This document discusses persuasion in technical communication. It defines persuasion as trying to influence others' actions, opinions, or decisions. Most workplace documents have an implicit or explicit persuasive goal. It is important to identify a specific persuasive goal, anticipate audience reaction, respect constraints, support arguments with evidence, understand cultural differences, and prepare a convincing argument. The document provides learning objectives and reviews key concepts like the three types of audience acceptance, three ways to connect with audiences, recognizing constraints, and supporting claims convincingly.
Media and Information Literacy (MIL) 2. The Evolution of Traditional to New M...Arniel Ping
Learning Competencies
Learners will be able to…
1. identify traditional media and new media and their relationships (MIL11/12EMIL-IIIb-5);
2. compare “Medium is the Message” by McLuhan with cultural determinism (SSHS);
3. search latest theory on information and media (MIL11/12EMIL-IIIb-7);
4. discuss the Normative Theories of the Press (SSHS); and
5. evaluate the type of media in the Philippines using the Normative Theories of the Press (SSHS).
Topic Outline
I. The Evolution from Traditional to New Media
A. Traditional vs. New Media
B. Media is the Message vs. Cultural Determinism
C. Normative Theories of the Press
Media and Information Literacy (MIL) 2. The Evolution of Traditional to New M...Arniel Ping
Learning Competencies
Learners will be able to…
1. identify traditional media and new media and their relationships (MIL11/12EMIL-IIIb-5);
2. compare “Medium is the Message” by McLuhan with cultural determinism (SSHS);
3. search latest theory on information and media (MIL11/12EMIL-IIIb-7);
4. discuss the Normative Theories of the Press (SSHS); and
5. evaluate the type of media in the Philippines using the Normative Theories of the Press (SSHS).
Topic Outline
I. The Evolution from Traditional to New Media
A. Traditional vs. New Media
B. Media is the Message vs. Cultural Determinism
C. Normative Theories of the Press
this slideshare will help students in learning what are the technical communication skills and what should be done in different stages of life to enhance their communication skills.
Best Practices for Documenting Technical ProceduresMelanie Seibert
Are you a technical expert who's been asked to document something? This presentation will give you basic principles for how to get started. (This presentation is written by me, but owned by cPanel, Inc. and used by permission.)
What Is Technical Writing And Documentationanjaliarv
A summary of some of the slides that I use for my workshops on Technical Documentation. The section on language is actually an interative one, where the audience is invited to provide solutions to a set of problems.
Case Study 10.1 Introduction to the Case Study Introduction to.docxtidwellveronique
Case Study / 10.1 Introduction to the Case Study
Introduction to the Case Study
This last chapter is different from the others. Instead of introducing a new area of critical thinking, it is a capstone activity in which you will apply the skills you've learned to one contemporary, controversial issue.
The topic for this case study is global climate change. Because it is beyond the scope of this course to thoroughly evaluate a complex scientific topic, you will not be expected to form a position or offer your opinion on this topic. Rather, the material in this chapter is presented for you to practice evaluating arguments, identifying fallacies, and questioning sources—with the hope that you will continue to apply these skills whenever you encounter material aimed to persuade.
This chapter won't present any new exposition. Instead, we provide some relevant review notes that have been excerpted from the earlier chapters. You can consult these notes if you need a refresher as you work through the final videos, articles, and questions in the course.
REVIEW NOTES
Arguments
To say that something is true is to make a claim. But to give reasons to believe that it is true is to make an argument. Thus all arguments consist of at least two parts:
1. premise – one or more reasons to support the claim
2. conclusion – the claim being supported
Common Fallacies
Fallacy:a type of flawed reasoning
1. Begging the question: fallacy where the argument relies on a premise that resembles the conclusion, depends on the conclusion, or is as controversial as the conclusion.
2. Appeal to popularity: fallacy where the arguer attempts to bolster his or her argument by mentioning that "everybody" (or a large group of people) shares the same belief, preference, or habit.
3. Post hoc ergo propter hoc: fallacy where the arguer assumes that because there is a correlation between two events (i.e., one preceded the other), then the first must have caused the second. The phrase is Latin for "after this, therefore because of this."
4. Appeal to ignorance: fallacy where the arguer claims that because something cannot be proven false, it must be true unless the opponent can disprove the conclusion.
5. Appeal to emotion: fallacy where the arguer tries to persuade the audience by arousing feelings such as pity, fear, patriotism, flattery, etc. in lieu of presenting rational arguments.
6. Unqualified authority: fallacy where the arguer tries to get people to agree by appealing to the reputation of someone who is not an expert in the field or otherwise qualified to prove that something is true.
7. Ad hominem: fallacy where the arguer attacks his or her opponent's personal characteristics, qualifications, or circumstances instead of the argument presented. The phrase is Latin for "to the man."
8. False dichotomy: fallacy where the arguer inaccurately portrays a circumstance as having a limited number of possible outcomes, thus setting up an either-or situation with the intent of prese ...
Com. St. 11 - Study Questions for Final Exam1. Explain the stra.docxclarebernice
Com. St. 11 - Study Questions for Final Exam
1. Explain the strategy of being “thoroughly prepared” for reducing communication apprehension.
2. Explain extemporaneous delivery?
3. Name five resources, which can be helpful in gathering ideas for a speech.
4. Identify five reference sources for a speech.
5. Identify the elements of vocal delivery.
6. Identify five strategies for the introduction and conclusion.
7. Outline the following body (second main point):
Through marketing, establish an emotional connection. According to Fox News 2016, it is important to create an advertisement that will captivate the viewers and consumers emotions. According to Money Talk co-host, Aaron M. Sanchez, the emotional aspect plays numerous roles in consumer behavior. It is not only about making the consumer purchase the product, it is also about maintaining them. Therefore, it is crucial to create a long lasting emotional affect. In Psychology Today 2013, it states that, “fMRI neuro-imagery shows that when evaluating brands, consumers primarily use emotions (personal feelings and experiences) rather than information (brand attributes, features, and facts)”.
8. Outline the following conclusion:
Although it is not scientifically proved if environmental experience can make healing on people with cancer, according to a research in academia.edu website, spatial qualities definitely are related to emotional experience of people. Therefore, design can improve environmental experiences and add the wholesome to the character of the built environment.
9. Please explain how to cite the following source in your speech.
Adams, G. S., & Inesi, M. E. (2016). Impediments to forgiveness: Victim and transgressor attributions of intent and guilt. Journal of Personality and Social Psychology, 111, 866–881.
10. Please explain how to cite the following source in your speech.
Prospective Psychology.org
11. Please explain how to cite the following source in your speech.
Helen Fisher Says the Future of Love Will Play Out by Prehistoric Rules
By Helen Fisher, PhD
Wall Street Journal, July 2014
12. Outline the following introduction:
Hi everyone! By the show of hands, how many of you can admit that you tend to lie through situations? What many of us do not realize are the consequences that come with lying. Even the smallest lies, like a white lie, will eventually come back to haunt us. Today, I would like to discuss the consequences of lying. This includes losing trust, having broken promises and having these aspects lead to rumors.
13. Write a specific purpose and thesis for the following topic (Informative Speech):
Kindness
14. Write a specific purpose and thesis for the following topic (Persuasive Speech):
Compassion
Chapter 8 - Conducting Research
Preparing for Research
Establishing Credibility
Check reliability of authors and the authenticity of publications or so-called
expe ...
SECTION 2DirectionsImagine you are a self-help speaker. Wr.docxrtodd280
SECTION 2
Directions
Imagine you are a self-help speaker. Write an 800 WORD PERSUASIVE SPEECH on “How to eliminate negativity in your life.”
1. Think about a speech that you would like to present on a topic of your choice.
2. Complete the following template, including all parts. Fill out all cells using complete sentences, aiming for three complete sentences for each cell of the template (if acceptable)
3. In section 4 Reflection write 5 sentences.
4. Consider your audience, purpose, and thesis and complete Part 1 of the template.
5. Utilize your resources, the internet or a local library to find three credible sources that are relevant to your speech and complete Part 2 of the template.
6. Read through your sources to identify five pieces of evidence that support your thesis and complete Part 3 of the template. Be sure to use at least three different types of sources (example, statistic, analogy, definition, visual, story, testimony).
7. And then answer all the questions in the attached form.
PART 1: TOPIC
Purpose
What are you hoping to achieve with this speech?
Audience
Who will be in your audience? What do you know about them?
Thesis
What is the key message of your speech?
PART 2: SOURCES
SOURCE 1
Source Title
Author(s) Name
Retrieved from
Where did you get this source? Include location, book, periodical, url, etc.
Age
How recent is the data or information presented in your source?
When was the source published? If the source is a website, when was the website last updated?
Depth
What does the source cover?
How well-researched and detailed is the source? How much depth is the topic covered in?
How is this content and level of detail relevant to your purpose, audience, and message?
Author
How is the author qualified to speak on the topic?
What is the author's purpose?
What biases might they have?
Is the information the author's opinion alone or is it supported by cited facts?
Money
Who funds the website or publication?
Are there items endorsed or for sale? If so, what items?
What is the reputation of the website or publication?
SOURCE 2
Source Title
Author(s) Name
Retrieved from
Where did you get this source? Include location, book, periodical, url, etc.
Age
How recent is the data or information presented in your source?
When was the source published? If the source is a website, when was the website last updated?
Depth
What does the source cover?
How well-researched and detailed is the source? How much depth is the topic covered in?
How is this content and level of detail relevant to your purpose, audience, and message?
Author
How is the author qualified to speak on the topic?
What is the author's purpose?
What biases might they have?
Is the information the author's opinion alone or is it supported by cited facts?
Money
Who funds the website or publication?
Are there items endorsed or for sale? If so, what items?
What is the reputation of the website or publica.
Persuasive BEARS Techniques
A summary of our lessons. Original "Emotional Appeals" powerpoint can be downloaded at:
http://infusion.allconet.org/webquest/web_activities.html#Language
Read| The latest issue of The Challenger is here! We are thrilled to announce that our school paper has qualified for the NATIONAL SCHOOLS PRESS CONFERENCE (NSPC) 2024. Thank you for your unwavering support and trust. Dive into the stories that made us stand out!
This is a presentation by Dada Robert in a Your Skill Boost masterclass organised by the Excellence Foundation for South Sudan (EFSS) on Saturday, the 25th and Sunday, the 26th of May 2024.
He discussed the concept of quality improvement, emphasizing its applicability to various aspects of life, including personal, project, and program improvements. He defined quality as doing the right thing at the right time in the right way to achieve the best possible results and discussed the concept of the "gap" between what we know and what we do, and how this gap represents the areas we need to improve. He explained the scientific approach to quality improvement, which involves systematic performance analysis, testing and learning, and implementing change ideas. He also highlighted the importance of client focus and a team approach to quality improvement.
Ethnobotany and Ethnopharmacology:
Ethnobotany in herbal drug evaluation,
Impact of Ethnobotany in traditional medicine,
New development in herbals,
Bio-prospecting tools for drug discovery,
Role of Ethnopharmacology in drug evaluation,
Reverse Pharmacology.
Palestine last event orientationfvgnh .pptxRaedMohamed3
An EFL lesson about the current events in Palestine. It is intended to be for intermediate students who wish to increase their listening skills through a short lesson in power point.
The Indian economy is classified into different sectors to simplify the analysis and understanding of economic activities. For Class 10, it's essential to grasp the sectors of the Indian economy, understand their characteristics, and recognize their importance. This guide will provide detailed notes on the Sectors of the Indian Economy Class 10, using specific long-tail keywords to enhance comprehension.
For more information, visit-www.vavaclasses.com
How to Create Map Views in the Odoo 17 ERPCeline George
The map views are useful for providing a geographical representation of data. They allow users to visualize and analyze the data in a more intuitive manner.
Students, digital devices and success - Andreas Schleicher - 27 May 2024..pptxEduSkills OECD
Andreas Schleicher presents at the OECD webinar ‘Digital devices in schools: detrimental distraction or secret to success?’ on 27 May 2024. The presentation was based on findings from PISA 2022 results and the webinar helped launch the PISA in Focus ‘Managing screen time: How to protect and equip students against distraction’ https://www.oecd-ilibrary.org/education/managing-screen-time_7c225af4-en and the OECD Education Policy Perspective ‘Students, digital devices and success’ can be found here - https://oe.cd/il/5yV
Operation “Blue Star” is the only event in the history of Independent India where the state went into war with its own people. Even after about 40 years it is not clear if it was culmination of states anger over people of the region, a political game of power or start of dictatorial chapter in the democratic setup.
The people of Punjab felt alienated from main stream due to denial of their just demands during a long democratic struggle since independence. As it happen all over the word, it led to militant struggle with great loss of lives of military, police and civilian personnel. Killing of Indira Gandhi and massacre of innocent Sikhs in Delhi and other India cities was also associated with this movement.
This chapter is based on the latest findings in rhetoric, social science, and communication
theory. Treated here are interpersonal problems routinely confronted by writers in the
workplace. Students need to understand that any piece of writing can be redefined by each
reader—depending on that reader’s biases, preferences, motives, or attitude. To introduce
the notion of interpersonal problem solving, consider saying something like this:
Your suggestions or ideas might impress one reader while enraging or
offending someone else. Your major task as a writer is to do everything you can
to ensure that your document has the effect you intend on your audience. Even the
clearest and most informative communication can spell disaster if a writer has
ignored the situation’s political realities.
Audiences are wondering “What do I think about the person making the
argument?” “Do I like and trust this person?” “Does this person seem to know
what he or she is talking about?” “Is this person trying to make me look stupid?”
Effective communicators are effective critical thinkers; they know how to ask for things,
or how to instruct or warn or direct or advise. They know how to avoid asking for too
much, how to respect a situation’s constraints, and how to support their claims convincingly.
Answers
1. The act of attempting to influence someone’s actions, opinions, or decisions.
2. Implicit persuasion assures readers that the information provided is accurate, the facts are correct, and the writer is fluent, competent, and knowledgeable. Explicit persuasion seeks to win readers over to a particular point of view about an issue that is in some way controversial.
3. Before you undertake writing a persuasive document, you need to first consider what you want it to accomplish. The four types of persuasive goals are 1) influence people’s opinions, 2) enlist people’s support, 3) submit a proposal, and 4) change people’s behavior.
4. If you can predict their reaction, you can know if they’ll accept or resist your argument.
5. Compliance (the audience accepts under pressure), identification (the audience accepts for personal reasons), and internalization (the audience accepts because the argument makes good sense).
Answers (continued)
6. The power connection (the audience accepts out of compliance), the relationship connection (the audience accepts out of identification), and the rational connection (the audience accepts out of internalization).
7. It allows you to make a balanced argument, with both sides of the issue considered evenly and fairly.
8. Organizational constraints (constraints based on company rules), legal constraints (constraints based on the law), ethical constraints (Constraints based on honesty and fair play), time constraints (constraints based on the right timing), and social and psychological constraints (constraints based on audience).
9. Offering convincing evidence and appealing to common goals and values.
10. Recognize that cultures differ, understand the importance of face saving in all cultures, an learn all you can about various business cultures.