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Zen and the art of Qualitative Research - DD Research
The document details a presentation at the Qual360 event held at the Ramada Hotel Singapore on October 1-2, 2014, focusing on qualitative research trends in East Asia. It provides insights from the presenter, who has extensive experience in qualitative projects in China, Japan, and Korea, and emphasizes the importance of cultural context and stakeholder engagement in research. The presentation is structured around a 'journey checklist' metaphor to guide the qualitative research process.
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Zen and the art of Qualitative Research - DD Research
- 1. Ramada Hotel SingaporeOctober 1 & 2, 2014 #QUAL360 Organized by
- 2. #QUAL360 Ramada Hotel SingaporeOct 1 & 2, 2014 Platinum Sponsor Silver Sponsors Association & Education Partners Media Partners
- 3. 1 ZEN AND THEART OF QUALITATIVE RESEARCH Recent Trends from China, Japan & Korea Presentation for QUAL360 2 October 2014
- 4. 2 YOUR PRESENTER INA NUTSHELLZen & The Art of Qual Born in Bulgaria BA, MA in Tokyo 14 years in Japan via Hong Kong 2-3 projects/year in China 2-3 projects/year in Korea 4-5 projects/year in Japan Singapore
- 5. 3 THE JOURNEY CHECKLISTZen& The Art of Qual Vehicle Guidebook GPS Travel buddies Something for everyone
- 6. 4 THE VEHICLEZen &The Art of Qual
- 7. 5 KEEP ON CHECKINGTHE PLUGSZen & The Art of Qual
- 8. 6 Zen & TheArt of Qual ENJOY THE WIND
- 9. 7 THE VEHICLEZen &The Art of Qual Structure & Analysis + ‘being in the moment’ Enjoy the wind Keep on checking the plugs
- 10. 8 THE JOURNEY CHECKLISTZen& The Art of Qual Vehicle Guidebook GPS Travel buddies Something for everyone
- 11. 9 Zen & TheArt of Qual Culture Country City CONCENTRIC CIRCLES OF CONTEXT Culture Country City
- 12. 10 Zen & TheArt of Qual CONCENTRIC CIRCLES OF CONTEXT LEAN IN
- 13. 11 Zen & TheArt of Qual CONCENTRIC CIRCLES OF CONTEXT LOOK UP
- 14. 12 Zen & TheArt of Qual THE GUIDEBOOK: CASE STUDY 1
- 15. 13 THE GUIDEBOOKZen &The Art of Qual Look up Lean in Concentric Circles of Context
- 16. 14 THE JOURNEY CHECKLISTZen& The Art of Qual Vehicle Guidebook GPS Travel buddies Something for everyone
- 17. 15 Zen & TheArt of Qual GO TO THE NEXT LEVEL
- 18. 16 Zen & TheArt of Qual TAKE OFF YOUR SHOES
- 19. 17 Zen & TheArt of QualEAT YOUR KIMCHI
- 20. 18 Zen & TheArt of Qual THE GPS: CASK STUDY 2
- 21. 19 THE GPSZen &The Art of Qual Eat Your Kimchi Take Off Your Shoes Go to the Next Level
- 22. 20 THE JOURNEY CHECKLISTZen& The Art of Qual Vehicle Guidebook GPS Travel buddies Something for everyone
- 23. 21 Zen & TheArt of Qual WHAT STAKEHOLDERS WANT
- 24. 22 Zen & TheArt of QualALL IN THE SAME BOAT
- 25. 23 Zen & TheArt of Qual THE TRAVEL BUDDIES: CASE STUDY3
- 26. 24 THE TRAVEL BUDDIESZen& The Art of Qual All in the same boat What stakeholders want
- 27. 25 THE JOURNEY CHECKLISTZen& The Art of Qual Vehicle Guidebook GPS Travel buddies Something for everyone
- 28. 26 Zen & TheArt of Qual STICK TO THE BRIEF
- 29. 27 Zen & TheArt of Qual THE LEGO APPROACH
- 30. 28 Zen & TheArt of Qual IDEAS FOR THE NEXT JOURNEY
- 31. 29 Thanks for listening! Feelfree to drop me a line: Zen & The Art of Qual Drago@ddresearch-international.com www.ddresearch-international.com
- 32. #QUAL360 Ramada Hotel SingaporeOct 1 & 2, 2014 Platinum Sponsor Silver Sponsors Association & Education Partners Media Partners
- 33. Ramada Hotel SingaporeOctober 1 & 2, 2014 #QUAL360 Organized by