This document discusses technical communication and communication models. It defines communication as the transmission of meaning between individuals or groups. Communication involves at least two parties and can be one-way or two-way. Several models of communication are described, including Laswell's model of who says what through which channel to whom, Shannon and Weaver's model of an information source, encoder, channel, decoder and destination, and Schramm's model emphasizing feedback between sender and receiver. Principles of effective communication include clarity, completeness, conciseness, concreteness, consideration, correctness and courtesy. Communication can be categorized by fields, contexts, modes and audiences.

1. Technical
Communication
KAMAL SUBEDI
BOSTON INTERNATIONAL COLLEGE
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What is Communication?
 Communication is “the transmission of information
and meaning from one individual or group to
another.”
 The crucial element in this definition is meaning.
 Communication has as its central objective the
transmission of meaning.
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Natures of Communication
 Communication is related to human activity
 Communication involves two or more parties
 Communication could be one-way or maybe two-way
process
 Success of communication depends on a proper
understanding of the parties involved
 Conversation in organization flows in a variety of
styles
 Communication is media or channel based
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Communication Process
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SENDER/ENCODER1
MESSAGE2
MEDIUM/CHANNEL3
RECIPIENT/DECODER4
FEEDBACK5
CONTEXT6

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Communication Process
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Sender Message Channel Medium Receiver
Context Feedback

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Models of Communication
 Laswell’s (1948) Model of Communication
 Shannon and Weaver’s Model of communication
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Who
(said)
What
In what
channel
With what
effect
To
whom =
Info
source
Encoder Decoder DestinationChannel
Noise Feedback

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Contd.
 Schramm’s Model of Communication
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Message
Feedback
Encoder
Source
Decoder
Encoder
Source
Decoder
Source’s of field
of experience
Receiver’s field of
experience

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Wood’s model of communication
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Communication
A’s field of
experience
Communication
B’s field of
experience
Time1
Time2
Time3
Noise
Communicator A
Communicator B
Shared field of
experience
Symbolic
interactions
over time

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Principles of Communication
The principles of communication are categorized as
“7Cs” of effective communication.
 Clarity
 Completeness
 Conciseness
 Concreteness
 Consideration
 Correctness
 Courtesy
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Categorizing Communication
Fields, Tradition or Levels
 Intra-personal communication
 Inter-personal communication
 Group communication
 Organizational communication
 Public communication
 Intercultural communication
 Mass and social media communication
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Contd.
Context
 Non-Mediated
 Mediated
Modes
 Non-verbal communication
 Verbal communication
Audience
 Community communication
 Consumer communication
 Family communication
 Public communication
 Youth communication
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Contd.
Specialty Areas
 Business Communication
 Development Communication
 Health Communication
 Management Communication
 Popular communication
 Professional communication
 Science communication
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Thank You 