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Rebecca Lieb

Rebecca Lieb
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  • 38 SlideShares
  • 886 Followers
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One fine body…

    • Greater New York City Area, NY, United States
  • Work Analyst, Advisor, Author | Board Member
  • Industry Advertising / Marketing / PR
  • Website www.rebeccalieb.com/
  • About Content strategy, content marketing and digital marketing Innovation. As a high profile and well respected analyst, practitioner, strategist, advisor, author and speaker, I've been at the forefront of digital advertising and media since the beginning. I've also published a significant body of original research, including a large body of work on the topics of content marketing, content strategy and converged media. I have deep experience in marketing for media and tech companies, often with a global purview, and have also served as a strategic advisor and corporate trainer to a wide range of brands such as Facebook, Home Depot, Nestlé, Anthem, Adobe, Honeywell, Cisco, DuPont, Pinterest, ...
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Followers (886)
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Following (423)
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  • [Report] Defining and Mapping the Native Advertising Landscape, by Rebecca Lieb [Report] Defining and Mapping... by Altimeter 8 years ago
  • 50 Stats You Need to Know About Content Marketing 50 Stats You Need to Know Abo... by NewsCred 8 years ago
  • [Report] The Converged Media Imperative: How Brands Must Combine Paid, Owned & Earned Media, by Rebecca Lieb and Jeremiah Owyang [Report] The Converged Media ... by Altimeter 9 years ago
  • Working with-industry-analysts Working with-industry-analysts by setlinger 9 years ago
  • [Report] Content: The New Marketing Equation, by Rebecca Lieb [Report] Content: The New Mar... by Altimeter 10 years ago
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