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Sensation and Perception 
The Basics of Signal Perception 
Vision
1. Sensory Reception 
1. Sensory Transduction 
1. Action Potentials 
2. Brain Processing
Sensory Reception
Sensory Transduction 
Stimulus 
Receptors 
Translation 
Cell Body 
Ah Hah!
Resulting Action Potentials 
Transduced signals are sent to the brain
Brain Processing
Absolute Threshold 
The minimum stimulus needed for the receptor 
to detect 50% of the time
Absolute Threshold 
This is different for each individual
Absolute Threshold 
Which helps explain things like pain tolerance
Difference Threshold 
The minimum difference in stimulus intensity 
required for us to feel a difference.
Difference Threshold 
As the stimulus increases, so does the DT
Signal Detection Theory 
The fly in the ointment 
We judge stimulus in order to decide whether to 
attend or not 
We need to filter out all the craziness to focus
The Rods and Cones 
are the Transducers
Cones: 
Bright Vision 
Many more 
Packed in the center of the fovea
Rods 
Dark Vision 
Far fewer 
Night vision 
Shades of gray 
Poor detail
Night Driving: 
Mostly Rods 
Reflectives 
activate the 
Cones
Color Perception 
Color = Wavelengths 
Brightness = Amplitude
Visual Perception 
Figure and Ground
Grouping 
Closure and 
Contours
Grouping 
Proximity
Bottom-Up Processing 
From sensory input to processing: 
We judge what we see based on processing 
AFTER input
Top-Down Processing 
Our pre-judgements affect what we really see
Some optical illusions 
http://www.buzzfeed.com/jessicamisener/crazy-optical-illusions#2cpkulg
September 10, 2014

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September 10, 2014