CURRICULAM VITAE 
SWAMI NANDAN SINGH 
C/O Shri Ram jeet Singh 
Vir Kunwar Singh Colony 
Hinoo, Ranchi – 834002 
Ph. No. 74885-37800 
Mobile : 94311-70782 
swaminsingh@rediffmail.com 
CHANNEL SALES & BUSINESS DEVELOPMENT PROFESSIONAL 
Seeking challenging assignments in an organization of repute which provides me aavveennuueess ffoorr pprrooffeessssiioonnaall 
lleeaarrnniinngg aanndd mmaakkeess ggoooodd uussee ooff mmyy ssaalleess sskkiillllss aanndd eennccoouurraaggeess iinnddiivviidduuaall ggrroowwtthh 
PPRROOFFIILLEE 
 14+ years of experience in Strategy Formulation, Business Planning and Implementation, 
Marketing, Streamlining Business Operations, Brand Promotion, Business Acquisition, Market 
Research, Distribution, Channel Management, Brand Promotion, New Marketing Initiatives to 
maximize Business Profitability 
 Knack for fresh approaches while understanding trends in multiple markets; adept at evaluating 
and implementing innovative product/brand promotion campaigns to create brand awareness 
 Expert in creating sophisticated sales model for consistent business growth. Efficiently driving 
new business and establishing strategic partnerships and dealer relationships to increase channel 
revenue 
 Proficient problem solver and keen strategist with comprehensive skills set to develop business 
plans and drive implementation in real time sales environments 
 Enabling clients to maximize the impact of their advertising campaigns through the use of a range 
of media. Ensure the campaigns reach their target audiences as effectively as possible, combine 
creative thinking with factual analysis to develop appropriate strategies 
OPERATIONAL EXPERTISE 
Business Development  Revenue Growth/ Profitability  Channel Management/ Distribution  Market 
Strategies  Strategy, Vision & Mission Planning  Profit Centre Management  Product Management  
Manpower Management 
PPRROOFFEESSSSIIOONNAALL EEXXPPEERRIIEENNCCEE 
BBUURRNNPPUURR CCEEMMEENNTT LLTTDD.. AArreeaa SSaalleess MMaannaaggeerr ssiinnccee AAuugguusstt 1144 
Designated as AREA SALES MANAGER, based at Ranchi, responsible for ALL JHARKHAND 
CEMENT SALES. The details are given below:- 
 Entrusted with the responsibility of handling & negotiations with all parties of the area and 
managing C&F, CA and Dealer network & Institutional Sales. 
 Strategize and implement long term business goals to ensure maximum profitability in line with 
organizational objectives. 
 Handle the entire gamut of activities related to the company’s Vision, Values and Strategy; ensure 
revenue generation and enhance market share. 
 Overall responsibility for tapping company’s performance in the market and accordingly, 
designing Primary lifting and organizing management plans and ensuring effective 
implementation of sales activities. 
 Set up a strong net work of distributors in the region to ensure deeper market penetration and 
wider distribution. Consistently looking for new unexplored locations & prospective dealers for 
market development. 
 Instrumental in strategy formulation and business development plans for the company, setting up 
all processes related to product management and creating the roadmap for the products. 
 Strategic marketer with keen business acumen and exceptional record of leading various products 
providing constructive leadership to large multifunctional and multicultural teams.
 Drive New Client Acquisition efforts, relationship management for maximum client retention and 
achievement of revenues. 
Carrying out cost analysis and Sales Performance analysis to identify areas of high performance / low 
performance and accordingly, suggest changes for developing more stable / user friendly business 
environment /Handled Budgeting Ad, working-out on sales strategies, Market Research. 
BIRLA CORPORATION LTD. Dy. Manager – BIRLA SAMRAT Cement July 1122 –– JJuullyy 1144 
Worked as AREA HEAD, I was looking after the BALLIA area covering BALLIA, GHAZIPUR, MAU 
& AZAMGARH from July 2012 to March 2014 & from April 2014 to July 2014 Koderma area Five 
dumps (Koderma, Hazaribagh, Dhanbad, Bokaro & Daltonganj). 
O.C.L INDIA LTD Asst. Manager - KONARK Cement Oct’07 – April’12 
Worked as Unit Head I was looking areas of DHANBAD & KODERMA from April 2011, 
Previously I was looking after two dumps i.e. SIMDEGA & DALTONGANJ which covers the area 
of Simdega, Gumla, Lohardaga, Khunti,Palamau, Latehar & Garhwa. I was having an expertise of 
handing and preparing the MIS of the Ranchi office which includes the Computer networking for 
all dealers. 
MODALI DISTRIBUTORS PVT LTD Mumbai Jul’06 – Oct’07 
Sales Representative-Asmi & Sangini Diamond Jewelry 
 Established distribution channels within 45 days in Ranchi & Jamshedpur are 37 days. 
 Attended the Company Exhibition/Road shows in Ranchi & got the appreciation for good 
management & sales. 
 Made fact-based decisions regarding marketing strategy to develop the product as a brand while 
designing effective and cost-efficient implementation programs based on Customer Analysis, 
Competitive Analysis and Industry & Company Analysis. 
 Developed strong network of channel partners, dealers, distributors to widen product distribution, 
deeper market penetration. 
 Conducted detailed market research to analyze the latest market trends and tracked the 
competitor’s activities and thereby, devised the organizational strategies. 
 Directed marketing executives and provided an effective and inspirational leadership to sales team 
members through regular training, motivation and performance appraisals in order to achieve the 
set targets. 
 Drawn up a detailed operational plan to clearly define requirement for each official work to 
maximize cost effective reach within budget. 
HOME APPLIANCES & CONSUMER DURABLE Companies Junior Level Aug 99 – June 06 
ACADEMIC 
Post Graduate Diploma in Business Management (Marketing), 1999 
Indian Institute of Science & Management, Pundag, Ranchi 
Graduation, 1995 
Ranchi University 
Computer Proficiency: MS Office & Internet 
Date of Birth : 5th Oct’1974 
Marital Status : Married 
Nationality : Indian 
Languages Known : Hindi, English & local regional languages. 
Interest in : Playing Cricket, Meeting to People 
C.T.C. : 8 Lac /Am. 
Place: Ranchi 
Date: SIGNATURE

Resume

  • 1.
    CURRICULAM VITAE SWAMINANDAN SINGH C/O Shri Ram jeet Singh Vir Kunwar Singh Colony Hinoo, Ranchi – 834002 Ph. No. 74885-37800 Mobile : 94311-70782 swaminsingh@rediffmail.com CHANNEL SALES & BUSINESS DEVELOPMENT PROFESSIONAL Seeking challenging assignments in an organization of repute which provides me aavveennuueess ffoorr pprrooffeessssiioonnaall lleeaarrnniinngg aanndd mmaakkeess ggoooodd uussee ooff mmyy ssaalleess sskkiillllss aanndd eennccoouurraaggeess iinnddiivviidduuaall ggrroowwtthh PPRROOFFIILLEE  14+ years of experience in Strategy Formulation, Business Planning and Implementation, Marketing, Streamlining Business Operations, Brand Promotion, Business Acquisition, Market Research, Distribution, Channel Management, Brand Promotion, New Marketing Initiatives to maximize Business Profitability  Knack for fresh approaches while understanding trends in multiple markets; adept at evaluating and implementing innovative product/brand promotion campaigns to create brand awareness  Expert in creating sophisticated sales model for consistent business growth. Efficiently driving new business and establishing strategic partnerships and dealer relationships to increase channel revenue  Proficient problem solver and keen strategist with comprehensive skills set to develop business plans and drive implementation in real time sales environments  Enabling clients to maximize the impact of their advertising campaigns through the use of a range of media. Ensure the campaigns reach their target audiences as effectively as possible, combine creative thinking with factual analysis to develop appropriate strategies OPERATIONAL EXPERTISE Business Development  Revenue Growth/ Profitability  Channel Management/ Distribution  Market Strategies  Strategy, Vision & Mission Planning  Profit Centre Management  Product Management  Manpower Management PPRROOFFEESSSSIIOONNAALL EEXXPPEERRIIEENNCCEE BBUURRNNPPUURR CCEEMMEENNTT LLTTDD.. AArreeaa SSaalleess MMaannaaggeerr ssiinnccee AAuugguusstt 1144 Designated as AREA SALES MANAGER, based at Ranchi, responsible for ALL JHARKHAND CEMENT SALES. The details are given below:-  Entrusted with the responsibility of handling & negotiations with all parties of the area and managing C&F, CA and Dealer network & Institutional Sales.  Strategize and implement long term business goals to ensure maximum profitability in line with organizational objectives.  Handle the entire gamut of activities related to the company’s Vision, Values and Strategy; ensure revenue generation and enhance market share.  Overall responsibility for tapping company’s performance in the market and accordingly, designing Primary lifting and organizing management plans and ensuring effective implementation of sales activities.  Set up a strong net work of distributors in the region to ensure deeper market penetration and wider distribution. Consistently looking for new unexplored locations & prospective dealers for market development.  Instrumental in strategy formulation and business development plans for the company, setting up all processes related to product management and creating the roadmap for the products.  Strategic marketer with keen business acumen and exceptional record of leading various products providing constructive leadership to large multifunctional and multicultural teams.
  • 2.
     Drive NewClient Acquisition efforts, relationship management for maximum client retention and achievement of revenues. Carrying out cost analysis and Sales Performance analysis to identify areas of high performance / low performance and accordingly, suggest changes for developing more stable / user friendly business environment /Handled Budgeting Ad, working-out on sales strategies, Market Research. BIRLA CORPORATION LTD. Dy. Manager – BIRLA SAMRAT Cement July 1122 –– JJuullyy 1144 Worked as AREA HEAD, I was looking after the BALLIA area covering BALLIA, GHAZIPUR, MAU & AZAMGARH from July 2012 to March 2014 & from April 2014 to July 2014 Koderma area Five dumps (Koderma, Hazaribagh, Dhanbad, Bokaro & Daltonganj). O.C.L INDIA LTD Asst. Manager - KONARK Cement Oct’07 – April’12 Worked as Unit Head I was looking areas of DHANBAD & KODERMA from April 2011, Previously I was looking after two dumps i.e. SIMDEGA & DALTONGANJ which covers the area of Simdega, Gumla, Lohardaga, Khunti,Palamau, Latehar & Garhwa. I was having an expertise of handing and preparing the MIS of the Ranchi office which includes the Computer networking for all dealers. MODALI DISTRIBUTORS PVT LTD Mumbai Jul’06 – Oct’07 Sales Representative-Asmi & Sangini Diamond Jewelry  Established distribution channels within 45 days in Ranchi & Jamshedpur are 37 days.  Attended the Company Exhibition/Road shows in Ranchi & got the appreciation for good management & sales.  Made fact-based decisions regarding marketing strategy to develop the product as a brand while designing effective and cost-efficient implementation programs based on Customer Analysis, Competitive Analysis and Industry & Company Analysis.  Developed strong network of channel partners, dealers, distributors to widen product distribution, deeper market penetration.  Conducted detailed market research to analyze the latest market trends and tracked the competitor’s activities and thereby, devised the organizational strategies.  Directed marketing executives and provided an effective and inspirational leadership to sales team members through regular training, motivation and performance appraisals in order to achieve the set targets.  Drawn up a detailed operational plan to clearly define requirement for each official work to maximize cost effective reach within budget. HOME APPLIANCES & CONSUMER DURABLE Companies Junior Level Aug 99 – June 06 ACADEMIC Post Graduate Diploma in Business Management (Marketing), 1999 Indian Institute of Science & Management, Pundag, Ranchi Graduation, 1995 Ranchi University Computer Proficiency: MS Office & Internet Date of Birth : 5th Oct’1974 Marital Status : Married Nationality : Indian Languages Known : Hindi, English & local regional languages. Interest in : Playing Cricket, Meeting to People C.T.C. : 8 Lac /Am. Place: Ranchi Date: SIGNATURE