The document discusses the importance of personal branding and crafting how people perceive you through deciding what you want to be known for professionally. It emphasizes taking steps to position yourself as a valuable asset and go-to person for specific skills through keeping in touch with your network, providing useful information, and showing results. The overall message is that through strategic networking, sharing content, and focusing on your personal brand, you can build your value and confidence to become remarkably known for your talents.
The document discusses personal branding and how to build an effective personal brand. It recommends focusing on becoming an invaluable asset to your network through your skills and expertise, positioning yourself as the go-to person for a specific skill, and producing and sharing content that demonstrates your knowledge so that others will talk about you positively. The goal is to have people perceive you in a certain way and know what you are known for so that you can be compensated based on your passions.
This document provides guidance on personal branding through a 3-step process: 1) Discover your brand by setting goals and identifying your talents, interests, personality, and skills; 2) Create your brand by defining your values, vision, story, name, and long-term goals; 3) Create branding tools like a resume, business cards, blog/website, and email signature. The workshop instructor encourages participants to discover their unique passions and goals to develop a personal brand, and their contact information is provided for any additional questions.
The document discusses personal branding and provides steps to develop a personal brand. It explains that personal branding is the process of marketing oneself to others, just like celebrities and companies do. It then outlines 5 steps to develop a personal brand: 1) discover your brand by figuring out goals, passions, and how others perceive you, 2) create your brand and a branding toolkit with elements like business cards and online profiles, 3) create branding tools like a website and social media profiles, 4) create content to showcase your brand online, and 5) listen, talk and share to engage with others and become an expert in your field.
How to do personal branding to stand out? In today’s digital social world, personal branding is essential to form trust, differentiate yourself, form trust, control perception, and eventually become thought leader. In this deck, I explain how to become a thought leader by creating your personal brand leveraging social media (e.g., LinkedIn, Twitter). Further, I explain how to thrive on social media using tools to automate, find valuable content to share, and leverage growth hacking techniques.
This document discusses personal branding and creating a personal brand. It defines personal branding as how individuals market themselves to others by identifying their unique value proposition. It encourages discovering one's key assets and communicating them to audiences through similar branding strategies as corporations. Developing a personal brand includes creating a toolkit with items like a blog and LinkedIn profile to help people understand one's offerings. The document provides resources and exercises to help readers discover their values and define goals and networks to strategically develop and maintain a personal brand.
How to build your personal brand starts by having a good model. Like any branding strategy, your brand should be focused. You can read personal branding articles and learn how to create your brand or you can simply follow these steps.
Personal Online Branding For Business Professionalmoonloh
The document discusses personal branding and provides tips for developing an effective personal brand. It begins by explaining why personal branding is important for being memorable, building reputation and trust, and gaining attention. It then provides advice on discovering your passion, brainstorming and researching your brand identity, creating a brand identity checklist, promoting your brand online using social networks and other channels, and a 5-step personal branding blueprint. The document concludes with top 10 online branding tips.
The document discusses personal branding and how to build an effective personal brand. It recommends focusing on becoming an invaluable asset to your network through your skills and expertise, positioning yourself as the go-to person for a specific skill, and producing and sharing content that demonstrates your knowledge so that others will talk about you positively. The goal is to have people perceive you in a certain way and know what you are known for so that you can be compensated based on your passions.
This document provides guidance on personal branding through a 3-step process: 1) Discover your brand by setting goals and identifying your talents, interests, personality, and skills; 2) Create your brand by defining your values, vision, story, name, and long-term goals; 3) Create branding tools like a resume, business cards, blog/website, and email signature. The workshop instructor encourages participants to discover their unique passions and goals to develop a personal brand, and their contact information is provided for any additional questions.
The document discusses personal branding and provides steps to develop a personal brand. It explains that personal branding is the process of marketing oneself to others, just like celebrities and companies do. It then outlines 5 steps to develop a personal brand: 1) discover your brand by figuring out goals, passions, and how others perceive you, 2) create your brand and a branding toolkit with elements like business cards and online profiles, 3) create branding tools like a website and social media profiles, 4) create content to showcase your brand online, and 5) listen, talk and share to engage with others and become an expert in your field.
How to do personal branding to stand out? In today’s digital social world, personal branding is essential to form trust, differentiate yourself, form trust, control perception, and eventually become thought leader. In this deck, I explain how to become a thought leader by creating your personal brand leveraging social media (e.g., LinkedIn, Twitter). Further, I explain how to thrive on social media using tools to automate, find valuable content to share, and leverage growth hacking techniques.
This document discusses personal branding and creating a personal brand. It defines personal branding as how individuals market themselves to others by identifying their unique value proposition. It encourages discovering one's key assets and communicating them to audiences through similar branding strategies as corporations. Developing a personal brand includes creating a toolkit with items like a blog and LinkedIn profile to help people understand one's offerings. The document provides resources and exercises to help readers discover their values and define goals and networks to strategically develop and maintain a personal brand.
How to build your personal brand starts by having a good model. Like any branding strategy, your brand should be focused. You can read personal branding articles and learn how to create your brand or you can simply follow these steps.
Personal Online Branding For Business Professionalmoonloh
The document discusses personal branding and provides tips for developing an effective personal brand. It begins by explaining why personal branding is important for being memorable, building reputation and trust, and gaining attention. It then provides advice on discovering your passion, brainstorming and researching your brand identity, creating a brand identity checklist, promoting your brand online using social networks and other channels, and a 5-step personal branding blueprint. The document concludes with top 10 online branding tips.
The document discusses personal branding and how to develop and promote your personal brand. It emphasizes that personal branding is about taking ownership of how you present yourself and market your skills and expertise to others. It then provides a four step process for personal branding, which includes discovering your strengths and goals, creating branding materials and online profiles, connecting with your target audience, and nurturing your brand over time through ongoing engagement and updating your profile.
Turn your powerful purpose into a brilliant brand Collette Philip
This presentation, originally shared as a webinar on #IWD2018 for Action for Children is all about how to identify your purpose and build it into your personal brand
How to get Leads from Pinterest for MLM Network Marketing BizMs Pinky Maniri
The truth is, lead generation is a skill and you need to learn that skill. Why would you buy leads when you can learn and get the training on how to generate your own leads.... free! for life.
One of the social media platform that I can not ignore is Pinterest! I love the website and I am really having so much pinning!
Attraction Marketing For Your Network Marketing Successmoonloh
This document discusses the importance of attraction marketing over focusing on products alone. It states that marketing should be the focus, as marketing is more important than products for network marketing success. Effective attraction marketing involves offering true value to people to build relationships and trust, rather than just trying to sell them something. The goal is to become the "hunted" by prospects seeking you out to work with. Creating awareness through marketing is key to starting the sales process and moving prospects through the sales cycle.
This document discusses how to build an online personal brand through social media platforms. It addresses establishing an online profile, collecting and sharing content from various sources, using tools like blogs and Twitter to engage others, and networking with similar people. The document suggests that an online presence and personal brand are now important professional assets, and that social media allows one to develop an "immortal" online identity through ongoing engagement and content sharing over time.
Personal Branding: How to Build Your Personal BrandPam Moore
This document discusses personal branding and strategies for developing an effective personal brand. It provides tips on creating a personal brand strategy with goals and objectives, defining one's vision and persona. It emphasizes the importance of selecting a consistent name and profile, building social media presences on key networks like Facebook, Twitter, LinkedIn and blogs. It also discusses content strategies like storytelling and thought leadership to engage others and build communities and networks.
slides used during personal branding modules, workshops and training programs.
The slides can be used to develop your own personal branding canvas and strategy to realize your professional ambitions.
The slides follow the canvas and structure described in my latest book: https://www.bol.com/nl/p/personal-branding-voor-zzp-ers/9200000043004061/
This document provides guidance on developing an effective personal branding strategy through social media. It recommends focusing efforts on a few key platforms like LinkedIn, Facebook, and Instagram. The purpose and best uses of each platform are outlined. Content strategies are suggested, such as being helpful, transparent, proud of your company culture, and consistent with regular posting. Live videos and thought leadership pieces are also recommended. The document stresses keeping strategies simple and getting help if needed to manage personal branding efforts.
This document discusses personal branding and how individuals can differentiate themselves. It states that a personal brand is built on the perceptions and reputation formed by one's experiences, and allows people to articulate their unique value. The key aspects of personal branding are presented as a "trifecta" of knowing yourself through self-reflection, being yourself authentically, and selling yourself through your online and in-person presence. Specific tips provided include developing a personal logo, business cards, social media strategy, and branding one's application materials and interview skills. The overall message is that personal branding involves understanding one's goals and strengths in order to consistently project them to others in a purposeful yet genuine way.
This was a presentation done for Netstarter PTY Ltd Sri Lankan staff during an internal training session the content has been modified to relate the content to a wider audience. This basically takes myself as the example model and how I did things in order to get my self started.
Why is Personal branding important for your CareerRebecca Crowther
Personal Branding can really enhance your career prospects. Understand what it is, why it's important and how you can start to build your own personal brand in this presentation.
This is the presentation I used in the conference "Personal Branding: a winning job-search strategy" the 11th of December 2014 at the University of La Rioja.
It explores personal branding as a key element of the job-search, establishing guidelines for developing a personal brand and a Personal Branding Action Plan.
To download the presentation, as well as exercises for developing your personal brand and taking charge of your career, visit www.isabelalbeldaros.com/personalbranding .
This presentation was created pro bono for the Public Allies Maryland class of 2015. It is the 2014 update to my previous personal branding 101 workshop.
Objectives:
Participants will...
Understand business and professional communication as it relates to personal branding
Understand how personal branding relates to professionalism
Familiarize themselves with strategies for managing their personal brand
Begin creating their own personal brand using online and offline tools
Self-Branding Success Through the Me BrandEvgeny Tsarkov
This document provides an overview of self-branding and how to effectively brand oneself. It discusses that successful people are successful brands that communicate what they stand for to inspire others. It then outlines the Self-Branding Model which includes elements like brand identity, image, and communication. Brand identity incorporates one's unique selling proposition, emotional selling proposition, and brand mantra. Effective brand image and communication help one network and build relationships to achieve their goals.
How to brand and express yourself in 7 steps slideshareTeSsA FaBeR
This document outlines a 7-step process for personal branding: 1) Discover your purpose, 2) Get to know yourself better through self-discovery, 3) Increase self-awareness by understanding how others see you, 4) Use self-expression to tell others who you are, 5) Promote yourself through various marketing channels, 6) Build self-confidence by being authentic and an expert in what you do, and 7) Continually develop yourself with a growth mindset. The key aspects of personal branding are being true to yourself, adding value for others, and expressing your unique strengths and purpose.
Personal Branding for Today's Young Entrepreneur and Professional…or, how to ...Mark Zmarzly
Build your personal brand to accelerate your growth and value within your organization and industry. By learning how to build and leverage your network of people and information, you will begin to see how daily action steps can set you apart and make you an invaluable linchpin to those around you. In short, learn how to kick ass and take names…in a good way!
To stand out from the crowd, you must first begin by Branding yourself. Coca Cola, McDonald's and people like Steve jobs and Mark Zuckerburg depend on personal and professional branding to sell their products. Having a CV/Resume is only one step in building your brand; Combining your the best of who you are from the internet is crucial and necessary.
What do you want people to think of when they hear your name? Your personal brand is one of the ultimate currencies in the 21st century. Without a strong, polished, value driven personal brand you will have zero equity in this current digital market place. In this presentation I take you through how to achieve career resilience with a good personal brand
The document discusses communication and negotiation skills. It covers topics like the importance of body language, using your voice, understanding personality types, doing research on who you are talking to, writing things out, communicating value, and avoiding conflict. The key messages are that communication is essential, talking and asking questions is important for success, and having confidence in yourself can help you get what you want and build strong relationships.
This document discusses the importance of customer service and provides tips for improving customer service. It notes that good customer service can set a company apart from competition, build brand awareness, and foster loyalty among clients, vendors, and staff. It then provides advice on the basics of good customer service through different channels like in-person interactions, phone calls, emails, and online. The document also encourages examining a company's culture and implementing loyalty programs to enhance the customer experience and go the extra mile with relationship building, personalization, and branding.
The document discusses personal branding and how to develop and promote your personal brand. It emphasizes that personal branding is about taking ownership of how you present yourself and market your skills and expertise to others. It then provides a four step process for personal branding, which includes discovering your strengths and goals, creating branding materials and online profiles, connecting with your target audience, and nurturing your brand over time through ongoing engagement and updating your profile.
Turn your powerful purpose into a brilliant brand Collette Philip
This presentation, originally shared as a webinar on #IWD2018 for Action for Children is all about how to identify your purpose and build it into your personal brand
How to get Leads from Pinterest for MLM Network Marketing BizMs Pinky Maniri
The truth is, lead generation is a skill and you need to learn that skill. Why would you buy leads when you can learn and get the training on how to generate your own leads.... free! for life.
One of the social media platform that I can not ignore is Pinterest! I love the website and I am really having so much pinning!
Attraction Marketing For Your Network Marketing Successmoonloh
This document discusses the importance of attraction marketing over focusing on products alone. It states that marketing should be the focus, as marketing is more important than products for network marketing success. Effective attraction marketing involves offering true value to people to build relationships and trust, rather than just trying to sell them something. The goal is to become the "hunted" by prospects seeking you out to work with. Creating awareness through marketing is key to starting the sales process and moving prospects through the sales cycle.
This document discusses how to build an online personal brand through social media platforms. It addresses establishing an online profile, collecting and sharing content from various sources, using tools like blogs and Twitter to engage others, and networking with similar people. The document suggests that an online presence and personal brand are now important professional assets, and that social media allows one to develop an "immortal" online identity through ongoing engagement and content sharing over time.
Personal Branding: How to Build Your Personal BrandPam Moore
This document discusses personal branding and strategies for developing an effective personal brand. It provides tips on creating a personal brand strategy with goals and objectives, defining one's vision and persona. It emphasizes the importance of selecting a consistent name and profile, building social media presences on key networks like Facebook, Twitter, LinkedIn and blogs. It also discusses content strategies like storytelling and thought leadership to engage others and build communities and networks.
slides used during personal branding modules, workshops and training programs.
The slides can be used to develop your own personal branding canvas and strategy to realize your professional ambitions.
The slides follow the canvas and structure described in my latest book: https://www.bol.com/nl/p/personal-branding-voor-zzp-ers/9200000043004061/
This document provides guidance on developing an effective personal branding strategy through social media. It recommends focusing efforts on a few key platforms like LinkedIn, Facebook, and Instagram. The purpose and best uses of each platform are outlined. Content strategies are suggested, such as being helpful, transparent, proud of your company culture, and consistent with regular posting. Live videos and thought leadership pieces are also recommended. The document stresses keeping strategies simple and getting help if needed to manage personal branding efforts.
This document discusses personal branding and how individuals can differentiate themselves. It states that a personal brand is built on the perceptions and reputation formed by one's experiences, and allows people to articulate their unique value. The key aspects of personal branding are presented as a "trifecta" of knowing yourself through self-reflection, being yourself authentically, and selling yourself through your online and in-person presence. Specific tips provided include developing a personal logo, business cards, social media strategy, and branding one's application materials and interview skills. The overall message is that personal branding involves understanding one's goals and strengths in order to consistently project them to others in a purposeful yet genuine way.
This was a presentation done for Netstarter PTY Ltd Sri Lankan staff during an internal training session the content has been modified to relate the content to a wider audience. This basically takes myself as the example model and how I did things in order to get my self started.
Why is Personal branding important for your CareerRebecca Crowther
Personal Branding can really enhance your career prospects. Understand what it is, why it's important and how you can start to build your own personal brand in this presentation.
This is the presentation I used in the conference "Personal Branding: a winning job-search strategy" the 11th of December 2014 at the University of La Rioja.
It explores personal branding as a key element of the job-search, establishing guidelines for developing a personal brand and a Personal Branding Action Plan.
To download the presentation, as well as exercises for developing your personal brand and taking charge of your career, visit www.isabelalbeldaros.com/personalbranding .
This presentation was created pro bono for the Public Allies Maryland class of 2015. It is the 2014 update to my previous personal branding 101 workshop.
Objectives:
Participants will...
Understand business and professional communication as it relates to personal branding
Understand how personal branding relates to professionalism
Familiarize themselves with strategies for managing their personal brand
Begin creating their own personal brand using online and offline tools
Self-Branding Success Through the Me BrandEvgeny Tsarkov
This document provides an overview of self-branding and how to effectively brand oneself. It discusses that successful people are successful brands that communicate what they stand for to inspire others. It then outlines the Self-Branding Model which includes elements like brand identity, image, and communication. Brand identity incorporates one's unique selling proposition, emotional selling proposition, and brand mantra. Effective brand image and communication help one network and build relationships to achieve their goals.
How to brand and express yourself in 7 steps slideshareTeSsA FaBeR
This document outlines a 7-step process for personal branding: 1) Discover your purpose, 2) Get to know yourself better through self-discovery, 3) Increase self-awareness by understanding how others see you, 4) Use self-expression to tell others who you are, 5) Promote yourself through various marketing channels, 6) Build self-confidence by being authentic and an expert in what you do, and 7) Continually develop yourself with a growth mindset. The key aspects of personal branding are being true to yourself, adding value for others, and expressing your unique strengths and purpose.
Personal Branding for Today's Young Entrepreneur and Professional…or, how to ...Mark Zmarzly
Build your personal brand to accelerate your growth and value within your organization and industry. By learning how to build and leverage your network of people and information, you will begin to see how daily action steps can set you apart and make you an invaluable linchpin to those around you. In short, learn how to kick ass and take names…in a good way!
To stand out from the crowd, you must first begin by Branding yourself. Coca Cola, McDonald's and people like Steve jobs and Mark Zuckerburg depend on personal and professional branding to sell their products. Having a CV/Resume is only one step in building your brand; Combining your the best of who you are from the internet is crucial and necessary.
What do you want people to think of when they hear your name? Your personal brand is one of the ultimate currencies in the 21st century. Without a strong, polished, value driven personal brand you will have zero equity in this current digital market place. In this presentation I take you through how to achieve career resilience with a good personal brand
The document discusses communication and negotiation skills. It covers topics like the importance of body language, using your voice, understanding personality types, doing research on who you are talking to, writing things out, communicating value, and avoiding conflict. The key messages are that communication is essential, talking and asking questions is important for success, and having confidence in yourself can help you get what you want and build strong relationships.
This document discusses the importance of customer service and provides tips for improving customer service. It notes that good customer service can set a company apart from competition, build brand awareness, and foster loyalty among clients, vendors, and staff. It then provides advice on the basics of good customer service through different channels like in-person interactions, phone calls, emails, and online. The document also encourages examining a company's culture and implementing loyalty programs to enhance the customer experience and go the extra mile with relationship building, personalization, and branding.
The document provides tips for small businesses to use marketing strategies during the holiday season to drive sales. It recommends advertising products and promotions, decorating storefronts for the holidays, extending business hours, partnering with other local businesses, and using social media platforms like Facebook and Twitter to promote events and special offers that encourage customers to visit the store, bring friends, spend more time browsing, and return again. The document stresses the importance of having a marketing plan, managing the marketing budget carefully, and preparing for an increased customer response by providing excellent customer service.
The document discusses what it takes to be a successful entrepreneur and leader. It defines entrepreneurs as risk-taking individuals who operate businesses and pursue opportunities. Leaders are described as people who guide and inspire others. The document notes that entrepreneurs become successful "entreleaders" by combining an entrepreneur's passion with a leader's character. It provides tips for entrepreneurs such as developing a vision, financial plan, mentoring team, and continuous growth strategy. The document emphasizes adding value for customers, focusing on sales, and monitoring key business metrics like cash flow.
This document defines Women-Owned Small Businesses (WOSB) and Economically Disadvantaged Women-Owned Small Businesses (EDWOSB). It provides an overview of the WOSB Federal Contract Program, including eligibility requirements, certification processes, and how to find and apply for contracting opportunities set aside for WOSBs and EDWOSBs. Key steps include registering in systems like SAM, submitting documentation to the WOSB Repository, and searching www.fbo.gov for set-aside opportunities.
The document discusses the history and current state of credit programs targeting women in India. It notes that international conferences in the 1970s began seriously considering women's access to credit. In India, subsequent five-year plans from 1980-2007 included goals of empowering women economically and socially through increased access to credit and formation of self-help groups. Currently, most self-help groups in India are composed of women, who studies show are more likely than men to use extra income on family needs like healthcare, education and nutrition.
This document provides information on personal branding and networking. It discusses defining personal attributes and core values to develop a personal brand statement. Personal branding is presented as a way to increase authority and encourage interactions that create opportunities. The document also covers networking best practices, including developing relationships and defining mutual benefits. Challenges some may face in networking related to gender, appearance or personality type are acknowledged, with advice on emphasizing strengths.
Managing your Reputation Gvahim WebinarHayim Makabee
Useful guidelines about how to manage and develop your personal reputation. Practical advice about how to create opportunities by generating value to the people in your professional network. Presented by Hayim Makabee as a Gvahim Webinar on June 2020.
The document discusses social media branding and marketing. It outlines the three A's of social media branding as ability, affability, and availability. It then provides details on using various social media tools like blogs, Twitter, LinkedIn, and Facebook for branding purposes. The document also lists other tools like Flickr, YouTube, and analytics platforms and discusses using social media profiles of influencers as role models.
This document discusses how networking is overrated and reputation is more important. It defines reputation as being remembered for contributions over time rather than just exchanging business cards. The benefits of a good reputation are that people will remember, recommend, and offer opportunities to someone. Developing skills, managing online presence, and being a connector, curator, and creator of content can help build reputation. Overall reputation depends on both achievements that make one memorable as well as the size of their network to amplify their reputation.
Useful guidelines about how to manage and develop your personal reputation. Practical advice about how to create opportunities by generating value to the people in your professional network.
In this innovative book Jürgen Salenbacher shares his unique personal coaching method designed to develop creative thinking and innovation. The method, which originated as a career management tool, can be used by anyone who wishes to explore what they have to offer the world. In five succinct chapters Salenbacher reveals how to use brand positioning methodology to discover where to go next
This document provides a guide to building an awesome personal brand in 7 steps:
1. Start thinking of yourself as a brand by defining how you want others to perceive you.
2. Audit your online presence by searching for yourself online and setting up alerts.
3. Secure a personal website to rank higher in search engines.
4. Find ways to produce valuable content for your audience.
5. Be strategic in what you share online to cultivate your brand.
6. Associate with other strong brands to elevate your own brand.
7. Reinvent your brand narrative and story over time to keep your brand fresh.
Personal Branding Create Your Plan, Promote Your BrandSeuss+
You’ll learn the importance of personal branding and the impact it has on your career. You’ll discover examples and exercises for how to identify, activate, and live your own unique brand and how it will positively impact your career path. You’ll learn about why it is important to have a personal brand, how to identify and build your personal brand, how to present, communicate, and live your personal brand, and how to incorporate your personal brand into your career goals.
Learn more about how Seuss+ can help you at our website www.seuss.plus
4-Step Process to Crafting Your Personal Brand StoryJennette Cajucom
Personal Branding has become popular only in the recent years, despite its concept having brought out in the open back in the 90s when Tom Peters wrote an article titled, "The Brand Called You," on Fast Company.
Personal Branding coaches and consultants teach professionals and business owners alike to help them stand out from their competition, but why are there still people struggling to get noticed to attract opportunities, be it in the form of a client, a customer, a collaborator, business partner or even an investor.
It lacks that important element need to establish that relationship: The Story.
Our Personal Brand Story is what CONNECTS US to our target audience. Without it, our online personal brand is just another profile that looks like our competitors.
In this presentation, I show you a very simple approach: a 4-STEP PROCESS that will lead you to crafting your Personal Brand EFFECTIVELY.
Learn as well the different common storytelling frameworks to attract your target audience.
PERSONAL BRANDING
1. BRIEF HISTORY
2. WHAT IS PERSONAL BRANDING?
3. THREE LAWS OF PERSONAL BRANDING
4. ADVANTAGES OF PERSONAL BRANDING
5. PERSONAL BRANDING PROCESS (DCCM)
6. PERSONAL BRANDING DEPENDS ON CAREER STATUS
7. PERSONAL BRANDING EXAMPLES
Workbook provided within slides to walk you through developing a new contact and networking with him/her or a group of people. Provides you with a gameplan for confidence in networking.
Networking Game Plan for Future Success
Join Networking Guru Renee Morley for an interactive and fun workshop geared at building your professional network by stepping outside your comfort zone! In this interactive workshop you will learn the tips and tools to create intentional, strategic and effective networking goals. The purpose of the workshop is so you can start connecting with confidence and conviction. Renee will help you develop a networking plan to utilize your time effectively when networking and look outs when having conversations with people in the industry. While networking has a different meaning for everyone, this workshop will help you develop networking strategy that works for you. You will learn how to:
- Mentally prepare for a networking event
- Enter a room and approach individuals and small groups with confidence
- Form questioning that will demonstrate the art of sincere curiosity and attract others to you
- Craft and deliver a concise, memorable message about you and your intention
- Identify who you would like to start networking with
- Plan and structure your elevator pitch
- Create your brand
- Utilize the information gained from a networking event for your personal benefit
You will learn through interactive discussion, Renee's personal networking experiences, and thought provoking exercises. A networking worksheet and booklet will be provided to follow a long during the workshop so you have a plan as soon as you step back out to the conference.
This document discusses building a personal brand through four key elements: 1) Market Differentiation - highlighting what makes you unique in your field, 2) Strategic Networking - effectively managing contacts and relationships, 3) Reputation Management - ensuring people have a positive experience with you and referrals, and 4) Thought Leadership - developing a reputation as an expert through writing, public speaking, and sharing innovative ideas. It provides tips for each element such as cultivating a unique viewpoint, treating referrals as valuable, maintaining integrity, writing articles, pitching media, and seeking speaking opportunities. The overall message is that personal branding involves discovering your strengths and communicating them through multiple channels to set yourself apart professionally.
The document provides listening and reading comprehension exercises related to developing skills for online entrepreneurship.
The listening section includes matching job descriptions to roles like SEO consulting, social media consulting, and app development. It also involves identifying true and false statements about managing an online business reputation.
The reading discusses digital skills needed for entrepreneurship like communication, leadership, networking, and using social media. It emphasizes developing a personal brand and using platforms like blogs and newsletters to establish influence. The exercises that follow test comprehension of the content.
This document discusses authority-based marketing and how to establish yourself as an authoritative source in a particular field. It outlines four key steps: 1) Identify your specific specialty area of expertise to differentiate yourself, 2) Define your value proposition or key message, 3) Develop content and actionable tips to communicate your message, 4) Get your content heard by writing a book, starting a blog, writing articles, and speaking engagements. The goal is to position yourself as a trusted expert through developing and sharing valuable, specialized knowledge with potential clients.
Salem State PRSSA Social Branding & LinkedIn Presentation JO Social Branding
I recently had the chance to return to my Alma Mater, Salem State University and chat with the PRSSA about the importance of personal, social branding and LinkedIn.
Whether you are an entrepreneur, looking to change jobs or get back into the workplace, you are your own biggest asset. Positioning yourself in the marketplace requires you to establish a narrative and a brand about who you are, what you stand for and what you bring to the table. This presentation offers details on how to create a critical process to establish brand "YOU."
The presentation is part of Job hunting skills training program, focused on personal branding and job hunting tips, it gives the reader information on how to develop and maintain a good personal brand, how it helps him in finding a deserving job and further talks on techniques and tips on how to find a suitable job.
The document provides tips for developing a personal brand, including determining your value proposition, defining your audience, managing your online presence on platforms like LinkedIn, networking, and preparing an elevator pitch. It emphasizes that personal branding is important because 85% of hiring managers consider a candidate's brand in decisions. Developing a clear, authentic personal brand can help one secure more interviews and promotions by communicating their unique strengths and values. The document also briefly discusses the "small world phenomenon" experiment which found that messages could travel through just six acquaintances on average.
Zodiac Signs and Food Preferences_ What Your Sign Says About Your Tastemy Pandit
Know what your zodiac sign says about your taste in food! Explore how the 12 zodiac signs influence your culinary preferences with insights from MyPandit. Dive into astrology and flavors!
Taurus Zodiac Sign: Unveiling the Traits, Dates, and Horoscope Insights of th...my Pandit
Dive into the steadfast world of the Taurus Zodiac Sign. Discover the grounded, stable, and logical nature of Taurus individuals, and explore their key personality traits, important dates, and horoscope insights. Learn how the determination and patience of the Taurus sign make them the rock-steady achievers and anchors of the zodiac.
Unveiling the Dynamic Personalities, Key Dates, and Horoscope Insights: Gemin...my Pandit
Explore the fascinating world of the Gemini Zodiac Sign. Discover the unique personality traits, key dates, and horoscope insights of Gemini individuals. Learn how their sociable, communicative nature and boundless curiosity make them the dynamic explorers of the zodiac. Dive into the duality of the Gemini sign and understand their intellectual and adventurous spirit.
Top mailing list providers in the USA.pptxJeremyPeirce1
Discover the top mailing list providers in the USA, offering targeted lists, segmentation, and analytics to optimize your marketing campaigns and drive engagement.
Best practices for project execution and deliveryCLIVE MINCHIN
A select set of project management best practices to keep your project on-track, on-cost and aligned to scope. Many firms have don't have the necessary skills, diligence, methods and oversight of their projects; this leads to slippage, higher costs and longer timeframes. Often firms have a history of projects that simply failed to move the needle. These best practices will help your firm avoid these pitfalls but they require fortitude to apply.
Digital Marketing with a Focus on Sustainabilitysssourabhsharma
Digital Marketing best practices including influencer marketing, content creators, and omnichannel marketing for Sustainable Brands at the Sustainable Cosmetics Summit 2024 in New York
Best Competitive Marble Pricing in Dubai - ☎ 9928909666Stone Art Hub
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Part 2 Deep Dive: Navigating the 2024 Slowdownjeffkluth1
Introduction
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[To download this presentation, visit:
https://www.oeconsulting.com.sg/training-presentations]
This presentation is a curated compilation of PowerPoint diagrams and templates designed to illustrate 20 different digital transformation frameworks and models. These frameworks are based on recent industry trends and best practices, ensuring that the content remains relevant and up-to-date.
Key highlights include Microsoft's Digital Transformation Framework, which focuses on driving innovation and efficiency, and McKinsey's Ten Guiding Principles, which provide strategic insights for successful digital transformation. Additionally, Forrester's framework emphasizes enhancing customer experiences and modernizing IT infrastructure, while IDC's MaturityScape helps assess and develop organizational digital maturity. MIT's framework explores cutting-edge strategies for achieving digital success.
These materials are perfect for enhancing your business or classroom presentations, offering visual aids to supplement your insights. Please note that while comprehensive, these slides are intended as supplementary resources and may not be complete for standalone instructional purposes.
Frameworks/Models included:
Microsoft’s Digital Transformation Framework
McKinsey’s Ten Guiding Principles of Digital Transformation
Forrester’s Digital Transformation Framework
IDC’s Digital Transformation MaturityScape
MIT’s Digital Transformation Framework
Gartner’s Digital Transformation Framework
Accenture’s Digital Strategy & Enterprise Frameworks
Deloitte’s Digital Industrial Transformation Framework
Capgemini’s Digital Transformation Framework
PwC’s Digital Transformation Framework
Cisco’s Digital Transformation Framework
Cognizant’s Digital Transformation Framework
DXC Technology’s Digital Transformation Framework
The BCG Strategy Palette
McKinsey’s Digital Transformation Framework
Digital Transformation Compass
Four Levels of Digital Maturity
Design Thinking Framework
Business Model Canvas
Customer Journey Map
[To download this presentation, visit:
https://www.oeconsulting.com.sg/training-presentations]
This PowerPoint compilation offers a comprehensive overview of 20 leading innovation management frameworks and methodologies, selected for their broad applicability across various industries and organizational contexts. These frameworks are valuable resources for a wide range of users, including business professionals, educators, and consultants.
Each framework is presented with visually engaging diagrams and templates, ensuring the content is both informative and appealing. While this compilation is thorough, please note that the slides are intended as supplementary resources and may not be sufficient for standalone instructional purposes.
This compilation is ideal for anyone looking to enhance their understanding of innovation management and drive meaningful change within their organization. Whether you aim to improve product development processes, enhance customer experiences, or drive digital transformation, these frameworks offer valuable insights and tools to help you achieve your goals.
INCLUDED FRAMEWORKS/MODELS:
1. Stanford’s Design Thinking
2. IDEO’s Human-Centered Design
3. Strategyzer’s Business Model Innovation
4. Lean Startup Methodology
5. Agile Innovation Framework
6. Doblin’s Ten Types of Innovation
7. McKinsey’s Three Horizons of Growth
8. Customer Journey Map
9. Christensen’s Disruptive Innovation Theory
10. Blue Ocean Strategy
11. Strategyn’s Jobs-To-Be-Done (JTBD) Framework with Job Map
12. Design Sprint Framework
13. The Double Diamond
14. Lean Six Sigma DMAIC
15. TRIZ Problem-Solving Framework
16. Edward de Bono’s Six Thinking Hats
17. Stage-Gate Model
18. Toyota’s Six Steps of Kaizen
19. Microsoft’s Digital Transformation Framework
20. Design for Six Sigma (DFSS)
To download this presentation, visit:
https://www.oeconsulting.com.sg/training-presentations
16. 3 Things you want to be
known for professionally
1___________________
2 ___________________
3 ___________________
*Homework
_________ _________ _________
17.
18. FYI Connectors
Name
Company
Position
Responsibilities
Challenges
Events
Results
22. 1.a. Become an invaluable
asset to your colleagues,
professional network &
clients.
AKA Job Security
23. 1.b. Steps to Being an
Invaluable Asset
1. Keep in touch with people
_________ _________ _________
2. Provide valuable information over time
_________ _________ _________
3. Show results
_________ _________ _________
24. 2.a. Position yourself as the
go-to-person for a specific
skill.
How can you help others?
Don’t just wait to be asked.
25. 2.b. How to Establish
Yourself as the Go-To
1. Volunteer your skills
_________ _________ _________
2. Write a blog/newsletter column
_________ _________ _________
3. Give presentations
_________ _________ _________
27. “I saw myself sitting in the
crotch of this fig tree,
starving to death, just
because I couldn’t make
up my mind which of the
figs I would choose.
I wanted each and every
one of them, but choosing
one meant losing all the
rest, and as I sat there,
unable to decide, the figs
began to wrinkle and go
black, and, one by one,
they plopped to the
ground at my feet.”
33. 6.a. Be a content producer,
not just consumer.
What are you sharing with
the world?
Producers build value in
themselves & get their ideas
noticed
35. 7.a. Have an “endorsement
mindset”.
Endorsements will prove
your worth, allow you to
market yourself into a new
job or rise in the ranks in
your current job.
Being the person in demand that everyone wants to work with. Everyone introduce yourself, we’re going to get very personal in this breakout because I want you to leave motivated and confident that you can do this.
Need 3 ENTHUSIASTIC volunteers
See the difference? Marketing, Public Relations and Advertising help to build a brand but it’s not until you have other people talking about you for what you want to be known for that you have actually created the brand
You have a choice! Did you know that? Get people to talk about you behind your back, for good reason! Living in ND where everyone seems to know everyone is good and bad - branding can be really easy and really hard at the same time if you are fighting to overcome something.
Personal branding leverages the same strategies that make corporate brands appealing and builds brand equity just like companies do. In fact when I’m working on branding a company I often start with asking the client “if your company were a person, what would their characteristics be”
Anybody know who this is? Anybody know how old Oprah was when she “launched” her brand? (High School – radio show, local news at 19). Now that’s not to frighten you and say it’s too late to do anything. That’s to wake you up and let you realize that everything you do every day is what is building your personal brand. Oprah did not launch a media campaign at 16 announcing that she liked to talk, had a fun personality, and was a curious and personable person. She LIVED those things to the point where she was recognized and rewarded for her attributes so at age 29 she was put on TV for a local Chicago station, within two years she was the number 1 talk show host in America. And we all know where she is now. The richest self-made woman in America and the world’s only black billionaire.
Repeat after me “I CAN BE OPRAH” *clap* “ I CAN BE OPRAH” *clap* “ I CAN BE OPRAH” *clap* (Now everyone look at me like I’m crazy because I know you want to, but it’s true – the part about you can be Oprah, not the part that I’m crazy) What does this mean? Oprah is a woman with a brand, now not everyone’s dream is becoming Oprah but the idea is that you can be big and you can be what you want. Build YOUR brand.
Every day you have the choice to decide if you’re going to be an Oprah or a Jane Doe
I guarantee you that Oprah didn’t just have billions of dollars handed to her. Live, breathe, eat, sleep your brand!
Everyone’s favorite interview question. By the way, don’t ever go into an interview unprepared to answer this question. And make sure the response you give in the interview matches your demeanor in the interview. For example Oprah is curious, personable and fun. Those are my words to describe her you might have others but I want you to describe yourself here. Don’t think too deep about it, just what comes to mind if you were asked in an interview to describe yourself. Homework assignment, ask your friends/family/coworkers to describe you in three words. You might learn a lot about yourself.
How many of you trust a friend’s recommendation about a product over an advertisement? How many of you ask for recommendations from friend’s when you’re looking for a new hairstylist, or daycare provider, or contractor to work on your house? Anyone here read The Tipping Point by Malcom Gladwell? Great book, discusses the idea of Connectors. A connector is someone who knows everyone, they are the ones that spread the news, start fads and connect you to other people. Now I am not a connector, but I know the importance of knowing connectors and making sure that they know enough about me to do my PR for me. Think about what I said earlier about wanting people to talk behind your back – make sure the connectors are sharing what you want them to about you – give them something to talk about! Because they will, that is their nature, they LOVE helping other people by sharing what they know, WITHOUT being asked. They are also known as EVANGELISTS in the marketing world when you’re talking about business brands. So your homework here is to ask your friends and family, the ones most likely to want to help you and promote you, what do they think you do at work. Or if you are in a job that you don’t like, do they know what you want to be doing? Do any of you have friends that you’re not quite sure what they do? Think about that. If you don’t know what your friends do, or they don’t know what you do they will never be able to recommend you others, or recommend a great opportunity to you. The reason I found about the Marketing and Technology coordinator position at CTB is because a close friend of mine heard about the position from a friend of hers and my friend told me that she thought I would be perfect for the position. Now that’s not why I got the position, neither of them had anything to do with the hiring process and my friend didn’t even work for the company but she was able to recognize that it was a good fit for me and recommend that I apply. And she was right, this is my dream job so I’m thankful that she was aware of my personal brand.
How do your attributes align with what you want to be known for? Can they be adapted to work or are they working against you? What attributes would you want your accountant to have? Organized, reliable. You do not want an accountant that looks like they just rolled out of bed, shows up late to meetings and can never find your client information.
When you introduce yourself are you using these points
Now I need an ADVENTUROUS volunteer, anyone list that as one of their characteristics? Bring your paper with you, read to us the three words that describe yourself. Anyone in the room know her? Do these words fit her? Now tell us what you want to be known for professionally. Go to Google, have them type in their name. If it’s a common name talk about using middle initials, using “Sam” vs “Samantha”. Now type your name into Google and let’s find out how your personal brand looks online. I want the rest of the group to tell me if they think this first page of Google is her AND fits what she wants to be known for. The world is becoming reliant on Google, and if you don’t find accurate information about yourself on Google you’re going to struggle in making a brand for yourself. Now everyone’s homework is to go home and do the same thing. And do it TODAY, try a few different versions of your name, location, etc. PRINT these out, you’re going to use them as a base of what your Personal Brand is today and then every few months I want you to repeat the search. Because I come from the world of marketing and in marketing, if you don’t set goals (your 123 lists) and you don’t track your goals you never know if you’ve reached the results you want. So don’t just assume things are getting better, check back in. Ask your friends in a few months the same questions you did before and see if that starts to change.
What are you doing to be known for those three things? Let’s talk about HOW to build the brand, what do you need to do.
Convince your clients that they are benefiting from your services and getting good ROI.
When is the last time you talked personally to a big client. Think about how you can keep in touch with people that fits your personality. If you are more comfortable in person schedule lunch dates, find out what works for you and make it happen. Provide valuable information. How do you let people know that you want to help them? When you come across an interesting article do you share it, how else can you do this. Is what you are doing measurable, bring it to the table. How can you show people that you are needed? Maybe you like to do research and took it upon yourself to find a grant that your organization is eligible for.
If people know what you’re good at it will increase your value. If you are only known for making the best coffee in the office you are setting your personal brand as a great barista but that might not fit what you want to be known for.
When you see a need, volunteer to fill it. Blogs are a great way to position yourself as an expert, your own or as a guest blogger. CTB uses guest bloggers, if you are interested and think you have something of value to share get in touch with me. Speak up at staff meetings, offer to give a presentation to the rest of the staff or at a conference.
You have to be confident in yourself if you want other people to be confident in you. If you see opportunities, go and get them!
If you don’t have the confidence to make a decision and act on it you will miss all opportunities.
In yourself and from others point of view. If you have trouble speaking in front of people, join toastmasters. Learn how to overcome confidence issues. Don’t post negative messages on your social networks, you will come across as a whiner and complainer and no one will want to work with you. We want to surround ourselves with positive people. If a meeting starts at 10 and you show up at 10:10 you have not followed through on your commitment, and other’s confidence in you will diminish. And your confidence in yourself will diminish because you will be embarrassed you were late and you’ll try to hide in the back of the room and not be noticed. Again, that’s recognizing that every thing you do builds your brand.
Invest in networking both socially and professionally, on and off line and build contact lists. This also provides emotional support, sometimes you just need someone to say “great job” or “you can do it!” When you support other people they will want to support you! Tonight you have dinner “on your own” but if you go alone I’m going to be disappointed – this is a GREAT opportunity to network with NEW people! So be brave, find someone new today and invite them to have dinner with you. Break out your business cards, introduce yourself to someone new in the room.
How are you? Vs What’s great with you today? Try LinkedIn groups, or specialty forums What are you going to do TODAY to get other people to share about you
Podcasts and blogs are great for sharing your passions and can be very rewarding. PR: chose three things you can be an expert on Find three blogs where you can volunteer to write an article Find three newsletters to follow and READ, this provides information for you to share with others Google reader
What does this mean? Celebrate other people and give them a reason to celebrate you
Give others endorsements and you will notice that many will return the favor. When you introduce someone make it your goal to have both people think “wow”. If you think someone would be a good connection for someone else, share their business card or contact info.
Resume/cover letter – think how much time you spend perfecting and spell checking and then someone googles you… (You cannot ask certain questions online that you wouldn't and shouldn't otherwise ask during an interview)
If it’s old and no longer relevant, delete it. If it can be construed as inappropriate delete it. LinkedIn – make yourself visible and get a professional photo. You don’t need a facebook, and a twitter, and a linkedin, and a youtube, and a blog, and a pinterest account but you should have SOME way of people finding out accurate information about you that you control.
Tell your “perfect story” – spoon feed potential employers and clients Rates high in search engines.
Repeat after me “I CAN BE OPRAH” *clap* “ I CAN BE OPRAH” *clap* “ I CAN BE OPRAH” *clap*