Provides guidelines and specifics on how companies can create a social media program that ensures consistent messages are shared across multiple channels. Use the GOALS models to launch your company to success!
Provides guidelines and specifics on how companies can create a social media program that ensures consistent messages are shared across multiple channels. Use the GOALS models to launch your company to success!
Ann Michaels & Associates offers social media management services to companies across North America. Whether you need social media startup, planning a social media marketing strategy, or social media monitoring, we can help! Visit our website at www.socialmediamanagement.net to learn more about our social media management services.
Human Race 2019- Social Media Planning for Nonprofits Christine Loewe
Learn how you can leverage social media to tell your organization story, increase engagement, and fundraise like a champ. For those with social media accounts, this is the perfect opportunity to gain expertise from the pro's on how to use them more effectively. Walk away with an action plan for social media success.
This presentation is a basic overview of how to start social media. You will want to set up goals, tools, audience, and long-term plans. This will walk you through where to begin and what avenues to take.
The Essential Social Media Checklist for NonprofitsJaimeAlexisFowler
Slides from Convio Summit 2010 session with Jordan Viator. Session description: Tips, Tricks and Considerations When Embarking on Social
Media Campaigning: Organizations are starting to equip themselves with material on strategy and tactics for social media programs, but there are countless bits of insight to be shared from practitioners who already have comprehension on running campaigns first hand.
This session will cover a list of top “insider insights”
for social media campaigning, including defining ROI metrics before starting, tapping into influencers,
integrating social media into other communications
efforts, starting an advocate program, how to take
negative criticism and much, much more!
A beginner's guide to marketing your social media presence. Especially helpful to non-profits like career centers, libraries and associations. Published by OptimalResume.com.
5 Tips and Tricks How to Get Qualified Leads from Social MediaKatherina Zadoraiko
Here you can read 5 tips and tricks from Leadpipe.io how to get qualified leads from social media. https://leadpipe.io/?utm_source=sladeshare&utm_medium=prezentation
Social Media Bootcamp slides from day 2, reviewing goals, audience, and best practices for social media platforms. Presentation by Marissa Wasseluk, adapted from slides by Demetrio Maguigad and Bryan Breckinridge.
Class 1 of the Parasol Community Collaboration's Summer Training Series, Hands-On Social Media.
This class covered what social media is, how to go about understanding it, and why and how to create a social media strategy for a nonprofit or business.
Ann Michaels & Associates offers social media management services to companies across North America. Whether you need social media startup, planning a social media marketing strategy, or social media monitoring, we can help! Visit our website at www.socialmediamanagement.net to learn more about our social media management services.
Human Race 2019- Social Media Planning for Nonprofits Christine Loewe
Learn how you can leverage social media to tell your organization story, increase engagement, and fundraise like a champ. For those with social media accounts, this is the perfect opportunity to gain expertise from the pro's on how to use them more effectively. Walk away with an action plan for social media success.
This presentation is a basic overview of how to start social media. You will want to set up goals, tools, audience, and long-term plans. This will walk you through where to begin and what avenues to take.
The Essential Social Media Checklist for NonprofitsJaimeAlexisFowler
Slides from Convio Summit 2010 session with Jordan Viator. Session description: Tips, Tricks and Considerations When Embarking on Social
Media Campaigning: Organizations are starting to equip themselves with material on strategy and tactics for social media programs, but there are countless bits of insight to be shared from practitioners who already have comprehension on running campaigns first hand.
This session will cover a list of top “insider insights”
for social media campaigning, including defining ROI metrics before starting, tapping into influencers,
integrating social media into other communications
efforts, starting an advocate program, how to take
negative criticism and much, much more!
A beginner's guide to marketing your social media presence. Especially helpful to non-profits like career centers, libraries and associations. Published by OptimalResume.com.
5 Tips and Tricks How to Get Qualified Leads from Social MediaKatherina Zadoraiko
Here you can read 5 tips and tricks from Leadpipe.io how to get qualified leads from social media. https://leadpipe.io/?utm_source=sladeshare&utm_medium=prezentation
Social Media Bootcamp slides from day 2, reviewing goals, audience, and best practices for social media platforms. Presentation by Marissa Wasseluk, adapted from slides by Demetrio Maguigad and Bryan Breckinridge.
Class 1 of the Parasol Community Collaboration's Summer Training Series, Hands-On Social Media.
This class covered what social media is, how to go about understanding it, and why and how to create a social media strategy for a nonprofit or business.
Social Media campaigns are great tools for Marketing, PR, CRM, communication and community building. However, social media success is a function of intent, listening, participating and intelligence.
Getting Your Organization Social Media ReadyShane Gibson
Social media assessment and readiness process outlined by Shane Gibson at the Socialized! Lunch. Shane Gibson talked about how to get your organization social media ready, social media policies, and best practices in social media integration.
The presentation developed by Demetrio Maguigad and Marissa Wasseluk for Community Media Workshop's Social Media Bootcamp - an intensive course on creating a social media plan and policy for your nonprofit or small business.
http://www.communitymediaworkshop.org/training
Social Media Training for Academic organizationsStephen Dill
Social Media Training course outlines for Academic organizations and their administrators, faculty, and students in order to understand and leverage the self-publishing environment to the school\’s advantage.
Presentation made by Mark Walker to the team at Skills South East in January 2011 for Wall and Pleece, a marketing and branding agency based in London and Brighton.
In this second session, Balderaz focused on how to use the results of social media research and analysis, and how your company can develop a cohesive strategy.
If your organization hasn't written one of these, it's time. In this webinar we'll talk about what a Social Media Policy is, who owns it, and why it's important. This webinar is an intro to our full-day training, Social Media Policy Development at LimeRed Studio
Information Architecture and Content Planning for the WebDemetrio Maguigad
How do you determine where to put that new campaign? Or how many donate buttons should go on the homepage? In this webinar we'll introduce our methods a LimeRed Studio on how we make decisions about what goes where on the web. Hint: It starts with getting to know your users.
We walk around everyday with pre-existing stories that act as filters to what we read, see, hear and smell. We use what we know to make sense of a thing and pass a judgement on whether or not it fits within the narrative we choose to believe. We seek meaning, and much of that meaning is based on what we already know and accept to be true. In this session, participants will learn to use story-based strategy in their organizational analysis to think through and develop appropriate messages that will ring with their audiences. Story-based strategy & analysis helps us understand and more effectively frame narratives that are acceptable and believable to them. It also helps us think about how to challenge and contest narratives that work against our own strategies. This is an introduction to my course on this subject.
Learn how to approach your communications through a systems approach. Design your communications based on evaluating 5 layers of context and learn how to reduce the noise of your messages.
GDG Cloud Southlake #33: Boule & Rebala: Effective AppSec in SDLC using Deplo...James Anderson
Effective Application Security in Software Delivery lifecycle using Deployment Firewall and DBOM
The modern software delivery process (or the CI/CD process) includes many tools, distributed teams, open-source code, and cloud platforms. Constant focus on speed to release software to market, along with the traditional slow and manual security checks has caused gaps in continuous security as an important piece in the software supply chain. Today organizations feel more susceptible to external and internal cyber threats due to the vast attack surface in their applications supply chain and the lack of end-to-end governance and risk management.
The software team must secure its software delivery process to avoid vulnerability and security breaches. This needs to be achieved with existing tool chains and without extensive rework of the delivery processes. This talk will present strategies and techniques for providing visibility into the true risk of the existing vulnerabilities, preventing the introduction of security issues in the software, resolving vulnerabilities in production environments quickly, and capturing the deployment bill of materials (DBOM).
Speakers:
Bob Boule
Robert Boule is a technology enthusiast with PASSION for technology and making things work along with a knack for helping others understand how things work. He comes with around 20 years of solution engineering experience in application security, software continuous delivery, and SaaS platforms. He is known for his dynamic presentations in CI/CD and application security integrated in software delivery lifecycle.
Gopinath Rebala
Gopinath Rebala is the CTO of OpsMx, where he has overall responsibility for the machine learning and data processing architectures for Secure Software Delivery. Gopi also has a strong connection with our customers, leading design and architecture for strategic implementations. Gopi is a frequent speaker and well-known leader in continuous delivery and integrating security into software delivery.
Key Trends Shaping the Future of Infrastructure.pdfCheryl Hung
Keynote at DIGIT West Expo, Glasgow on 29 May 2024.
Cheryl Hung, ochery.com
Sr Director, Infrastructure Ecosystem, Arm.
The key trends across hardware, cloud and open-source; exploring how these areas are likely to mature and develop over the short and long-term, and then considering how organisations can position themselves to adapt and thrive.
The Art of the Pitch: WordPress Relationships and SalesLaura Byrne
Clients don’t know what they don’t know. What web solutions are right for them? How does WordPress come into the picture? How do you make sure you understand scope and timeline? What do you do if sometime changes?
All these questions and more will be explored as we talk about matching clients’ needs with what your agency offers without pulling teeth or pulling your hair out. Practical tips, and strategies for successful relationship building that leads to closing the deal.
DevOps and Testing slides at DASA ConnectKari Kakkonen
My and Rik Marselis slides at 30.5.2024 DASA Connect conference. We discuss about what is testing, then what is agile testing and finally what is Testing in DevOps. Finally we had lovely workshop with the participants trying to find out different ways to think about quality and testing in different parts of the DevOps infinity loop.
GraphRAG is All You need? LLM & Knowledge GraphGuy Korland
Guy Korland, CEO and Co-founder of FalkorDB, will review two articles on the integration of language models with knowledge graphs.
1. Unifying Large Language Models and Knowledge Graphs: A Roadmap.
https://arxiv.org/abs/2306.08302
2. Microsoft Research's GraphRAG paper and a review paper on various uses of knowledge graphs:
https://www.microsoft.com/en-us/research/blog/graphrag-unlocking-llm-discovery-on-narrative-private-data/
Neuro-symbolic is not enough, we need neuro-*semantic*Frank van Harmelen
Neuro-symbolic (NeSy) AI is on the rise. However, simply machine learning on just any symbolic structure is not sufficient to really harvest the gains of NeSy. These will only be gained when the symbolic structures have an actual semantics. I give an operational definition of semantics as “predictable inference”.
All of this illustrated with link prediction over knowledge graphs, but the argument is general.
Elevating Tactical DDD Patterns Through Object CalisthenicsDorra BARTAGUIZ
After immersing yourself in the blue book and its red counterpart, attending DDD-focused conferences, and applying tactical patterns, you're left with a crucial question: How do I ensure my design is effective? Tactical patterns within Domain-Driven Design (DDD) serve as guiding principles for creating clear and manageable domain models. However, achieving success with these patterns requires additional guidance. Interestingly, we've observed that a set of constraints initially designed for training purposes remarkably aligns with effective pattern implementation, offering a more ‘mechanical’ approach. Let's explore together how Object Calisthenics can elevate the design of your tactical DDD patterns, offering concrete help for those venturing into DDD for the first time!
UiPath Test Automation using UiPath Test Suite series, part 4DianaGray10
Welcome to UiPath Test Automation using UiPath Test Suite series part 4. In this session, we will cover Test Manager overview along with SAP heatmap.
The UiPath Test Manager overview with SAP heatmap webinar offers a concise yet comprehensive exploration of the role of a Test Manager within SAP environments, coupled with the utilization of heatmaps for effective testing strategies.
Participants will gain insights into the responsibilities, challenges, and best practices associated with test management in SAP projects. Additionally, the webinar delves into the significance of heatmaps as a visual aid for identifying testing priorities, areas of risk, and resource allocation within SAP landscapes. Through this session, attendees can expect to enhance their understanding of test management principles while learning practical approaches to optimize testing processes in SAP environments using heatmap visualization techniques
What will you get from this session?
1. Insights into SAP testing best practices
2. Heatmap utilization for testing
3. Optimization of testing processes
4. Demo
Topics covered:
Execution from the test manager
Orchestrator execution result
Defect reporting
SAP heatmap example with demo
Speaker:
Deepak Rai, Automation Practice Lead, Boundaryless Group and UiPath MVP
Assuring Contact Center Experiences for Your Customers With ThousandEyes
Social media-presentation-crossroads
1. taking social media to the next level Demetrio Maguigad New Media Manager, Community Media Workshop [email_address] @dmaguigad or @npcommunicator www.communitymediaworkshop.org
10. elements of a social media plan … audience measurable goals analysis of media landscape desired outcomes – what is to be changed? messaging and framing defined content & conversations tactics resources needed
18. a social media policy defines and sets guidelines for… who is communicating online what is to be communicated how and where organizational messages are communicated what is NOT to be communicated demonstrating and strengthening the organizational voice, it’s values and over all brand Preventing communications crisis or procedures for handling crisis much more…
29. 1. Read other blogs and link 2. Respond to other blogs or comment 3. Create conversations based on four basic goals 4. Be inclusive 5. Share your posts across platforms 6. Be timely and always appropriately tag and categorize your stories
32. 1. Allow more then one administrator 2. Open the space to your fans 3. Create unique experiences for your fans 4. Use Facebook Ads & other tools 5. Introduce and provide context to content you share 6. Communicate visually
33. Twitter Listen & monitor Tweet speaks to all Follow & share Immediate & wide
35. 1. Create a personable avatar and profile 2. Use hashtags but make them short 3. Search, Listen & Follow 4. Retweet relevant tweets to your followers 5. Always reply to tweets directed to you 6. Create lists
38. 1. Import Facebook profile and pages, Twitter, Linkedin and other social profiles 2. Launch statuses across platforms 3. Search and save streams 4. Coordinate with other staff 5. Manage your time
46. Listen & Monitoring Understanding your audience Identifying new and emerging audiences Understand trends Keeping informed and educated
47. Influencing & Authority Quality & quantity of conversations Consistency of conversations Nurturing relationships
48. Generating Buzz Campaign specific Getting supporters involved Speak to your audiences but target their friends Be visible and lead people to a destination
49. Nurturing a Community Sustaining buzz Finding a platform and opening communications Listen, respond and engage with the community Allow members to take leadership and initiative
51. Rules 1. Each group will receive one set of social media cards that have a specific credit. 2. Each group will then be given an Objective Card. Your goals is to choose the most appropriate tools to achieve your objectives but you can not exceed a total of 10 credits. 3. You will then be given a Situation Card which will allow you more credits to use or will take away from your total credits. 4. You will need to strategize accordingly and then present your strategy to the group.
53. taking social media to the next level Demetrio Maguigad New Media Manager, Community Media Workshop [email_address] @dmaguigad or @npcommunicator www.communitymediaworkshop.org
Editor's Notes
Introduction Demetrio Maguigad
Who is CMW? Who we are What we do
Discuss what will be covered: Gaining a perspective of the social web Developing a social media policy Developing a social media strategy Understanding tools and tactics Search engine optimization Then discuss what they would like to learn or focus on
Preparing for the dance Understanding the dynamics of the dance Niche groups Listening and engagement
Creating an online communications strategy by developing a social media policy and plan of action Example of problem and developing strategy: Strategy Center LA
RAZORFISH Coca-Cola
Exercise using the Social Media Policy Worksheet Have a few people read their policy Show them the Social Media Policy Generator
Managing the day to day Social media is not free – you need to invest time to be successful
Identify the problem first, develop a plan and then acquire the appropriate tools
Don’t go to the hardware store first – ending up spending unnecessary time acquiring the wrong or inefficient tools
Tactics encompass the learning and use of tools and providing the time to reach the goals.
![taking social media to the next level Demetrio Maguigad New Media Manager, Community Media Workshop [email_address] @dmaguigad or @npcommunicator www.communitymediaworkshop.org](https://image.slidesharecdn.com/social-media-presentation-crossroads-111109153531-phpapp01/85/Social-media-presentation-crossroads-1-320.jpg)
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