Presented at Ragan's Breakthrough Strategies for Corporate Communications in Dallas, TX, at AT&T, Nov. 12, 2014. This presentation covers the four stages of a crisis and how to help prevent, mitigate and respond to a full-blown crisis.
Bad things happen; however, many organizations have not prepared a crisis communications plan.
How hard is it to prepare a custom crisis communications plan? What goes into a crisis communications plan? What is the difference between a crisis communications plan and an emergency action plan? What do you need to be ready for?
Answering these questions is easier now than during a crisis. This presentation outlines key things you should do to prepare for all types of potential crises and provides a simple action plan towards completing a preliminary crisis communications plan.
Crisis Communications in the Social Media Age #RaganDisneySandra Fathi
Crisis Communications in the Age of Social Media by Sandra Fathi, President, Affect. This presentation was given on April 5, 2014 at the Ragan Social Media for PR and Corporate Communicators Conference in Orlando, Florida. #ragandisney
How to deal with the media after a failure. Guidelines for development of a crisis management program with details for everyone in the company to understand the importance and value of the plan.
Bad things happen; however, many organizations have not prepared a crisis communications plan.
How hard is it to prepare a custom crisis communications plan? What goes into a crisis communications plan? What is the difference between a crisis communications plan and an emergency action plan? What do you need to be ready for?
Answering these questions is easier now than during a crisis. This presentation outlines key things you should do to prepare for all types of potential crises and provides a simple action plan towards completing a preliminary crisis communications plan.
Crisis Communications in the Social Media Age #RaganDisneySandra Fathi
Crisis Communications in the Age of Social Media by Sandra Fathi, President, Affect. This presentation was given on April 5, 2014 at the Ragan Social Media for PR and Corporate Communicators Conference in Orlando, Florida. #ragandisney
How to deal with the media after a failure. Guidelines for development of a crisis management program with details for everyone in the company to understand the importance and value of the plan.
Crisis Communications: Manage (and Avoid) Crises with Media MonitoringCARMA
Shel Holtz, principal of Holtz Communication + Technology, and Jennifer Zingsheim Phillips, founder of 4L Strategies, co-host Crisis Communications: Manage (and Avoid) Crises with Media Monitoring, a webinar sponsored by CARMA.
In the current era of global communication, social media, digital, and traditional news outlets circulate information surrounding crises faster than ever before. PR professionals and communicators must be armed with the skills and plans to handle these delicate situations before they escalate.
This session addresses how to approach crisis management, as well as examples of modern crises and using monitoring tools to manage them.
Crisis Communications Webinar - June 10Ted Skinner
Staying Ahead of the Game: The Steps to Effective Crisis Communications Planning
Don't wait for a crisis to hit before considering your communications strategy. Getting caught off guard can mean the difference between success and failure, especially if your competitors are quick to respond. Take action today to ensure tomorrow's stability.
> Planning for crisis incidents and overcoming resistance
> Engaging in rapid response
> Putting crisis plans into action
> The role of social media in a crisis
Moderator: Ted Skinner, Vice President, Public Relations Products, PR Newswire
Panelists:
Anne Sceia Klein, APR, Fellow PRSA, President, Anne Klein Communications Group, LLC
Irv Lipp, Principal, LippService LLC
David Weiner, Senior Account Manager, PR Newswire
This presentation provides a unique view of crisis communications principles. It is based on the author's many years of experience in PR and corporate communications.
Crisis Communications 101: A Crash CourseMissionMode
12 major principles that will help you take charge of the next corporate crisis. Effective communications during a crisis can make the difference between quickly resolving the situation and it becoming a nightmare. This presentation covers the bases from crisis leadership and planning to social media and the press.
Presented by Beverley Theresa of Top Draw at iMEDIA 2016.
Don't let your business #failwhale in a social media disaster. This interactive session will give you the tools to create a social media crisis management strategy, how to execute it correctly and how to avoid being on the list of "Top 10 Social Media Disasters of 2016".
Failing to plan is planning to fail.
Review this slide deck if you:
Want to create a social media crisis management strategy and demonstrate the benefits of having one for your business or clients.
Want to learn from real world examples of social media disaster management and from companies doing crisis management right and from those that flopped hard.
Want to learn how social media can be used as the the most valuable PR tool
Crisis Communications Planning Power Point presentation prepared for a Public Relations writing class at the Takoda Institute in Minneapolis as part of their Public Relations Specialist certificate program.
Cema crisis communications planning and message mappingPatrice Cloutier
Part Three: crisis communications planning and message mapping. For the CEMA EIO training in March 2015. Focus: crisis comms preparation and technique (message mapping)
Digital Crisis Communications: Case Studies and Tips - July 2015Scott Monty
With one of the freshest sets of examples of crises, from sad revelations about Jared / Subway and Bill Cosby, to constant feet-in-mouth celebrities Donald Trump and Paul Deen, to business upheavals like Reddit and United, Scott Monty presents some key takeaways and lessons on handling a crisis in the digital era.
Originally presented at the South Eastern Seaboard Symposium for Emergency Nurses this session focused on the importance of planning for crisis communications.
On September 11, 2007 Dan Keeney, APR was a general session speaker at Dam Safety '07, the annual conference of the Association of State Dam Safety Officials. His session, "Dam Safety in the News" looked at the roles and responsibilities of subject matter experts in times of intense scrutiny.
When crises occur, your organization can dive, survive or thrive. Hear from leading industry professionals from ExxonMobil, Statoil and Murphy Oil discussing the 4-phases of crisis communications: Planning, Practice, Response and Recovery. Crosswind’s CPR+ program, in partnership with WPNT Communications, is designed to help you overcome the crisis and enhance your organizational reputation in the process.
Crisis Communications: Manage (and Avoid) Crises with Media MonitoringCARMA
Shel Holtz, principal of Holtz Communication + Technology, and Jennifer Zingsheim Phillips, founder of 4L Strategies, co-host Crisis Communications: Manage (and Avoid) Crises with Media Monitoring, a webinar sponsored by CARMA.
In the current era of global communication, social media, digital, and traditional news outlets circulate information surrounding crises faster than ever before. PR professionals and communicators must be armed with the skills and plans to handle these delicate situations before they escalate.
This session addresses how to approach crisis management, as well as examples of modern crises and using monitoring tools to manage them.
Crisis Communications Webinar - June 10Ted Skinner
Staying Ahead of the Game: The Steps to Effective Crisis Communications Planning
Don't wait for a crisis to hit before considering your communications strategy. Getting caught off guard can mean the difference between success and failure, especially if your competitors are quick to respond. Take action today to ensure tomorrow's stability.
> Planning for crisis incidents and overcoming resistance
> Engaging in rapid response
> Putting crisis plans into action
> The role of social media in a crisis
Moderator: Ted Skinner, Vice President, Public Relations Products, PR Newswire
Panelists:
Anne Sceia Klein, APR, Fellow PRSA, President, Anne Klein Communications Group, LLC
Irv Lipp, Principal, LippService LLC
David Weiner, Senior Account Manager, PR Newswire
This presentation provides a unique view of crisis communications principles. It is based on the author's many years of experience in PR and corporate communications.
Crisis Communications 101: A Crash CourseMissionMode
12 major principles that will help you take charge of the next corporate crisis. Effective communications during a crisis can make the difference between quickly resolving the situation and it becoming a nightmare. This presentation covers the bases from crisis leadership and planning to social media and the press.
Presented by Beverley Theresa of Top Draw at iMEDIA 2016.
Don't let your business #failwhale in a social media disaster. This interactive session will give you the tools to create a social media crisis management strategy, how to execute it correctly and how to avoid being on the list of "Top 10 Social Media Disasters of 2016".
Failing to plan is planning to fail.
Review this slide deck if you:
Want to create a social media crisis management strategy and demonstrate the benefits of having one for your business or clients.
Want to learn from real world examples of social media disaster management and from companies doing crisis management right and from those that flopped hard.
Want to learn how social media can be used as the the most valuable PR tool
Crisis Communications Planning Power Point presentation prepared for a Public Relations writing class at the Takoda Institute in Minneapolis as part of their Public Relations Specialist certificate program.
Cema crisis communications planning and message mappingPatrice Cloutier
Part Three: crisis communications planning and message mapping. For the CEMA EIO training in March 2015. Focus: crisis comms preparation and technique (message mapping)
Digital Crisis Communications: Case Studies and Tips - July 2015Scott Monty
With one of the freshest sets of examples of crises, from sad revelations about Jared / Subway and Bill Cosby, to constant feet-in-mouth celebrities Donald Trump and Paul Deen, to business upheavals like Reddit and United, Scott Monty presents some key takeaways and lessons on handling a crisis in the digital era.
Originally presented at the South Eastern Seaboard Symposium for Emergency Nurses this session focused on the importance of planning for crisis communications.
On September 11, 2007 Dan Keeney, APR was a general session speaker at Dam Safety '07, the annual conference of the Association of State Dam Safety Officials. His session, "Dam Safety in the News" looked at the roles and responsibilities of subject matter experts in times of intense scrutiny.
When crises occur, your organization can dive, survive or thrive. Hear from leading industry professionals from ExxonMobil, Statoil and Murphy Oil discussing the 4-phases of crisis communications: Planning, Practice, Response and Recovery. Crosswind’s CPR+ program, in partnership with WPNT Communications, is designed to help you overcome the crisis and enhance your organizational reputation in the process.
Before Disaster Strikes: Creating an Effective Crisis Communications PlanSandra Fathi
This webinar was presented by WOMMA on December 10, 2014. It covers Crisis Communications and Crisis Planning for public relations, social media and marketing professionals.
Bloggers Speak Out: New paid and pitching techniques to score more placement Sandra Fathi
This PPT was presented as part of a webinar for PR Daily entitled "Bloggers Speak Out: New paid and pitching techniques to score more placement." The webinar had three presenters and this portion was given by Sandra Fathi. It covers what's new in blogger relations, influencer marketing strategies, research and tools, promotions and sponsorships and product and service reviews.
Data-Driven Headlines: A Guide to Securing Media Coverage Through DataSandra Fathi
Webinar given on October 28, 2014 for PRSA. Geared towards public relations professionals and marketers seeking media coverage for their company by leveraging data.
This presentation was given at eMetrics, Chicago, on June 9th, 2015. It focuses on three primary tactics of measurement for public relations: share of voice, competitive benchmarking and correlations.
PRx: The Future of Public Relations & MediaSandra Fathi
PRx is a conference hosted by the PRSA Tri-State District. It took place on October 21, 2014 at the Yale Club in NYC. Speakers included:
Fred Cook, President and CEO, Golin @fredcook
Barri Rafferty, Senior Partner and CEO of North American Ketchum @barrirafferty
Richard Galant, Senior Editor, Opinion, CNN Digital @richny
Chris Allbritton, Senior Editor, The Daily Beast, & Freelance Writer @chrisallbritton
Steve Barrett, Editor in Chief, PR Week @Steve_J_Barrett
Brendan Lewis, Director of Communications, Foursquare @bplewis
Laura Covington, Communications Manager, Foursquare @lpc
Megan Hess, Assistant Editor, Mashable @mhess4
Sandra Fathi, President, Affect @sandrafathi
Unseen London - Marketing Communications PlanCris Ong
A Marketing Communications Plan to address the issue of Rough Sleeping in London. Our solution is to boost the visibility of Unseen Tours – A Social Enterprise working with homeless, ex-homeless and vulnerably housed Londoners.
Fear Factor Metrics: PR Metrics Communicators Fear MostSandra Fathi
Presentation given at PR News Measurement Conference in Chicago on November 18, 2015. Covers key measurement concepts including Share of Voice (SOV), Competitive Benchmarking & Correlations
Crisis Communications in the Age of Social MediaSandra Fathi
Crisis Communications in the Age of Social Media. Presented by Sandra Fathi at the Ragan Corporate Communicators Conference, June 11, 2014, Chicago #raganCCC
NCA Conference Panel: The Role of Social Media in Hurricane Sandy - A Public ...Sandra Fathi
Presented on November 23rd at the NCA Conference in Washington DC. A look at 3 organizations that grappled with the Hurricane Sandy crisis: Con Edison, MTA, JetBlue. Also includes a 4-Part Crisis Communications Plan: Readiness, Response, Reassurance, Recovery.
This presentation was given at the FPRA Capital Chapter's meeting in Tallahasse on May 25, 2017. It covers what communicators need to know in the event of a data breach or cyber security incident.
Government entities and elected officials are no strangers to making negative headlines. But what should we do as social media managers when those headlines go viral? It's important to have a Social Media Crisis Plan in place before a negative story is shared around the world. Whether the story trends locally, nationally, or globally we as social media managers need to be prepared to handle negative backlash ahead of time. In this session, we'll share real life headlines and case studies of how we've handled negative viral stories, best practices, SOPs and our Social Media Crisis Plan.
Government Social Media Conference 2016 4/7/16
Speaker: Kaitlin Keeler, Oakland County Government, MI
Everbridge: BP - What Not To Do When the World Is WatchingEverbridge, Inc.
Boycotts, public outcry, and a tarnished reputation - some of the lasting side-effects of one of the worst oil spills in history. Despite having significant resources, BP has made one crisis communications mistake after another. Could it happen to you if a major disaster were to derail your best-laid plans? Dr. Robert Chandler, renowned crisis communication expert, dissects the missteps of BP's messaging and tell us how to avoid a guilty verdict in the court of public opinion.
PRCA Expert Briefing - Issues and Crisis Management and the Evolving Media La...Philippe Jeanjean
Speakers: Jenny Holliday, Associate Director and Philippe Jeanjean, Head of Digital, Publicasity
Crisis and issues management has always been an important part of the communications mix, but does your current crisis strategy work in this evolving media landscape? Social media is shaping the news agenda by announcing events as they happen and documenting information that newspapers legally cannot report. What plans should you be making and how do you respond across multiple channels?
Dorset Fire & Rescue Service - Using Social Media 2013Key Multimedia Ltd
A presentation that explores some new and interesting avenues for social media use by Dorset Fire Rescue Service (DFRS). Used in a presentation to Silver and Gold Commanders this PPT highlights the use of social media by commercial and public sector companies and how that might translate into the roll out of a new social media strategy by DFRS.
This document was created panel after an in-depth panel discussion that covered how different companies, airlines and government departments handled situations of crisis and particularly, their use of social media. This 9-page guide covers the role social media plays in a crisis and outlines key points to consider when such events occur.
How to be prepared to use social media during emergencies with a view to engaging with victims and beneficiaries of humanitarian aid.
A presentation by Caroline Austin (@carolineawrites) and Philippe Stoll (@pstollicrc) done during the Beneficiary Communication Boot Camp organised in Colombo (Sri Lanka) between 07-11.10.2013 and organised by the International Federation of the Red Cross and Red Crescent Societies (@federation), the Sri Lanka Red Cross Society (@SLRedCross) and the International Committee of the Red Cross (@ICRC).
Crisis and online communications: Years of good reputation can be lost over a single incriminating video or post online. Learn ways to avoid he danger and when it happens how to effect damage control decisively.
Similar to How to Create an Effective Crisis Communications Plan Before Disaster Strikes (20)
Cyber Crime: Preparing Your Organization for the New NormalSandra Fathi
Cyber crime is rampant and every organization must prepare itself for the when, not if, they will have a data breach. This presentation was given at Pworld's Crisis Communications Boot Camp in Ottawa, CA June 13, 2019
Trade Secrets Your Agency Isn't SharingSandra Fathi
If you have never worked in a PR agency, their doings can seem mysterious. How does the agency get all of that coverage for their clients? Is it because of exclusive relationships with publications? Is it because they meet reporters for drinks or play golf together? What is the black magic that commands such high retainers? If you haven't been inside an agency, and your company expects you to hire and manage one, it can be intimidating. Agencies prefer to adopt a mystique about how they work because they think that keeping you in the dark will give them the upper hand in negotiations. However, the more you know about agency operations, the better results you achieve for your company and the more value you extract from your agency. In this session, we'll review models of agency operations and discuss the factors you need to know when engaging an agency.
We'll discuss:
Comparing apples to apples: how to compare agencies during the dreaded RFP process
How to see through the bull@#*%: Relationships don't mean a thing if they don't know how to tell your story
How to avoid the bait and switch: meet your team—not just the sales team—during the hiring process
How to negotiate guaranteed results into your agency agreement
How to save time and money—dictate how your hours should and shouldn't be spent in a retainer relationship
How to set yourself up for success: what you need to do to educate your new partner
This presentation was given at Ragan's 7th Annual Employee Communications, PR & Social Media Summit at Microsoft on October 28th, 2015
Data-Driven PR Metrics: Share of Voice, Competitive Benchmarking, CorrelationsSandra Fathi
Presentation given at eMetrics Summit in San Francisco on April 1, 2015. Covers PR measurement through three specific tactics - share of voice, competitive benchmarking and correlations.
B2B payments are rapidly changing. Find out the 5 key questions you need to be asking yourself to be sure you are mastering B2B payments today. Learn more at www.BlueSnap.com.
VAT Registration Outlined In UAE: Benefits and Requirementsuae taxgpt
Vat Registration is a legal obligation for businesses meeting the threshold requirement, helping companies avoid fines and ramifications. Contact now!
https://viralsocialtrends.com/vat-registration-outlined-in-uae/
[Note: This is a partial preview. To download this presentation, visit:
https://www.oeconsulting.com.sg/training-presentations]
Sustainability has become an increasingly critical topic as the world recognizes the need to protect our planet and its resources for future generations. Sustainability means meeting our current needs without compromising the ability of future generations to meet theirs. It involves long-term planning and consideration of the consequences of our actions. The goal is to create strategies that ensure the long-term viability of People, Planet, and Profit.
Leading companies such as Nike, Toyota, and Siemens are prioritizing sustainable innovation in their business models, setting an example for others to follow. In this Sustainability training presentation, you will learn key concepts, principles, and practices of sustainability applicable across industries. This training aims to create awareness and educate employees, senior executives, consultants, and other key stakeholders, including investors, policymakers, and supply chain partners, on the importance and implementation of sustainability.
LEARNING OBJECTIVES
1. Develop a comprehensive understanding of the fundamental principles and concepts that form the foundation of sustainability within corporate environments.
2. Explore the sustainability implementation model, focusing on effective measures and reporting strategies to track and communicate sustainability efforts.
3. Identify and define best practices and critical success factors essential for achieving sustainability goals within organizations.
CONTENTS
1. Introduction and Key Concepts of Sustainability
2. Principles and Practices of Sustainability
3. Measures and Reporting in Sustainability
4. Sustainability Implementation & Best Practices
To download the complete presentation, visit: https://www.oeconsulting.com.sg/training-presentations
An introduction to the cryptocurrency investment platform Binance Savings.Any kyc Account
Learn how to use Binance Savings to expand your bitcoin holdings. Discover how to maximize your earnings on one of the most reliable cryptocurrency exchange platforms, as well as how to earn interest on your cryptocurrency holdings and the various savings choices available.
Business Valuation Principles for EntrepreneursBen Wann
This insightful presentation is designed to equip entrepreneurs with the essential knowledge and tools needed to accurately value their businesses. Understanding business valuation is crucial for making informed decisions, whether you're seeking investment, planning to sell, or simply want to gauge your company's worth.
Discover the innovative and creative projects that highlight my journey throu...dylandmeas
Discover the innovative and creative projects that highlight my journey through Full Sail University. Below, you’ll find a collection of my work showcasing my skills and expertise in digital marketing, event planning, and media production.
Implicitly or explicitly all competing businesses employ a strategy to select a mix
of marketing resources. Formulating such competitive strategies fundamentally
involves recognizing relationships between elements of the marketing mix (e.g.,
price and product quality), as well as assessing competitive and market conditions
(i.e., industry structure in the language of economics).
Personal Brand Statement:
As an Army veteran dedicated to lifelong learning, I bring a disciplined, strategic mindset to my pursuits. I am constantly expanding my knowledge to innovate and lead effectively. My journey is driven by a commitment to excellence, and to make a meaningful impact in the world.
Cracking the Workplace Discipline Code Main.pptxWorkforce Group
Cultivating and maintaining discipline within teams is a critical differentiator for successful organisations.
Forward-thinking leaders and business managers understand the impact that discipline has on organisational success. A disciplined workforce operates with clarity, focus, and a shared understanding of expectations, ultimately driving better results, optimising productivity, and facilitating seamless collaboration.
Although discipline is not a one-size-fits-all approach, it can help create a work environment that encourages personal growth and accountability rather than solely relying on punitive measures.
In this deck, you will learn the significance of workplace discipline for organisational success. You’ll also learn
• Four (4) workplace discipline methods you should consider
• The best and most practical approach to implementing workplace discipline.
• Three (3) key tips to maintain a disciplined workplace.
How to Create an Effective Crisis Communications Plan Before Disaster Strikes
1. How to Create An Effective Crisis
Communications Plan before Disaster Strikes
Ragan Breakthrough Strategies for Corporate Communicators
Conference
Nov 12, 2014
Sandra Fathi
President, Affect
Email: sfathi@affect.com
tweet: @sandrafathi
web: affect.com
blog: techaffect.com
#Raganstrategies
2. PRESENTER BIO
SANDRA
FATHI
• Founder and president of Affect, a public relations and
social media firm specializing in technology,
healthcare and professional services
o Tri-State District Chair, PRSA
o Past President, PRSA-NY Chapter
o Past President, PRSA Technology Section
sfathi@affect.com
@sandrafathi
4. CRISIS COMMUNICATIONS
RECOGNIZING
CRISES
Anticipating & Understanding Threats to a Business
People, Products, Facilities, Environment
Internal
• Employees
• Facilities
• Vendors/Suppliers
• Distributors/Resellers
• Product
External
• Acts of Nature
• Market
• Legal Restrictions/Law
• Customers
• Advocacy Groups
5. CRISIS COMMUNICATIONS
CRISIS
SCENARIOS
1. Senior manager accused of inappropriate conduct including lewd photos
with employee – Now on Instagram
2. Employee arrested for hit and run accident – Now Appearing in Google
Search
3. Employee abusing drugs – Now Posted on his Facebook Profile
4. Customer credit card details leaked – Now On Twitter
5. Employee posts rant on company and exposes confidential information –
Now on YouTube
6. Company accused of making children’s toys with poisonous lead paint –
Now on a Mommy Blog
6. CRISIS COMMUNICATIONS
READINESS
Anticipating a Crisis
1. Crisis Mapping (SWOT Analysis)
2. Policies and Procedures (Prevention)
3. Crisis Monitoring
4. Crisis Communications Plan
5. Crisis Action Plan
6. Crisis Standard Communications Template
11. CRISIS COMMUNICATIONS
RESPONSE
Preparing a Response
1. Don’t delay
2. Acknowledge situation
3. Acknowledge impact and ‘victims’
4. Commit to investigate
5. Commit to sharing information and cooperation with relevant parties
6. Share corrective action plan if available
7. Respond in the format in which the crisis was received**
12. CRISIS COMMUNICATIONS
REASSURANCE
Who to Reassure? How to Reassure?
1. Develop full response plan
2. Put plan into action: Immediate remedy
3. Communicate results of plan and impact
4. Reaffirm commitment to correction
5. Demonstrate results of program
13. CRISIS COMMUNICATIONS
RECOVERY
Preparing a Long-term Recovery Plan
1. Review need for operational, regulatory, environmental and
employee changes
2. Develop long-term plan including policies and prevention tactics
3. Reassess crisis plan
4. Regain customer/public trust
26. CRISIS COMMUNICATIONS
10
THINGS
TO
KNOW
1. Implement Policies to Address Potential
Vulnerabilities
2. Use Social Media as a Tool for Crisis Monitoring
3. Understand the Response-ability of Social Media
4. Establish a Framework for Response
5. Build a Social Media Crisis Toolkit
27. CRISIS COMMUNICATIONS
10
THINGS
TO
KNOW
6. Know Where to Respond
7. Prepare Your Employees in Advance
8. Establish the Proper Tone
9. Kill the Automation Switch
10. Be Honest, Be Transparent