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Business Models
1.
Making money on
the web A review of business models
2.
3.
The nine models
Broker Advertising Infomediary Retail Manufacturer Affiliate Community Subscription Pay as you go
4.
Broker
5.
Infomediary
6.
Retail
7.
Manufacturer
8.
Affiliate
9.
Community
10.
Subscription
11.
Pay as you
go
12.
Advertising
13.
Doom and Gloom!
14.
Media scare stories..
15.
16.
… and what
about Mobile
17.
Its all about
Apps 100,000 Apps available in the iTunes App store 2 billion downloaded 65% are games
18.
19.
THANK YOU
20.
Why Multi-platform and
why now?
21.
22.
23.
Channel proliferation and
audience segmentation
24.
The 3 parameters
of exponential online growth 1. Individual Ingenuity and Creativity 2. Increasing Speed of Connectivity 3. Decreasing Cost of Data Storage 9/10 households can get broadband 6/10 have it
25.
26.
Convergence
27.
You Tube You
Tube is the 4 th most popular website in the UK September 2009
28.
iPlayer
29.
30.
31.
32.
Content remains king
33.
Social Networking vs.
Online Video
34.
The rise of
the Digital Native
35.
36.
The key to
Digital Natives
37.
38.
39.
THANK YOU
Editor's Notes
LYNNE
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