The document discusses research conducted on the target audience for a comedy-drama genre film opening sequence. It finds that dramas and comedies are two of the most popular genres, and comedy-dramas often receive a PG or 12A classification, appealing to a wide audience. While there are often male protagonists, the genre does not have a gender-specific audience. The target audience would likely be "Reformers" who want to see issues addressed in a way that could inspire change. Viewers are likely to watch for diversion, in building personal relationships by relating to situations, or for personal identity by understanding their own lives better.