Using Technology and Social Media to Educate and Motivate
•Download as PPTX, PDF•
97 likes•7,665 views
Using social media to educate and motivate is really about joining the communities you hope to enrich.
Recommended
Recommended
More Related Content
What's hot
What's hot (20)
Similar to Using Technology and Social Media to Educate and Motivate
Similar to Using Technology and Social Media to Educate and Motivate (20)
More from Danielle Brigida
More from Danielle Brigida (20)
Recently uploaded
Recently uploaded (20)
Using Technology and Social Media to Educate and Motivate
- 1. The Use of Technology and Social Media to Educate and Motivate By Danielle Brigida U.S. Fish and Wildlife Service @starfocus Photo by: Kristine Sowl US
- 2. I’m a Wildlife and Technology Geek
- 3. Social Media: Just a New Way To Do Old Business
- 4. Some Reasons To Be on Social Media Fire = Criticism Earth = Relationships Flood = Support
- 5. Who Needs An Overview? • Twitter • Facebook • Instagram • Linkedin • Tumblr • Flickr • Youtube • Google+ • Pinterest
- 6. Types of Social Media Owned Your Branded Presences Earned Organic Shares and Posts Paid Social Advertising
- 7. Let’s Work to Remind the World What’s Out There
- 8. Steps to Giving Your Message the Best Shot at Being Heard Photo: Steve Chase USFWS
- 9. Join the Community (Don’t Just Talk At It) • Listen Carefully • Be Responsive • Add Value • Spark Discussion • Be Present • Follow Passion @starfocus
- 11. Weave a Story Involving Your Community @klsnature @starfocus
- 12. Consider ALL your communication channels
- 13. Do not just “push it out”
- 14. Art of Quality Conversations • Speak Less- Listen More • Develop Your Sense of Humor • Know Your Current Events • Keep Track of Interesting Experiences • Be a Bearer of Good Tidings • Keep Comments Short and To the Point @starfocus
- 15. Objectives and Visual Elements Inspire Americans To Protect Wildlife For Our Children’s future Photographs Getting Outdoors Watching for Wildlife Instagram Google+ Facebook Flickr
- 16. Give Others the Microphone to Share Your Work
- 17. Find Ways to Engage That Encourage Social Behavior
- 18. Serve as a Resource:
- 19. Understand the Content Lifespan Social Blog Posts News Articles Features Evergreen Content Formal Informal Right Now 3 years from now
- 20. Let your content give context to your work
- 21. Adapt to how people use the tools…
- 22. Listen to and Research Your Audience
- 23. For Example… Search Keywords • Organization’s Name • Key individuals • Branding mistakes • Program references Referring Traffic • Google Analytics • Facebook insights
- 24. Organize and Follow Key Opinion Leaders
- 26. Combine Online and Offline Media
- 27. Make the presence benefit both YOU and your community
- 29. Be Strategic About What You Post
- 31. Make Sharing Easy and Accessible
- 32. Understand How People are Consuming and Sharing Content • Compelling Message • Intriguing Visual • Clear Action
- 34. How should you use social media? br3akthru Like (Mad) Scientists!
- 35. Questions? Danielle Brigida National Social Media Manager U.S. Fish and Wildlife Service @USFWSHQ or @starfocus danielle_brigida@fws.gov Judy N, Flickr
Editor's Notes
- Informal does not mean fabricated or under-researched. It simply means you are giving more of a voice to your content than you would if it was a scientific paper.