SlideShare a Scribd company logo
Outline ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
Dell Computer Company ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
Process Fit: Volume vs. Variety Process focus: job shops,(machine, print, carpentry) Repetitive (autos, motorcycles) Harley Davidson Product focus (paper, steel, glass) High Variety One or few units per run (customization) Medium Variety (Change product with standardized modules) Low Variety (Similar products with minor changes) Mass Customization (difficult to achieve, but huge rewards) Dell Computer Co. Poor strategy (High variable cost) Low-Volume (Intermittent) Medium-Volume (Modular) High-Volume (Continuous)
Types of Process Strategies Classify the process strategies by the level continuum : Repetitive-Focused Product-Focused Process-Focused Continuum
Process-Focused Strategy ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],Operation Product A Product B 1 2 3
Process-Focused Strategy Examples Bank © 1995 Corel Corp. Machine Shop © 1995 Corel Corp. Hospital © 1995 Corel Corp.
Process-Focused Production  ,[object Object],[object Object],[object Object]
Process Focused Strategy -  Pros & Cons (p262) ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
Process Automation and Flexible Manufacturing System ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
Product-Focused Strategy ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],Operation Products A & B 1 2 3
Product-Focused Examples © 1995 Corel Corp. Light Bulbs (Discrete) Paper (Continuous) © 1984-1994 T/Maker Co. © 1995 Corel Corp. Soft Drinks (Continuous, then Discrete)
Product Focused Process
Product-Focused Strategy  Pros & Cons (p242) ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
Repetitive Focused Strategy ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
Repetitive-Focused Strategy - Examples Truck © 1995 Corel Corp. Clothes Dryer © 1995 Corel Corp. Fast Food McDonald’s over 95 billion served © 1984-1994 T/Maker Co.
Repetitive Focused Strategy - Considerations ,[object Object],[object Object],[object Object]
Harley-Davidson
Process Fit: Volume vs. Variety Process focus: job shops,(machine, print, carpentry) Repetitive (autos, motorcycles) Harley Davidson Product focus (paper, steel, glass) High Variety One or few units per run (customization) Medium Variety (Change product with standardized modules) Low Variety (Similar products with minor changes) Mass Customization (difficult to achieve, but huge rewards) Dell Computer Co. Poor strategy (High variable cost) Low-Volume (Intermittent) Medium-Volume (Modular) High-Volume (Continuous)
Mass Customization ,[object Object],[object Object]
Repetitive Focus Assembly line Modular Design Flexible equipment Mass Customization Process focus Intermittent process High variety, low volume Product focus Continuous Process Low variety, high volume Modular techniques Scheduling techniques Rapid throughput
Automated Storage and Retrieval System (ASRS) ,[object Object],[object Object]
[object Object],[object Object],[object Object],Automatic Guided Vehicles (AGV) © 1984-1994 T/Maker Co.
[object Object],[object Object],[object Object],Production Technology FMS Computer Machine 1 Machine 2 Robot or AGV Auto Tool Chg. Auto Tool Chg.
Computer Integrated Manufacturing (CIM)
Process Reengineering ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
Process Strategies (Ikea and McDonalds Examples) ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
Time Function Map Customer Sales Production   control Plant A Warehouse Plant B Transport Order Product Process Order Print Extrude Receive product Wait Move Wait Wait Wait Move Order Order WIP WIP WIP WIP Product Product Product 12 days 1 day 1 day 1 day 1 day 13 days 4 days 10 days 9 days
Process Chart Example SUBJECT: Request tool purchase Dist (ft) Time (min) Symbol Description  D  Write order    On desk 75    D  To buyer  D  Examine    = Operation;    = Transport;    = Inspect;    D  = Delay;    = Storage
Showing Sensitivity to the Environment ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
Crossover Chart Fixed cost - Process A Fixed cost - Process B Fixed cost - Process C Total cost - Process C Total cost - Process B Total cost - Process A Process A: low volume, high variety Process B: Repetitive Process C: High volume, low variety Process C Process B Process A Lowest cost process
[object Object],[object Object],[object Object],[object Object],Facility and Capacity Planning Facility planning answers:
Definition and Measures of Capacity Capacity: Designed  Capacity: Effective capacity: The maximum output of a system in a given period The maximum capacity that can be achieved under ideal conditions The percent of design capacity actually expected
[object Object],Utilization Utilization Expected capacity Capacity Planned hours to be used Total hours available = =
[object Object],Efficiency Efficiency Actual output Effective  capacity Actual output in units Standard output in units Average actual time Standard time = = =
Capacity Planning Process (Apply to Examples) Forecast Demand Compute Needed Capacity Compute Effective Capacity Evaluate Capacity Plans Implement Best Plan Qualitative Factors (e.g., Skills) Select Best Capacity Plan Develop Alternative Plans Quantitative Factors (e.g., Cost)
Approaches to Capacity Expansion Expected Demand Time in Years Demand New Capacity Capacity leads demand with an incremental expansion
Approaches to Capacity Expansion Expected Demand Time in Years Demand New Capacity Capacity lags demand with an incremental expansion
Approaches to Capacity Expansion Expected Demand Time in Years Demand New Capacity Attempts to have an average capacity, with an incremental expansion
Breakeven Analysis Technique for evaluating process & equipment alternatives Objective: Find the point ($ or units) at which total cost equals total revenue Fixed costs:  costs that continue even if no units are produced:  depreciation, taxes, debt, mortgage payments Variable costs: costs that vary with the volume of units produced: labor, materials, portion of utilities
Breakeven Chart Fixed cost Variable cost Total cost line Total revenue line Profit Breakeven point Total cost = Total revenue Volume (units/period) Cost in Dollars (Thousands) Loss
Crossover Chart Fixed cost - Process A Fixed cost - Process B Fixed cost - Process C Total cost - Process C Total cost - Process B Total cost - Process A Process A: low volume, high variety Process B: Repetitive Process C: High volume, low variety Process C Process B Process A Lowest cost process
[object Object],[object Object],[object Object],[object Object],Managing Existing Capacity Capacity Management ,[object Object],[object Object],[object Object],[object Object],Demand Management
Complementary Products Time (Months) Sales (Units) Jet Skis Snow-mobiles Total 0 1,000 2,000 3,000 4,000 5,000 J M M J S N J M M J S N J
Attaining Lean Production ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
Techniques for Improving Process Efficiency of Service ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],Strategy Technique
Techniques for Improving Process Efficiency of Service ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]

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Process & Capacity 2

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  • 3. Process Fit: Volume vs. Variety Process focus: job shops,(machine, print, carpentry) Repetitive (autos, motorcycles) Harley Davidson Product focus (paper, steel, glass) High Variety One or few units per run (customization) Medium Variety (Change product with standardized modules) Low Variety (Similar products with minor changes) Mass Customization (difficult to achieve, but huge rewards) Dell Computer Co. Poor strategy (High variable cost) Low-Volume (Intermittent) Medium-Volume (Modular) High-Volume (Continuous)
  • 4. Types of Process Strategies Classify the process strategies by the level continuum : Repetitive-Focused Product-Focused Process-Focused Continuum
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  • 6. Process-Focused Strategy Examples Bank © 1995 Corel Corp. Machine Shop © 1995 Corel Corp. Hospital © 1995 Corel Corp.
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  • 11. Product-Focused Examples © 1995 Corel Corp. Light Bulbs (Discrete) Paper (Continuous) © 1984-1994 T/Maker Co. © 1995 Corel Corp. Soft Drinks (Continuous, then Discrete)
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  • 15. Repetitive-Focused Strategy - Examples Truck © 1995 Corel Corp. Clothes Dryer © 1995 Corel Corp. Fast Food McDonald’s over 95 billion served © 1984-1994 T/Maker Co.
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  • 18. Process Fit: Volume vs. Variety Process focus: job shops,(machine, print, carpentry) Repetitive (autos, motorcycles) Harley Davidson Product focus (paper, steel, glass) High Variety One or few units per run (customization) Medium Variety (Change product with standardized modules) Low Variety (Similar products with minor changes) Mass Customization (difficult to achieve, but huge rewards) Dell Computer Co. Poor strategy (High variable cost) Low-Volume (Intermittent) Medium-Volume (Modular) High-Volume (Continuous)
  • 19.
  • 20. Repetitive Focus Assembly line Modular Design Flexible equipment Mass Customization Process focus Intermittent process High variety, low volume Product focus Continuous Process Low variety, high volume Modular techniques Scheduling techniques Rapid throughput
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  • 27. Time Function Map Customer Sales Production control Plant A Warehouse Plant B Transport Order Product Process Order Print Extrude Receive product Wait Move Wait Wait Wait Move Order Order WIP WIP WIP WIP Product Product Product 12 days 1 day 1 day 1 day 1 day 13 days 4 days 10 days 9 days
  • 28. Process Chart Example SUBJECT: Request tool purchase Dist (ft) Time (min) Symbol Description  D  Write order    On desk 75    D  To buyer  D  Examine  = Operation;  = Transport;  = Inspect; D = Delay;  = Storage
  • 29.
  • 30. Crossover Chart Fixed cost - Process A Fixed cost - Process B Fixed cost - Process C Total cost - Process C Total cost - Process B Total cost - Process A Process A: low volume, high variety Process B: Repetitive Process C: High volume, low variety Process C Process B Process A Lowest cost process
  • 31.
  • 32. Definition and Measures of Capacity Capacity: Designed Capacity: Effective capacity: The maximum output of a system in a given period The maximum capacity that can be achieved under ideal conditions The percent of design capacity actually expected
  • 33.
  • 34.
  • 35. Capacity Planning Process (Apply to Examples) Forecast Demand Compute Needed Capacity Compute Effective Capacity Evaluate Capacity Plans Implement Best Plan Qualitative Factors (e.g., Skills) Select Best Capacity Plan Develop Alternative Plans Quantitative Factors (e.g., Cost)
  • 36. Approaches to Capacity Expansion Expected Demand Time in Years Demand New Capacity Capacity leads demand with an incremental expansion
  • 37. Approaches to Capacity Expansion Expected Demand Time in Years Demand New Capacity Capacity lags demand with an incremental expansion
  • 38. Approaches to Capacity Expansion Expected Demand Time in Years Demand New Capacity Attempts to have an average capacity, with an incremental expansion
  • 39. Breakeven Analysis Technique for evaluating process & equipment alternatives Objective: Find the point ($ or units) at which total cost equals total revenue Fixed costs: costs that continue even if no units are produced: depreciation, taxes, debt, mortgage payments Variable costs: costs that vary with the volume of units produced: labor, materials, portion of utilities
  • 40. Breakeven Chart Fixed cost Variable cost Total cost line Total revenue line Profit Breakeven point Total cost = Total revenue Volume (units/period) Cost in Dollars (Thousands) Loss
  • 41. Crossover Chart Fixed cost - Process A Fixed cost - Process B Fixed cost - Process C Total cost - Process C Total cost - Process B Total cost - Process A Process A: low volume, high variety Process B: Repetitive Process C: High volume, low variety Process C Process B Process A Lowest cost process
  • 42.
  • 43. Complementary Products Time (Months) Sales (Units) Jet Skis Snow-mobiles Total 0 1,000 2,000 3,000 4,000 5,000 J M M J S N J M M J S N J
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  • 46.