The document analyzes the thriller genre market in 2012. It discusses that 57% of thriller film viewers were male. The most successful thriller films that year were very dramatic, built suspense, and kept audiences engaged while still feeling original. The majority audience for thrillers falls into the C2 social class (skilled working class) and the 15-24 age range. The conclusion states that successful thrillers generally appeal more to males, the C2 class, and those aged 15-24.

1. THRILLER GENRE MARKET ANALYSIS

2. HOW MANY THRILLER FILMS WERE RELEASED
IN THE YEAR 2012?

3. CONTINUED...
http://www.the-numbers.com/market/2012/genre/Thriller-or-
Suspense

4. HOW PROFITABLE THE GENRE WAS

5. WHICH FILMS WERE MOST SUCCESSFUL AND
WHY?
Here is the top 10 movies that were most successful. The
reason for this is because they all are very dramatic and
build up suspense. A lot goes in within these films and
they are all gripping and keep the audiences on the
edge of their seats. They all follow the conventions of a
thriller film yet they have their own original ideas and
originality is something that draws audiences in,
therefore making them successful.

6. WHAT ARE THE CHARACTERISTICS OF THE
AUDIENCE FOR THIS GENRE?
It was seen that in 2012 57% of males watched films more than
females and out of these films thriller was the most popular.
This shows that the thriller genre could be possibly more
appealing to males rather than females.
A thriller film that shows this is Captain Phillips were 69% of the
viewers were males.

7. WHAT ARE THE CHARACTERISTICS OF THE
AUDIENCE FOR THIS GENRE?
Here we can see that C2 was the majority social class that watched
thrillers averaging on 56%, but it is seen that there is a close range
between all social classes. C2 is recognised as the skilled working
class, such as teachers and this could be because thrillers particularly
include these types of people within the storyline. This makes the film
more relatable to this class and therefore this could be seen why that
this social class is the majority of people that watch thrillers.

8. WHAT ARE THE CHARACTERISTICS OF THE
AUDIENCE FOR THIS GENRE?
Thrillers and adventures seem to be the most popular
in the 15-24 age range and this hits my target
audience. This shows that the genre is most
appealing to this age range and will help me to
achieve what my audience age range wants.

9. CONCLUSION
Altogether I have learnt that thrillers are liked most by
the C2 social group, males and the age range of
15-24. Although I may not target my audience at
this specific group I will try and aim at this group as
whole along with possibly a wider age range and
males and females. Although sticking to the social
group of C2 is something I think I should target so I
can reach the interest of this group as the
characters within my film will most probably follow
the C2 group.