1. Headline
The headline is‘The GeniusOf MissJones’
the headline isbigwhichisclearlyvisible
for the audience.The headline isspread
throughoutthe double page spread.The
fontusedissans serif,howeveritdoes
have a dance theme fontwhichsuitsthe
magazine.The colourof the fontheadline
suitsthe backgroundand the making
image as white isa goodcontrast with
black. In the title the audience candeduce
that Laura joneshasmade something
great.
Main Image
The main image isof Laura Jones she isa
producer.The picture isvisible asittake
whole one side toimplicate the important
of thischaracter.Her sunglassessuitthe
dance,clubbinggenre andherclothesdoas
well asshe onlyhas a thinlongshirton with
jewelleries;whichalsosuitthe mixmag’s
genre. The nextpage revealsmore images
of Laura Jonesduringa showina club.This
promotesLaura Jonesmusicandherself to
the audience. The jewelleriesconnote a
house musicas manywomenlisteningto
thisgenre of musicare oftenwearinglotsof
glimmeringgadgetslike LauraJonesonis
wearingonthispage.
House style
Double page layoutsuitsMixmag’shouse styleasitcontains
lotof blackcolour.The fontisusuallysmall inMixmag
magazine andthe highfrequentof dropcapsusedat the
start of everyparagraph. Usually,the kickerparagraphhas
serif font,while headline isroughandrigid(sansserif)
DesignBalance
Double page spreadisformallybalancedasit
contains3 columns,whichhave eithertextor
image.Thisisan example of rule three. The
mainimage isalsoformallybalancedasthe
image issplitintothree segments.
The GutenbergDesignPrinciple
In the primaryoptical areawe can see the
headline andthe mainimageswhichcatches
audience’sattentionandtherefore can
persuade themtoreadit. Inthe terminal area
withhave the backgroundand the textwiththe
kicker.Inthe strong fallowareaandthe weak
fallowareanothinghappensexceptthe
background.Overall,the doublepage spread
containslotof whitespace.
Text
The textcontainslotof journalistictechniquesuch
as dropcapsin everysingle paragraph.Kicker
whichisa punas it makesa little joke make the
interviewmore persuadingandchatty. Italso has
pull quote;journalistaddthemtomake the
audience readwhole textasthe pull quote are
usuallythe onlyinterestingtextsaidinthe
interview. The use of semanticfield,fordance
musicfor example ‘DJ’‘track’‘grooving’which
make the interviewbe ontopicandmakesitmore
interesting.The use of ellipsis‘she’s’makingthe
textbe more familiarandchatty sothat the reader
can correlate withthisinformal andcolloquial
language.