This document describes the "Creative Questions" thinking routine which is used to generate questions about a logotype or company image. Students will judge a professional logotype and come up with questions about it. Their questions will then be used to transform and improve upon the original logotype design. Each student will select one question and redesign one of the logotypes to answer that question. Finally, the class will come together to reflect on the results and see if students applied what they learned. This routine is meant to increase student curiosity, motivation, and confidence by giving them the opportunity to improve upon a professional work and apply their skills.