too.
23. Audience Profile
Category Demographic Content to appeal to this audience
Age Range
17 to 18 years old • My film is suitable their ages because my
film is true story and I like they to learn it.
Gender
Women • My film have including women because
there have women.
Psychographic
Socially Conscious • My film is more pushing equality socially.
Social Status
C2/C1 • My film want show they to learn about deaf
awakening. I want they know about equality
because all education and health.
25. Research Evaluation
• Give an overview of how you conducted your research. Discuss the
strengths and weaknesses of each method
– Product Research
– Deaf friendly short advert makes me more imagine.
– Questionnaires
– I organise 10 questions and I sent my questions to 10 people.
– I made questions in one pages then I sent easy with 10 pages. Quick way
to get a data.
– Interviews
– I interviewed with two girls about my film.
– If person not understand my question and I will explain clear understand.
26. Research Evaluation
– What sort of a response did you get?
– 10 out of 10 people responded my questions.
– How did you distribute your survey? Give an advantage and a
disadvantage.
– Through the email and I just sent all questions.
– I sent all 10 people with my 10 questions.
– Someone slow answers or not answers my questions.
Editor's Notes
Choose a recent product similar to your own and annotate it
Type of image- studio/location, angle, effects, post-production
Use of lighting/composition/mise en scene/costume/props/location/colours/fonts etc.
Audience appeal- how does it make its audience want to buy/watch/play it?
Choose a recent product similar to your own and annotate it
Type of image- studio/location, angle, effects, post-production
Use of lighting/composition/mise en scene/costume/props/location/colours/fonts etc.
Audience appeal- how does it make its audience want to buy/watch/play it?
Choose a recent product similar to your own and annotate it
Type of image- studio/location, angle, effects, post-production
Use of lighting/composition/mise en scene/costume/props/location/colours/fonts etc.
Audience appeal- how does it make its audience want to buy/watch/play it?
Choose a historical product (pre-1990) similar to your own and annotate it
Type of image- studio/location, angle, effects, post-production
Use of lighting/composition/mise en scene/costume/props/location/colours/fonts etc.
Audience appeal- how does it make its audience want to buy/watch/play it?
Discuss the existing product research, surveys and interviews
Discuss the responses you got from your survey
Discuss distributing your evaluation digitally