As opposed to retailing, wholesaling is the act of selling products or services for the use in businesses. That being said, the wholesaling diversity is much more narrow than that of the retailing industry.
Objectives of sales management are derived from the organizations marketing objectives.
Ultimate sales objective of an organisation is to have a decent growth in sales.
More specifically, sales management objectives can be grouped under:
Quantitative Objectives (Short-term)
Qualitative Objectives (Long-term)
Sales organization is a part of the total organization which is given the responsibility of selling of products manufactured by a company
It is another organization within the larger organization which is given the responsibility of selling function
It involves people working together for attaining the sales objectives of the company
It is concerned with planning, organizing, leading and controlling the activities of the sales force
Objectives of sales management are derived from the organizations marketing objectives.
Ultimate sales objective of an organisation is to have a decent growth in sales.
More specifically, sales management objectives can be grouped under:
Quantitative Objectives (Short-term)
Qualitative Objectives (Long-term)
Sales organization is a part of the total organization which is given the responsibility of selling of products manufactured by a company
It is another organization within the larger organization which is given the responsibility of selling function
It involves people working together for attaining the sales objectives of the company
It is concerned with planning, organizing, leading and controlling the activities of the sales force
This PPT gives a brief outlook of the process of personnel selling and its various stages. For any queries feel free to contact at prateekckc@yahoo.co.in
This PPT gives a brief outlook of the process of personnel selling and its various stages. For any queries feel free to contact at prateekckc@yahoo.co.in
this ppt explain retailing and wholesale functions in simple terms
Definition
Retailer
is one whose business firms sells mainly to the final consumers.
Functions of Retailers
They provide convenience;
Types of Retailers
Small
Department stores Variety Stores
Types of retailers
What is Wholesaling?
Wholesaling is a distribution channel function where one organization buys products from supplying firms with the primary intention of redistributing to other organizations (but, in general, not to the final consumer).
Functions of the Wholesaler
anticipating customer needs;
Types of Wholesalers
A. Merchant Wholesalers
Merchant wholesalers can be classified into two:
the general line merchant wholesaler who carry a general assortment of goods; and
the specialty line merchant wholesaler who carry only a limited number of lines.
Limited function wholesalers provide only some wholesaling functions, like order taking and processing.
They may be classified as follows:
1. drop shippers
2. truck distributors
3. mail-order wholesalers
4. cash-and-carry wholesalers
5. cooperatives
6. rack jobbers
Types of Wholesalers
Types of wholesalers
Slide deck with thoughts on Corruption in the Philippines. Slides are from an undergraduate course on Philippine Politics and Governance I taught between 2003-2005.
In this presentation, we will discuss about the concept and definition of wholesaling, characteristics of wholesaling, functions of wholesaler. We will also talk about services provide by the wholesaler to producers, retailers, consumers, growth and trend of wholesaler, types of wholesalers and wholesaler marketing decisions.
To know more about Welingkar School’s Distance Learning Program and courses offered, visit: http://www.welingkaronline.org/distance-learning/online-mba.html
This presentation aims to keep the student abreast with the current issues on Ethical Behavior concerning public servants, as a result, they will appreciate laws and implemented techniques by the government in reducing and or eliminating corrupt practices.
By providing students with relevant topics on issues on Ethical behavior particularly graft & corruption practices in government, I am expecting that they will be more willing to enjoin government in providing quality services to the people whom they served.
This remains a property of my online resources.
Wholesaling and its importance, Types of Wholesalers - Merchant Wholesalers, Agents and Brokers, Manufacturer’s Wholesalers, Strategic Issues in Wholesaling - Target Market Decisions, Marketing Mix Decisions Trends Shaping Wholesale Distribution - Functional Overlap, Increased Services, Pricing and Credit,, Regional Coverage Organizational Form and Size, Impact of Information Technology on Wholesaling - Challenges in Wholesaling -Inventory Management, Sales Management, Promotion Management, Financial Planning and Management - Retailing and its Importance - Importance to Consumers, Source of Employment - Evolution of Retailing and types of retailing
Introduction to Sales Management – The Sales Organization
– Determining Sales Related Marketing Policies – Sales
Functions and Policies – International Sales Management
– Personal Selling.
Sales Planning – Sales Budgets – Estimating Market
Potential and Forecasting Sales – Sales Quotes – Sales &
Cost Analysis, Sales Force Management: Hiring and Training Sales
Personnel – Time and Territory Management –Compensating Sales Personnel – Motivating the Sales Force
– Leading the Sales Force – Evaluating Sales Force
Performance.
Marketing Logistics - Distribution as Marketing Mix
Element – Distribution Resource Planning – Marketing
Channel Integration – Channel Management – Nature of
Marketing Channels – Evaluating Channel Performance-
Specialized Techniques in selling – Tele Marketing – Web
Marketing
Distribution Cost Analysis: Managing Channel Conflicts –
Channel Information Systems – Wholesaling – Retailing –
Ethical And Social Issues in Sales and Distribution
Management.
It tells about a good description of wholesale trade followed by the features of it and services provided by the wholesalers to manufacturers, retailers and to customers, i.e., their role as intermediary in the trade chain.
Stores management is part of the overall function of materials management. In order, therefore, to understand the function of the former it is desirable to have a clear understanding of what materials management stands for.
According to Alford and Beatty “storekeeping is that aspect of material control concerned with the physical storage of goods.” In other words, storekeeping relates to art of preserving raw materials, work-in-progress and finished goods in the stores.
Retailing is the act of selling products or services to people for their personal, non business use. A retailer is a business that specializes in the act of retailing primarily.
Retailing includes all the activities involved in selling goods or services directly to final customers for their personal, non business use. A retailer is any business enterprise whose sales volume comes primarily from retailing.
Compensation is a systematic approach to providing monetary value to employees in exchange for work performed. Compensation may achieve several purposes assisting in recruitment, job performance, and job satisfaction.Compensation Management is a Process of compensation management is to establish & maintain an equitable wage & salary structure & an equitable cost structure .it involves job evaluation, wage & salary survey, profit sharing &control of pay costs.
According to Thomas J. Bergmann(1988) compensation consists of four distinct components:
Compensation = Wage or Salary + Employee benefits +Non-recurring financial rewards+ Non-pecuniary rewards.
Compensation is a tool used by management for a variety of purposes to further the existence of the company. Compensation may be adjusted according the business needs, goals, and available resources.
Motivation is the word derived from the word ’motive’ which means needs, desires, wants or drives within the individuals. It is the process of stimulating people to actions to accomplish the goals.
Retailing as a sector includes subordinated services, such as delivery. The term "retailer" is also applied where a service provider services the small orders of a large number of individuals, rather than large orders of a small number of wholesale, corporate or government clientele. Shops may be on residential streets, streets with few or no houses, or in a shopping mall.
Communication is sending and receiving information between two or more people. The person sending the message is referred to as the sender, while the person receiving the information is called the receiver. The information conveyed can include facts, ideas, concepts, opinions, beliefs, attitudes, instructions and even emotions.
Leadership is the ability to not only understand and utilize your innate talents, but to also effectively leverage the natural strengths of your team to accomplish the mission. There is no one-size fits all approach, answer key or formula to leadership. Leadership should be the humble, authentic expression of your unique personality in pursuit of bettering whatever environment you are in.
Market segmentation is a marketing concept which divides the complete market set up into smaller subsets comprising of consumers with a similar taste, demand and preference.Market segmentation helps the marketers to understand the needs of the target audience and adopt specific marketing plans accordingly. Organizations can adopt a more focused approach as a result of market segmentation.
Product design in its broadest sense includes the whole development of the product through all the preliminary stages until actual manufacturing begins.The process focuses on figuring out what is required, brainstorming possible ideas, creating mock prototypes, and then generating the product. however, that is not the end of the process.
Acorn Recovery: Restore IT infra within minutesIP ServerOne
Introducing Acorn Recovery as a Service, a simple, fast, and secure managed disaster recovery (DRaaS) by IP ServerOne. A DR solution that helps restore your IT infra within minutes.
Have you ever wondered how search works while visiting an e-commerce site, internal website, or searching through other types of online resources? Look no further than this informative session on the ways that taxonomies help end-users navigate the internet! Hear from taxonomists and other information professionals who have first-hand experience creating and working with taxonomies that aid in navigation, search, and discovery across a range of disciplines.
Sharpen existing tools or get a new toolbox? Contemporary cluster initiatives...Orkestra
UIIN Conference, Madrid, 27-29 May 2024
James Wilson, Orkestra and Deusto Business School
Emily Wise, Lund University
Madeline Smith, The Glasgow School of Art
This presentation by Morris Kleiner (University of Minnesota), was made during the discussion “Competition and Regulation in Professions and Occupations” held at the Working Party No. 2 on Competition and Regulation on 10 June 2024. More papers and presentations on the topic can be found out at oe.cd/crps.
This presentation was uploaded with the author’s consent.
0x01 - Newton's Third Law: Static vs. Dynamic AbusersOWASP Beja
f you offer a service on the web, odds are that someone will abuse it. Be it an API, a SaaS, a PaaS, or even a static website, someone somewhere will try to figure out a way to use it to their own needs. In this talk we'll compare measures that are effective against static attackers and how to battle a dynamic attacker who adapts to your counter-measures.
About the Speaker
===============
Diogo Sousa, Engineering Manager @ Canonical
An opinionated individual with an interest in cryptography and its intersection with secure software development.
0x01 - Newton's Third Law: Static vs. Dynamic Abusers
Wholesailing
1.
2. As opposed to retailing, wholesaling is the act of selling
products or services for the use in businesses. That being said, the
wholesaling diversity is much more narrow than that of the
retailing industry.
Wholesaling is the sale, and all activities directly related to the sale,
of goods and services, to business and other organizations for:
(1)resale
(2) use in producing other goods and services or
(3) operating an organization.
3. Wholesailing is the activity involved in selling goods or
services to those who buy for resale or business use.
Excludes manufacturers, farmers & retailers.
They are also called distributors.
Pay less attention to promotion, atmosphere & location.
Transactions are larger than in retailing.
They are used whenever they perform one of
the following more efficiently: selling & promoting, buying &
assortment building, bulk breaking, warehousing,
transportation, financing, risk bearing, market info &
management services & counseling.
5. Wholesalers perform number of functions.
They facilitate the task of producer and retailer by performing one
or more of the following channel functions :
Merchant wholesalers:
Merchant wholesaler is independently owned business that takes
title to the merchandise it handles. Merchant wholesalers include
Full service, Truck jobbers, Drop Shippers.
Market information:
Wholesalers give information to suppliers and customers
6. about competitors new product and price developments.
Management services and advice:
Wholesalers often help retailers train their sale clerks, improve
store layouts and displays and setup accounting and inventory
control systems.
Full service wholesalers :
Full service wholesalers provide a full set of services, such as
carrying stock, using a sales force, offering credit, making
7. deliveries and providing management assistance.
They are either wholesale merchants or industrial
distributors. Wholesale merchants sell mostly to retailers and provide
a full range of services.
Risk bearing:
Wholesalers absorb risk of the manufacturers by taking title and
bearing the cost of theft damage, spoilage and obsolescence.
Financing:
Wholesalers finance their customers by giving credit and they finance
their suppliers by ordering early and paying bills in time.
8. Selling and promoting:
Wholesalers’ sales force help manufacturers reach many small
customers at low cost. The wholesalers have more contacts and
are often more trusted by the buyer than the distant
manufacturer.
Buying and assorting:
Wholesalers can select items and build assortments needed by
their customers, thereby saving the consumers much work.
9. Transportation:
Wholesalers can provide quicker delivery to buyers because
they
are closer than the producers.
Warehousing: Wholesalers hold inventories, thereby
reducing the inventory costs and risks of suppliers and
customers.
10. Create value for targeted
wholesaler customers
Wholesale marketing mix
• Product & service
Assortment
• Wholesale prices
• Promotion
• Distribution(location)
Wholesale strategy
• Wholesale segmentation &
targeting
• Differentiation & service
position
WHOLESALER MARKETING STRATEGIES:
11. TYPES OF WHOLESALERS :
Wholesalers can be broadly divided into
three broad categories Merchant wholesaler, Agent wholesaling
middleman and Manufacturers’ Sales facility.
Merchant wholesaling Agent wholesaling
middleman
Manufactures sales
Full Service
Manufacturers
agents
Branches
Truck Jobber
Drop Shippers Brokers Offices
12. Industrial distributors are merchant wholesalers that sell to
producers rather than to retailers.
Truck Jobbers : They perform a selling and delivery function.
They carry a limited line of goods (such as milk, bread or
snack food) that they sell for cash as they make their rounds
of supermarkets, small groceries, hospitals etc.
Drop Shippers: They operate in bulk industries such as coal
and heavy equipment. They do not carry inventory or handle
the product. Once an order is received, they find a producer
who ships the goods directly to the customer.
13. Agent wholesaling middleman: It is an independent firm that
engaged primarily in wholesaling by actively negotiating the
sale or purchase of products or behalf of other firms but that
does not take little to the products being distributed.
Manufacturers Agents: Agents represent buyers a seller on a
more permanent basis. Manufacturers’ agents represent two
or more manufacturers of related lilies.
They have a formal agreement with each
manufacturer covering prices, territories, order handling
procedures, delivery and warranties and commission rates