Business forecasting is the process of predicting future events based on current data, essential for organizations to prepare for financial success by answering key questions about profit, demand, costs, and financing needs. Various forecasting methods exist, including quantitative techniques like time series and regression forecasting, as well as qualitative methods such as the Delphi method. The forecasting process involves setting objectives, determining what to forecast, collecting data, selecting models, and comparing actual outcomes with forecasts.