The document summarizes the results of a survey about magazine design preferences. The survey found that most respondents preferred: - A black and white color scheme for the magazine - A medium close-up photo on the front cover - A gold color for the magazine masthead - More pictures than text in the magazine layout - Contents listed in chronological order - Interviews as the type of content on double page spreads - A price between £4-6 - A normal style for the magazine - A man on the front cover - Casual writing style for the articles The document concludes that the survey provided clear guidance about design choices for the new magazine.

2. Magazine color scheme
Black and white 60%
Red and white 30%
Blue and yellow 10%

3. Picture type on front page
Medium Shot 40%
Medium Close Up
50%
Close Up 10%

4. Color of Masthead
Black 30%
Red 20%
Gold 50%

5. Magazine layout
More Pictures 50%
More Text 0%
Even Mix 50%

6. Style of contents page
Chronological order 40%
In order of Importance 40%
Mixed up 20%

7. Content on double page spread
Interview 50%
Event summary 30%
Neither 20%

8. Price of magazine
Under £4 30%
Between £4-6 50%
Over £6 20%

9. Style of magazine
Neat and Tidy 30%
Normal 40%
A bit messy 30%

10. Gender of Person on the Frontcover
Man 60%
Woman 30%
Doesn’t matter 10%

11. Style of writing
Formal 20%
Casual 50%
Some where in between
30%

12. Result Summary and Reason
Colour scheme: Black and white
Picture type on front page: Medium Close Up
Colour of Masthead: Gold
Magazine layout: More pictures
Style of content page: Chronological order
Content of double page: Interview
Price of magazine: 4£-6
Style of magazine: Normal
Gender of actor on front cover: Male
Style of writing: Casual
The black and white colour scheme is classic and also post modern, as
the vintage colour scheme mixes with the modern genre. The upper
class audience will appreciate this, as it gives the magazine a
sophisticated style.
The MDC is suitable, is it shows the rappers confidence and
dominance, which is associated with the genre.
The gold headline represents wealth and prestige, which is iconic for
the hip- hop genre, as many wealth is the key motivator for many
rappers.
An even mix of content is important for the magazine, as it attracts
young fox thinkers, but also pleases readers looking for something
more sophisticated.
Due to the genre moving up in target audience class, I think the
readers will prefer to read the context in chronological order, as it gives
the magazine more structure which will be appreciated.
An interview is a good choice as it allows the audience to identify with
the artist and provides personal identity for an active audience.
The price it self will also set the tone for the audience, showing that it is
a high quality read, which will also attract a more sophisticated
audience.
By the magazine no having an extremely casual style, nor an
extremely cosmopolitan style, it can widen my target consumer market.
Having a man on the front cover, instead of a women, supports the
stereotype of male dominance, which was already highlighted through
the MCU.
Hip- hop being a very artistic and creative genre a more casual and
relaxed style of writing will allow the reader to appreciate the magazine
more, if the style is converted from the genre to the magazine.

13. Conclusion
In this questionnaire I asked people some questions about their
opinions on what a good magazine is like. I think the questionnaire
went very well, as it gave me clear results about what my magazine
should be like. For example I have now decided that I will use a gold
title on my magazine, and to match that, I will set the main colour
scheme of my magazine, as Gold and Black.
Also I have found out that people prefer to have a medium close up
picture on the front cover of magazine, compared to a medium shot
or a close up, which are the most frequently used pictures.
The questionnaire results also told me that in a music magazine
people prefer to have more pictures, compared to having more text.
In some cases my opinion was strongly over ruled by the majority of
people which did my questionnaire, this then allowed me to improve
my initial idea of what the magazine should look like. For example
although I originally wanted to have the magazine a bit messy to suit
the Hip-Hop and Rap genre, I know decided that it would be better to
set it up normally, and to convey the genre in a different form. Also
initially I thought I was going to write the whole magazine in a very
normal style, but due to my questionnaire, I have decided that it
would be better to write it in a casual style, to make the reader feel
more relaxed when reading.