Erica Campbell, Director of Social Media for Dominion Homes Media, the umbrella division for Homes Media Solutions and For Rent Media Solutions and VP of Social Media for the Hampton Roads American Marketing Association (HRAMA) discusses how to leverage social media and tech trends. Follow us @HamptonRoadsAMA #HRAMA or at www.hrama.org.
Presidio MBA: Social Media For Sustainable Business By @JoeySheppEarthsite
Social Media principles align with Sustainable Business principles. In this presentation, learn an overview of social media, how it is changing the face of media, and how Sustainable Business is perfectly positioned to take advantage of this disruptive technology.
Erica Campbell, Director of Social Media for Dominion Homes Media, the umbrella division for Homes Media Solutions and For Rent Media Solutions and VP of Social Media for the Hampton Roads American Marketing Association (HRAMA) discusses how to leverage social media and tech trends. Follow us @HamptonRoadsAMA #HRAMA or at www.hrama.org.
Presidio MBA: Social Media For Sustainable Business By @JoeySheppEarthsite
Social Media principles align with Sustainable Business principles. In this presentation, learn an overview of social media, how it is changing the face of media, and how Sustainable Business is perfectly positioned to take advantage of this disruptive technology.
This is a presentation done for Strategic Online PR and Media Relations Conference in Singapore from 23-25 Aug 2010, organised by TUN International.
It is presented by Andrew Chow (www.andrewchow.sg)
Onefeat : La vie est un terrain de jeu - Arnaud Ferreri - OnefeatRezonance
Présentation d'Arnaud Ferreri, CEO de Onefeat lors de la conférence First Rezonance "SoLoMo : Placer sa stratégie médias sociaux sur la carte".
Onefeat, ce n’est ni une application mobile, ni un réseau social : c’est un jeu. Un jeu social qui repose sur des défis de la vraie vie, illustrés par des photos prises avec votre mobile. Arnaud Ferreri témoigne de la genèse de ce projet, de l'expansion de la communauté de joueurs et des possibilités d'interaction offertes par onefeat pour les marques.
10 tips to increase sales and business efficiency thanks to social medias.
1.Start with the core
2.Frame your business social media strategy
3.Establish business goals
4.Choose your channels wisely
5.Design your business special media approach
6.Measure
Mobile Qual – opening new ways to leverage Africa’s mobile first society - IK...Merlien Institute
at Market Research in the Mobile World Africa 2014
November 5-6, 2014 Cape Town
This event is proudly organised by Merlien Institute
Check out our upcoming events by visiting http://mrmw.net/
Mobile Market Research - a brand owner's perspective - PZ CussonsMerlien Institute
at Market Research in the Mobile World Africa 2014
November 5-6, 2014 Cape Town
This event is proudly organised by Merlien Institute
Check out our upcoming events by visiting http://mrmw.net/
Something fishy is going on in the world of mobile research - Sea Harvest & TNSMerlien Institute
at Market Research in the Mobile World Africa 2014
November 5-6, 2014 Cape Town
This event is proudly organised by Merlien Institute
Check out our upcoming events by visiting http://mrmw.net/
This is a presentation done for Strategic Online PR and Media Relations Conference in Singapore from 23-25 Aug 2010, organised by TUN International.
It is presented by Andrew Chow (www.andrewchow.sg)
Onefeat : La vie est un terrain de jeu - Arnaud Ferreri - OnefeatRezonance
Présentation d'Arnaud Ferreri, CEO de Onefeat lors de la conférence First Rezonance "SoLoMo : Placer sa stratégie médias sociaux sur la carte".
Onefeat, ce n’est ni une application mobile, ni un réseau social : c’est un jeu. Un jeu social qui repose sur des défis de la vraie vie, illustrés par des photos prises avec votre mobile. Arnaud Ferreri témoigne de la genèse de ce projet, de l'expansion de la communauté de joueurs et des possibilités d'interaction offertes par onefeat pour les marques.
10 tips to increase sales and business efficiency thanks to social medias.
1.Start with the core
2.Frame your business social media strategy
3.Establish business goals
4.Choose your channels wisely
5.Design your business special media approach
6.Measure
Mobile Qual – opening new ways to leverage Africa’s mobile first society - IK...Merlien Institute
at Market Research in the Mobile World Africa 2014
November 5-6, 2014 Cape Town
This event is proudly organised by Merlien Institute
Check out our upcoming events by visiting http://mrmw.net/
Mobile Market Research - a brand owner's perspective - PZ CussonsMerlien Institute
at Market Research in the Mobile World Africa 2014
November 5-6, 2014 Cape Town
This event is proudly organised by Merlien Institute
Check out our upcoming events by visiting http://mrmw.net/
Something fishy is going on in the world of mobile research - Sea Harvest & TNSMerlien Institute
at Market Research in the Mobile World Africa 2014
November 5-6, 2014 Cape Town
This event is proudly organised by Merlien Institute
Check out our upcoming events by visiting http://mrmw.net/
Cracking the code…Insights for mobile from behavioral sciences - Pondering PandaMerlien Institute
at Market Research in the Mobile World Africa 2014
November 5-6, 2014 Cape Town
This event is proudly organised by Merlien Institute
Check out our upcoming events by visiting http://mrmw.net/
Mobile Research – What’s the point - Millward BrownMerlien Institute
at Market Research in the Mobile World Africa 2014
November 5-6, 2014 Cape Town
This event is proudly organised by Merlien Institute
Check out our upcoming events by visiting http://mrmw.net/
Social Media for Sustainable Business [Fall 2010 Refresh]Earthsite
[UPDATED with extensive 'applications' section and new 'trends' information]
Social media has changed marketing and sustainable business is perfectly positioned to leverage this technology.
This is a presentation given to the Presidio MBA program by JoeyShepp.com, new media maven. It covers social media trends, principles, case studies, and how-to topics.
Twitter @JoeyShepp your question about new media and sustainability.
GolinHarris Insights: Social Media Week ChicagoGolin
If you weren't able to make it out to Social Media Week in Chicago September 19-23, we have you covered. The GolinHarris team put together insights from the panels they attended to give you topline takeaways from the week.
Ripple6™ helps marketers and publishers implement their business strategy through social media. The company provides an enterprise white label social media platform to create consumer engagements and relationships, enhance social marketing, generate consumer insights, and facilitate commerce and collaboration. It is easily customized to incorporate a brand's look and feel for integration into an existing web site or to create an entirely new site. Ripple6 a wholly-owned subsidiary of Gannett Co., Inc. (NYSE: GCI), is based in New York and its list of clients and partners includes P&G, Meredith Corporation, and General Mills. For more information, go to www.Ripple6.com.
Find out how to do brand-based social media to engage customers, clients and employees.
Your organization has the opportunity to harness social media in a way that creates sustainable relationships beyond the product sale to create a community around your brand, a community that can drive innovation, business strategy & more.
In the current economy where every dollar counts, the ability to demonstrate the value of your programs is a business imperative. You don’t need to have an army of people to measure properly (and no Ad Value Equivalents!) – you just need to be armed with a measurement process that works. Award-winning pro Kami Huyse will show us how to design PR and marketing programs from the beginning so they can be accurately measured, and step us through what to track using tools accessible to solos (without the hefty price tags).
Brands are living and breathing entities that are born, grow up and then need to change.
Change may be a tweak of a logo, change of font or something more radical.
In the era of social media, however, re-branding takes on entirely new challenges. Ask the Gap and Vegemite, among others.
This presentation covers:
- the dos and don'ts of re-branding in the era of social media
- examples of successes and failures
- how re-branding should be used to inject social media into the core of a brand's DNA to bring about real change.
How to Build Your Brand with Content and Social Media by Susan Gunelius of Ke...KeySplash Creative, Inc.
Branding, social media, and content marketing presentation by Susan Gunelius, President & CEO of KeySplash Creative, Inc. (www.keysplashcreative.com) and author of 10 marketing-related books, and delivered at the January 16, 2013 Quarterly Meeting of Florida Main Street (a part of the Florida Department of State Division of Historical Resources).
Where social media is today. Where it's headed. What is HOLDING brands/biz back. Includes a social media maturity framework for digital strategists.
If you download - please add a comment.
Laurie Dillon-Schalk's keynote for IBM's Retail Fall Showcase on Nov. 2nd, 2011
Leveraging Social Media Marketing Trends in the Apartment Industry Erica Campbell Byrum
Building and maintaining an on-going positive relationship with consumers and customers through advanced social media tactics and technology is critical to your company’s success! The use of social media and new technology holds tremendous opportunities for companies looking to drive new business, retain customers, create engagement and increase revenue. Whether you are completely clueless, somewhat familiar, or advanced, Erica Campbell, Director of Social Media for Dominion Homes Media, the umbrella division for Homes.com and ForRent.com will discuss how to leverage social media and become part of the consumer dialogue. This session will provide attendees with strategic insight into creating a center of excellence, how and why social media works for businesses across all touch points, improving consumer engagement and other emerging opportunities.
An overview of social media for the Eugene Chamber's Women Business Leaders group - including how to maximize your reach on the social Web by partnering with Citizen Marketers.
Social Media is a powerful way for organizations of every size and industry to interact with their customers, critics, fans, and partners. The introduction of Social Media has enabled users to post comments, thoughts and opinions about services and products. With the increased frequency of participation in these sites, users are quickly becoming co-contributors to your brand — making it difficult to control your own messaging. This complimentary webinar is great for marketers looking to quickly get up-to-speed on the elements of Social Media, and more importantly, how to leverage those elements to increase ROI and take control of brand positioning.
Clustering by mobile usage and behaviour – the many faces of smartphone users...Merlien Institute
at Market Research in the Mobile World Africa 2014
November 5-6, 2014 Cape Town
This event is proudly organised by Merlien Institute
Check out our upcoming events by visiting http://mrmw.net/
Understanding respondent’s interaction with household electronics – using tab...Merlien Institute
at Market Research in the Mobile World Africa 2014
November 5-6, 2014 Cape Town
This event is proudly organised by Merlien Institute
Check out our upcoming events by visiting http://mrmw.net/
The why, what and how to use mobile marketing in Africa - MMA SAMerlien Institute
at Market Research in the Mobile World Africa 2014
November 5-6, 2014 Cape Town
This event is proudly organised by Merlien Institute
Check out our upcoming events by visiting http://mrmw.net/
Maximising internet based mobile research in Africa - TNS & BinuMerlien Institute
at Market Research in the Mobile World Africa 2014
November 5-6, 2014 Cape Town
This event is proudly organised by Merlien Institute
Check out our upcoming events by visiting http://mrmw.net/
Leveraging longitudinal communities for better, faster and cheaper insights -...Merlien Institute
at Market Research in the Mobile World Africa 2014
November 5-6, 2014 Cape Town
This event is proudly organised by Merlien Institute
Check out our upcoming events by visiting http://mrmw.net/
Insights and Innovations – today and the way forward for mobile research from...Merlien Institute
at Market Research in the Mobile World Africa 2014
November 5-6, 2014 Cape Town
This event is proudly organised by Merlien Institute
Check out our upcoming events by visiting http://mrmw.net/
Tablets killed the paper star – tablet usage in developing and emerging marke...Merlien Institute
at Market Research in the Mobile World Africa 2014
November 5-6, 2014 Cape Town
This event is proudly organised by Merlien Institute
Check out our upcoming events by visiting http://mrmw.net/
Leveraging mobile to bring overnight television ratings to Africa - GeoPollMerlien Institute
at Market Research in the Mobile World Africa 2014
November 5-6, 2014 Cape Town
This event is proudly organised by Merlien Institute
Check out our upcoming events by visiting http://mrmw.net/
Engaging youth – using social media networks to generate valuable insights - ...Merlien Institute
at Market Research in the Mobile World Africa 2014
November 5-6, 2014 Cape Town
This event is proudly organised by Merlien Institute
Check out our upcoming events by visiting http://mrmw.net/
'What is in a name!' - Name-test Using 'Contextual Probing' - GfK & Tata SkyMerlien Institute
at Qualitative360 Asia Pacific 2014
1-2 October 2014, Singapore
This event is proudly organised by Merlien Institute
Check out our upcoming events by visiting http://qual360.com/
at Qualitative360 Asia Pacific 2014
1-2 October 2014, Singapore
This event is proudly organised by Merlien Institute
Check out our upcoming events by visiting http://qual360.com/
Taming the raging river - Qualitative Research & Social Media - FireflyMerlien Institute
at Qualitative360 Asia Pacific 2014
1-2 October 2014, Singapore
This event is proudly organised by Merlien Institute
Check out our upcoming events by visiting http://qual360.com/
Spot On- Finding a game changer in a mature market - Ruby Cha Cha & Kimberly ...Merlien Institute
at Qualitative360 Asia Pacific 2014
1-2 October 2014, Singapore
This event is proudly organised by Merlien Institute
Check out our upcoming events by visiting http://qual360.com/
Leveraging mobile media to replace traditional data collection methods - AMRBMerlien Institute
at Qualitative360 Asia Pacific 2014
1-2 October 2014, Singapore
This event is proudly organised by Merlien Institute
Check out our upcoming events by visiting http://qual360.com/
Hello! Love, Dream, Smile, YOLO - New ways to reach the ubiquitous Gen Z - Ka...Merlien Institute
at Qualitative360 Asia Pacific 2014
1-2 October 2014, Singapore
This event is proudly organised by Merlien Institute
Check out our upcoming events by visiting http://qual360.com/
Enter the dragon - The changing face of Qualitative work in China - IFFMerlien Institute
at Qualitative360 Asia Pacific 2014
1-2 October 2014, Singapore
This event is proudly organised by Merlien Institute
Check out our upcoming events by visiting http://qual360.com/
Zen and the art of Qualitative Research - DD ResearchMerlien Institute
at Qualitative360 Asia Pacific 2014
1-2 October 2014, Singapore
This event is proudly organised by Merlien Institute
Check out our upcoming events by visiting http://qual360.com/
Science or Creativity- Which is Qualitative Research’s Best Friend - PepsicoMerlien Institute
at Qualitative360 Asia Pacific 2014
1-2 October 2014, Singapore
This event is proudly organised by Merlien Institute
Check out our upcoming events by visiting http://qual360.com/
it describes the bony anatomy including the femoral head , acetabulum, labrum . also discusses the capsule , ligaments . muscle that act on the hip joint and the range of motion are outlined. factors affecting hip joint stability and weight transmission through the joint are summarized.
Unit 8 - Information and Communication Technology (Paper I).pdfThiyagu K
This slides describes the basic concepts of ICT, basics of Email, Emerging Technology and Digital Initiatives in Education. This presentations aligns with the UGC Paper I syllabus.
Executive Directors Chat Leveraging AI for Diversity, Equity, and InclusionTechSoup
Let’s explore the intersection of technology and equity in the final session of our DEI series. Discover how AI tools, like ChatGPT, can be used to support and enhance your nonprofit's DEI initiatives. Participants will gain insights into practical AI applications and get tips for leveraging technology to advance their DEI goals.
The simplified electron and muon model, Oscillating Spacetime: The Foundation...RitikBhardwaj56
Discover the Simplified Electron and Muon Model: A New Wave-Based Approach to Understanding Particles delves into a groundbreaking theory that presents electrons and muons as rotating soliton waves within oscillating spacetime. Geared towards students, researchers, and science buffs, this book breaks down complex ideas into simple explanations. It covers topics such as electron waves, temporal dynamics, and the implications of this model on particle physics. With clear illustrations and easy-to-follow explanations, readers will gain a new outlook on the universe's fundamental nature.
2024.06.01 Introducing a competency framework for languag learning materials ...Sandy Millin
http://sandymillin.wordpress.com/iateflwebinar2024
Published classroom materials form the basis of syllabuses, drive teacher professional development, and have a potentially huge influence on learners, teachers and education systems. All teachers also create their own materials, whether a few sentences on a blackboard, a highly-structured fully-realised online course, or anything in between. Despite this, the knowledge and skills needed to create effective language learning materials are rarely part of teacher training, and are mostly learnt by trial and error.
Knowledge and skills frameworks, generally called competency frameworks, for ELT teachers, trainers and managers have existed for a few years now. However, until I created one for my MA dissertation, there wasn’t one drawing together what we need to know and do to be able to effectively produce language learning materials.
This webinar will introduce you to my framework, highlighting the key competencies I identified from my research. It will also show how anybody involved in language teaching (any language, not just English!), teacher training, managing schools or developing language learning materials can benefit from using the framework.
Biological screening of herbal drugs: Introduction and Need for
Phyto-Pharmacological Screening, New Strategies for evaluating
Natural Products, In vitro evaluation techniques for Antioxidants, Antimicrobial and Anticancer drugs. In vivo evaluation techniques
for Anti-inflammatory, Antiulcer, Anticancer, Wound healing, Antidiabetic, Hepatoprotective, Cardio protective, Diuretics and
Antifertility, Toxicity studies as per OECD guidelines
A review of the growth of the Israel Genealogy Research Association Database Collection for the last 12 months. Our collection is now passed the 3 million mark and still growing. See which archives have contributed the most. See the different types of records we have, and which years have had records added. You can also see what we have for the future.
This presentation includes basic of PCOS their pathology and treatment and also Ayurveda correlation of PCOS and Ayurvedic line of treatment mentioned in classics.
Acetabularia Information For Class 9 .docxvaibhavrinwa19
Acetabularia acetabulum is a single-celled green alga that in its vegetative state is morphologically differentiated into a basal rhizoid and an axially elongated stalk, which bears whorls of branching hairs. The single diploid nucleus resides in the rhizoid.
The language of love and social media fire fly millward brown
1. THE LANGUAGE OF LOVE IN SOCIAL MEDIA
New Rules for Brand Engagement
2. Social Media Pervasive and Growing
• 700 billion minutes spent on Facebook per month
• 24 hours of content uploaded to YouTube per minute
Networking
Micro-
blogging Gaming
Content
Blogging Sharing
Consumer
Ratings/ Location-
Aggregation based
Reviews
Application
Customer Any
Service Discussion
forum on a
blog or
corporate
website
3. Social Media is Truly a Global Phenomenon
• Social media usage
and attitudes quite
similar
• Drivers and needs are
universally human
characteristics
“It’s surprising just how similar we are. Even though
we come from very different backgrounds, we all
pretty much agree on what we expect out of social
media.”
4. A Three Month Conversation with 400 People
Interviews Blogs Facebook IdeaBlog
Client probes Consumer blogs Facebook Group Global
for marketers' & digital diaries for brand trust, conversation for
perceptions of for behavior and influence, trends and
social media attitudinal impact cultural nuance
mining exploration discussion
5. Two Types of Users: Moderates and Mavens
MAVENS MODERATES
6. Used Social Media to Study Social Media
• "Ethnographic-like"
feel and quality
• Large pool of "virgin"
respondents
• Truly global
conversation versus
multinational
7. The Story
Consumers in Control
Marketers Struggling to Deal with the
Shift in Balance of Power
Brands Outside Looking In
Success Requires New Relationship-Building Model
8. What Did We Learn from Marketers?
Brand
Engagement and
Commitment
Ignoring social media, Jumping on the
staying out of the bandwagon -
game “must be there”
• Listen, uncover needs
• Build real relationship
• Risk losing relevance • Let consumers co-own • Traditional marketing
and trust
the brand and evangelize approaches can
• Complete loss of control alienate
• Consumers define the • Risk credibility due to
brand lack of relevance
10. Stages of Brand Engagement
Focus on Create Intimacy Cultivate Trust Behave Less Like a
Discovery and and Build Through Brand and More
Attraction Credentials via Transparency and Like a Friend
Humanization Consistency
ENGAGEMENT and COMMITMENT
11. Some examples
Schweppes
(soft drinks)
Developed a Facebook
app able to personalize
facebook profile.
Objective: to attract
people on Schweppes
fanpage.
12. Some examples
Mulino Bianco
(food)
Created an online
community including
both consumers and
people from the company
working together on
developing new
marketing activities.
Objective: co-create
brand value.
13. Key Things to Remember
Act like a friend
not a corporation
Build a relationship
rather than sell
Think COMMUNITY
vs. marketplace
14. THE LANGUAGE OF LOVE IN SOCIAL MEDIA
Thanks for you attention
