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Keeping Up With Social Tagging
                            Thomas Vander Wal
Presented to: ExpertInnenworkshop quot;Social Tagging in der Wissensorganisation
                       – Perspektiven und Potenzialequot;
               Video Presentation: Tübingen :: 21 January 2008
Where We Came From




InfoCloud Solutions, Inc. - 2008
Different Perspectives of Tagging




     InfoCloud Solutions, Inc. - 2008
Faces of Perception
Personal
Collective
Collaborative
Newbie
Service Owner
External Developer
Depth of Perception
Non-user
Non-contributing Collective User
Non-contributing Selective User
Light Contributing User
Heavy Contributing User
Matrix of Perceptions
Tagging Things
Media
People
Events
Commercial Phonebook
del.icio.us versus
    Ma.gnolia
Tag Delimiters
Sociality
Sociality
Sociality
Approaching
    Real Relationships
                 Share     Share
                                    Listen
                 Public   Private
   Friend A       X                  X
   Friend B       X         X        X
   Friend C       X         X
Acquaintance A    X                  X
Acquaintance B                       X
Elements Missing
Clipping
Clipping
Clipping
Map to Taxonomy
Hold on to Expert
Portability
Inside
Enterprise
Connecting Distant People
Culture vs. Social
Pain Points
Privacy
Managers
Transparency
Scaling
One of Two Things
   Happens...
Does Not Meet
 Expectations
or...
“Good, Great, Fantastic,
 to OMG we have too
  much information”
Adjust Expectations
Understand
Derived Value
Who gets value?
Person
Refinding
Service Owner
Saved cost
Improved taxonomy
Improved SEO
Too Much Information:
Needs an Information
     Flood Role
Taxonomy
Data Mining
Analytics
Visualization
We have come so far...
But still
have so
 much
work to
  do!
Danke!


InfoCloud Solutions, Inc. - 2008
URL: http://infocloudsolutions.com
E-mail: thomas@infocloudsolutions.com
E-mail: thomas@vanderwal.net
AIM: vanderwal
Skype: tjvanderwal
               InfoCloud Solutions, Inc. - 2008

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