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Tourism Destination Marketing Part One

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Hillary Jenkins
Hillary Jenkins

Part one of a three part slideshare on tourism destination marketing

EducationTravelBusiness
1 of 16
Sales & Marketing Tourism Destination Marketing - Part One
What is a destination ? ,[object Object],[object Object],[object Object],[object Object]
Destination ,[object Object],[object Object],http://flickr.com/photos/puroticorico/2390547860/
What is a destination ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
Destinations differ in what they offer ,[object Object],[object Object],[object Object],[object Object],[object Object]
Destination Success ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
Amenities ,[object Object],[object Object],[object Object],[object Object]
Infrastructure ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
Superstructure ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
Destination components
Dependency on Tourism ,[object Object],[object Object],[object Object],http://flickr.com/photomin/2420089134/s/pik - Port in Georgetown
Multiplier Effect
Attractions & Activities ,[object Object],[object Object],[object Object],[object Object],[object Object]
Attractions & Activities ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],http://flickr.com/photos/big-ashb/279004304/
Ancillary Services ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
Accessibility ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],http://flickr.com/photos/86778817@N00/86564665/

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Tourism Destination Marketing Part One