Canacoord Adams: Why Social Matters to Investors
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This is a presentation i recently gave to 100 CEO's at an institutional investor conference in Boston. Enjoy
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Canacoord Adams: Why Social Matters to Investors
- 1. Social Nation How to Build A Nation of Friends, Fans and Followers to Achieve Your True Potential Barry Libert, Chairman & CEO, Mzinga barry@mzinga.com
- 2. Why I Wrote Social Nation
- 3. 7 Reasons Identify Two Values – Business & Personal Help Organizations Assess Their Social Skills Define Social Nation for Organizations Reaffirm Business History and Habits Deliver 7 Principles for True Success Help Organizations Get Started Integrate Our Personal & Business Values
- 4. Two Sets of Values In Our Lives Personal & Business - that Needed Integration
- 5. Assess Your Social Skills (SQ) http://www.socialnationbook.com/
- 6. Definition of a Social Nation An organization that embraces people so they can achieve their true potential Social (adjective): Living or preferring to live and work in a community rather than alone Nation (noun): A community of persons not constituting a state but bound by common interests and passions
- 7. Our Past: We Mastered Making, Marketing and Selling Things
- 8. We Learned To Make Things
- 9. We Broadcasted Our Message
- 10. We Made Money
- 11. All Seemed Good, But…
- 12. We Made Customers & Employees… Furious
- 13. So people starting connecting, communicating and seeking fulfillment through each other.
- 16. Now Everyone is Connected
- 17. What Can You Do?7 Steps to Success
- 18. #1: Develop Your Social Skills
- 20. #2: Let Culture Lead your Way
- 22. #3: Mind Your On and Off Line Manners
- 24. #4: Listen, Learn and Adopt
- 25. Webkinz Listens!
- 26. #5: Create Fans in Everything You Do
- 28. #6: Rely on Others for Growth and Innovation
- 29. Ducati Got My Son to Join!
- 30. #7: Reward your Friends & Followers
- 31. Apple & Exxon Mobil are Worth the Same
- 32. Our Future: Building Social Nations and Helping People Achieve Their Full Potential
- 33. 5 Places to Get Started Customer Service Support Marketing and Brand Building Market Research Training and Talent Development Product and Service Innovation
- 34. Business Evolution Customer Needs Build Social Nation Full Potential Crowd-source Innovation Self Mastery Create Communities Connectedness Make & Sell Products Basic Needs
- 35. Why Should You Care? We Need One Set of Values!
- 37. We Can All Achieve Our Goals
- 39. Thank You!… Barry Libert, Chairman & CEO barry@mzinga.com or www.mzinga.com