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Just What We Needed, Another Web 2.0 Presentation aka Web [Candle + Monkey] Created by: @jeffhilimire or @THEjdrewfeldman (that’s Twitter, folks)
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Engauge is a consortium founded by direct marketing legend  Stan Rapp to bring together the three most important  marketing disciplines. Ten United   Direct Impact   Spunlogic Atlanta - Austin - Columbus - Orlando - Pittsburgh
THE INTERNET REVOLUTION! HTTP:// WWW.YOUTUBE.COM/WATCH?V =5WCTN4FLJUQ
What are you looking for? Want to buy something? Stay in touch from anywhere…and instantly 1994-1998
Enough said. Let's share. The sum of all human knowledge. 1998-2001 What's on your mind? The first online social network.
Let's be friends! What are you doing? A virtual world. User- Generated Content 2.0 2001-PRESENT Facebook me.
STATIC WEBSITE
PERSONALIZED WEB
USER-GENERATED CONTENT
WEB 2.0
THE WEB TODAY
SO WHAT IS WEB 2.0 ANYWAY?
SO WHAT IS WEB 2.0 ANYWAY?
SO WHAT IS WEB 2.0 ANYWAY? HTTP:// WWW.YOUTUBE.COM/WATCH?V =KAZZPFUD1CM
FIRST PIONEER OF WEB 2.0 (EFFECTIVELY)?
EXAMPLE 1: PEPSI / TROPICANA
 
 
 
 
 
WHAT'S HOT RIGHT NOW?
THERE ARE MORE THAN 200,000 BLOG POSTS EVERY DAY THERE ARE 1.4 BLOGS CREATED EVERY SECOND
LINKED IN HAS MORE THAN 35 MILLION REGISTERED USERS
DIGG ATTRACTS MORE  THAN 236 MILLION  VISITORS EACH YEAR
~ 1 MILLION US DOLLARS ARE SPENT EVERY DAY IN BUSINESS TRANSACTIONS WITHIN SECOND LIFE
THERE ARE MORE THAN 250,000 INDIVIDUAL SOCIAL NETWORKS CREATED VIA NING
CNN  i REPORT, LAUNCHED IN MARCH 2008, NOW HAS 250,000 CITIZEN JOURNALISM  i REPORTS WORLDWIDE
MICROBLOGGING 11% OF US ONLINE ADULTS USE TWITTER
 
AND IT'S NOT JUST  FOR KIDS ANYMORE
THREE IN FOUR  U.S. ONLINE ADULTS NOW USE SOCIAL TOOLS TO CONNECT WITH EACH OTHER
FACEBOOK'S 35-54 YEAR- OLD DEMO IS  DOUBLING  EVERY TWO MONTHS
20%  OF 25-34 YEAR-OLDS ONLINE HAVE USED TWITTER
SO  WHERE  ARE WE GOING?
AGGREGATION & LIFESTREAMING
TODAY, VIRTUAL WORLDS ARE AN IMMERSIVE ENVIRONMENT TOMORROW, THERE WILL BE AN IMMERSIVE WEB
MICRO-EXPRESSIONS
OH YEAH, AND THERE’S THIS MOBILE THING HAPPENING
NEW SCREEN SIZES: NETBOOKS & KINDLE
SO, HOW DO I KEEP UP WITH ALL THIS?
USE GOOGLE READER (OR OTHER RSS AGGEGRATORS) TO KEEP UP WITH STUFF
FOLLOW PEOPLE ON TWITTER TALKING ABOUT YOUR INTERESTS
UTILIZE TOOLS LIKE TWITSCOOP AND TWOPULAR
ATTEND EVENTS IN TOWN (OR OUT OF TOWN)
SOME OF THE PEOPLE WE FOLLOW @GUYKAWASAKI @DAVESYNDER @GARYVEE @SCOBLEIZER @FREDWILSON Or follow us @JEFFHILIMIRE and @THEJDREWFELDMAN  to see who else we follow
What do YOU think?
@jeffhilimire @THEjdrewfeldman

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