Altimeter presents research, case studies and process for creating a social media program. Also includes a brief introduction to Altimeter Academy which supports social media training programs for organizations.
You'll learn to strengthen interpersonal relationships, manage stress and handle fast-changing workplace conditions. You'll develop more effective communication skills and be better equipped to perform as a persuasive communicator, problem-solver and focused leader.
A brand plan is a strategic document that outlines the goals, objectives, and tactics for a brand or product. The plan is typically developed by a brand manager or marketing team and serves as a roadmap for how to effectively build and promote the brand.
The key components of a brand plan typically include:
Brand positioning: This involves defining the unique value proposition and key messaging of the brand, and how it differentiates from competitors.
Target audience: Identifying the specific customer segments that the brand is targeting and understanding their needs, behaviors, and motivations.
Goals and objectives: Establishing measurable goals and objectives for the brand, such as increasing sales, market share, or brand awareness.
Marketing mix: Developing a comprehensive marketing mix that includes the 4 Ps (product, price, promotion, and place) to effectively reach and engage with the target audience.
Budget: Determining the resources needed to execute the brand plan, including the budget for advertising, promotions, and other marketing activities.
Performance metrics: Establishing key performance indicators (KPIs) to track and measure the success of the brand plan, such as sales growth, customer engagement, and brand awareness.
Overall, a brand plan is a critical tool for developing a strong brand identity, building customer loyalty, and achieving business objectives. It requires a thorough understanding of the market, target audience, and competitive landscape, as well as a well-defined strategy and clear execution plan.
Advance SEO Tips at SerpZilla Workshop .pptxSourabh Rana
Sourabh Rana Aka SEORana shared Advance SEO Tips in Workshop organized by #SERPZilla which is the world's largest link-building platform. Here Sourabh Rana shared his advanced SEO Tips on NEWS SEO, Broken SEO Myths about content, eCommerce SEO, and how we can get the best High DA links at the cheapest prices for ranking. This was Sourabh Rana's pleasure to shared his SEO Knowledge and experience with great lovely audince at #SerpZilla's workshop which is held at Gurugam, Haryana on 12th Nov.
You'll learn to strengthen interpersonal relationships, manage stress and handle fast-changing workplace conditions. You'll develop more effective communication skills and be better equipped to perform as a persuasive communicator, problem-solver and focused leader.
A brand plan is a strategic document that outlines the goals, objectives, and tactics for a brand or product. The plan is typically developed by a brand manager or marketing team and serves as a roadmap for how to effectively build and promote the brand.
The key components of a brand plan typically include:
Brand positioning: This involves defining the unique value proposition and key messaging of the brand, and how it differentiates from competitors.
Target audience: Identifying the specific customer segments that the brand is targeting and understanding their needs, behaviors, and motivations.
Goals and objectives: Establishing measurable goals and objectives for the brand, such as increasing sales, market share, or brand awareness.
Marketing mix: Developing a comprehensive marketing mix that includes the 4 Ps (product, price, promotion, and place) to effectively reach and engage with the target audience.
Budget: Determining the resources needed to execute the brand plan, including the budget for advertising, promotions, and other marketing activities.
Performance metrics: Establishing key performance indicators (KPIs) to track and measure the success of the brand plan, such as sales growth, customer engagement, and brand awareness.
Overall, a brand plan is a critical tool for developing a strong brand identity, building customer loyalty, and achieving business objectives. It requires a thorough understanding of the market, target audience, and competitive landscape, as well as a well-defined strategy and clear execution plan.
Advance SEO Tips at SerpZilla Workshop .pptxSourabh Rana
Sourabh Rana Aka SEORana shared Advance SEO Tips in Workshop organized by #SERPZilla which is the world's largest link-building platform. Here Sourabh Rana shared his advanced SEO Tips on NEWS SEO, Broken SEO Myths about content, eCommerce SEO, and how we can get the best High DA links at the cheapest prices for ranking. This was Sourabh Rana's pleasure to shared his SEO Knowledge and experience with great lovely audince at #SerpZilla's workshop which is held at Gurugam, Haryana on 12th Nov.
17 slides cover the writing of your presentation, focusing on brainstorming tips, organizational skills (purpose statements, main ideas, introductions, conclusions), and suggestions (using examples, statistics, testimonials and outlines) to help you better prepare for your big day. 5 slides on language to get you ready to polish your communicate with your audience. Our comprehensive section of 45 slides on “projecting your ideal image” will stimulate your audience and make them feel at ease. Learn about the body language, posture, positioning, vocal tonality and annunciation; advice on overcoming speech deficiencies and making that perfect first impression. Our 4 slides on confidence will enable you to be in charge of your presentation, and 20 extensive tips on managing anxiety will help you overcome and even prevent it! You will also gain tips and strategies on creating effective and long-lasting PowerPoint presentations (12 slides). Learn to follow the creative rules to follow when putting your PowerPoint and video’s together. In addition, 9 slides fielding questions and answers, dealing with a hostile audience, and utilizing feedback. Lastly, this Public Speaking PowerPoint contains a built-in running Activity that will keep your audience engaged as they consider and complete these thought provoking activities.
Customer Acquisition Plan PowerPoint Presentation Slides SlideTeam
Are you looking for professional templates and slides to outline an impactful presentation on customer acquisition? Well if yes, then download our ready to use customer acquisition plan PowerPoint presentation slides. Use this customer acquisition management PPT presentation to represent a lot of methods used to oversee client prospects and request created by advertising. This customer relationship management presentation comprises a slide on numerous relevant subtopics such as acquisition strategy plan, nurturing, email and marketing automation, and sale enablement checklist. With the help of this readymade customer services plan presentation PPT, you will be able to guide your team members on how to convince customers to purchase the products and services. You can use these presentation slides to explain the idea of customer relationship management, customer experiences, customer retention, consumer attainment, customer services, customer satisfaction, sale growth, and business growth. With the utilization of graphs, chart, Pareto, and pie charts in your PPT, you will be easily able to represent the percentage of satisfied and unsatisfied customers. So, do not delay and quickly download this customer acquisition plan PPT slides. Don't allow instigators a free hand with our Customer Acquisition Plan PowerPoint Presentation Slides. Expose attempts to foment chaos.
Individual Development Plan PowerPoint Presentation SlidesSlideTeam
Hone your skills and qualities with ready-made Individual Development Plan PowerPoint Presentation Slides. Work on your aim, set goals, increase self-esteem to new levels, enhance employ ability prospects, and become a better version of yourself using individual development plan PPT presentation templates. We have curated this PowerPoint presentation with professional templates for self development. Some of the individual development plan PowerPoint presentation templates are establish your purpose, identify development needs, identify learning opportunities, formulate an action plan, undertake the development, evaluate and review, record the outcomes, etc. These templates are editable. You can use them to create your own self development plan. This individual development plan PPT templates will help you choose effective choices and right decisions for personal and professional growth. Determine what you want to achieve, where you want to go, short and long-term goals, work on the development activities to meet those needs. Incorporate individual development plan PowerPoint presentation templates, raise your confidence and lead to a more fulfilling improved life. The basic concept of our Individual Development Plan Powerpoint Presentation Slides is essentially good.It has an intrinsic advantage.
If you are a keynote speaker and want to present business oriented speech to your audience, download our executive summary PowerPoint presentation slides which offers you complete solution. This executive summary PPT slide has been designed by our team which has different pictures and shapes to address your business summary in an impeccable way. This presentation slideshow allows you to summarize many aspects of your business such as unique partnerships, customers and tractions, new technology plans and up gradations, and your investment proposals. With the help of this executive summary presentation, you can sum up what do you do, what are they key differentiators, what are different problems areas which are addressed by your business, your target market, business plans and your business goals for next 3 to 5 years. So, if you are trying to draw attention of banks, venture capitalist or angel investors this presentation template is perfect design to intrigue your readers or listeners. Gourmets delight in gastronomic ability. Entrepreneurs delight in the excellence of our Executive Summary PowerPoint Presentation Slides.
Business Review Powerpoint Presentation SlidesSlideTeam
Set up recurring meetings that can be held to discuss the company's progress and objectives by using this business review PowerPoint presentation slides. This content ready financial performance PowerPoint deck is completely editable. You can make changes as per your requirements in terms of color, fonts, diagrams and text. This business overview PPT deck is available to download immediately. During the business review meeting, teams apply problem-solving tools to issues impacting their performance. This business performance analysis PPT theme can be used to see how finances are used and how well the company is doing in each region. Show other important slides like quarterly business review, highlights, financial summary, revenue split, key milestones achieved, balance sheet, cash flow statement, key financial ratios, funding updates, etc. You can also use this financial analysis PowerPoint slides to show your top vendors and top clients and their financial status. Download this amazing visually strong financial overview PPT deck now. Bridge any generation gap with our Business Review Powerpoint Presentation Slides. Get folks of all ages to bond. https://bit.ly/3nOFe95
Performance Evaluation Process PowerPoint Presentation Slides SlideTeam
Highlight the performance evaluation process with this presentation deck. Performance evaluation is the crucial aspect of business management as you need to understand your strengths and weaknesses which you can analyze once you assess your performance. Evaluating the employee performance helps the businesses to assess their contribution in the business growth. There are certain metrics on which you analyze the performance of the employee and ensure that the individual gets complete value for his efforts. Our PPT deck contain some valuable information related to performance evaluation process such as establish performance standard, employee communication, employee self-evaluation, feedback, improvement plan etc. If you have to create a presentation sharing the above-mentioned aspects then you may have to study and do lot of research. With our presentation deck, you can ensure to save your time as all slides are designed with professional approach and are completely editable that gives you liberty to amend and share them as per your business need. Download performance evaluation process PowerPoint deck to share the details related to performance evaluation process. Our Performance Evaluation Process PowerPoint Presentation Slides attract bigger crowds. A lot of folks find them greatly appealing.
Social Media Training Workshop for Small BusinessWeb.com
Social Media Training Workshop for Network Solutions customers to train them in the basics of social media and relevant tools for small business.
Http://www.blog.networksolutions.com
http://www.growsmartbusiness.com
http://www.womengrowbusiness.com
17 slides cover the writing of your presentation, focusing on brainstorming tips, organizational skills (purpose statements, main ideas, introductions, conclusions), and suggestions (using examples, statistics, testimonials and outlines) to help you better prepare for your big day. 5 slides on language to get you ready to polish your communicate with your audience. Our comprehensive section of 45 slides on “projecting your ideal image” will stimulate your audience and make them feel at ease. Learn about the body language, posture, positioning, vocal tonality and annunciation; advice on overcoming speech deficiencies and making that perfect first impression. Our 4 slides on confidence will enable you to be in charge of your presentation, and 20 extensive tips on managing anxiety will help you overcome and even prevent it! You will also gain tips and strategies on creating effective and long-lasting PowerPoint presentations (12 slides). Learn to follow the creative rules to follow when putting your PowerPoint and video’s together. In addition, 9 slides fielding questions and answers, dealing with a hostile audience, and utilizing feedback. Lastly, this Public Speaking PowerPoint contains a built-in running Activity that will keep your audience engaged as they consider and complete these thought provoking activities.
Customer Acquisition Plan PowerPoint Presentation Slides SlideTeam
Are you looking for professional templates and slides to outline an impactful presentation on customer acquisition? Well if yes, then download our ready to use customer acquisition plan PowerPoint presentation slides. Use this customer acquisition management PPT presentation to represent a lot of methods used to oversee client prospects and request created by advertising. This customer relationship management presentation comprises a slide on numerous relevant subtopics such as acquisition strategy plan, nurturing, email and marketing automation, and sale enablement checklist. With the help of this readymade customer services plan presentation PPT, you will be able to guide your team members on how to convince customers to purchase the products and services. You can use these presentation slides to explain the idea of customer relationship management, customer experiences, customer retention, consumer attainment, customer services, customer satisfaction, sale growth, and business growth. With the utilization of graphs, chart, Pareto, and pie charts in your PPT, you will be easily able to represent the percentage of satisfied and unsatisfied customers. So, do not delay and quickly download this customer acquisition plan PPT slides. Don't allow instigators a free hand with our Customer Acquisition Plan PowerPoint Presentation Slides. Expose attempts to foment chaos.
Individual Development Plan PowerPoint Presentation SlidesSlideTeam
Hone your skills and qualities with ready-made Individual Development Plan PowerPoint Presentation Slides. Work on your aim, set goals, increase self-esteem to new levels, enhance employ ability prospects, and become a better version of yourself using individual development plan PPT presentation templates. We have curated this PowerPoint presentation with professional templates for self development. Some of the individual development plan PowerPoint presentation templates are establish your purpose, identify development needs, identify learning opportunities, formulate an action plan, undertake the development, evaluate and review, record the outcomes, etc. These templates are editable. You can use them to create your own self development plan. This individual development plan PPT templates will help you choose effective choices and right decisions for personal and professional growth. Determine what you want to achieve, where you want to go, short and long-term goals, work on the development activities to meet those needs. Incorporate individual development plan PowerPoint presentation templates, raise your confidence and lead to a more fulfilling improved life. The basic concept of our Individual Development Plan Powerpoint Presentation Slides is essentially good.It has an intrinsic advantage.
If you are a keynote speaker and want to present business oriented speech to your audience, download our executive summary PowerPoint presentation slides which offers you complete solution. This executive summary PPT slide has been designed by our team which has different pictures and shapes to address your business summary in an impeccable way. This presentation slideshow allows you to summarize many aspects of your business such as unique partnerships, customers and tractions, new technology plans and up gradations, and your investment proposals. With the help of this executive summary presentation, you can sum up what do you do, what are they key differentiators, what are different problems areas which are addressed by your business, your target market, business plans and your business goals for next 3 to 5 years. So, if you are trying to draw attention of banks, venture capitalist or angel investors this presentation template is perfect design to intrigue your readers or listeners. Gourmets delight in gastronomic ability. Entrepreneurs delight in the excellence of our Executive Summary PowerPoint Presentation Slides.
Business Review Powerpoint Presentation SlidesSlideTeam
Set up recurring meetings that can be held to discuss the company's progress and objectives by using this business review PowerPoint presentation slides. This content ready financial performance PowerPoint deck is completely editable. You can make changes as per your requirements in terms of color, fonts, diagrams and text. This business overview PPT deck is available to download immediately. During the business review meeting, teams apply problem-solving tools to issues impacting their performance. This business performance analysis PPT theme can be used to see how finances are used and how well the company is doing in each region. Show other important slides like quarterly business review, highlights, financial summary, revenue split, key milestones achieved, balance sheet, cash flow statement, key financial ratios, funding updates, etc. You can also use this financial analysis PowerPoint slides to show your top vendors and top clients and their financial status. Download this amazing visually strong financial overview PPT deck now. Bridge any generation gap with our Business Review Powerpoint Presentation Slides. Get folks of all ages to bond. https://bit.ly/3nOFe95
Performance Evaluation Process PowerPoint Presentation Slides SlideTeam
Highlight the performance evaluation process with this presentation deck. Performance evaluation is the crucial aspect of business management as you need to understand your strengths and weaknesses which you can analyze once you assess your performance. Evaluating the employee performance helps the businesses to assess their contribution in the business growth. There are certain metrics on which you analyze the performance of the employee and ensure that the individual gets complete value for his efforts. Our PPT deck contain some valuable information related to performance evaluation process such as establish performance standard, employee communication, employee self-evaluation, feedback, improvement plan etc. If you have to create a presentation sharing the above-mentioned aspects then you may have to study and do lot of research. With our presentation deck, you can ensure to save your time as all slides are designed with professional approach and are completely editable that gives you liberty to amend and share them as per your business need. Download performance evaluation process PowerPoint deck to share the details related to performance evaluation process. Our Performance Evaluation Process PowerPoint Presentation Slides attract bigger crowds. A lot of folks find them greatly appealing.
Social Media Training Workshop for Small BusinessWeb.com
Social Media Training Workshop for Network Solutions customers to train them in the basics of social media and relevant tools for small business.
Http://www.blog.networksolutions.com
http://www.growsmartbusiness.com
http://www.womengrowbusiness.com
Presented At The 2011 Gold's Gym Convention This Presentation Covers 5 Basic Topics That Help Health Club, YMCA, Other Fitness Facilities And Any Business To Maximize Facebook.
Regional Development Australia (RDA) Illawarra hosted social media workshops for the Not-For-Profit Sector. The workshop are designed so the sector can learn and understand these communication channels better and to utilise them with the approaching National Disability Insurance Scheme.
Content will include:
* Why you need to be online
* How to create a digital strategy
* How to engage clients + potential clients with social media
* How to get bang for your buck & drive your dollar further
http://www.complysocially.com/ Social media training business case. Classroom, self-paced and webinar options. Social media policy development. Custom training.
Four-part social media training series. Social Media Training Series: Marketing & Sales; Customer Service; Leveraging Social Communities; Tracking and Analyzing. Social media communities; community outreach, community engagement.
Presented by digital marketer Genia Stevens.
Visit her at:
belwahmedia.com
https://www.forbes.com/sites/forbesagencycouncil/people/geniastevens1/
http://linkedin.com/in/gvstevens
Contact Genia if you need a speaker: genia@belwahmedia.com
3Fold Communications Intro to Social Media TrainingLesley Miller
This social media training was prepared for Sacramento's Nonprofit Resource Center on 6/23/09. The three hour training covers an introduction to social media, and specifically focuses on blogging, Twitter, Facebook, LinkedIn, MySpace, Delicious, Flickr and YouTube.
SCIM: Why It’s More Important, and More Simple, Than You Think - CIS 2014Kelly Grizzle
A relative "new kid" on the IAM standards block, the Simple Cloud Identity Management (SCIM) specification was designed to be simple and improve manageability and governance for cloud applications. It does not try to cover every provisioning use case, but rather supports the most common situations. Wide-spread adoption of the SCIM standard will, ultimately, simplify cloud-based IAM, making it more convenient and cost-effective for users to move into, out of and around the cloud. In this session, Kelly Grizzle, software architect at SailPoint, will outline why it is not only critical for IAM vendors to support SCIM, but also why SaaS vendors and their customers should support the standard to ensure it is widely available and simplifies how enterprises manage cloud apps as part of their overall IAM program. The presentation will also demonstrate the simplicity of the SCIM specification as well as some of the available open source tools that allow it to easily be integrated into the IAM infrastructure.
This is a talk I originally prepared for the Alchemist Series (www.alchemistseries.com) about working with industry analysts. I'd appreciate any other tips and suggestions from analysts, as well as feedback from entrepreneurs. Cheers!
A Brave New World - Where Conference KeynoteCharlene Li
Keynote at Where Conference, April 3, 2012 by Charlene Li.
Description: Our personal devices provide endless streams of data set in context of who we are, where we are, who we know, and what we do. But what can we realistically expect the future to look like, and how soon will it be before it gets here? The key is to understand what new opportunities are unleashed through the combination of these different contextual data – and overlay what is probably given business model, social, technology, and political constraints. We’ll also look at what this brave new world means in terms of actions you must take today.
eMarketer Webinar: Social Media Marketing for Verticals—What Works for Key In...eMarketer
Join eMarketer analysts Victoria Petrock and Krista Garcia as they discuss social media strategies and tactics used in the automotive, travel, retail, pharma and financial services sectors.
Social Media Marketing presentation Kansas Pharmacy Association Continuing Education Session, Sept 29. Topics include: Why Businesses Use Social Media, What Social Media “Is” and “Is not,” 10 Tips to “Go & Grow” Your Social Media, Free & Cool Tools, Ways to Grow Your Social Community, Tips to Craft Up Content
Empowering Employees As Brand Ambassadors Hr.FinalWrite Speak Sell
This presentation is designed as a step-by-step process for companies to empower employees to promote the company’s products, services and brands on social media. This session is designed for any HR professional to provide a step-by-step process for companies to mobilize employees to promote the company’s products, services and brands
Rebalance: How Content Marketing Is Changing the Digital Advertising Ecosyste...Rebecca Lieb
Altimeter Group analyst Rebecca Lieb (author of Content Marketing) for a discussion of her forthcoming research report. Rebecca interviewed over 50 leading marketers from brands ranging from GE, Ford and Adobe to Coca-Cola, Pepsi and American Express, to learn how they're meeting the demands of content marketing: budgeting, staffing, and resourcing, as well as working with outside agencies and providers. Hear how some of the top marketers in the world are becoming publishers: embracing long term storytelling and editorial in addition to episodic, campaign based communications.
Leading Digital Transformation: Putting People FirstCharlene Li
Slides for speech at HR Tech Expo by NCHRA on August 25, 2017. Based on research by Prophet "HR as a Force for Digital Change" available at https://goo.gl/qu7rN3.
Description: Transformations are never easy, and the digital transformation is doubly so because of the technology angle. HR leaders must work the fine line between pushing executives and teams to be agile and change faster, while still enabling the organization to deliver on near-term objectives.
We'll examine the challenges and opportunities that digital creates, and the crucial role that HR leaders play in bringing about the transformation needed to help your organization thrive in the digital era.
Top Digital Transformation Trends and Priorities for 2016Charlene Li
Given the importance of digital transformation and the never ending onslaught of new technologies, how should organization prioritize limited resources, time, and attention? This presentation to the San Francisco American Marketing Association is the 7th year in a row when Charlene has presented her take of top digital trends.
"The Engaged Leader" at SXSW InteractiveCharlene Li
Presentation by Charlene Li at SXSW Interactive, Austin, TX on Saturday, March 14, 2015 (Pi Day)
Title: Creating A Digital Engagement Strategy for Leaders
Description: Digital and social technologies have revolutionized relationships – and leadership is not immune. Despite the pressure to engage, leaders remain on the sidelines, paralyzed by fear and the unknown. We’ll look at how leaders can use technology to listen, share, and engage with employees and customers, at scale. We’ll also discuss common objections and concerns of leaders – and how to address them.
This is a presentation that's part of a series in which LinkedIn Influencers analyze the state and future of their industry. You can read the posts at https://www.linkedin.com/channels/the_economy?trk=prod-inf-myindustry-0325-cutline
Speech by Charlene Li "Winning in a World Transformed by Social Media" at the Simmons Leadership Conference, April 2, 2013 in Boston, MA
Full report is available at http://www.altimetergroup.com/research/reports/evolution-social-business
Leadership and Social Media in EducationCharlene Li
"Leadership and Social Media" examines the use of social media in public education, with examples from California and other public schools. By Charlene Li at the ACSA Superintendents Symposium, January 30, 2013 in Monterey, CA
Presentation by Charlene Li at Adobe Summit, March 7, 2013 in Salt Lake City, UT. Description; New technologies pop up every day that allow us to now connect and communicate with each other in real time. Yet marketing organizations are wired for a by-gone era when there was the luxury of time. These new dynamic customer relationships require not only a new mindset, but also new skills, capabilities, and organizations.
Presentation at Seminarium Peru on 15 November 2012 by Charlene Li in Lima. Two presentations were given.
Speech #1: Creating A Successful Social Business Marketing Strategy
With almost a billion members, Facebook's growth and stature is representative of the maturing social media landscape. Social technologies are no longer a bright shiny object, instead representing valuable relationships that require a coherent strategy and disciplined execution.
This session will make a case that social technologies should be a mainstay of your marketing program rather than a second cousin of interactive marketing. We'll look at the implications of this priority shift, using case studies from companies who are making changes to their overall business and marketing programs. We'll also go through a checklist of the actions you'll need to prioritize to be successful.
Speech #2: Title: Marketing In The Era Of Social Technologies
The excitement around social media often centers on the technologies -- Facebook, blogs, Twitter, etc. etc. But this is the wrong approach. Rather than think about crafting a strategy around social technologies, leaders should be pondering how they can use social technologies to support and strengthen customer relationships.
For many, Groundswell was the book that broke down barriers to accepting social technologies as an opportunity to make their businesses better. Open Leadership picks up where Groundswell left off, showing leaders how to open up business and create a culture that will make social media adoption–and on a greater level, adoption of a social business model–possible and successful.
We'll be looking at the art -- and the science -- of how to tap into the power of customers and employees, including examples of what organizations and leaders are successfully doing today, as well as how to get your organization started.
The Future of Work: Social and Mobile Technologies That MatterCharlene Li
Webinar by Charlene Li on June 8, 2012. Audio recording and slides also available at http://learn.gotomeeting.com/060812-NA-G2MC-WBR-SM?ID=70150000000YDip
Sponsored by GoToMee
Altimeter Report: Making The Business Case For Enterprise Social NetworkingCharlene Li
In 2011, the US hit a milestone — more than half of all adults visit social networking sites at least once a month. But when it comes to using social-networking technologies inside organizations, many business leaders are at a loss to understand what value can be created from Facebook-like status updates within the enterprise. Some organizations have deployed social-networking features with an initial enthusiastic reception, only to see these early efforts wither to just a few stalwart participants. The problem: Most companies approach enterprise social networks as a technology deployment and fail to understand that the new relationships created by enterprise social networks are the source for value creation. In this first of two reports, Altimeter looks at four ways enterprise social networks create value for organizations.
UiPath Test Automation using UiPath Test Suite series, part 4DianaGray10
Welcome to UiPath Test Automation using UiPath Test Suite series part 4. In this session, we will cover Test Manager overview along with SAP heatmap.
The UiPath Test Manager overview with SAP heatmap webinar offers a concise yet comprehensive exploration of the role of a Test Manager within SAP environments, coupled with the utilization of heatmaps for effective testing strategies.
Participants will gain insights into the responsibilities, challenges, and best practices associated with test management in SAP projects. Additionally, the webinar delves into the significance of heatmaps as a visual aid for identifying testing priorities, areas of risk, and resource allocation within SAP landscapes. Through this session, attendees can expect to enhance their understanding of test management principles while learning practical approaches to optimize testing processes in SAP environments using heatmap visualization techniques
What will you get from this session?
1. Insights into SAP testing best practices
2. Heatmap utilization for testing
3. Optimization of testing processes
4. Demo
Topics covered:
Execution from the test manager
Orchestrator execution result
Defect reporting
SAP heatmap example with demo
Speaker:
Deepak Rai, Automation Practice Lead, Boundaryless Group and UiPath MVP
Kubernetes & AI - Beauty and the Beast !?! @KCD Istanbul 2024Tobias Schneck
As AI technology is pushing into IT I was wondering myself, as an “infrastructure container kubernetes guy”, how get this fancy AI technology get managed from an infrastructure operational view? Is it possible to apply our lovely cloud native principals as well? What benefit’s both technologies could bring to each other?
Let me take this questions and provide you a short journey through existing deployment models and use cases for AI software. On practical examples, we discuss what cloud/on-premise strategy we may need for applying it to our own infrastructure to get it to work from an enterprise perspective. I want to give an overview about infrastructure requirements and technologies, what could be beneficial or limiting your AI use cases in an enterprise environment. An interactive Demo will give you some insides, what approaches I got already working for real.
State of ICS and IoT Cyber Threat Landscape Report 2024 previewPrayukth K V
The IoT and OT threat landscape report has been prepared by the Threat Research Team at Sectrio using data from Sectrio, cyber threat intelligence farming facilities spread across over 85 cities around the world. In addition, Sectrio also runs AI-based advanced threat and payload engagement facilities that serve as sinks to attract and engage sophisticated threat actors, and newer malware including new variants and latent threats that are at an earlier stage of development.
The latest edition of the OT/ICS and IoT security Threat Landscape Report 2024 also covers:
State of global ICS asset and network exposure
Sectoral targets and attacks as well as the cost of ransom
Global APT activity, AI usage, actor and tactic profiles, and implications
Rise in volumes of AI-powered cyberattacks
Major cyber events in 2024
Malware and malicious payload trends
Cyberattack types and targets
Vulnerability exploit attempts on CVEs
Attacks on counties – USA
Expansion of bot farms – how, where, and why
In-depth analysis of the cyber threat landscape across North America, South America, Europe, APAC, and the Middle East
Why are attacks on smart factories rising?
Cyber risk predictions
Axis of attacks – Europe
Systemic attacks in the Middle East
Download the full report from here:
https://sectrio.com/resources/ot-threat-landscape-reports/sectrio-releases-ot-ics-and-iot-security-threat-landscape-report-2024/
Key Trends Shaping the Future of Infrastructure.pdfCheryl Hung
Keynote at DIGIT West Expo, Glasgow on 29 May 2024.
Cheryl Hung, ochery.com
Sr Director, Infrastructure Ecosystem, Arm.
The key trends across hardware, cloud and open-source; exploring how these areas are likely to mature and develop over the short and long-term, and then considering how organisations can position themselves to adapt and thrive.
Slack (or Teams) Automation for Bonterra Impact Management (fka Social Soluti...Jeffrey Haguewood
Sidekick Solutions uses Bonterra Impact Management (fka Social Solutions Apricot) and automation solutions to integrate data for business workflows.
We believe integration and automation are essential to user experience and the promise of efficient work through technology. Automation is the critical ingredient to realizing that full vision. We develop integration products and services for Bonterra Case Management software to support the deployment of automations for a variety of use cases.
This video focuses on the notifications, alerts, and approval requests using Slack for Bonterra Impact Management. The solutions covered in this webinar can also be deployed for Microsoft Teams.
Interested in deploying notification automations for Bonterra Impact Management? Contact us at sales@sidekicksolutionsllc.com to discuss next steps.
DevOps and Testing slides at DASA ConnectKari Kakkonen
My and Rik Marselis slides at 30.5.2024 DASA Connect conference. We discuss about what is testing, then what is agile testing and finally what is Testing in DevOps. Finally we had lovely workshop with the participants trying to find out different ways to think about quality and testing in different parts of the DevOps infinity loop.
Let's dive deeper into the world of ODC! Ricardo Alves (OutSystems) will join us to tell all about the new Data Fabric. After that, Sezen de Bruijn (OutSystems) will get into the details on how to best design a sturdy architecture within ODC.
UiPath Test Automation using UiPath Test Suite series, part 3DianaGray10
Welcome to UiPath Test Automation using UiPath Test Suite series part 3. In this session, we will cover desktop automation along with UI automation.
Topics covered:
UI automation Introduction,
UI automation Sample
Desktop automation flow
Pradeep Chinnala, Senior Consultant Automation Developer @WonderBotz and UiPath MVP
Deepak Rai, Automation Practice Lead, Boundaryless Group and UiPath MVP
LF Energy Webinar: Electrical Grid Modelling and Simulation Through PowSyBl -...DanBrown980551
Do you want to learn how to model and simulate an electrical network from scratch in under an hour?
Then welcome to this PowSyBl workshop, hosted by Rte, the French Transmission System Operator (TSO)!
During the webinar, you will discover the PowSyBl ecosystem as well as handle and study an electrical network through an interactive Python notebook.
PowSyBl is an open source project hosted by LF Energy, which offers a comprehensive set of features for electrical grid modelling and simulation. Among other advanced features, PowSyBl provides:
- A fully editable and extendable library for grid component modelling;
- Visualization tools to display your network;
- Grid simulation tools, such as power flows, security analyses (with or without remedial actions) and sensitivity analyses;
The framework is mostly written in Java, with a Python binding so that Python developers can access PowSyBl functionalities as well.
What you will learn during the webinar:
- For beginners: discover PowSyBl's functionalities through a quick general presentation and the notebook, without needing any expert coding skills;
- For advanced developers: master the skills to efficiently apply PowSyBl functionalities to your real-world scenarios.
Connector Corner: Automate dynamic content and events by pushing a buttonDianaGray10
Here is something new! In our next Connector Corner webinar, we will demonstrate how you can use a single workflow to:
Create a campaign using Mailchimp with merge tags/fields
Send an interactive Slack channel message (using buttons)
Have the message received by managers and peers along with a test email for review
But there’s more:
In a second workflow supporting the same use case, you’ll see:
Your campaign sent to target colleagues for approval
If the “Approve” button is clicked, a Jira/Zendesk ticket is created for the marketing design team
But—if the “Reject” button is pushed, colleagues will be alerted via Slack message
Join us to learn more about this new, human-in-the-loop capability, brought to you by Integration Service connectors.
And...
Speakers:
Akshay Agnihotri, Product Manager
Charlie Greenberg, Host
Epistemic Interaction - tuning interfaces to provide information for AI supportAlan Dix
Paper presented at SYNERGY workshop at AVI 2024, Genoa, Italy. 3rd June 2024
https://alandix.com/academic/papers/synergy2024-epistemic/
As machine learning integrates deeper into human-computer interactions, the concept of epistemic interaction emerges, aiming to refine these interactions to enhance system adaptability. This approach encourages minor, intentional adjustments in user behaviour to enrich the data available for system learning. This paper introduces epistemic interaction within the context of human-system communication, illustrating how deliberate interaction design can improve system understanding and adaptation. Through concrete examples, we demonstrate the potential of epistemic interaction to significantly advance human-computer interaction by leveraging intuitive human communication strategies to inform system design and functionality, offering a novel pathway for enriching user-system engagements.
Epistemic Interaction - tuning interfaces to provide information for AI support
Training for Social Media Success
1. Training for Social Media Success:
How Internal Education Can Make or
Break a Social Business
August 23, 2012
#AGAcademy
Charlene Li, Founder and Partner
@charleneli
Gene Morphis, CFO of Francesca’s Holdings Corp., was fired in May 2012 for 'improperly' communicating through social networks. He used Twitter to write about Francesca's Holdings Corp., its results and dealings between investors and his board.He tweeted details of goings-on within his company from an account under the handle 'theoldcfo’: Dinner w/Board tonite. Used to be fun. Now one must be on guard every second' he told his followers on March 6.The following day he followed up with: 'Board meeting. Good numbers=Happy Board.’Greg Brenneman, Chairman of the Board of Directors, said in a statement that the company was 'disappointed by this situation'.'We expect our executives to comply with all Company policies,' he said.
In Sept. 2009, Honda launched a Facebook Page dedicated to the upcoming release of their new vehicle – the Honda Accord Crosstour. This CUV derives its design from Honda’s popular Accord model, but takes some design elements from an SUV. After creating their Facebook page and uploading some Crosstour photos, Honda has been absolutely overwhelmed with negative comments about the car’s design. There are many people who just plain hate the new Crosstour design and the Crosstour’s Facebook Page is a public stomping ground for Honda.To make the situation an even worse PR disaster for Honda, their Manager of Product Planning Eddie Okubo decided to leave a positive comment on the wall, posing as a non-employee, only to be outed by other Facebook users. According to The Garage Blog, “Honda deleted Eddie’s comments citing that they did so because he did not identify himself as an employee of Honda, and is not a spokesperson for the company.”In a message to its Facebook fans, Honda has since stated:Arguably, the two studio photos we posted didn’t give you enough detail, nor were they the best to showcase the vehicle. There are more photos on the way. Maybe it’s like a bad yearbook photo or something, and we think the new photos will clear things up.Many of you don’t like the styling: It may not be for everyone. Our research suggests that the styling does test well among people shopping for a crossover.Source: http://www.businessblunder.com/2009/09/honda-accord-crosstour-facebook-page-disaster/
In Sept. 2009, Honda launched a Facebook Page dedicated to the upcoming release of their new vehicle – the Honda Accord Crosstour. This CUV derives its design from Honda’s popular Accord model, but takes some design elements from an SUV. After creating their Facebook page and uploading some Crosstour photos, Honda has been absolutely overwhelmed with negative comments about the car’s design. There are many people who just plain hate the new Crosstour design and the Crosstour’s Facebook Page is a public stomping ground for Honda.To make the situation an even worse PR disaster for Honda, their Manager of Product Planning Eddie Okubo decided to leave a positive comment on the wall, posing as a non-employee, only to be outed by other Facebook users. According to The Garage Blog, “Honda deleted Eddie’s comments citing that they did so because he did not identify himself as an employee of Honda, and is not a spokesperson for the company.”In a message to its Facebook fans, Honda has since stated:Arguably, the two studio photos we posted didn’t give you enough detail, nor were they the best to showcase the vehicle. There are more photos on the way. Maybe it’s like a bad yearbook photo or something, and we think the new photos will clear things up.Many of you don’t like the styling: It may not be for everyone. Our research suggests that the styling does test well among people shopping for a crossover.
In Sept. 2009, Honda launched a Facebook Page dedicated to the upcoming release of their new vehicle – the Honda Accord Crosstour. This CUV derives its design from Honda’s popular Accord model, but takes some design elements from an SUV. After creating their Facebook page and uploading some Crosstour photos, Honda has been absolutely overwhelmed with negative comments about the car’s design. There are many people who just plain hate the new Crosstour design and the Crosstour’s Facebook Page is a public stomping ground for Honda.To make the situation an even worse PR disaster for Honda, their Manager of Product Planning Eddie Okubo decided to leave a positive comment on the wall, posing as a non-employee, only to be outed by other Facebook users. According to The Garage Blog, “Honda deleted Eddie’s comments citing that they did so because he did not identify himself as an employee of Honda, and is not a spokesperson for the company.”In a message to its Facebook fans, Honda has since stated:Arguably, the two studio photos we posted didn’t give you enough detail, nor were they the best to showcase the vehicle. There are more photos on the way. Maybe it’s like a bad yearbook photo or something, and we think the new photos will clear things up.Many of you don’t like the styling: It may not be for everyone. Our research suggests that the styling does test well among people shopping for a crossover.