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Communication methods planning
- 2. Codes Number Name Brief Description 1 Compliance Make sure you don’t lie or go against the law. You need to be truthful when advertising your product. 2 Recognition of marketing communications An advert needs to actually look like an advert. Mention the product your advertising, use a logo, slogan and show images of the product. 3 Misleading Adverts Don’t lie about the product or say it can do certain things when it can’t. 4 Harm and Offence Nothing inappropriate, gory or offensive to certain people or groups. 5 Children Make sure the advert doesn’t include things that are inappropriate, show the product being used in a dangerous way or force the child to feel pressured into getting it. 6 Privacy Don’t pretend a celebrity or someone famous has used your product without their permission. 13 Food, food Don’t tell others that it has health benefits without
- 5. Mind Map Coca-cola Location Beach Space Restaurant Airplane Train Car Hot air balloon Cinema Future Forest Nature Mountians Age Teenagers Adults Children
- 6. Mind Map • Strengths of using this method – It can help to form ideas and get inspiraiona. • Weaknesses of using this method – Sometimes you cn think of too any ideas and it's difficult to narrow it down. • Did you like using this method? Why? • I quite liked this method because it helped me to form a rough layout for the finished project.
- 7. Mood Board
- 8. Mood Board • Strengths of using this method • This helps to visualise the final product more easily thanks to all the different images. • Weaknesses of using this method • There can be a certan limit to how many images you can find. Some of them might not match with what you were hoping to do. • Did you like using this method? Why? • This was useful for helping me to think up a few designs for the final product.
- 9. Style Sheet
- 10. Style Sheet • Strengths of using this method • Weaknesses of using this method • Did you like using this method? Why?
- 11. Layout Plan
- 12. Layout Plan • Strengths of using this method • Weaknesses of using this method • Did you like using this method? Why?
- 15. Independent Brainstorm • Strengths of using this method • Weaknesses of using this method • Did you like using this method? Why?
- 17. Group Idea Generation • Strengths of using this method • Weaknesses of using this method • Did you like using this method? Why?
- 18. Informal Pitch • Strengths of using this method • Weaknesses of using this method • Did you like using this method? Why?
- 19. Formal Proposal • Strengths of using this method • Weaknesses of using this method • Did you like using this method? Why?
- 21. Initial Reaction
- 22. Initial Reaction • Strengths of using this method • Weaknesses of using this method • Did you like using this method? Why?
- 23. Sketches
- 24. Sketches • Strengths of using this method • Weaknesses of using this method • Did you like using this method? Why?
- 25. Formal Proposal • Strengths of using this method • Weaknesses of using this method • Did you like using this method? Why?
Editor's Notes
- Include a copy of your communication method. Use as many slides as you need to by copying and pasting this slide. Include scans, screenshots or produce it in PowerPoint
- Include a copy of your communication method. Use as many slides as you need to by copying and pasting this slide. Include scans, screenshots or produce it in PowerPoint
- Include a copy of your communication method. Use as many slides as you need to by copying and pasting this slide. Include scans, screenshots or produce it in PowerPoint
- Include a copy of your communication method. Use as many slides as you need to by copying and pasting this slide. Include scans, screenshots or produce it in PowerPoint
- Include a copy of your communication method. Use as many slides as you need to by copying and pasting this slide. Include scans, screenshots or produce it in PowerPoint
- Include a copy of your communication method. Use as many slides as you need to by copying and pasting this slide. Include scans, screenshots or produce it in PowerPoint
- Include a copy of your communication method. Use as many slides as you need to by copying and pasting this slide. Include scans, screenshots or produce it in PowerPoint
- Include a copy of your communication method. Use as many slides as you need to by copying and pasting this slide. Include scans, screenshots or produce it in PowerPoint