Personal branding involves building an identity and online presence through elements like a brand promise, logo, photography, blog, and social media profiles. It also requires clearly communicating your contribution and value while promoting your brand through various marketing channels. Ultimately, personal branding can be monetized like a business to help propel your professional life and career. The key is developing a consistent brand across all aspects of your online and offline identity.
We encounter brands all day, in everything we do. Symbols, designs, names, slogans, colours – this is branding.
Beverland (2018) said that “people use brands to project whom we want to be, how we want to be perceived and how we want to feel about ourselves.”
Your personal brand is everything that people think about you.
Subjective to each person, all you can do is create an impression through the actions you take and what you say on social media.
Ever heard someone say, “I’m not a product, how can I have a brand?” Many people associate a brand with a product. But this is only because a brand can be so powerful it can become synonymous with a product – e.g. Sellotape and Blu-Tack. It is how a company differentiates their product from their competitors.
Equally, in a professional world, it can be profitable for your success to stand out from other people doing the same thing as you. In an age where people want to do business with people, no corporations, it is a powerful tool.
“Your personal brand is the synthesis of all the expectations, images, and perceptions it creates in the minds of others when they hear your name” (Rampersad, 2008)
Personal Branding presentation presented to the J4801 & J7200 classes at the University of Memphis. This presentation was adapted from Dan Schawbel teachings on personal branding.
So you've been thinking about doing a podcast but you don't know where to start. It seems hard, and it'll be expensive. Well, let's see if we can test that theory and get you — FROM COUCH TO CAST!
5 Main Steps of Personal Branding :
- Leverage yourself
- Manage your digital footprint.
- Build and define yourself.
- Manage and influence how others perceive you.
- Nurture your personal brand.
Personal Branding Workshop @Punspace Chiang MaiBenno Sawitzki
Create a Powerful Personal Brand thats 100% in alignment with you!
If you’re busy growing your business chances are that brand building is not on top of your list. The only time your brand takes center stage is when you feel that you haven't tapped into the full potential of your business and you know it’s holding you back.
Dude! Branding is your Business!
Branding is the way you talk about your business, the customers you choose to work with, the content you publish, the design and usability of your website... Your brand is in the photos you show, in the e-mails you send; the list is endless. Even when you’re asleep your brand is present, constantly communicating messages to the outside world.
This workshop will take you through well defined action-steps that can be easily implemented to boost your Personal Brand. Benno provides his top secret brand building formula so you can lead your business to a much greater success. This Workshop is full of action, examples and cutting edge know-how. Through hands-on experience you will start seeing your brand in a whole new light. The goal is to define and structure your Personal Brand for future development. Make your audience deeply connect with you! Attract the customers you love to work with, earn the money you want and create a thriving lifestyle business.
In This Workshop You Will Learn How To:
- Grow your income and impact
- Stop trading time for money
- Become the go-to authority in your industry
- Stand out from the masses
- Call in your passionate tribe
- Step into your light and shine for others
- Become 100% confident about yourself and your business
We encounter brands all day, in everything we do. Symbols, designs, names, slogans, colours – this is branding.
Beverland (2018) said that “people use brands to project whom we want to be, how we want to be perceived and how we want to feel about ourselves.”
Your personal brand is everything that people think about you.
Subjective to each person, all you can do is create an impression through the actions you take and what you say on social media.
Ever heard someone say, “I’m not a product, how can I have a brand?” Many people associate a brand with a product. But this is only because a brand can be so powerful it can become synonymous with a product – e.g. Sellotape and Blu-Tack. It is how a company differentiates their product from their competitors.
Equally, in a professional world, it can be profitable for your success to stand out from other people doing the same thing as you. In an age where people want to do business with people, no corporations, it is a powerful tool.
“Your personal brand is the synthesis of all the expectations, images, and perceptions it creates in the minds of others when they hear your name” (Rampersad, 2008)
Personal Branding presentation presented to the J4801 & J7200 classes at the University of Memphis. This presentation was adapted from Dan Schawbel teachings on personal branding.
So you've been thinking about doing a podcast but you don't know where to start. It seems hard, and it'll be expensive. Well, let's see if we can test that theory and get you — FROM COUCH TO CAST!
5 Main Steps of Personal Branding :
- Leverage yourself
- Manage your digital footprint.
- Build and define yourself.
- Manage and influence how others perceive you.
- Nurture your personal brand.
Personal Branding Workshop @Punspace Chiang MaiBenno Sawitzki
Create a Powerful Personal Brand thats 100% in alignment with you!
If you’re busy growing your business chances are that brand building is not on top of your list. The only time your brand takes center stage is when you feel that you haven't tapped into the full potential of your business and you know it’s holding you back.
Dude! Branding is your Business!
Branding is the way you talk about your business, the customers you choose to work with, the content you publish, the design and usability of your website... Your brand is in the photos you show, in the e-mails you send; the list is endless. Even when you’re asleep your brand is present, constantly communicating messages to the outside world.
This workshop will take you through well defined action-steps that can be easily implemented to boost your Personal Brand. Benno provides his top secret brand building formula so you can lead your business to a much greater success. This Workshop is full of action, examples and cutting edge know-how. Through hands-on experience you will start seeing your brand in a whole new light. The goal is to define and structure your Personal Brand for future development. Make your audience deeply connect with you! Attract the customers you love to work with, earn the money you want and create a thriving lifestyle business.
In This Workshop You Will Learn How To:
- Grow your income and impact
- Stop trading time for money
- Become the go-to authority in your industry
- Stand out from the masses
- Call in your passionate tribe
- Step into your light and shine for others
- Become 100% confident about yourself and your business
Personal branding and LinkedIn Optimization with Actionable and Case Study. Deepak Yewle
After a 3 hour long lecture my students generally ask me all kind of questions. One day there was this one student who asked me a weirdly funny question about how much do I drink?
Upon inquiring I understood he landed up on my social profile when searched on Google. Like every teenager I had posted something stupid, while I don't repent it, but that’s not the side I want to show people whom I connect professionally.
Shortly after I ran an experiment with the intention to manipulate the Google results for my name.
This was done over a period on 4 months. The results of which you will be seeing in the following slides.
This PPT will also help you understand the importance of personal branding and LinkedIn. I also cover the steps to achieve results like mine with 100% gurantee.
Kindly give due credits if you intend to use or share this information. Happy Branding!
Personal Branding 101: A Checklist To Help You Shine [GDC 2016]Sheri Rubin
[Note: Due to the way SlideShare processes files these slides will display inconsistently per device and, combined with a correction on a couple slides, means they are slightly different than the slides presented at GDC.]
Session Description:
You have a personal brand. You may not realize it, but you do. And in an industry where it is critical to maintain relevance and where there are more job seekers than jobs, it's important to care for your brand to make sure you (appropriately) stand out from the crowd.
Though often overlooked and neglected, personal branding can help you land jobs, clients, promotions, speaking gigs, and more. Cultivating your public image isn't creating a 'fake' you, won't take a lot of time to maintain, and it doesn't even mean you introverts have to endure spending hours in a crowded room!
Come learn about personal branding, figuring out how best to highlight what makes you "you", and what steps you can take to develop and polish your own personal brand.
Takeaway:
Attendees will learn what personal branding is and why it's important to develop their brand. Then they'll be provided and walked through several resources containing easy, actionable steps they can take to help them create and maintain their brand both on and offline.
The concept of personal branding applies marketing principles used by big and small companies, and helps you to be more strategic when it comes to finding a new job, changing careers or growing your business. In this interactive workshop, you will learn the power of your personal brand and how you can use it to communicate clearly YOUR professional/entrepreneurial value. You will learn how to assess your skills, strengths and personality to be able to be memorable in every interaction: with colleagues, bosses, customers and even strangers.
I spoke on the topic of personal branding October 18th in Calgary at the GBTA Energy and Resource Symposium. This presentation is relevant to anyone looking to enhance their own professional personal brand to capture more career and business opportunity.
Personal Branding for Today's Young Entrepreneur and Professional…or, how to ...Mark Zmarzly
Build your personal brand to accelerate your growth and value within your organization and industry. By learning how to build and leverage your network of people and information, you will begin to see how daily action steps can set you apart and make you an invaluable linchpin to those around you. In short, learn how to kick ass and take names…in a good way!
In this presentation to the students of the Public Relations Student Society of America at the University of Delaware, I talk about branding yourself as a PR professional, and five tools to help you establish a personal brand.
Building Your Personal Brand & Your Career - February 2011Jennifer McClure
What is a Personal Brand? Why is it important in your career? Tips for developing & communicating your Personal Brand effectively.
Presentation given by Jennifer McClure - President of Unbridled Talent, LLC at the Cincinnati USA Regional Chamber Women's Leadership Development Program on February 1, 2011.
This presentation was created pro bono for the Public Allies Maryland class of 2015. It is the 2014 update to my previous personal branding 101 workshop.
Objectives:
Participants will...
Understand business and professional communication as it relates to personal branding
Understand how personal branding relates to professionalism
Familiarize themselves with strategies for managing their personal brand
Begin creating their own personal brand using online and offline tools
Personal branding is not just about style or packaging and it is more about substance, the inner core, discovering what is innate about you and projecting it to the outer world authentically. Thus there would be a congruence between the inner self and the world’s expectations.
Don\'t like selling? This is your ticket. Learn the 4 rules of Personal /Branding and get your potential customers to arrive on your doorstep pre-sold!
Personal branding how to increase your influence in 10 stepsOM ThreeSixty
Brands are everywhere. In today’s world, branding doesn’t only apply to companies, it’s personal as well. Some people have a personal brand which is also a company brand, such as some fashion designers, elite athletes, stars and artists. For many people, personal branding has a lot to do with reputation management, taking a strategic approach to one’s career and leading with influence and impact.
Here are 10 steps to taking a more proactive approach to personal branding.
Personal branding and LinkedIn Optimization with Actionable and Case Study. Deepak Yewle
After a 3 hour long lecture my students generally ask me all kind of questions. One day there was this one student who asked me a weirdly funny question about how much do I drink?
Upon inquiring I understood he landed up on my social profile when searched on Google. Like every teenager I had posted something stupid, while I don't repent it, but that’s not the side I want to show people whom I connect professionally.
Shortly after I ran an experiment with the intention to manipulate the Google results for my name.
This was done over a period on 4 months. The results of which you will be seeing in the following slides.
This PPT will also help you understand the importance of personal branding and LinkedIn. I also cover the steps to achieve results like mine with 100% gurantee.
Kindly give due credits if you intend to use or share this information. Happy Branding!
Personal Branding 101: A Checklist To Help You Shine [GDC 2016]Sheri Rubin
[Note: Due to the way SlideShare processes files these slides will display inconsistently per device and, combined with a correction on a couple slides, means they are slightly different than the slides presented at GDC.]
Session Description:
You have a personal brand. You may not realize it, but you do. And in an industry where it is critical to maintain relevance and where there are more job seekers than jobs, it's important to care for your brand to make sure you (appropriately) stand out from the crowd.
Though often overlooked and neglected, personal branding can help you land jobs, clients, promotions, speaking gigs, and more. Cultivating your public image isn't creating a 'fake' you, won't take a lot of time to maintain, and it doesn't even mean you introverts have to endure spending hours in a crowded room!
Come learn about personal branding, figuring out how best to highlight what makes you "you", and what steps you can take to develop and polish your own personal brand.
Takeaway:
Attendees will learn what personal branding is and why it's important to develop their brand. Then they'll be provided and walked through several resources containing easy, actionable steps they can take to help them create and maintain their brand both on and offline.
The concept of personal branding applies marketing principles used by big and small companies, and helps you to be more strategic when it comes to finding a new job, changing careers or growing your business. In this interactive workshop, you will learn the power of your personal brand and how you can use it to communicate clearly YOUR professional/entrepreneurial value. You will learn how to assess your skills, strengths and personality to be able to be memorable in every interaction: with colleagues, bosses, customers and even strangers.
I spoke on the topic of personal branding October 18th in Calgary at the GBTA Energy and Resource Symposium. This presentation is relevant to anyone looking to enhance their own professional personal brand to capture more career and business opportunity.
Personal Branding for Today's Young Entrepreneur and Professional…or, how to ...Mark Zmarzly
Build your personal brand to accelerate your growth and value within your organization and industry. By learning how to build and leverage your network of people and information, you will begin to see how daily action steps can set you apart and make you an invaluable linchpin to those around you. In short, learn how to kick ass and take names…in a good way!
In this presentation to the students of the Public Relations Student Society of America at the University of Delaware, I talk about branding yourself as a PR professional, and five tools to help you establish a personal brand.
Building Your Personal Brand & Your Career - February 2011Jennifer McClure
What is a Personal Brand? Why is it important in your career? Tips for developing & communicating your Personal Brand effectively.
Presentation given by Jennifer McClure - President of Unbridled Talent, LLC at the Cincinnati USA Regional Chamber Women's Leadership Development Program on February 1, 2011.
This presentation was created pro bono for the Public Allies Maryland class of 2015. It is the 2014 update to my previous personal branding 101 workshop.
Objectives:
Participants will...
Understand business and professional communication as it relates to personal branding
Understand how personal branding relates to professionalism
Familiarize themselves with strategies for managing their personal brand
Begin creating their own personal brand using online and offline tools
Personal branding is not just about style or packaging and it is more about substance, the inner core, discovering what is innate about you and projecting it to the outer world authentically. Thus there would be a congruence between the inner self and the world’s expectations.
Don\'t like selling? This is your ticket. Learn the 4 rules of Personal /Branding and get your potential customers to arrive on your doorstep pre-sold!
Personal branding how to increase your influence in 10 stepsOM ThreeSixty
Brands are everywhere. In today’s world, branding doesn’t only apply to companies, it’s personal as well. Some people have a personal brand which is also a company brand, such as some fashion designers, elite athletes, stars and artists. For many people, personal branding has a lot to do with reputation management, taking a strategic approach to one’s career and leading with influence and impact.
Here are 10 steps to taking a more proactive approach to personal branding.
My quick notes from Izeafest 2009. This fantastic event was full of info relevant, actionable information. Sorry for the formatting issuess -- apparently the "notebook" view doesn't translate so well to slideshare.
Your brand is an important component in the development of a strong technology organization. Sharing who you are is important in finding and recruiting top talent to your organization.
As s Social Media Consultant and the founder of a Facebook group geared to women in direct sales/network marketing, I felt an obligation to help share the best practices for "Branding You" in social media. Far too many are marketing like the masses and quite frankly, how direct sales, network marketing companies are telling their reps to do. Brand them not the individual. It's time we as strong, courageous women say no to their marketing campaigns and restrictions, and become our own brand. I had some technical issues with my Google Hangout (a rookie). Have the sound, but never progressed through my power point presentation. So my attempt to make both available. Here is the recording of the hangout (apologize for the issues at the beginning as well, but all a part of life and learning!) I would love to connect with fellow women entrepreneurs in the direct sales and network marketing industry. Blessings, Coach Cathy The Google Hangout this slideshow goes with is found @ http://youtu.be/RcluWx-Jg9c
Your personal brand is one of your biggest assets. A personal brand is about who you are and what you do.
#growth #careers #success #howto #branding #personal branding #self branding #growthhacks #networking #inspiration #lifehacks #businessbranding #work #life #lifestyle
Keynote presentation delivered to the League of Southeastern Credit Unions & Affiliates on topic of personal branding. The audience / attendees were brand new to social media so the content is geared toward an entry level digital marketing audience.
Digital Marketing Tools to Provide Exemplary Customer ServiceMaura Neill
What does real estate marketing look like in today’s world? Marketing has changed dramatically in the past decade, and we’ve entered a new frontier. Reaching clients and potential customers used to be a costly venture – with long printing wait-times and pricey postage. Today, online marketing options offer us a free way to keep in touch with our current spheres and reach potential new clients, but the rules are different. This new school of marketing, with its multitude of social media platforms and opportunities, requires a new kind of marketing savvy and can be overwhelming to navigate. This course teaches you how to combine tools like Facebook and YouTube (and more!) along with email marketing and blogging, with the tried-and-true marketing techniques you already know.
A sponsored conversation is a social media marketing technique in which brands provide financial or material compensation to bloggers in exchange for posting social media content about a product, service or website on their blog.
Cracking the Workplace Discipline Code Main.pptxWorkforce Group
Cultivating and maintaining discipline within teams is a critical differentiator for successful organisations.
Forward-thinking leaders and business managers understand the impact that discipline has on organisational success. A disciplined workforce operates with clarity, focus, and a shared understanding of expectations, ultimately driving better results, optimising productivity, and facilitating seamless collaboration.
Although discipline is not a one-size-fits-all approach, it can help create a work environment that encourages personal growth and accountability rather than solely relying on punitive measures.
In this deck, you will learn the significance of workplace discipline for organisational success. You’ll also learn
• Four (4) workplace discipline methods you should consider
• The best and most practical approach to implementing workplace discipline.
• Three (3) key tips to maintain a disciplined workplace.
Discover the innovative and creative projects that highlight my journey throu...dylandmeas
Discover the innovative and creative projects that highlight my journey through Full Sail University. Below, you’ll find a collection of my work showcasing my skills and expertise in digital marketing, event planning, and media production.
Buy Verified PayPal Account | Buy Google 5 Star Reviewsusawebmarket
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RMD24 | Debunking the non-endemic revenue myth Marvin Vacquier Droop | First ...BBPMedia1
Marvin neemt je in deze presentatie mee in de voordelen van non-endemic advertising op retail media netwerken. Hij brengt ook de uitdagingen in beeld die de markt op dit moment heeft op het gebied van retail media voor niet-leveranciers.
Retail media wordt gezien als het nieuwe advertising-medium en ook mediabureaus richten massaal retail media-afdelingen op. Merken die niet in de betreffende winkel liggen staan ook nog niet in de rij om op de retail media netwerken te adverteren. Marvin belicht de uitdagingen die er zijn om echt aansluiting te vinden op die markt van non-endemic advertising.
As a business owner in Delaware, staying on top of your tax obligations is paramount, especially with the annual deadline for Delaware Franchise Tax looming on March 1. One such obligation is the annual Delaware Franchise Tax, which serves as a crucial requirement for maintaining your company’s legal standing within the state. While the prospect of handling tax matters may seem daunting, rest assured that the process can be straightforward with the right guidance. In this comprehensive guide, we’ll walk you through the steps of filing your Delaware Franchise Tax and provide insights to help you navigate the process effectively.
Memorandum Of Association Constitution of Company.pptseri bangash
www.seribangash.com
A Memorandum of Association (MOA) is a legal document that outlines the fundamental principles and objectives upon which a company operates. It serves as the company's charter or constitution and defines the scope of its activities. Here's a detailed note on the MOA:
Contents of Memorandum of Association:
Name Clause: This clause states the name of the company, which should end with words like "Limited" or "Ltd." for a public limited company and "Private Limited" or "Pvt. Ltd." for a private limited company.
https://seribangash.com/article-of-association-is-legal-doc-of-company/
Registered Office Clause: It specifies the location where the company's registered office is situated. This office is where all official communications and notices are sent.
Objective Clause: This clause delineates the main objectives for which the company is formed. It's important to define these objectives clearly, as the company cannot undertake activities beyond those mentioned in this clause.
www.seribangash.com
Liability Clause: It outlines the extent of liability of the company's members. In the case of companies limited by shares, the liability of members is limited to the amount unpaid on their shares. For companies limited by guarantee, members' liability is limited to the amount they undertake to contribute if the company is wound up.
https://seribangash.com/promotors-is-person-conceived-formation-company/
Capital Clause: This clause specifies the authorized capital of the company, i.e., the maximum amount of share capital the company is authorized to issue. It also mentions the division of this capital into shares and their respective nominal value.
Association Clause: It simply states that the subscribers wish to form a company and agree to become members of it, in accordance with the terms of the MOA.
Importance of Memorandum of Association:
Legal Requirement: The MOA is a legal requirement for the formation of a company. It must be filed with the Registrar of Companies during the incorporation process.
Constitutional Document: It serves as the company's constitutional document, defining its scope, powers, and limitations.
Protection of Members: It protects the interests of the company's members by clearly defining the objectives and limiting their liability.
External Communication: It provides clarity to external parties, such as investors, creditors, and regulatory authorities, regarding the company's objectives and powers.
https://seribangash.com/difference-public-and-private-company-law/
Binding Authority: The company and its members are bound by the provisions of the MOA. Any action taken beyond its scope may be considered ultra vires (beyond the powers) of the company and therefore void.
Amendment of MOA:
While the MOA lays down the company's fundamental principles, it is not entirely immutable. It can be amended, but only under specific circumstances and in compliance with legal procedures. Amendments typically require shareholder
Taurus Zodiac Sign_ Personality Traits and Sign Dates.pptxmy Pandit
Explore the world of the Taurus zodiac sign. Learn about their stability, determination, and appreciation for beauty. Discover how Taureans' grounded nature and hardworking mindset define their unique personality.
Unveiling the Secrets How Does Generative AI Work.pdfSam H
At its core, generative artificial intelligence relies on the concept of generative models, which serve as engines that churn out entirely new data resembling their training data. It is like a sculptor who has studied so many forms found in nature and then uses this knowledge to create sculptures from his imagination that have never been seen before anywhere else. If taken to cyberspace, gans work almost the same way.
The world of search engine optimization (SEO) is buzzing with discussions after Google confirmed that around 2,500 leaked internal documents related to its Search feature are indeed authentic. The revelation has sparked significant concerns within the SEO community. The leaked documents were initially reported by SEO experts Rand Fishkin and Mike King, igniting widespread analysis and discourse. For More Info:- https://news.arihantwebtech.com/search-disrupted-googles-leaked-documents-rock-the-seo-world/
India Orthopedic Devices Market: Unlocking Growth Secrets, Trends and Develop...Kumar Satyam
According to TechSci Research report, “India Orthopedic Devices Market -Industry Size, Share, Trends, Competition Forecast & Opportunities, 2030”, the India Orthopedic Devices Market stood at USD 1,280.54 Million in 2024 and is anticipated to grow with a CAGR of 7.84% in the forecast period, 2026-2030F. The India Orthopedic Devices Market is being driven by several factors. The most prominent ones include an increase in the elderly population, who are more prone to orthopedic conditions such as osteoporosis and arthritis. Moreover, the rise in sports injuries and road accidents are also contributing to the demand for orthopedic devices. Advances in technology and the introduction of innovative implants and prosthetics have further propelled the market growth. Additionally, government initiatives aimed at improving healthcare infrastructure and the increasing prevalence of lifestyle diseases have led to an upward trend in orthopedic surgeries, thereby fueling the market demand for these devices.
"𝑩𝑬𝑮𝑼𝑵 𝑾𝑰𝑻𝑯 𝑻𝑱 𝑰𝑺 𝑯𝑨𝑳𝑭 𝑫𝑶𝑵𝑬"
𝐓𝐉 𝐂𝐨𝐦𝐬 (𝐓𝐉 𝐂𝐨𝐦𝐦𝐮𝐧𝐢𝐜𝐚𝐭𝐢𝐨𝐧𝐬) is a professional event agency that includes experts in the event-organizing market in Vietnam, Korea, and ASEAN countries. We provide unlimited types of events from Music concerts, Fan meetings, and Culture festivals to Corporate events, Internal company events, Golf tournaments, MICE events, and Exhibitions.
𝐓𝐉 𝐂𝐨𝐦𝐬 provides unlimited package services including such as Event organizing, Event planning, Event production, Manpower, PR marketing, Design 2D/3D, VIP protocols, Interpreter agency, etc.
Sports events - Golf competitions/billiards competitions/company sports events: dynamic and challenging
⭐ 𝐅𝐞𝐚𝐭𝐮𝐫𝐞𝐝 𝐩𝐫𝐨𝐣𝐞𝐜𝐭𝐬:
➢ 2024 BAEKHYUN [Lonsdaleite] IN HO CHI MINH
➢ SUPER JUNIOR-L.S.S. THE SHOW : Th3ee Guys in HO CHI MINH
➢FreenBecky 1st Fan Meeting in Vietnam
➢CHILDREN ART EXHIBITION 2024: BEYOND BARRIERS
➢ WOW K-Music Festival 2023
➢ Winner [CROSS] Tour in HCM
➢ Super Show 9 in HCM with Super Junior
➢ HCMC - Gyeongsangbuk-do Culture and Tourism Festival
➢ Korean Vietnam Partnership - Fair with LG
➢ Korean President visits Samsung Electronics R&D Center
➢ Vietnam Food Expo with Lotte Wellfood
"𝐄𝐯𝐞𝐫𝐲 𝐞𝐯𝐞𝐧𝐭 𝐢𝐬 𝐚 𝐬𝐭𝐨𝐫𝐲, 𝐚 𝐬𝐩𝐞𝐜𝐢𝐚𝐥 𝐣𝐨𝐮𝐫𝐧𝐞𝐲. 𝐖𝐞 𝐚𝐥𝐰𝐚𝐲𝐬 𝐛𝐞𝐥𝐢𝐞𝐯𝐞 𝐭𝐡𝐚𝐭 𝐬𝐡𝐨𝐫𝐭𝐥𝐲 𝐲𝐨𝐮 𝐰𝐢𝐥𝐥 𝐛𝐞 𝐚 𝐩𝐚𝐫𝐭 𝐨𝐟 𝐨𝐮𝐫 𝐬𝐭𝐨𝐫𝐢𝐞𝐬."
Attending a job Interview for B1 and B2 Englsih learnersErika906060
It is a sample of an interview for a business english class for pre-intermediate and intermediate english students with emphasis on the speking ability.
5. brand building blocks
Promise
• What are you all about?
Identity
• How do people recognize you?
Contribution
• How do you make a difference?
Promotion
• How do you get the word out?
Monetization
• How do you ultimately profit?
16. Pair up with
1 someone you
don’t know
Create a list
2 for each of you
17. brand promise
Keywords help provide a framework
• Remember your keywords in everything you do
Your keywords can help create a vision
statement for your personal brand
• “Plowing through life in the country...one calf nut at a time”
• “Disruption with a smile”
• “Crush it”
Focus on what matters
most then boil it down
to a concise statement
21. identity
Name
Design
• Personal logo
• Photography
• Blog
• Social media profiles / avatar
Communication Style
Embodiment
• Your personal style
• In-person attitude
27. logo
Your logo is your single unifier.
It identifies all other components
of your brand as yours.
28.
29.
30.
31. common logo mistakes
Designing a logo if you are not a designer
• Just because you have photoshop doesn’t mean you are a designer
Using clipart as your logo
• Other people can use the exact same image
Using a photograph of yourself as your logo
Creating a logo that only works in full color
• Doesn’t allow for easy reproduction on promotional items
The best logos work
in black and white
40. photography
Hire a professional
• Make sure that your images are suitable for print
Capture your personality
• Get a variety of shots for different uses
Get the rights for publication in all media
43. common mistakes
Using a standard theme
• Your blog looks just like the others
• Adding a different header isn’t enough to stand out
Designing your blog if you aren’t a designer
Going crazy with display ads
44.
45. If you wish for an
awesome personal
brand it will magically
happen.
66. contribution
How you make a difference
• Can be for profit or not
You should contribute things you are
passionate about and good at
Primary and secondary
• Your job
• Your talent
• Your impact
• Your content
Your contribution is often how people label
you when speaking to others
67.
68. Gary Coleman
California Star of
Governorial “The Surreal
Candidate Life”
Star of
“Different Strokes”
72. promotion
Think of personal brand like a business
• Who are your “customers”?
• What is the most effective way to reach them?
• How do you differentiate yourself from the “competition”?
Brands do not grow quickly organically
Engagement through social media is only
part of the equation
• Diversify your marketing like a business would
Invest in yourself if you want to succeed
• Personal time
• Personal money