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What happens when the television we've all come to know and love begins to embrace the audience expectations wrought upon it by the Internet, mobile and social participation? You get TV 2.0: a more personal, social and participatory engagement.
Fallon's Aki Spicer, Director of Digital Strategy, Rocky Novak, Director of Digital Development, and Jacob Abernathy, Creative Technologist will reveal their hopeful vision for television's future, and outline 5 scenarios that demonstrate how TV 2.0 will evolve the ad model and commercial creativity.
*Originally presented to Minnesota Broadcasters Association in Dec 2010.
A look at how the internet and social media has made brands more vulnerable. Also looks at brands using social media to listen to customers. Update on what's happening online and mobile. Finally a quick update on other news
Nick Bolton - The evolution and commercialisation of online videoWeb Directions
Internet video has come a long way from the postage stamp generic media player to the commercial success it is today.
This session looks at this journey, and examines the multitude of online video options available. We will look at content creation (simple single piece, to multi-platform, and user generated), distribution methods and publishing strategies.
Then once the video is published, how do you justify it (the ROI), commercialise it (leverage the content) and monetise it through syndication, advertising, sponsorship, or pay-per-view/subscription. There will be real time demos and case studies.
The presentation addresses the current trends, challenges and opportunities in the web-tv industry. The presentation was held at Webit Expo on October 27, 2010 by Marcus Hartwall.
"Управление коммуникациями, совместной работои и отношениями с клиентами" Д. ...awgua
Битрикс24: Управление коммуникациями, совместной работой и отношениями с клиентами
Дмитрий Суслов, директор украинского
и белорусского офисов "1С-Битрикс"
Music 2.0: The Future of Music. Gerd Leonhard at Telkom Indonesia Music Unlim...Gerd Leonhard
This is the PDF from my talk at Telkom Indonesia's Music Unlimited event in Jakarta, May 2, 2011. See for details and the event flyer: http://twitter.com/#!/gleonhard/statuses/63871852434563072 and http://gerd.fm/j8g0nh (Rolling Stone Indonesia)
Fallon Brainfood: TV 2.0 – Scenarios for the Future of TelevisionAki Spicer
What happens when the television we've all come to know and love begins to embrace the audience expectations wrought upon it by the Internet, mobile and social participation? You get TV 2.0: a more personal, social and participatory engagement.
Fallon's Aki Spicer, Director of Digital Strategy, Rocky Novak, Director of Digital Development, and Jacob Abernathy, Creative Technologist will reveal their hopeful vision for television's future, and outline 5 scenarios that demonstrate how TV 2.0 will evolve the ad model and commercial creativity.
*Originally presented to Minnesota Broadcasters Association in Dec 2010.
A look at how the internet and social media has made brands more vulnerable. Also looks at brands using social media to listen to customers. Update on what's happening online and mobile. Finally a quick update on other news
Nick Bolton - The evolution and commercialisation of online videoWeb Directions
Internet video has come a long way from the postage stamp generic media player to the commercial success it is today.
This session looks at this journey, and examines the multitude of online video options available. We will look at content creation (simple single piece, to multi-platform, and user generated), distribution methods and publishing strategies.
Then once the video is published, how do you justify it (the ROI), commercialise it (leverage the content) and monetise it through syndication, advertising, sponsorship, or pay-per-view/subscription. There will be real time demos and case studies.
The presentation addresses the current trends, challenges and opportunities in the web-tv industry. The presentation was held at Webit Expo on October 27, 2010 by Marcus Hartwall.
"Управление коммуникациями, совместной работои и отношениями с клиентами" Д. ...awgua
Битрикс24: Управление коммуникациями, совместной работой и отношениями с клиентами
Дмитрий Суслов, директор украинского
и белорусского офисов "1С-Битрикс"
Georgia ONmyLINE is the University System of Georgia search engine for online programs and courses. Learn how online learning and Georgia ONmyLINE benefit adult learners.
The internet is coming to your TV set, along with all the targeting and interactivity of digital media. This will make true Video on Demand (VOD) a reality and potentially replace traditional TV advertising models.
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David Bazile
Abstract
This study is to provide a thorough analysis of Netflix as a corporation. Netflix shows their competences such as their brand image and their leadership in the streaming industry as well how they take consumer opinion into what goes on their website. The following paper will demonstrate an overview of Netflix and the video streaming service industry. This paper will then focus on the external and internal analysis of the company using matrices such as Porter’s Five Forces, External Forces Evaluation (EFE), Internal Forces Evaluation (IFE), and the SPACE tool. These matrices has been analyzed but strengths, weaknesses, opportunities and threats have been identified used in the TOWS matrix. Focusing on different alternative business strategies, the paper shows possible solutions for different identified problems of Netflix. Some of the Problems that Netflix will be facing is the saturation of the Industry but through the use of Market Penetration and Development Netflix can make it out okay. The paper will then be concluded with how the implementations of the proposed solutions can strengthen Netflix’s position in the streaming industry.
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1. Introduction
Netflix was co-founded by both Reed Hastings and Marc Randolph in 1997. The goal was to offer online movie rentals in Scotts Valley, California. Hastings wanted to be able to rent movies on the internet. There was also an old discredited story that claims that “Hastings had the idea after Blockbuster charged him a $40 late fee for ‘Apollo 13.’” In 1999, Netflix begins to use the subscription service that allows consumers to rent unlimited movies for one low subscription. In the year 2000, Netflix launches the personalized movie recommendation system that uses member’s ratings to predict choices for Netflix’s customers as well as recommend newer content to the same customers. In May of 2002 Netflix announces its IPO offering 5,500,000 at the price of $15.00 per share under the name NFLX. In 2005 Netflix reaches 4.2 million people. Netflix first introduces streaming which allows members to instantly watch television shows and movies from their computer in 2007 making them a pioneer in this industry. A year later Netflix partners with consumer electronic companies to stream on Xbox, Blu-ray disc players and TV set up boxes. PS3, internet controlled televisions and other internet connected devices came a year later in 2009. In 2010 it is available on Apple devices, the Nintendo Wii and they launched in Canada. The next year, in 2011, Netflix launched in Latin America and the Caribbean. In 2012, Netflix launches in Europe and they won their first Primetime Emmy Engineering Award. The year after Netflix expands to the Netherlands and Netflix also received 31 Emmy and wins 3 of them for its original content. Finally, last year, Netflix .
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June 3, 2024 Anti-Semitism Letter Sent to MIT President Kornbluth and MIT Cor...Levi Shapiro
Letter from the Congress of the United States regarding Anti-Semitism sent June 3rd to MIT President Sally Kornbluth, MIT Corp Chair, Mark Gorenberg
Dear Dr. Kornbluth and Mr. Gorenberg,
The US House of Representatives is deeply concerned by ongoing and pervasive acts of antisemitic
harassment and intimidation at the Massachusetts Institute of Technology (MIT). Failing to act decisively to ensure a safe learning environment for all students would be a grave dereliction of your responsibilities as President of MIT and Chair of the MIT Corporation.
This Congress will not stand idly by and allow an environment hostile to Jewish students to persist. The House believes that your institution is in violation of Title VI of the Civil Rights Act, and the inability or
unwillingness to rectify this violation through action requires accountability.
Postsecondary education is a unique opportunity for students to learn and have their ideas and beliefs challenged. However, universities receiving hundreds of millions of federal funds annually have denied
students that opportunity and have been hijacked to become venues for the promotion of terrorism, antisemitic harassment and intimidation, unlawful encampments, and in some cases, assaults and riots.
The House of Representatives will not countenance the use of federal funds to indoctrinate students into hateful, antisemitic, anti-American supporters of terrorism. Investigations into campus antisemitism by the Committee on Education and the Workforce and the Committee on Ways and Means have been expanded into a Congress-wide probe across all relevant jurisdictions to address this national crisis. The undersigned Committees will conduct oversight into the use of federal funds at MIT and its learning environment under authorities granted to each Committee.
• The Committee on Education and the Workforce has been investigating your institution since December 7, 2023. The Committee has broad jurisdiction over postsecondary education, including its compliance with Title VI of the Civil Rights Act, campus safety concerns over disruptions to the learning environment, and the awarding of federal student aid under the Higher Education Act.
• The Committee on Oversight and Accountability is investigating the sources of funding and other support flowing to groups espousing pro-Hamas propaganda and engaged in antisemitic harassment and intimidation of students. The Committee on Oversight and Accountability is the principal oversight committee of the US House of Representatives and has broad authority to investigate “any matter” at “any time” under House Rule X.
• The Committee on Ways and Means has been investigating several universities since November 15, 2023, when the Committee held a hearing entitled From Ivory Towers to Dark Corners: Investigating the Nexus Between Antisemitism, Tax-Exempt Universities, and Terror Financing. The Committee followed the hearing with letters to those institutions on January 10, 202
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The Roman Empire, a vast and enduring power, stands as one of history's most remarkable civilizations, leaving an indelible imprint on the world. It emerged from the Roman Republic, transitioning into an imperial powerhouse under the leadership of Augustus Caesar in 27 BCE. This transformation marked the beginning of an era defined by unprecedented territorial expansion, architectural marvels, and profound cultural influence.
The empire's roots lie in the city of Rome, founded, according to legend, by Romulus in 753 BCE. Over centuries, Rome evolved from a small settlement to a formidable republic, characterized by a complex political system with elected officials and checks on power. However, internal strife, class conflicts, and military ambitions paved the way for the end of the Republic. Julius Caesar’s dictatorship and subsequent assassination in 44 BCE created a power vacuum, leading to a civil war. Octavian, later Augustus, emerged victorious, heralding the Roman Empire’s birth.
Under Augustus, the empire experienced the Pax Romana, a 200-year period of relative peace and stability. Augustus reformed the military, established efficient administrative systems, and initiated grand construction projects. The empire's borders expanded, encompassing territories from Britain to Egypt and from Spain to the Euphrates. Roman legions, renowned for their discipline and engineering prowess, secured and maintained these vast territories, building roads, fortifications, and cities that facilitated control and integration.
The Roman Empire’s society was hierarchical, with a rigid class system. At the top were the patricians, wealthy elites who held significant political power. Below them were the plebeians, free citizens with limited political influence, and the vast numbers of slaves who formed the backbone of the economy. The family unit was central, governed by the paterfamilias, the male head who held absolute authority.
Culturally, the Romans were eclectic, absorbing and adapting elements from the civilizations they encountered, particularly the Greeks. Roman art, literature, and philosophy reflected this synthesis, creating a rich cultural tapestry. Latin, the Roman language, became the lingua franca of the Western world, influencing numerous modern languages.
Roman architecture and engineering achievements were monumental. They perfected the arch, vault, and dome, constructing enduring structures like the Colosseum, Pantheon, and aqueducts. These engineering marvels not only showcased Roman ingenuity but also served practical purposes, from public entertainment to water supply.
2. Digital film and the Internet
The way in which the internet has affected film
distribution is in the advertisement of films,
companies have been provided with a new
medium to advertise through, for example when
a film trailer is advertised on a YouTube, if
placed correctly could attract an even wider
audience than if it was just on things such as
radio and TV.
3. Continued
The term used to describe this advancement in the
use of the internet is web 2.0:
Web 2.0 is the term given to describe a second
generation of the World Wide Web that is focused
on the ability for people to collaborate and share
information online. Web 2.0 basically refers to the
transition from static HTML Web pages to a more
dynamic Web that is more organized and is based
on serving Web applications to users.
4. Web 2.0
This advancement of the internet has allowed
companies to massively widen their audience, as it
is easy to reach people from all over the world. The
advantage of companies using this is that it would
not need a large amount of funding to do this.
Although larger companies may dominate the web,
there is always going to be room for smaller,
independent companies to advertise their
productions, and if used correctly could give smaller
companies a way to compete with larger
conglomerates.
5. Various ways films can be
watched online
Websites such as Netflix and love film which is acquired
amazon are online film industry's where you can easily
access hundreds on films on your TV, laptop, tablet or
even phone. This makes films being able to access any
time of the day anywhere which could perhaps make
the film loose the excitement of waiting to watch it.
6. Illegal movie download websites
Some websites release the film onto their
website before it has even come out at the
cinema, this takes away the excitement and
anticipation of waiting for the new film to be
released out at the cinema, this also results in
the production company at the cinemas earning
less of a profit.
7. Pirate copies
Within the past 10 years or so physical pirate
copies have been more a less eliminated from
the piracy industry. It has soon be replaced by
pirate copies online resulting in the physical
piracy industry loosing the majority of its
appeal.
8. Questions!
1. Why do you think it has become less likely to
purchase physical pirated films in recent years?
2. How has technology helped the film industry to
develop online?
3. How has the development of the online film
industry affected the exhibition of film in cinemas?
4. Do you think there is a future for physical film?
Editor's Notes
Technology
Digital film
Internet
Illegitimate
Lower quality
Online streaming
Advertising
More accessable