Subodh Kumar has over 12 years of experience in sales, distribution, and channel management in the fast moving consumer goods industry. He is currently the Branch Manager for Thyssen Krupp India, handling a business turnover of 15 crores in Bihar. Previously, he held roles such as Assistant Manager - Marketing at Birla White, where he was responsible for formulating sales strategies and growing the business in Jharkhand and Bihar. Kumar has a strong track record of consistently delivering growth and expanding distribution networks across several organizations. He holds an MBA in Marketing Management and is looking to contribute to business development activities in a growth-oriented company.

1. SUBODH KUMAR
E -Mail :subodhinkumar3275@gmail.com
Mobile no. : +91-8651985718 /7070520238
I wish to be successful sales professional and wish to contribute in Business Development Activities in a
growth oriented organization of repute.
PROFESSIONAL SYNOPSIS
An adapt professsional with close to 12 years of qualitative experience in
the areas of Sales & Distribution ,Channel Distribution Management in fast
moving consumer industry.
Worked across Bihar & Jharkhand and having the geographical awarness of
total Bihar & Jharkhand.
Presently working with Thyssen Krupp India (Germany Based company) as
Branch Manager handling Bihar.
A strategic planeer with proficiency in effective sales and distribution systems
inline with the market dynamics.
Strong business acumen with the ability to execute a wide range of sales and
marketing strategies to establish market presence and increase revenues and
profitability.
Successful at building and leading sales and marketing teams for various
organisation. Excel at building sales channel.
Skills to drive business growth, capitalize on new revenue potential, and
manage all aspects of daily business operations.
Ability to support and sustain a positive work environment that fosters team
performance with strong communication and relationship management skills.
AREA OF EXPERTIES
Strategic Planning: Formulating long term/short strategic plans to enhance operations with coordination with the macro plans
of organisation and the industry trends.
Sales and Marketing: Supervising sales & marketing operations for achieving increased growth & top – line profitability.
devising marketing budgets & preparing sales forecast plans. Driving sales initiatives to achieve business goals & managing
sales team to achieve them. Providing guidance and support to the team through target setting and reviewing measures.
generating and maintaining MIS for tracking performance.
Business Development: Identifying and developing potential clients in the targeted market ensuring maximum customer
satisfaction by providing delivery on time. Exploring markets and collating market intelligence reports for developing key
entry strategies to penetrate new markets. Devising and implementing strategies to manage receivables as per company’s
credit norms.
Channel Management: Identifying and networking with financially strong reliable dealers/wholesellers resulting in deeper
market peretration and reach. Evaluating performance and monitoring channel sales and marketing activities. Improving the
width and depth of distribution thus ensuring better Numeric & Weighted Reach for gaining Market Share.
Sales Promotion/ Brand Management: Implementing pre & post marketing activities for successful launching of new
products. Building brand focus in conjunction with business forecasts and operational requirements. Ensuring maximum brand
visibility and avalibility and capture optimum market share.
People Management: Supervising , monitoring ,controlling and adminstration of the personnel. Imparting training to the sales
personnel,thereby ensuring optimum performance. Developing competencies of sales people through appropriate training
programs and managing Key Results Areas.
CORE COMPETENCIES
 Branch Operations
 Sales and Marketing
 Service Efficiency
 Business Development
 New Product Launch
 Product Promotion
 Distribution Management
 Key Account
Management
 Client Relationship Mgmt.

2. CAREER HIGHLIGHT
The Career Path August 2002 to Till date
CURRENT ORGANISATION:
THYSSEN KRUPP INDIA Duration: From July 2014 to Till Date
Branch Manager (Handling Business T/o INR 15 Crores)
KEY DELIVERABLES:
 Leading a team of 2 Area Sales Managers, 4 Operational Executives , 5 Service Officers and one Logistics Officer as direct
reportees.
 Handling overall activities of the State , credit control, key accounts management and Sales forecast.
 Responsible for formulating sales strategy. Maintaing key customers.
 Responsible for enhancing service efficiency to the clients through timely project execution.
PREVIOUS ASSINGMENT
BIRLA WHITE Duration January 2011 to July 2014
Asst. Manager – Marketing (Handling Business T/o INR 12 Crores)
KEY DELIVERABLES:
 Responsible for formlating sales strategy for entire Jharkhand and parts of Bihar and drive primary and secondary sales in
line with the Corporate Sales Objective.
 Responsible for infrastructure management of 2 stockiest and 40 substockiest across the state.
 Closely working with Regional Activation team in imparting sales performance.
Major Achievements:
 Initiated Channel Distribution Strategy for Koderma,Daltanganj, Giridih and other remote location.
 Consistently delivered 10 to 15% growth in the territory.
 Initiated Sub-stockiest Van operation network all across the state.
 Distribution expansion and Distribution health in terms of width and depth.
 Studying competition and use the promotional activities of the company to counter attack the competition.
 Responsible of BTL activities to create DEMAND GENERATION.
The TATA PIGMENTS LTD. (100% Subsidery of TATA STEEL) Duration November 2002 to January 2011
Asst. Manager - Sales & Marketing (Handling Business T/o INR 7 Crores)
KEY DELIVERABLES:
 Being promoted as Asst. Manager from Sales Officer.
 Leading a team of 2 Sales Officer and 3 Sales Representatives.
 Handling overall acticities of the Branch, Credit control, Key account management and Sales forecast.
 Organise and implent of direct coverage of planned outlets through appropriate outlets classification, call frequency and
permanent journey plans.
 Set, moniter and ensure achievement of brand – wise /town – wise/Sos wise distribution target for outlets under direct
coverage.

3. Prominent Achievements:
 Joined as Sales Officer at Jamshedpur Depot handling business to the tune of 70 Lakhs/annum. Took the business to 4
crs/annum. Then was promted to Sales Executive. Targeted a new business unit inhouse in TATA STEEL and developed a
decorative outsource unit to work on tunkey projects for all the maintenance work for TATA Group companies.. Got our
company registered in JUSCO . Promoted as Asst. Manager and was handling a business of 6 crs/ annum.
 Successfully initiates Company’s showroom in prominent and remote location.
 Controlled and reduced secondary scheme cost from 6% to 4%. In FY 2008 – 2009.
 Launced 3 new product in the entire tenure of working with the company.
 Effectively handled BTL activities which was appreciated by Marketing Department.
AMERICAN PAINTS (INDIA) LTD. Duration August 1998 to November 2002
Sales Executive (Handling Business T/o INR 80 Lakhs)
KEY DELIVERABLES:
 Responsible for formlating sales strategy for East Delhi and Noida and drive primary and secondary sales in line with the
Corporate Sales Objective.
 Responsible for infrastructure management of 2 stockiest and 10 substockiest in the given territory..
Major Achievements:
 Initiated Channel Distribution and developed the 2 stockiest and 10 substockiest.
 Consistently delivered 5% growth in the territory.
 Conducted sales acyivities for the first time in territory which promoted the sales.
TRAINING / WORKSHOP ATTENDED
• SAP - Front end MIS access
• Attended one week Workshop on Professional Selling Skills by Mr. Nitul Ojha in Mumbai.
• Completed three months summer training in Tata Steel- Tinplate Division.
EDUCATION
• MBA in Marketing Management from Institute of Marketing and Management - New Delhi .
Approved by A.I.C.T.E., New Delhi
Duration : 1996 - 98
Module: Full Time
• Passed Graduation ( B.E. – CIVIL) from Jawaharlala Engineering College – Aurangabad in the year 1995.
( Affiliated to Sri Baba Saheb Ambedkar Marathwara University – Aurangabad (Maharashtra).)
COMPUTER KNOWLEDGE
Knowledge of Visual Basic. MS – Dos, Windows , MS - Office
PERSONAL DETAILS
Date of Birth : 03 – 02 – 1973
Fathers Name : Ganesh Chandra Prasad
Marital Status : Married
Nationality : Indian
Address of Correspondence : 304/A, Ashiana Sobha Niketan,
Arah Garden Road, Jagdeo Path,
Bailey Road, Patna – 800014.(BIHAR)

4. ( SUBODH KUMAR)