The document discusses principles of retail shop design. It notes that a successful store attracts customers through exterior elements like signage and window displays and satisfies them through well-organized interior spaces. The interior should induce customers to enter and browse through departments laid out to clearly showcase merchandise. Conveniences like seating and mirrors also aim to please customers and encourage further shopping. The layout must efficiently guide movement within the store and maximize exposure to goods through attractive displays. Overall, the interior design should form an efficient "selling machine" that considers customers, employees, and merchandise presentation.
Portfolio Of Student Of Dezyne E'cole College , Ayushi Jain, Second Year Interior Design.This Is The Portfolio Of Her Work From Second Year .For More Details Visit www.dezyneecole.com
Mansi Sharma,2nd Year Interior Design (Retail Design Project)dezyneecole
Portfolio Of Student Of Dezyne E'cole College , Mansi Sharma, Second Year Interior Design.This Is The Portfolio Of Her Work From Second Year .For More Details Visit www.dezyneecole.com
Portfolio Of Student Of Dezyne E'cole College , Ayushi Jain, Second Year Interior Design.This Is The Portfolio Of Her Work From Second Year .For More Details Visit www.dezyneecole.com
Mansi Sharma,2nd Year Interior Design (Retail Design Project)dezyneecole
Portfolio Of Student Of Dezyne E'cole College , Mansi Sharma, Second Year Interior Design.This Is The Portfolio Of Her Work From Second Year .For More Details Visit www.dezyneecole.com
As A Commercial Interior Design Student This Project On Retail Spaces Showcases My Expertise Learnt During My Study Of Retail Spaces, Confirming To NSQF Level 6 Of NSDC, At Dezyne E'cole College.
The Project Report Includes The Design Of A Retail Store. The Store Is Of An Emerging Brand “Pinnakle” .Have Enlisted Different Retail Sectors And The Various Types Of Retail Stores. How The Design And Planning Of Retail Spaces Should Be Done? How To Create Display Spaces Which Are More Effective? Are All Discussed Here.
More Focussing Has Been On The Consumer Behaviour For Designing Effective Store Layout. While Designing The Store Layout Principles Of Design Has Been Followed.
All The Designing Boards, Architectural Layouts, Cut Sheets, Detail Drawings Has Been Showcased In My Portfolio Pages.
My Project Focuses On The Product Displays Of Fashion Accessories Like Handbags, Female Designer Bags And Fashion Formal Informal Shoes. Mainly Under The Fashion Retail Sector.
I Request You To Please Go Through The Pages Of My Portfolio Pages.
Retail Design Portfolio curated during the second year of Interior Designing. (Diploma in Commercial Design, NSQF Level 6 of NSDC).
Given below is the link of a video of the same. Please take a look at the video.
https://www.youtube.com/watch?v=xrDOaBxd67E
Hello Everyone !
welcome to our studio space of UGS !
This is the desktop study of departmental store ,
Hoping you all would enjoy it and would be helpful to you all .
Thank you !
UGS
A small open-fronted hut or cubicle from which newspapers, refreshments, tickets, etc. are sold.
A kiosk is a small physical structure that displays information for people walking by.
Retail store design is G +1 project which compiles two different theme and concept. A portfolio and sheet format is designed according to the project design and concept which gives eye catchy look to the sheets.
As A Commercial Interior Design Student This Project On Retail Spaces Showcases My Expertise Learnt During My Study Of Retail Spaces, Confirming To NSQF Level 6 Of NSDC, At Dezyne E'cole College.
The Project Report Includes The Design Of A Retail Store. The Store Is Of An Emerging Brand “Pinnakle” .Have Enlisted Different Retail Sectors And The Various Types Of Retail Stores. How The Design And Planning Of Retail Spaces Should Be Done? How To Create Display Spaces Which Are More Effective? Are All Discussed Here.
More Focussing Has Been On The Consumer Behaviour For Designing Effective Store Layout. While Designing The Store Layout Principles Of Design Has Been Followed.
All The Designing Boards, Architectural Layouts, Cut Sheets, Detail Drawings Has Been Showcased In My Portfolio Pages.
My Project Focuses On The Product Displays Of Fashion Accessories Like Handbags, Female Designer Bags And Fashion Formal Informal Shoes. Mainly Under The Fashion Retail Sector.
I Request You To Please Go Through The Pages Of My Portfolio Pages.
Retail Design Portfolio curated during the second year of Interior Designing. (Diploma in Commercial Design, NSQF Level 6 of NSDC).
Given below is the link of a video of the same. Please take a look at the video.
https://www.youtube.com/watch?v=xrDOaBxd67E
Hello Everyone !
welcome to our studio space of UGS !
This is the desktop study of departmental store ,
Hoping you all would enjoy it and would be helpful to you all .
Thank you !
UGS
A small open-fronted hut or cubicle from which newspapers, refreshments, tickets, etc. are sold.
A kiosk is a small physical structure that displays information for people walking by.
Retail store design is G +1 project which compiles two different theme and concept. A portfolio and sheet format is designed according to the project design and concept which gives eye catchy look to the sheets.
2013 Internet Marketing Trends (and How They'll Affect Your Organization)Kane Jamison
In the past year we've seen large changes in internet marketing in the form of increased mobile adoption, rapidly changing metrics and KPIs, and a sharp upswing in organizations investing in better content to support their existing marketing efforts. Kane will take a look at some recent stats on user interaction and marketing trends and discuss common changes many organizations will see as a result, inside and outside of the marketing department.
Student of Dezyne E’cole College,www.dezyneecole.com
An interior designer is professionally trained to create a functional and quality interior environment. Qualified through education, experience and examination, a professional designer can identify, research and creatively resolve issues and lead to a healthy, safe and comfortable physical environment.
Among the many areas of expertise a professional designer commands are
• Space planning and utilization, including organizational and storage needs
• Long-term project and lifestyle planning
• National, state and local building codes
• Safety and accessibility
• Ergonomics
• Design for people with special needs
• Conservation and “green” design
• Historic restoration
• Interior detailing of background elements, such as wall and ceiling designs
• Custom design of furniture, drapery and accessories
• Selection of appliances, plumbing fixtures and flooring materials
• Acoustics and sound transmission
• Audiovisual and communication technology
• Construction documents and specifications
Srishti Sharma,B.Sc-Interior Design+ One year Residential Design Diploma dezyneecole
Student of Dezyne E'cole College ,the student is updating his industry required skills of Interior Design through the Diploma Programme.This is a work showcase of of student after one year of her study of Residential Design Programme www.dezyneecole.com
Student of Dezyne E'cole College ,the student is updating his industry required skills of Interior Design through the Diploma Programme.This is a work showcase of of student after one year of his study of Residential Design Programme www.dezyneecole.com
Niha Binyani ,M.Sc-Interior Design + One Year Residential Design Portfoliodezyneecole
Student of Dezyne E'cole College ,the student is updating his industry required skills of Interior Design through the Diploma Programme.This is a work showcase of of student after one year of her study of Residential Design Programme www.dezyneecole.com
How are Commercial spaces Designed - Retail Design dezyneecole
Lecture notes of commercial design -retail study for students of interior design students created by Ms Vinita Singh Mathur head of interior design department Dezyne E'cole College.
This Project has been Developed by the Student of Dezyne E'cole College Doing His Interior Design Studies Bachelor Degree Programme + 2Yr Residential & Commercial Design Diploma Programme
www.dezyneecole.com
Srishti Sharma,,B.Sc-ID+ 2 Year Residential & Commercial Design Diplomadezyneecole
This Project has been Developed by the Student of Dezyne E'cole College Doing Her Interior Design Studies Bachelor Degree Programme + 2Yr Residential & Commercial Design Diploma Programme www.dezyneecole.com
Retail Sore, Store management, Responsibilities of store manager, Store objectives, Store design, Principles of store design, Layout, Types of layout, Signage, Feature Areas
Retail design is a creative and commercial discipline that combines several different areas of expertise together in the design and construction of retail space. Retail design is primarily a specialised practice of architecture and interior design, however it also incorporates elements of interior decoration, industrial design, graphic design, ergonomics, and advertising
Factors to Consider While Planning Your Store Layout Design (1).pptxAnoop Ashok
As a retailer, when you are interested in planning your store layout design, you cannot just jump in and design your store layout. Instead, you need to recognize the path which will help you finish the layout design. That includes strategic planogram software, which will benefit your retail sales. So, planograms are visual merchandising tools, which help you plan and execute your store shelves efficiently to entice customers.
A full presentation over how the retailer can attract and influence the demand of the customers and success in the competitive market with customer satisfaction and how it is different from interior designing.
Visual Merchandising is the activity of maximizing the impact of Retail Display space and has become an important element in retailing. Visual Merchandisers create displays using color, lighting, space, product information, sensory inputs such as smell, touch, and sound as well as technologies such as digital displays and interactive installations. The objective of this highly practical program is to ensure that attendees are furnished with the core concepts and skills used in visual merchandising. Hamstech course will enable students to identify, select and pursue their career opportunities in the retail industry. The retail sector is a major employer and requires skilled staff in a range of jobs such as: Shop Floor Planning and Display, Window Display, Sales, Buying, Staff Management and Supervision.
Visual merchandising can be simply defined as the physical presentation of products. It is the coordination of all physical elements of a business to project the right image. Visual merchandising has increased tremendously in importance with the growth of self-service retailing. Good to marketing & presenting is merchandising, which attempts to maximize sales and profitability by inducing consumers to buy a company’s products.
Retailing management unit - 2 - IMBA- Osmania UniversityBalasri Kamarapu
Store planning;
Design and Layout;
Retail merchandising;
Supply Chain Management in Retailing, key areas of retail store planning , Steps involved in choosing a Retail Location, Three elements of a good design, Significance/Importance of Store layout, Types of store layout, Layout selection – Chief Considerations, The Rights of Merchandising, basic an in-store merchandising plan , Factors affecting retail merchandising, Process of merchandise planning, Merchandise Buying, Merchandise Performance, Supply Chain Management in Retailing, Supply Chain Integration, Vendor Managed Inventory(VMI), Collaborative Planning, Forecasting and Replenishment(CPFR), Benefits of CPFR
Gracika Benjamin , Diploma Fashion Design Second Yeardezyneecole
Portfolio Of Student Of Dezyne E'cole College,Gracika Benjamin , Second Year Fashion Design.This Is The Portfolio Of Her Work From Second Year .For More Details Visit www.dezyneecole.com
Sheikh Anjum Firdoush , Diploma Fashion Design Second Yeardezyneecole
Portfolio Of Student Of Dezyne E'cole College,Sheikh Anjum Firdoush , Second Year Fashion Design.This Is The Portfolio Of Her Work From Second Year .For More Details Visit www.dezyneecole.com
Harsha Chhaparwal, Diploma Fashion Design Second Yeardezyneecole
Portfolio Of Student Of Dezyne E'cole College,Harsha Chhaparwal , Second Year Fashion Design.This Is The Portfolio Of Her Work From Second Year .For More Details Visit www.dezyneecole.com
Harsha Chhaparwal, Diploma Fashion Design Second Yeardezyneecole
Portfolio Of Student Of Dezyne E'cole College,Harsha Chhaparwal , Second Year Fashion Design.This Is The Portfolio Of Her Work From Second Year .For More Details Visit www.dezyneecole.com
Harsha Chhaparwal, Diploma Fashion Design Second Yeardezyneecole
Portfolio Of Student Of Dezyne E'cole College,Harsha Chhaparwal , Second Year Fashion Design.This Is The Portfolio Of Her Work From Second Year .For More Details Visit www.dezyneecole.com
Sheikh Anjum Firdoush , Diploma Fashion Design Second Yeardezyneecole
Portfolio Of Student Of Dezyne E'cole College,Sheikh Anjum Firdoush , Second Year Fashion Design.This Is The Portfolio Of Her Work From Second Year .For More Details Visit www.dezyneecole.com
Sushmita Bhati, Diploma Fashion Design Second Yeardezyneecole
Portfolio Of Student Of Dezyne E'cole College, Sushmita Bhati, Second Year Fashion Design. This Is The Portfolio Of Her Work From Second Year .For More Details Visit www.dezyneecole.com
Sushmita Bhati, Diploma Fashion Design Second Yeardezyneecole
Portfolio Of Student Of Dezyne E'cole College, Sushmita Bhati, Second Year Fashion Design. This Is The Portfolio Of Her Work From Second Year .For More Details Visit www.dezyneecole.com
Sushmita Bhati, Diploma Fashion Design Second Year, (How to Design for Fashio...dezyneecole
Portfolio Of Student Of Dezyne E'cole College, Sushmita Bhati, Second Year Fashion Design. This Is The Portfolio Of Her Work From Second Year .For More Details Visit www.dezyneecole.com
Somya Jain, Diploma Fashion Design Second Year, (How to Design for Fashion In...dezyneecole
Portfolio Of Student Of Dezyne E'cole College, Somya Jain, Second Year Fashion Design. This Is The Portfolio Of Her Work From Second Year .For More Details Visit www.dezyneecole.com
Portfolio Of Student Of Dezyne E'cole College , Anurag Yadav , B.Voc-Interior Design First Year .This Is The Portfolio Of His Work From First Year .For More Details Visit www.dezyneecole.com
Namita Bakoliya, Diploma Fashion Design First Year, (Corel Draw Project)dezyneecole
Portfolio Of Student Of Dezyne E'cole College , Namita Bakoliya, First Year Fashion Design.This Is The Portfolio Of Her Work From First Year .For More Details Visit www.dezyneecole.com
Portfolio Of Student Of Dezyne E'cole College,Sheikh Anjum Firdoush , Second Year Fashion Design.This Is The Portfolio Of Her Work From Second Year .For More Details Visit www.dezyneecole.com
Portfolio Of Student Of Dezyne E'cole College,Sheikh Anjum Firdoush , Second Year Fashion Design.This Is The Portfolio Of Her Work From Second Year .For More Details Visit www.dezyneecole.com
Gouri Ramchandani, Diploma Fashion Design First Year, (Embroidery Project)dezyneecole
Portfolio Of Student Of Dezyne E'cole College, Gouri Ramchandani, First Year Fashion Design.This Is The Portfolio Of Her Work From First Year .For More Details Visit www.dezyneecole.com
Gouri Ramchandani, Diploma Fashion Design First Year, (Corel DrawProject)dezyneecole
Portfolio Of Student Of Dezyne E'cole College, Gouri Ramchandani, First Year Fashion Design.This Is The Portfolio Of Her Work From First Year .For More Details Visit www.dezyneecole.com
Dimple Mordani, Diploma Fashion Design First Year, (illustration for Fashion ...dezyneecole
Portfolio Of Student Of Dezyne E'cole College , Dimple Mordani, First Year Fashion Design.This Is The Portfolio Of Her Work From First Year .For More Details Visit www.dezyneecole.com
Dimple Mordani, Diploma Fashion Design First Year, (Design Basics Project)dezyneecole
Portfolio Of Student Of Dezyne E'cole College , Dimple Mordani, First Year Fashion Design.This Is The Portfolio Of Her Work From First Year .For More Details Visit www.dezyneecole.com
Dimple Mordani, Diploma Fashion Design First Year, (Corel Draw Project)dezyneecole
Portfolio Of Student Of Dezyne E'cole College , Dimple Mordani, First Year Fashion Design.This Is The Portfolio Of Her Work From First Year .For More Details Visit www.dezyneecole.com
A review of the growth of the Israel Genealogy Research Association Database Collection for the last 12 months. Our collection is now passed the 3 million mark and still growing. See which archives have contributed the most. See the different types of records we have, and which years have had records added. You can also see what we have for the future.
Synthetic Fiber Construction in lab .pptxPavel ( NSTU)
Synthetic fiber production is a fascinating and complex field that blends chemistry, engineering, and environmental science. By understanding these aspects, students can gain a comprehensive view of synthetic fiber production, its impact on society and the environment, and the potential for future innovations. Synthetic fibers play a crucial role in modern society, impacting various aspects of daily life, industry, and the environment. ynthetic fibers are integral to modern life, offering a range of benefits from cost-effectiveness and versatility to innovative applications and performance characteristics. While they pose environmental challenges, ongoing research and development aim to create more sustainable and eco-friendly alternatives. Understanding the importance of synthetic fibers helps in appreciating their role in the economy, industry, and daily life, while also emphasizing the need for sustainable practices and innovation.
Unit 8 - Information and Communication Technology (Paper I).pdfThiyagu K
This slides describes the basic concepts of ICT, basics of Email, Emerging Technology and Digital Initiatives in Education. This presentations aligns with the UGC Paper I syllabus.
Safalta Digital marketing institute in Noida, provide complete applications that encompass a huge range of virtual advertising and marketing additives, which includes search engine optimization, virtual communication advertising, pay-per-click on marketing, content material advertising, internet analytics, and greater. These university courses are designed for students who possess a comprehensive understanding of virtual marketing strategies and attributes.Safalta Digital Marketing Institute in Noida is a first choice for young individuals or students who are looking to start their careers in the field of digital advertising. The institute gives specialized courses designed and certification.
for beginners, providing thorough training in areas such as SEO, digital communication marketing, and PPC training in Noida. After finishing the program, students receive the certifications recognised by top different universitie, setting a strong foundation for a successful career in digital marketing.
Biological screening of herbal drugs: Introduction and Need for
Phyto-Pharmacological Screening, New Strategies for evaluating
Natural Products, In vitro evaluation techniques for Antioxidants, Antimicrobial and Anticancer drugs. In vivo evaluation techniques
for Anti-inflammatory, Antiulcer, Anticancer, Wound healing, Antidiabetic, Hepatoprotective, Cardio protective, Diuretics and
Antifertility, Toxicity studies as per OECD guidelines
How to Make a Field invisible in Odoo 17Celine George
It is possible to hide or invisible some fields in odoo. Commonly using “invisible” attribute in the field definition to invisible the fields. This slide will show how to make a field invisible in odoo 17.
June 3, 2024 Anti-Semitism Letter Sent to MIT President Kornbluth and MIT Cor...Levi Shapiro
Letter from the Congress of the United States regarding Anti-Semitism sent June 3rd to MIT President Sally Kornbluth, MIT Corp Chair, Mark Gorenberg
Dear Dr. Kornbluth and Mr. Gorenberg,
The US House of Representatives is deeply concerned by ongoing and pervasive acts of antisemitic
harassment and intimidation at the Massachusetts Institute of Technology (MIT). Failing to act decisively to ensure a safe learning environment for all students would be a grave dereliction of your responsibilities as President of MIT and Chair of the MIT Corporation.
This Congress will not stand idly by and allow an environment hostile to Jewish students to persist. The House believes that your institution is in violation of Title VI of the Civil Rights Act, and the inability or
unwillingness to rectify this violation through action requires accountability.
Postsecondary education is a unique opportunity for students to learn and have their ideas and beliefs challenged. However, universities receiving hundreds of millions of federal funds annually have denied
students that opportunity and have been hijacked to become venues for the promotion of terrorism, antisemitic harassment and intimidation, unlawful encampments, and in some cases, assaults and riots.
The House of Representatives will not countenance the use of federal funds to indoctrinate students into hateful, antisemitic, anti-American supporters of terrorism. Investigations into campus antisemitism by the Committee on Education and the Workforce and the Committee on Ways and Means have been expanded into a Congress-wide probe across all relevant jurisdictions to address this national crisis. The undersigned Committees will conduct oversight into the use of federal funds at MIT and its learning environment under authorities granted to each Committee.
• The Committee on Education and the Workforce has been investigating your institution since December 7, 2023. The Committee has broad jurisdiction over postsecondary education, including its compliance with Title VI of the Civil Rights Act, campus safety concerns over disruptions to the learning environment, and the awarding of federal student aid under the Higher Education Act.
• The Committee on Oversight and Accountability is investigating the sources of funding and other support flowing to groups espousing pro-Hamas propaganda and engaged in antisemitic harassment and intimidation of students. The Committee on Oversight and Accountability is the principal oversight committee of the US House of Representatives and has broad authority to investigate “any matter” at “any time” under House Rule X.
• The Committee on Ways and Means has been investigating several universities since November 15, 2023, when the Committee held a hearing entitled From Ivory Towers to Dark Corners: Investigating the Nexus Between Antisemitism, Tax-Exempt Universities, and Terror Financing. The Committee followed the hearing with letters to those institutions on January 10, 202
A workshop hosted by the South African Journal of Science aimed at postgraduate students and early career researchers with little or no experience in writing and publishing journal articles.
5. INTRODUCTION
People love to look , window-shop , and buy. Shopping as an experience should provide fun
Which in turn provides profits .A successful store or shop is one that is designed to
merchandise in addition to looking good. A store can be divided into two basic principle
parts:
The exterior , which gives identification, encompasses the store front, show windows,
and displays, and the interior, where the promise of the store front display is delivered.
Briefly stated, the store front initiates the sale, and the interior consummates it.
The store front and the design of the façade must be attractive in order to catch the
shoppers attention and to draw the customers in from the street or from the mall in
shopping centers. Graphic Identification with bold color, lighting, lettering and logos and
attractive display of merchandise are the Initial steps.
6. Principles of retail shop design
In order to design satisfactory shops, the first requirement is an understanding of
those portions of current merchandising theories which affect the design problem.
Briefly, “MERCHANDISING PSYCHOLOGY” consists of, first Arousing interest
second Satisfying it.
With staple goods the first phase is almost automatic. With non staple goods,
accessories, or specialties other than ” demand goods are to be sold, methods of
arousing may become more complex. The second phase-the actual sale-involves
factors of convenience which are desirable in order to make buying easy, to satisfy
the customer completely, and to achieve economy of space and time for the store
management. Both phases affect the design of retail shops, and are closely
interrelated.
. Attracting Customers
Inducing entrance
Organizing Store spaces
Interior display
Conveniences
7. ATTRACTING CUSTOMERS : This can be accomplished by means of advertising, prices,
show-window displays, or new or remodeled quarters, which occupies much of a
merchant’s efforts. Of these, storefronts and display windows are important to the store
Designer.
8. INDUCING ENTRANCE : Show windows, in addition to attracting passerby, should induce
them to enter the store . Show windows may be opened up to display the shop’s interior ; or
closed in, to give privacy to customers within door Locations require study in relation to
pedestrian traffic flow , grades of sidewalks and store floors , and interior layouts of the shop.
In colder climates drafts and outdoor temperature changes can be controlled at the door.
9. Organizing store spaces: organizing store spaces, and consequently the merchandise to be
Sold into departments, enables customers to find objects easily and permits store keepers to
close check on profits and losses from various types of goods. Store” lighting” and “dressing”
are simplified. Even small shops benefit from a measure of departmentalization ; in large shops
The practice becomes essential as a methods of training salespeople, of handling controlling,
and wrapping stock becomes more complex.
10. Interior displays: interior displays require particular attention in specialty shops. Types
range from displays of staple goods which assist customer in selection, to display of accessories
which the sale of staple goods may suggest to the customer problems of arrangement with
regard to merchandise, departments, and routers of customers approach are involved.
11. Conveniences: conveniences: intended primarily for the customer’s benefit, while
strictly allied to the problems of attracting trade of selling goods, are necessary to some
types of shops . A florist ,for instance, provides a card writing desk or counter in the shops .
conveniences Include:
Telephone booths
Drinking fountains
Lavatories and powder rooms
Desks for writing cards or checks
Stools or chairs at counter
Vanity tables or triplicate mirrors
12. In regard to finishes and equipment, the idea may be extended to include :
floor surfacing for comfort;
acoustic treatment of ceilings and possibly walls;
illumination of pleasant, some times special, quality; and air conditioning;
All these have found profitable investment in various cases. Their necessity
or desirability depends upon the extent of the type of shop, its location or the
climate of the locality.
IN CONCLUSION
15. A Successful retail shop is an efficient selling machine or sales factory. In addition
to servicing the customers , the employees have to be considered so they can
give better service to the customer . merchandise and space must be organized
to help the customer in making selection and to help the sales person in selling.
easy circulation and exposing the Customer to the maximum amount of merchandise
are a part of a good design .avoid monotony In circulation and display of merchandise.
The location and the design of the cashier and wrapping unit are important and
provide for several Persons to be serviced. Often this acts as a control center.
Flexibility so that fixtures and departments can be moved or modified in part of
present day merchandising. Fixtures should be minimized and merchandise emphasized.
Design and use fixtures so that full attention is thrown on the merchandise.
SELLING AREAS:
DEPARTMENTALIZATION benefits to be derived from segregation of
merchandise by types have been touched upon previously. All these
are factors in decreasing the average time per Sale, an important figure
in large store accounting and in small stores with rush periods.
16. Impulse goods: impulse or luxury goods are high profit articles usually high in price
Convenience items: convenience items are stocked for the passer by who happens in
But who may return for other purchases if properly impressed, often these are not in
themselves strictly profitable merchandise.
Demand goods: demand goods are also staples, like conveniences but are articles
Which the customers start out with a definite idea of purchasing.
17. Demand or staple goods
legend
Convenience items
Impulse or luxury items
Principles of shop design
18. Plano gram
The layout of the store.
How to keep provision and other material in the store.
Visual Display is more Important.
A Person first moves toward the left first unnoticeably by
himself .
Door and store windows should always be where there heavy
traffic.
Departmentation increase the sale.
Always stocks should be placed in front of the display and
counter table so that the person can access the boots easily.
21. Different types of plans
Key Points
Never sacrifice function for aesthetics
Use 100% of space allotted
Types of Plan:
Straight plan of retail space
Pathway plan of retail space
Diagonal plan of retail space
Curved plan of retail space
Varied plan of retail space
Geometric plan of retail space
22. •Straight plan is a conventional plan that walls
E-Projections to create small space.
•It is an economical plan to execute and can be
adopted for any kind of store. From gift shops to
apparel outlets, drug store, Grocery stores to
departmental stores.
•Variety in the straight plan should be
introduced by raising the floor level of the shop,
this type of plan, pulls customer to the back of
the store.
•This plan is good for book store also.
Straight Plan Of Retail Space
23.
24. Pathway plan pulls patron thoroughly, the store
to the end (rear) with out interpretation of floor
fixture. The path can have any space E-create a
pattern.
•This type of plan is suited for layer stores over
5,000 sq feet and on one level.
•The path way plan is a very good organizer and
pulls the shopper from the front to the end of
the store.
•This plan is good for clothing store because it
doesn’t give cluttered feeling.
•This plan focuses the shopper’s attention on the
Merchandize
of Retail SpacePathway plan
25. diagonal plan of retail
• For self service store’s a diagonal plan is better.
•The cashier is in the central location with sight
lines to all area’s of the space.
•Soft goods and hard good store including drug
& food store can take advantage of the diagonal
plan.
•This plan is having a dynamic quality, because
it is not based on straight line it invites
movement & circulation.
26. Curved plan of retail
Curved Plan:This plan is good for boutique's and
saloon’s (or) other high quality store.
•The curved plan creates an inviting special
environment for the customer.
•It is also costs more to construct that angular
(or) square plan.
•Curved theme’s can be emphasized with wall’s,
ceiling’s & corner’s to complete the look specify
circular floor fixture can be made transparent
sheet (Acyclic sheet).
27. Varied plan of retail
Varied Plan:
•For product that require backup Merchandise
to be immediately near to selling.
•The Varied plan is highly functional, it is a
variation of straight line plan with a certain area
allowed for Carton Storage near the perimeter of
the wall.
•The plan has a bellow effect.
•This type of store is good for Jeweler, hardware
and tobacco shop.
28. geometric plan of retail
Geometric plan:- The designer creates fonts with
shapes derived from showcase racks.
•This plan is the most exotic of the six basic
plan’s and designer can use, wall angles to
restate the shapes, dominating the sales floor.
•This is a very good plan for apparel and shoe &
gift shop.
37. Once the brand has been established and the market for its products is fully understood
An analysis of the retailers current building stock or an investigation into finding a suitable
Site begins . The brand guidelines for interior demonstrate a typical size of the store for the
implementation of the scheme.
The over all principles of the interior layout can be broken down into four areas
The entrance,
Main circulation,
Pace & finally sales in the form of display,
Fixtures,
Payment areas
39. - Exterior: façade, logo
- Threshold, transition
- Shop windows
- Transparency
- Interaction
- Mystery, posters
- Display
In general though, it will be a new element-
Fitted as part of the overall scheme-
Or an existing element preserved in its original form
Or updated to meet building and planning regulations.
Window displays are regularly updated to show the
Latest products in store.
Often , the customers will also be able to see the past
Window displays to the store beyond, allowing transparency
And interaction. Sometimes the view is blocked by displays,
giving a feeling of mystery and bringing the customers focus
To the display
The design of the Entrance to a store is very important.
It needs to Entice the customer in and give a glimpse of the
Products beyond the threshold
ENTRANCE:
40. Entry area-starting point
Open, spacious area
Time to pass , feel ,sense , experience
Leisure , display , seating, main flow
Access for all users with disabilities
Once beyond the threshold, the entrance space the starting point of the interior
Journey.it is an area of the store that is often left open and spacious, giving the
customer time to pause and take in the store environment and to make way for
People entering and exiting the store comfortably.
In large stores it is a place to meet friends before and after shopping, sometimes
With seating areas on the sides out of the main flow of traffic.
44. -Visual identity
LOGO
-colors
-branding
Experience
-up to date
Products
-display, testing,
Sensing, discussing
Signage is an important element of the entrance, used to navigate
Customers to a correct department or to clearly signpost shop amenities.
Lifestyle graphics are also featured in the windows and entrance for brand
Enhancement.
The entrance is a key main area for featuring new in-store merchandise.
This could be in the form of a feature display, or a promotional event
Including food tasting, free samples, make overs or sprays of perfume
For example.
46. circulation
Human circulation
and pathways
Circulation diagram
Routes, arrows,
Way of communication,
and interest
One of the first task the retail designer faces when the site
Has been decided is to work out the circulation around the
Space, taking into consideration the design guidelines and
Principles of the scheme alongside the structural nature of the
Interior .circulation diagrams are produced as ways of thinking
And describing different schemes to the client.
The diagrams are produced by looking at the plans and sections
Of the interior and drawing arrows and routes over the technical
Drawings . the circulation plan is often drawn in unison with an
Adjacency plan(often on the same drawing),which shows how the
Areas of the space will be divided into product place to sell, space
To browse and ancillary areas. These drawings form the starting
Point for planning the interior layout.
47. The circulation performs two main tasks in the retail scheme.
The first is to allow for the flow of people in the form of walkways
These must be wide enough for at least two people to pass each other comfortably.
Whether walking or a person in a wheelchair, or pushing a pram.
The second is to take the customer to the merchandise and allow them ample space
to browse without bumping into other people or displays.
48. -horizontally
-vertically
-spine-lead
-circular
-loop
- zig - zag
-free flow
The principles of circulation are quite simple and are governed by the ways
In which people move around the spaces. There are many ways that this can
happen but each is based around a handful of solutions . circulation can work
Horizontally , allowing the customer access through the shop front, with product
Displayed either side of the walkway and with an exit at the back: or vertically
With merchandise displayed over more than one floor . this scheme is more
complicated In the sense that stairs, lifts and escalators need to be negotiated
And methods for enticing people on to the upper floors must be considered
Circulation on a zig-zag or figure-of-eight fashion across the store allows for point
Of interest to be included and create a longer journey and a variety of ways to
Travel around the space. The circular pattern takes customers from the front to
the back and then to the front again.
55. Selling the products
Or services
Display of products
Presentation and
Distribution
Essential part of
Store organization
The most important thing about any retail interior is
its ability to sell products and sustain the business . the
Entrance, circulation and the pace are all important design
Issues for the retail designer to contend with , but it is the
products and the way in which they are displayed that is
The biggest challenge, it is important to mention that although
It is the most essential area for development within the scheme
It would not function without the other areas we have already
Considered.
sales
56. -fixture and
Furniture: low, high
Mid floor
-display: customer
Made hooks and
Hangers
-using interior walls,
Fixed, hang,
-free standing: low
Cabinets, shelves,
Drawers, display
Product display
Taking up a large part of the retail designer’s remit
Is the design of the fixture displays. Some fixtures can be
Bought in a kit form and either used directly in this state,
Or adjusted with finishes to suit the interior design; other
Fixtures are custom made. Custom made pieces work
Particularly well if the scheme is to be rolled out; the cost
Of making the fixture becomes cheaper with larger production
Quantities. For one-off stores, an off the shelf system may be
Better solution. These elements , although not at the forefront
Of the customers experience, are the vehicles that drive the
Interior scheme and make the space function and sell products
Products can be displayed in a variety of interesting ways, but
Can be broken down into two different types:
Wall- display and
Mid-floor-fixtures.
57. Display areas are the heart of the retail store.
Display is the mechanism that presents the merchandise to the shoppers in its
Best favorable light and that allows the shopper to evaluate and select product
For purchase
61. -storage area
For products and
Stock
-supporting rooms
For furniture, fixtures and
Fittings repair
And storage
-fitting areas
-”back of the house”
Room for employees
These spaces consists of fitting rooms and staff/customer
Consultation areas, these are supported areas, and although
Used for selling, they do not necessarily contain displayed stock.
The design of these spaces is just as important as that of the main
Displays. Because they are used by the public they are carefully
Considered in order that they work alongside the branded interior
In terms of finish and graphics, and so that they convey a positive
Image of the customer service.
The ancillary space refers to the area that is put aside to house the
functional elements of the store , aside from selling. This area
support the running and managing of the store on a daily basis
And provides essential areas for storage and facilities for staff and
is often referred to as ‘back of house’. Public toilets are often provided
In larger retail stores and come under the heading of “ancillary”.
62. Fitting rooms
-”Try and experience
Before buy”
-dividers, curtains, doors,
Mirrors, lighting and
Position of luminaires
Hooks, shelves, fixtures
Screens, seat, shop
Assistant…
-space to catch the
Breath,
In fashion stores, fitting rooms are essential for customers to “try
Before they buy". There have been some trends in fitting room design
Over the years that are worth mentioning. High street fashion stores
Once favored one big open space for all with mirrors all around. Some
Stores also had a small amount of very tight cubicles with badly fitted
Curtains alongside the open space, making the trying on of clothes an
Uncomfortable experience for many. Most now have separate spacious
Cubicles for changing with mirrors on all sides, a fixed seat, hooks for
own clothes and bags and a solid lockable door for added discretion.
The entrance into the fitting room can be a key area to enhance the
Shopping experience. In large stores, this space contains seating and
Sometimes even entertainment for those who have to wait.
66. Points of sale
These drawings depict the various
Positions of the check desk and
How they sit alongside the
Merchandise and work with
Circulation. The design of the
cash desk coincides with the
overall design scheme. It is
Often well lit and easy to see
From all around the store.
The point of sale marks the end of the journey around the store
And is the point at which a customer will pay for goods. The
location of the point of sale is very important. In large stores
There will be access to till points in several locations, often relating
To a department, one in menswear and the other in womenswear
For example, in supermarkets, the till points are usually located
Usually located in front of the exit doors. This allows for heavy
Traffic flow in a runway fashion and indicates the end of the
Overall process: at the back of the store with a feature wall behind
It so that it can be seen from the shop front: hallway into the store
Along the side of the wall, dividing the product display; or at the
Front of the store, close to the entrance and making the end of the
Shopping experience.
70. Once the brand has been established and the market for its products is fully understood
An analysis of the retailers current building stock or an investigation into the finding
A suitable site begins, the brand guidelines for the interior demonstrate a typical
Size of the store implementation of the scheme.
The over all principles of the interior design layout can be broken down into four areas:
THE ENTRANCE
MAIN CIRCULATION
PACE and finally
SALES in the form of DISPLAYS, FIXTURES and
PAYMENT AREAS
72. The design of the entrance to a store is very important. It needs to entice the
Customer in and give a glimpse of the products beyond the threshold.
The shop front's main task is to communicate to potential customers the essence
Of the interior and to display a glimpse of what can be found on the other side
of the glass
In most cases, the shop front/shop window is a draw to buyers to make them
feel comfortable when approaching the store and venturing over the threshold.
For others, it is an opportunity to window-shop and aspire to buy into the lifestyle
On view.
In some instances, the shop front and entrance are designed to deter the public
from entering, with security on the door.
73.
74. The shop façade must first focus on the essence of the brand
Done through graphic communication : fascia signage, a projection sign, window details
And lifestyle graphics as part of the window displays ; the material from which a
New shop front is constructed, or how an existing shop front can be adopted to meet
The design requirements ; the merchandise in the window and the brand message/slogan
That is conveyed by the window display; and the position of the entrance door and how
this will be managed.
75.
76.
77.
78.
79.
80.
81.
82.
83.
84. In the city neighborhood
The approach to shop front design will vary depending on the location(building
regulations) and the impact of the design of the neighborhood shops façade.
In shopping center
In the case of shopping centers, neighboring retail outlets and arcades will have to be
Retail outlets and arcades will have to be considered
Contract between the retailer and landlord to outline what can and can’t be done to the
Unit or building.
85. The traditional shop front
The design of the traditional shop front has a sense of symmetry and is set out in
proportion to the existing building’s elevation. In most cases, unless the brand’s design
states it, it is unusual to put a ‘new’ traditional shop front into a site unless required to do
so for planning reasons or to suit the design scheme of an arcade or shopping centre as a
replacement of an existing older shop front. If this is the case, then restrictions may also
be in place regarding the application of signage and the colour in which the shop front can
be painted. In some instances, a standard font, text size and colour may be specified as
well as the type of signage. Signage may have to be painted onto the fascia rather than
applied on a fascia box, and a standard projecting sign to match all others in the centre
may be part of the conditions.
86. The contemporary shop front
The design of the contemporary shop front focuses on allowing light and
visual access right into the store from the street. The look is clean, with
glazing reaching from floor to fascia panel, or sometimes with the fascia
situated inside the glass, sat in a brushed stainless steel frame. Sometimes the
glazing is frameless around the internal elements. The signage is influenced
by the brand, using contemporary fonts and ways of representing text.
Illuminated sign boxes are the normal application in contrast to a traditional
painted sign
87. The sign above the window of a shop, where the shop’s name is written.
Fascia
The front side of a store facing the street; usually contains display
windows displaying items for sale or otherwise designed to attract
customers to the store. Usually, the term refers to larger windows in
the front façade of the shop. Display windows at boutiques usually
have dressed-up mannequins in them.
Shop window
105. The front Room of St Marlins Lane’s hotel is a dynamic retail space. It has housed
various creative collaborations with partners including The Convenience Store,
Wallpaper, Angela Hill, The Design Museum and Newness. This time it will be
converted by ELIPS DESIGN into an idyllic Italian beach, complete with tradition
decking, colored beach cabins, sun umbrellas, chairs and tables. The customers will
be transported to the Mediterranean in the heart of London’s busting center enjoying
their gelato DRI DRI. The beach cabins are thought in the way to divide the space
and create a back of the house for storage. The sun umbrella are wall stickers to
create more perspective in a bi dimensional space.