Reverse pharmacology is an approach that begins with documented clinical effects of natural products and then uses experimental and clinical research to develop drug candidates from these effects. It involves three stages - experiential, exploratory, and experimental. The experiential stage involves documenting clinical observations of natural products. The exploratory stage involves dose-activity studies and in vitro/in vivo models to evaluate key targets. The experimental stage further studies plants or molecules at different biological levels to define safety, efficacy, and therapeutic potential. This approach has successfully rediscovered drugs in the past but was applied sporadically. Current research is now applying this approach in a multidisciplinary manner to develop drugs for conditions like diabetes, arthritis, and hepatitis.