SlideShare a Scribd company logo
 
[object Object],Plant level efficiency Event: New product family Event: New product variant    = 80%    = 60% Event: Ramp-up Total life-time efficiency Events: Machine breakdown, quality, etc. STARGAME  Dedicated
[object Object],[object Object],Goal Current state S calable T ransparency A daptive R obust G eneric A gile M obile E conomical
[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
Source: HBS Prof. Clayton M. Christensen 60% on 20 EURO 20% on 5 EURO
Source: HBS Prof. Clayton M. Christensen
Source: HBS Prof. Clayton M. Christensen Beat competitors With functionality Beat competitors with speed, responsiveness  and  customization Performance Time Independent and proprietary Architecture  Modular Architecture
[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
[object Object],[object Object],[object Object],[object Object],[object Object],Cost Innovation Flexibility Quality Time ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],Company performance : The ability to fulfil  all competitive priorities + + + + 60’s  70’s  80’s  90’s  2000 +  ??
[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
[object Object],[object Object],[object Object],[object Object],[object Object]
[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
[object Object],[object Object],[object Object],[object Object],[object Object]
[object Object],[object Object]
[object Object],[object Object],[object Object]
STARGAME-factory ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],Design & Product development Procure-ment & purchase Sales & Marketing Component manufactu-ring Assembly & packing Distribution
[object Object],[object Object],[object Object],[object Object],[object Object],Today Market Products and services Internal processes Design Production Sales/Marketing Logistics Future Market Products and services Internal processes Design Production Sales/Marketing Logistics 1 3 2 5 Manufacturing concept Manufacturing concept 4
Flexible manufactoring cost.  Market trend towards high variety/low batch volumes cost Cost dedicated manufacturing Profit zone - fleksibel manufacturing Profitzone – dedicated manufacturing Preserved Customer value Volume/ Mix High/ low Low/ High Lost Customer value
[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
 
[object Object],[object Object],[object Object],[object Object],[object Object]
Flow of processes Additional  capacity Additional  capability Matrix layout
[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
Control hierarchy Physical information structure
[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
to robot to camera to feeder ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],Camera Feeder Robot
[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
Simple  gripper assisted with  robust  with vision
[object Object],Full video link: http://dora.cwru.edu/msb/pubs/icra2002.mpg
[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
Bowl feeding Flexible feeding
Cell phones: Display window  Surface Coating
[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
[object Object],[object Object],[object Object],[object Object],to feeder Fast and seamless changeover: ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],Camera Feeder Robot 1 2 3 4 5 6 7 8 9 1 0 1 1 1 2 A B 1 2 x 6 x 8 x 2 x 9 x 3 x 1 0 x 4 x 1 1 x 5 x 7 x 1 x E t h e r n e t A 1 2 x 6 x 8 x 2 x 9 x 3 x 1 0 x 4 x 1 1 x 5 x 7 x 1 x C
[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
Mobile workstations Rotation disk Mobile Competence Cells
Mobile buffers and transportation
[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
S caleable The production system’s ability to add/eliminate capacity and capabilities T ransparent Ready™ A daptive R obust G eneric A gile M obile E conomical Efficient Transparent Ready™  is a characteristics of the information system enabling access, sharing and exchanging of information wherever (globally) and whenever necessary The system is in an  error tolerant   capable to operate continuously and virtually  unattended  for a relative long period of time via self-diagnostic and -tuning A proactive design/measure parameter taken to ensure that the production system resists failure or reduced performance under changing conditions A proactive design/measure parameter focusing onrelaxing needfor changes to  the production system due to changing conditions The system’s responsiveness to demand and product changes (both of long and short term nature) via focusing on the capabilities of fast and seamless change-over A mobile system architecture enables a reconfiguration (mixing and matching) of the individual functional system elements via standardized system interfaces The STARGAME paradigm necessitates a costing evaluation paradigm that promotes total costing and thus avoidance of sub-optimization due to short term operational focus only
[object Object],[object Object],Goal Current state S calable T ransparent Ready™ A daptive R obust G eneric A gile M obile E conomical

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STARTGAME factory - paradigm shift in manufacturing

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  • 5. Source: HBS Prof. Clayton M. Christensen 60% on 20 EURO 20% on 5 EURO
  • 6. Source: HBS Prof. Clayton M. Christensen
  • 7. Source: HBS Prof. Clayton M. Christensen Beat competitors With functionality Beat competitors with speed, responsiveness and customization Performance Time Independent and proprietary Architecture Modular Architecture
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  • 18. Flexible manufactoring cost. Market trend towards high variety/low batch volumes cost Cost dedicated manufacturing Profit zone - fleksibel manufacturing Profitzone – dedicated manufacturing Preserved Customer value Volume/ Mix High/ low Low/ High Lost Customer value
  • 19.
  • 20.  
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  • 22. Flow of processes Additional capacity Additional capability Matrix layout
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  • 24. Control hierarchy Physical information structure
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  • 28. Simple gripper assisted with robust with vision
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  • 32. Cell phones: Display window Surface Coating
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  • 37. Mobile workstations Rotation disk Mobile Competence Cells
  • 38. Mobile buffers and transportation
  • 39.
  • 40. S caleable The production system’s ability to add/eliminate capacity and capabilities T ransparent Ready™ A daptive R obust G eneric A gile M obile E conomical Efficient Transparent Ready™ is a characteristics of the information system enabling access, sharing and exchanging of information wherever (globally) and whenever necessary The system is in an error tolerant capable to operate continuously and virtually unattended for a relative long period of time via self-diagnostic and -tuning A proactive design/measure parameter taken to ensure that the production system resists failure or reduced performance under changing conditions A proactive design/measure parameter focusing onrelaxing needfor changes to the production system due to changing conditions The system’s responsiveness to demand and product changes (both of long and short term nature) via focusing on the capabilities of fast and seamless change-over A mobile system architecture enables a reconfiguration (mixing and matching) of the individual functional system elements via standardized system interfaces The STARGAME paradigm necessitates a costing evaluation paradigm that promotes total costing and thus avoidance of sub-optimization due to short term operational focus only
  • 41.

Editor's Notes

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