1. SUMAN KUMAR RANA
Mobile No.:-+91-9423409009, +91-7875444675, Email ID:-suman_ranasp@yahoo.com
To look forward for a successful professional career with strong commitment towards growth,learning and
innovation and also to show a consistent and genuine performance against my responsibilities being a cooperative
and motivated team member for the productive pursuits of the organization.
SYNOPSIS
11 Monitoring distribution network with a team comprising of Distributors and Sales men ,
11 Super distributor, Distributor and sales force management in the assigned territory.
11 Successful track record of leadership & achievement in all assignments, Consistently progressed
to positions of increasing responsibility.
11 Proficient in Problem solving skills and ability to organize workflow and consistently produce
work of high standards.
11 Strong planning and execution skills along with a systematic approach.
11 Expertise in exploring & developing new markets, organizing promotional pro
11 grams, accelerating growth and achieving desired sales goals.
11 Areas of excellence include : -
CHANNEL MANAGEMENT SALES & MARKETING PRODUCT PROMOTION
TEAM SUPERVISION STRATEGIC PLANNING BUSINESS DEVELOPMENT
CAREER CONTOUR
07TH
JULY-2013- TILL DATE WITH ALLIED BLENDERS & DISTILLERS PVT.LTD.
AS Sr.TERRITORY SALES EXECUTIVE AT LATUR ( MAHARASTRA )
Key Responsibility :-
 Achieve assigned sales targets.
 Responsible for Primary & Secondary sales Targets.
 Maintain or improving market share of assigned territory.
 Designing and Implementation of various trade schemes in the market
 To motivate and guide the distributors towards achieving their targets.
 Handling a team of 6 DSE’s and 5 merchandisers
 Ensuring the brands be placed in eye catchy and impact shelve space in retail outlets as well as
in bars.
 Analyzing and keeping track of share/distributor trends and preparing industry sales data.
Gather market intelligence on competitors activities. like trade schemes, new launches,
consumer oriented activities
 Proper branding and brand- building activities through usage of merchandised tools.
 Implementation of promotional schemes and motivation of sales force.
 Handle and work to resolve customer complaints; dealer /retailer complaints.
 Ensuring in-shop merchandising and on –premise promotion.
 Working in retail segment to ensure the availability of products at each shelves.
 Productive implementation of trade schemes and efficient utilization of budgets to achieve
desired results and greater impact in the market.
 Successfully implemented various marketing strategies to create rapid brand awareness and
generate consumer pull.
 Plan and organize time and work – route and call cycle planning (PJP) for maximum coverage.
JAN 2008- JULY-2013 WITH UNITED SPIRITS LIMITED ( UB GROUP),(SOLAPUR JAN-08 TO JULY 2012),
(PUNE-AUG-12 TO JULY-13)
AS Territory Sales Executive
Significant Accomplishments :-
 Successfully introduced companies new product in the territory.
 Played a major role in implementing companies aggressive Promotion Programme.
 Successfully launched Mcdowell No.1 Reserve whisky in Solapur city and district & Latur city ,district Market in 2008/09
 Successfully launched Whyte & Mackay Scotch Whisky in Solapur, Latur City and district
 Successfully launched Red Romanov Vodka in this market.( It’s a Grain spirits vodka).
 Achieved 100 million cases in Financial Year 2009-10.

2. JAN’07 – DEC’07 WITH Metlife India Insurance Company Pvt.Ltd, NAGPUR
AS CHANNEL SALES OFFICER.
Key Responsibility :-
 Providing the product knowledge to the Bank Employee and Generating the Business from them.
 Coordinating with Employees, Generating potential leads and achieving the Sales Target.
 Responsible for Insurance needs of both retail and corporate customer.
 Handling the Stock Broking Company and Generating Business.
 Consultant the Customers with best Financial Planning.
 Support day to day operation of the relationship and processing of applications
 Ensure that channels and channel employees are engaged around business objectives & results.
 Manage relationship with bank partners and drive general insurance business through them.
JULY ’05 – JAN ‘ 07 WITH Bharti Airtel Ltd. NAGPUR
As Marketing Executive
Key Responsibility :-
 Selling the post paid connections in corporate, SME and retail sector
 Achieving individual and team target.
 To widen customer base through marketing strategies to create and convert opportunities of
bulk sale in retail as well as in corporate.
 To look out the customers pre and post sales problems and their queries.
 To look out the logins, billings etc.
 Driving sales in the market place on a highly aggressive.
 Implement and run all sales programs.
ACADEMIC CREDENTIALS
 M.B.A in Marketing from L.N.M.U Darbhanga in year 2005 with first division.
* Major: - Marketing Management.
* Minor: - Human Resource Management
 Bachelor of Arts from V. B. University Hajaribagh in year 2001.
 H.S.C (SCIENCE) from B.I.E.C Patna in year 1997.
 S.S.C from B.S.E.B Patna in year 1994.
PROJECTS AND SUMMER INTERNSHIP :-
 Name of the Organization : - Lumbini Beverages Pvt. Ltd Hajipur ( PEPSI ).
 Project Title : - A study of sales promotion for PEPSI COMPANY.
IT SKILLS :-
 MS Office , D.T.P, FoxPro and Internet.
Personal Vitae :-
 Date of Birth :- 21st
Jan 1980.
 Languages known :- Hindi,English,Marathi.
 Interests : -Traveling & Networking ,Yoga & Meditation, Listening to Music.
 Strengths : -Hardworking & Committed , Positive attitude.
 Nationality :- Indian
 Marital Status :- Married
 Permanent Address : -B.K. Rana , C/o- Late. Basist Sharma ,At- Ramnagri Sector-2,
Ashiyana Nagar Patna-800025.
 Contact Address : - Suresh V Mohanale, Shivani Row House No.-7,
Khadgaon Road,Near Sai Dham socirty Latur-413512 ( Maharastra ).
Date :-
Place : Suman Kumar Rana