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The document describes editing video clips in Adobe Premiere, including importing clips, cropping lengths, increasing mobile footage sizes using scale effects, adding noise and grain effects to make clips look vintage, adding soft borders to emphasize low quality, and syncing a performance to music by adjusting audio clips to match soundwaves and ensure lip syncing is on time.
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Post production
Post production editing on Adobe Premiere Pro improved the opening by allowing cropping of shots for meaning and placing sound clips over video for realism, as without editing the shots would have been straight cuts making for a rubbish opening. Sound was also separately recorded and imported for best quality.
Equipment and Software
The document discusses the various equipment and software used to create a music video portfolio project. A video camera, tripod, Apple Mac computer, digital camera, stage lighting, iMovie HD editing software, Wix.com website builder, and YouTube were utilized. The video camera was used to film footage, while the tripod enabled steady shots. An Apple Mac was used for planning, editing, and finalizing the video. Additional photos were taken using a digital camera for promotional materials. Stage lighting and a camera provided professional-quality images and video clips. iMovie HD allowed for video editing. Wix.com and YouTube hosted the website and published the finished music video.
Adobe Premier
part of my answer to Media A2 Evaluation question 4: How did you use technologies in the construction and research, planning and evaluation stages?
How effective is the combination of your main is the combination of your main...
The document discusses how to effectively combine a main product with ancillary materials and create a consistent brand identity across various marketing elements like music videos, digipaks, and advertisements. It provides examples of using similar photos, colors, and text in real digipak designs and advises considering how the designs of digipaks and advertisements will sell the song or album to the intended audience.
Android Editing applications.
The document describes several Android video editing apps: CuteCut, Video Editor Pro, ActionDirector, VidTrim, and KlipMix. CuteCut allows merging videos of different formats and adding music. Video Editor Pro has trimming, conversion, and mixing features. ActionDirector offers effects, adjustments, recording with music, and transitions. VidTrim enables trimming, merging, extracting audio, and sharing. KlipMix makes it simple to mix videos and photos with music.
Adobe Premier - R.D.Sivakumar
This document provides an overview of the video editing software Adobe Premiere, including its features, user interface, editing capabilities, and titling tool. Key points include that Premiere is a timeline-based video editing application used by broadcasters like BBC, it supports high resolution video editing and 5.1 surround sound mixing, and has integration with Photoshop. The document also describes editing sequences and clips, working with audio, and using the titler tool to create titles and animations.
Evaluation question 2 (2)
The document discusses how the creator ensured consistency across their main music video product and ancillary texts like a digipak and poster. Key elements like color scheme, fonts, costumes, makeup, hair, locations, and editing were deliberately aligned. For example, the black and white color palette in parts of the video was matched to the digipak, while bold colors in other video sections informed the poster design. Consistent fonts, costumes, and makeup styles were used to clearly connect all pieces and strengthen the artist's brand identity.
What technology and equipment did i use?
The document outlines equipment used to film a music video including a tripod to keep the camera steady and produce professional-looking footage, a cannon camera to create high definition footage for the video, digipack, and magazine advert, and a Sony camera used to film behind-the-scenes footage of making the music video. It also lists Adobe Premiere Pro used to edit the video and Adobe Illustrator to create characters for the video that will wave and follow the filmmakers.
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Post production
Post production editing on Adobe Premiere Pro improved the opening by allowing cropping of shots for meaning and placing sound clips over video for realism, as without editing the shots would have been straight cuts making for a rubbish opening. Sound was also separately recorded and imported for best quality.
Equipment and Software
The document discusses the various equipment and software used to create a music video portfolio project. A video camera, tripod, Apple Mac computer, digital camera, stage lighting, iMovie HD editing software, Wix.com website builder, and YouTube were utilized. The video camera was used to film footage, while the tripod enabled steady shots. An Apple Mac was used for planning, editing, and finalizing the video. Additional photos were taken using a digital camera for promotional materials. Stage lighting and a camera provided professional-quality images and video clips. iMovie HD allowed for video editing. Wix.com and YouTube hosted the website and published the finished music video.
Adobe Premier
part of my answer to Media A2 Evaluation question 4: How did you use technologies in the construction and research, planning and evaluation stages?
How effective is the combination of your main is the combination of your main...
The document discusses how to effectively combine a main product with ancillary materials and create a consistent brand identity across various marketing elements like music videos, digipaks, and advertisements. It provides examples of using similar photos, colors, and text in real digipak designs and advises considering how the designs of digipaks and advertisements will sell the song or album to the intended audience.
Android Editing applications.
The document describes several Android video editing apps: CuteCut, Video Editor Pro, ActionDirector, VidTrim, and KlipMix. CuteCut allows merging videos of different formats and adding music. Video Editor Pro has trimming, conversion, and mixing features. ActionDirector offers effects, adjustments, recording with music, and transitions. VidTrim enables trimming, merging, extracting audio, and sharing. KlipMix makes it simple to mix videos and photos with music.
Adobe Premier - R.D.Sivakumar
This document provides an overview of the video editing software Adobe Premiere, including its features, user interface, editing capabilities, and titling tool. Key points include that Premiere is a timeline-based video editing application used by broadcasters like BBC, it supports high resolution video editing and 5.1 surround sound mixing, and has integration with Photoshop. The document also describes editing sequences and clips, working with audio, and using the titler tool to create titles and animations.
Evaluation question 2 (2)
The document discusses how the creator ensured consistency across their main music video product and ancillary texts like a digipak and poster. Key elements like color scheme, fonts, costumes, makeup, hair, locations, and editing were deliberately aligned. For example, the black and white color palette in parts of the video was matched to the digipak, while bold colors in other video sections informed the poster design. Consistent fonts, costumes, and makeup styles were used to clearly connect all pieces and strengthen the artist's brand identity.
What technology and equipment did i use?
The document outlines equipment used to film a music video including a tripod to keep the camera steady and produce professional-looking footage, a cannon camera to create high definition footage for the video, digipack, and magazine advert, and a Sony camera used to film behind-the-scenes footage of making the music video. It also lists Adobe Premiere Pro used to edit the video and Adobe Illustrator to create characters for the video that will wave and follow the filmmakers.
Music video construction
The document discusses the process of constructing a music video. It describes adding various video transitions, effects, and editing clips to create flow. It discusses saving the final video in different formats for various devices. Rendering was required after any edits to preview changes. Pixilation from low camera resolution was used as an effect to symbolize uncertainty. The process helped the students improve digital production and editing skills.
Question 7
The filmmaker learned several skills from their preliminary task to the full production:
In the preliminary, Premier Pro was unfamiliar but with practice it became easy to navigate and improved editing skills. Editing advanced from simple cuts to adding effects. The logo was also improved using Premier Pro effects rather than PowerPoint. Filming benefited from camera familiarity, though lighting issues remained until addressing it with a black and white filter in editing. Writing their own script in Celtx proved easier than expected.
Evaluation Activity 7
1) While the preliminary task showed proficiency with the camera, some shots were not level and lacked purpose.
2) For the final piece, a more familiar camera was used and shots were carefully composed to convey meaning, such as establishing a character's superiority.
3) Editing skills improved from the preliminary task to the final product, allowing a more effective compilation of selective shots into a two-minute sequence after collecting more footage.
Preliminary project evaluation
The document discusses a film project, including learning how to edit in Premier Pro, create continuity, and import a custom song. It notes successes in exporting the video, camera angles, continuity, and using match on action, reverse, and 180-degree shots. Areas for improvement include natural lighting and acting emphasis. The brief was met with continuity, shots, and included dialogue as requested.
Question 4
The document discusses the use of various media technologies in creating a documentary, magazine article, and radio advertisement. Prezi, Emaze, and PowerPoint were used to organize research, while Adobe Premier was used to edit footage and sound for the documentary. Adobe Indesign allowed columns and image placement for the magazine article. Garage Band facilitated voice recording editing and mixing with background music for the radio advertisement.
Question 4
The document discusses the use of various media technologies in creating a documentary, magazine article, and radio advertisement. Prezi, Emaze, and PowerPoint were used to organize research, while Adobe Premier helped edit footage and sound for the documentary. InDesign allowed columns and image placement for the magazine article. GarageBand facilitated importing and editing voice recordings over background music for the radio advert. Overall, the document outlines how different software programs aided specific stages of planning, production, and evaluation for various media projects.
Equipment
The document discusses the key equipment needed for video production, including a video camera for shooting performances in low light conditions with good quality and resolution, a camera for scouting locations and photography, a tripod for stable structure and non-shaky footage, lighting for illumination, and Sony Vegas software for editing together audio and video with effects.
Final edits to horror trailer
After showing the horror trailer to the target audience, they provided feedback to make it more similar to other trailers. Changes included adding a green screen certification to warn of content, modifying the title screen font and colors to be consistent and suit horror, and adding a "coming soon" release month for clarity.
Question 4
The document discusses the use of various new media technologies in the production of a music video. Final Cut Pro was used to edit video footage and add effects to create the final music video. Photoshop was utilized to design promotional materials like a digital album cover and advertisement. WordPress served as the main website to host and present information about the project. YouTube provided a platform to research other music videos for inspiration and to upload the finished product. A Canon camera and tripod were the hardware used to film high quality, steady video footage.
How effective is the combination of your main product and ancillary texts?
Our products for an artist link together through a consistent blue and grey color scheme, desaturated photos with a blue hint, and by showing the artist's signature dark, tattooed style. Fonts were chosen to match the digipack for the website as closely as possible while the website font was slightly different due to website limitations, and hand-drawn style text was used for headings on both products to further connect the visual identity. Professional details like barcodes, copyright and merchandise links present a polished image across all materials.
Question 2 final
The document analyzes the effectiveness of combining a music video with ancillary texts like a digipack and magazine ad. It finds that the three are successfully linked through consistent use of the same costumes, close-up shots, background colors, and fonts. This synergy makes the products look professional and tied together. The document concludes that the target audience would likely be attracted to the simple yet cohesive and on-brand theme across the texts, as it fits the genre of the slow-paced, acoustic song.
Evaluation 6
This document summarizes the technologies used during the pre-production, production, and post-production phases of creating a title sequence. In pre-production, Blogger and Pinterest were used to organize research and find inspiration. Prezi was used to present research in an engaging format. A professional film camera and tripod were used during production to capture high quality footage. Final Cut Pro software was used in post-production to edit footage, add effects, and create a polished title sequence on an Apple Mac, which also facilitated file management. Fonts were found using 101 Fonts for the theme.
Evaluation question 4 Slideshare
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Creation of dps
The document describes the steps taken to create a double page spread for a documentary. Key steps included adding the title by copying and pasting from the documentary, inserting an image and article by dragging and copying, and adding text boxes for captions and quotes. Feedback was gathered and changes were made such as updating the headline and colors to better suit the style.
Problems That Occur During Post Production
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Fonts Used
The document discusses the font choices for the credits in a film. Helvetica was selected for the credits because it looks clean and professional while still suiting the genre. The title and production company fade in at the beginning of the film using Helvetica, which suits the genre well. Helvetica is also used for the end credits to have a sense of unity between the beginning and ending credits.
Problems that could occur during post production
This document discusses potential issues that may arise during the post-production of a short film and how they can be addressed in editing. It notes that problems with lighting, sound balance, and the film not flowing smoothly can occur. Lighting issues from daytime filming can be fixed using color grading and brightness/contrast editing. Sound imbalances between clips can be leveled by adjusting volumes. Color correcting can add a blue tinge to make day footage appear as evening. With careful editing, post-production problems can be resolved.
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The document discusses the process of constructing a music video. It describes adding various video transitions, effects, and editing clips to create flow. It discusses saving the final video in different formats for various devices. Rendering was required after any edits to preview changes. Pixilation from low camera resolution was used as an effect to symbolize uncertainty. The process helped the students improve digital production and editing skills.
Question 7
The filmmaker learned several skills from their preliminary task to the full production:
In the preliminary, Premier Pro was unfamiliar but with practice it became easy to navigate and improved editing skills. Editing advanced from simple cuts to adding effects. The logo was also improved using Premier Pro effects rather than PowerPoint. Filming benefited from camera familiarity, though lighting issues remained until addressing it with a black and white filter in editing. Writing their own script in Celtx proved easier than expected.
Evaluation Activity 7
1) While the preliminary task showed proficiency with the camera, some shots were not level and lacked purpose.
2) For the final piece, a more familiar camera was used and shots were carefully composed to convey meaning, such as establishing a character's superiority.
3) Editing skills improved from the preliminary task to the final product, allowing a more effective compilation of selective shots into a two-minute sequence after collecting more footage.
Preliminary project evaluation
The document discusses a film project, including learning how to edit in Premier Pro, create continuity, and import a custom song. It notes successes in exporting the video, camera angles, continuity, and using match on action, reverse, and 180-degree shots. Areas for improvement include natural lighting and acting emphasis. The brief was met with continuity, shots, and included dialogue as requested.
Question 4
The document discusses the use of various media technologies in creating a documentary, magazine article, and radio advertisement. Prezi, Emaze, and PowerPoint were used to organize research, while Adobe Premier was used to edit footage and sound for the documentary. Adobe Indesign allowed columns and image placement for the magazine article. Garage Band facilitated voice recording editing and mixing with background music for the radio advertisement.
Question 4
The document discusses the use of various media technologies in creating a documentary, magazine article, and radio advertisement. Prezi, Emaze, and PowerPoint were used to organize research, while Adobe Premier helped edit footage and sound for the documentary. InDesign allowed columns and image placement for the magazine article. GarageBand facilitated importing and editing voice recordings over background music for the radio advert. Overall, the document outlines how different software programs aided specific stages of planning, production, and evaluation for various media projects.
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The document discusses the key equipment needed for video production, including a video camera for shooting performances in low light conditions with good quality and resolution, a camera for scouting locations and photography, a tripod for stable structure and non-shaky footage, lighting for illumination, and Sony Vegas software for editing together audio and video with effects.
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After showing the horror trailer to the target audience, they provided feedback to make it more similar to other trailers. Changes included adding a green screen certification to warn of content, modifying the title screen font and colors to be consistent and suit horror, and adding a "coming soon" release month for clarity.
Question 4
The document discusses the use of various new media technologies in the production of a music video. Final Cut Pro was used to edit video footage and add effects to create the final music video. Photoshop was utilized to design promotional materials like a digital album cover and advertisement. WordPress served as the main website to host and present information about the project. YouTube provided a platform to research other music videos for inspiration and to upload the finished product. A Canon camera and tripod were the hardware used to film high quality, steady video footage.
How effective is the combination of your main product and ancillary texts?
Our products for an artist link together through a consistent blue and grey color scheme, desaturated photos with a blue hint, and by showing the artist's signature dark, tattooed style. Fonts were chosen to match the digipack for the website as closely as possible while the website font was slightly different due to website limitations, and hand-drawn style text was used for headings on both products to further connect the visual identity. Professional details like barcodes, copyright and merchandise links present a polished image across all materials.
Question 2 final
The document analyzes the effectiveness of combining a music video with ancillary texts like a digipack and magazine ad. It finds that the three are successfully linked through consistent use of the same costumes, close-up shots, background colors, and fonts. This synergy makes the products look professional and tied together. The document concludes that the target audience would likely be attracted to the simple yet cohesive and on-brand theme across the texts, as it fits the genre of the slow-paced, acoustic song.
Evaluation 6
This document summarizes the technologies used during the pre-production, production, and post-production phases of creating a title sequence. In pre-production, Blogger and Pinterest were used to organize research and find inspiration. Prezi was used to present research in an engaging format. A professional film camera and tripod were used during production to capture high quality footage. Final Cut Pro software was used in post-production to edit footage, add effects, and create a polished title sequence on an Apple Mac, which also facilitated file management. Fonts were found using 101 Fonts for the theme.
Evaluation question 4 Slideshare
The document discusses how new technologies have made it easier for independent film productions to create quality movies more cheaply. It describes the filmmakers' use of a Canon EOS 700d digital camera to capture full HD video, a sound mixer to generate sound effects, and WordPress and Adobe software to edit and share the finished film online. While these tools provided functionality, their complexity and WordPress's limited customization were also challenges.
Creation of dps
The document describes the steps taken to create a double page spread for a documentary. Key steps included adding the title by copying and pasting from the documentary, inserting an image and article by dragging and copying, and adding text boxes for captions and quotes. Feedback was gathered and changes were made such as updating the headline and colors to better suit the style.
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Fonts Used
The document discusses the font choices for the credits in a film. Helvetica was selected for the credits because it looks clean and professional while still suiting the genre. The title and production company fade in at the beginning of the film using Helvetica, which suits the genre well. Helvetica is also used for the end credits to have a sense of unity between the beginning and ending credits.
Problems that could occur during post production
This document discusses potential issues that may arise during the post-production of a short film and how they can be addressed in editing. It notes that problems with lighting, sound balance, and the film not flowing smoothly can occur. Lighting issues from daytime filming can be fixed using color grading and brightness/contrast editing. Sound imbalances between clips can be leveled by adjusting volumes. Color correcting can add a blue tinge to make day footage appear as evening. With careful editing, post-production problems can be resolved.
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Q4 draft
We used a variety of media technologies to create our music video, digipak, and advert. A Canon DSLR camera was used to film the music video in 1080p HD and allow different lens options. Studio lighting was needed to avoid dark shots, and natural lighting worked best for liquid shots. Final Cut Pro was used to edit the video, applying effects like color adjustments, blurring, and speed/slowing clips. Photoshop was used to design the advert and digipak templates when initial images were unsatisfactory. YouTube helped evaluate rough cuts and Blogger displayed the final work online professionally.
Construction of music video
The document summarizes the process of constructing a music video using Final Cut Express. Key steps included importing footage as MP4 files, editing footage to match the song by cutting segments, adding transitions like cross dissolves between clips, and adding text overlays. Ensuring lip syncing was accurate when editing singer footage. Different camera angles and filters like black and white were used to distinguish past and present scenes.
Editing update
The document summarizes the editing process for a music video created by the authors. They used VideoPad editing software to combine video clips shot on different days with the song "Take Me To Church" by Hozier. They synced the clips to the audio, removed background noise, and adjusted clip lengths for smooth transitions. Only one transition, a fade to black at the end, was used to maintain a professional and realistic style appealing to their target indie music audience. Overall they were happy with the video quality but saw room for improvement, such as re-filming parts and adjusting lighting, if they have the opportunity to re-shoot portions of the video.
PRELIM: Construction & Editing
We trimmed video clips to match the original, ensuring all important scenes were included. By playing our rough cut against the original, we checked for any missing scenes and set the start and end frames. Our initial edit was too fast so we slowed the pace without altering the sound. We balanced the sound levels between clips to make the transitions smooth. Additional effects like blurring, tinting, and brightness/contrast adjustments were used to mimic the rough style of the original video.
Evaluation task 4 - Editing
The document discusses various editing techniques used in creating a music video. It describes using cross-fades to smoothly transition between shots and convey the passage of time. Color correction and chroma-keying were used to create a more cinematic look and remove green screens. Slow motion was applied selectively to emphasize emotional moments. Feedback prompted stabilization of shaky handheld shots. Various software tools were leveraged to achieve professional results on a limited budget.
Editing screenshots
Estelle Naughton edited a music video in Adobe Premier, which she was new to using. She imported clips into the timeline to build the narrative. Throughout the editing process, she used tools like the razor tool to cut and rearrange clips to correspond with the song. A consistent piece of editing was applying a black and white effect to indicate the genre. She also used effects like slow motion and speed changes to add depth and diversity corresponding to the tempo of the song. Credits were included at the end as still titles to represent the narrative within the beats of the song.
Construction for music video
The document describes the process of editing a music video using Final Cut Express software. Key steps included importing footage as MP4 files, cutting footage to match the song structure using blade tools, adding text overlays, ensuring lip syncing matched the audio, and using cross dissolves and other transitions to smoothly connect clips. Footage was edited to emphasize beats in the intro, portray changing emotions, and match the tempo as the song accelerated at the end.
Evaluation re-draft
The document summarizes the production of a music video. It discusses the purpose of entertaining a young audience and challenging the production team. It describes the pre-production, production, and editing techniques used, including fades, slow motion, context, and cutting rate. It notes positives like good teamwork, locations, and action shots. Negatives included slow pre-production. Audience feedback praised the cutting rate but noted lip sync issues. Improvements focused on fixing the lip sync.
Jhjhjhjh
The document discusses the editing process for a music video. It describes how different shots were taken and edited together, including cutting clips in and out of sync with the audio, overlaying clips, and adding transitions like fading. Effects like blurring and stabilizing were used to reinforce themes and make the shots flow smoothly. Close-ups, rotations, and zooming techniques were employed to develop concepts and metaphors in intriguing ways. The editing gave the video uniqueness compared to others in the genre.
Screenshots of editing in premier
We edited and completed our music video using Adobe Premier software. Although we were inexperienced with Premier initially, we had some prior experience with editing software which helped. We used various effects and transitions like trimming clips, adding titles, color correcting clips, and speeding up or slowing down shots to fit the song. Throughout the editing process, we marked in and out points on clips to ensure we edited the correct parts. Overall, the use of Premier allowed us to produce an entertaining music video through applying various editing techniques.
Screenshots of editing in premier
We edited and completed our music video using Adobe Premier software. Although we were inexperienced with Premier initially, we had some prior experience with editing software which helped. We used various effects and transitions like trimming clips, adding titles, color correcting clips, and speeding up or slowing down shots to fit the song. Throughout the editing process, we marked in and out points on clips to ensure we edited the correct parts. Overall, the use of Premier allowed us to produce an entertaining music video through applying various editing techniques.
Evaluation
The document evaluates a student music video project. The purpose of the video was to entertain a young audience and challenge the students while producing a high quality video. In production, tasks were divided evenly and filming went quickly with multiple takes. Positively, the team worked well together and finished fast with a good cutting rate and multiple locations. Negatively, pre-production could have been faster and more locations could have been used. Feedback noted the good cutting rate but suggested fixing lip syncing and adding more shots. The main improvement was fixing lip syncing to make the video run smoothly.
Prelim Analysis
This document summarizes the process of creating a music video as a preliminary project. It discusses pre-production where they planned the song, equipment, and footage. During production they filmed long clips to have flexibility in editing, but realized shorter clips would be better. Post-production involved editing the clips together in iMovie, experimenting with filters and transitions to fit the "pop" genre of the song. Overall the group was pleased with achieving their vision for a music video format preliminary project.
Evaluation Question 4
The document discusses the use of new media technologies throughout the planning, production, and evaluation stages of a project. Blogger was used to create an online blog documenting research, planning, decisions, and progress. A Canon digital video camera and tripod were used to film high quality footage, which was then edited in iMovie with effects, color balancing, and precise cutting. Serif Photo Plus and Page Plus were used to edit still images and construct a digital pack and advertisement with layered text and effects. Slideshare and Windows Live Movie Maker were used to creatively evaluate the projects through annotated documents, presentations, and videos.
Evaluation 4 - Music Video
The document discusses the production of a music video. It summarizes the research of existing music videos to understand genre conventions and the target audience. Various technologies were used including the Blackmagic URSA Mini 4K camcorder to film shots, a projector to display changing graffiti images, and Adobe Premier Pro for post-production editing by syncing footage to the song, adding slow motion clips, and color grading.
Evaluation Question 4
The document discusses the various media technologies and tools used at different stages of creating a music video, including mobiles, blogs, Google, YouTube, Microsoft Office, cameras, editing software, lighting, and more. Mobiles were used for communication, research, and documentation. Blogs and YouTube were used to share work and gather feedback. Software like Premier Pro, Photoshop, and Excel helped with editing, design, and analysis. Cameras and lighting equipment were necessary for filming. Evaluation involved further sharing on social media and collecting audience responses.
Bigtime 160413140245
The document discusses the editing process for a music video. Various editing techniques were used, including cutting clips in sync with the audio, grouping clips together, fading transitions, overlaying titles, and adjusting clip opacity. Shots included driving footage captured with a GoPro, filming a singer rotating on a chair, and extreme close-ups of a rear view mirror to show a memory. Different effects like Gaussian blur and transform settings were applied to enhance shots and create metaphors.
Big time
The document discusses the editing process for a music video. Various editing techniques were used, including cutting clips in sync with the audio, grouping clips together, fading transitions, overlaying titles, and adjusting clip opacities to blend transitions. Shots included driving footage captured with a GoPro, street lights filmed with a 50mm lens and blurred, and a rotating shot of the vocalist singing. Effects like Gaussian blur and ghosting multiple clips were used to reinforce themes and create intriguing visuals. Close-ups of the driver's expression showed memories through manipulation of fading and a dream effect. The video was given uniqueness through a final zooming clip transition using Ken Burns crop.
Editing
For their documentary introduction, the students used Sony Vegas Pro instead of iMovie to add effects, finely cut footage, and synchronize audio to video. Sony Vegas allowed them to cut frames to the millisecond, add fades and color adjustments to manipulate mood, and insert stylized text. The finished introduction timeline in Sony Vegas was more complex than what could be achieved in iMovie.
Editing
For their documentary introduction, the students used Sony Vegas Pro instead of iMovie to add effects, finely cut footage, and synchronize audio to video. Sony Vegas allowed them to cut frames to the millisecond, add fades and color adjustments to manipulate mood, and insert stylized text. The finished introduction timeline in Sony Vegas was more complex than what could be achieved in iMovie.
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Evaluation quetsion 4
In the construction and research stages, EmilyJohnson used various media technologies and online platforms. She conducted research on existing artists in her genre using Google to find images and learn more about their styles. This helped her develop an understanding of codes and conventions to include in her own work. She also used YouTube to watch music videos and develop her knowledge of genre expectations. Various software like Microsoft Word, PowerPoint, and MindGenius were used to plan and document her work. Photoshop was used to create ancillary pieces. Mobile phones were used to film portions of the video to achieve a grainy, conceptual style consistent with the indie genre. A Nikon SLR camera provided higher quality contrasting footage.
Evaluation q1
The document provides an evaluation of a media group's music video project.
The group chose the hybrid genre of alternative/indie as it appeals to their target demographic of teenage girls aged 16-20. They selected Lana Del Rey's song "Young and Beautiful" to use. Group members analyzed existing artists in the genre to understand conventions like conceptual styles and editing techniques that provide an antique feel.
The music video incorporates many typical genre codes and conventions such as an attractive female protagonist and fast-paced editing. However, it breaks conventions by promoting a positive feminist message through the natural, minimal makeup look of the female artist and close-up shots focused on her music rather than her image. This challenges expectations within
Finished evauation of question 3
The feedback from the focus group was mostly positive. Viewers found the narrative easy to follow and understood, and enjoyed the use of memories. Some felt more of the protagonist's story could have been included to relate more deeply. Suggestions were also made to include the song title before the video starts and potential areas for future improvement if redoing the process. The feedback helped confirm the audience understood the video as intended and identified ways the video could be enhanced.
Radio head video anayalsis
This music video by Radiohead fits into the indie genre through its unconventional narrative structure and use of metaphors. There are two main characters, a protagonist and his love interest, whose relationship progresses from love to her falling out of love with him due to his past actions. Though he tries to win her back, he is ultimately unsuccessful. The video uses various symbolic elements like a television, operation table, and human heart to represent the emotional journey of their relationship and convey themes of love and passion through a conceptual style that encourages audience interpretation. It features a performance element for audience involvement while maintaining a professional, high key lit atmosphere to contrast the sad narrative of losing someone.
Rihanna didgipak
The red color palette and roses on the album cover create a theme of passion and lust, while the white lettering introduces a theme of purity. These contrasting elements portray a narrative of a love story. The suggestive poses of the artist and mysterious lighting and expression further this narrative and encourage the audience to learn more without directly addressing them. The modern appearance and tattoo of the artist craft a unique image that her target audience of teenage girls can aspire to.
Flo and the machine advert1
This document summarizes and analyzes elements of a music advertisement found in Q magazine, a well-established music magazine known for hybrid alternative/indie genres. The advertisement effectively introduces the artist to Q's large demographic of indie fans who may be encouraged to support the artist. Elements like the availability of vinyl albums also appeal to indie fans known for collecting them. The overall conceptual style of the advertisement without a clear narrative encourages audience involvement and interpretation. The feminine feel created by pink flowers, the artist's white dress, sans-serif font, and low key lighting use typical conventions of the genre, though the artist breaks expectations by looking directly at the camera and creating a narrative enigma for the audience.
Question 7
The student learned many new skills from their preliminary task to the final product. In the preliminary task, the student's Photoshop skills were basic and they felt unsure using the camera. However, for the final product the student gained confidence with Photoshop tools, understood how to take better photos using techniques like lighting and angles, and knew how to enhance images. Overall, the student is pleased with their progress and feels they have a wider knowledge of skills needed for media products.
Question 7
The student learned many new skills from their preliminary task to the final product. In the preliminary task, the student's Photoshop skills were basic and they felt unsure using the camera. However, for the final product the student gained confidence with Photoshop tools, understood how to take better quality photos, and knew how to direct photo shoots considering lighting, angles, and camera settings. Overall, the student is pleased with their progress and feels they have a wider knowledge of skills needed for media products.
Question 7
The student learned many new skills from their preliminary task to the final product. In the preliminary task, the student's Photoshop skills were basic and they felt unsure using the camera. However, for the final product the student gained confidence with Photoshop tools, understood how to take better photos using techniques like lighting and angles, and knew how to enhance images. Overall, the student is pleased with their progress and feels they have a wider knowledge of skills needed for media products.
Question 7
The student learned many new skills from their preliminary task to the final product. In the preliminary task, the student's Photoshop skills were basic and they were unsure how to develop layouts and imagery. Images were sometimes out of focus or not framed properly due to an unfamiliarity with using the camera. However, for the final product, the student's photography skills improved greatly - they understood lighting, angles, and how to direct photo shoots. The student also felt more confident using Photoshop and applying editing techniques. Overall, the process helped the student gain wider knowledge and skills in producing media that will be useful for future projects.
Question 6
The student learned to use various technologies in constructing their magazine pages, including Photoshop and Microsoft Office. Photoshop was used for layout and image manipulation, allowing the student to apply design principles like the rule of thirds. A Nikon digital SLR camera was used to take photos for the magazine, enabling the student to properly focus, expose images, and frame shots according to the rule of thirds. Additional online resources like Blogger were utilized to professionally display the student's work.
Question 4
The target audience for the media product are males and females aged 15-19. The primary target audience would have part time jobs with low incomes. They enjoy spending time with friends, following trends, shopping at stores like Topshop, and listening to niche music genres. A focus group on social media provided feedback on the magazine's look to help meet the needs and interests of the target audience.
Evaluation Queston 2
The document discusses how different social groups are represented in a music magazine media product.
Age is represented by featuring an 18-year-old artist, targeting an audience of 15-19 year olds who want to emulate the artist. Gender is primarily female, shown through feminine colors, fonts, and a female target artist. Social class is middle class, publishing monthly for affordability by non-working students and targeting an audience that can relate to the artist's high-street clothing.
Manipulation
I have cropped the image using the rule of thirds to make it more aesthetically pleasing and in line with conventions in the Indy genre. I also removed creases in the background with the spot healing tool to give the image a more consistent feel. Additionally, I enhanced certain colors and skin tones with the human saturation tool to further enrich and professionalize the look of the image based on techniques common in this genre.
Artic;e
The band HARRLOWS has found success with their new album "H" and upcoming tour "ROBUST". The lead singer discusses her passion for fashion and art which influences her bold, colorful style and music. She is excited for her first world tour to experience different cultures and fans, having previously toured only in the UK as support for other bands. While her personal life is rumored, she is focused on promoting her album and upcoming tour.
Content page descibe finished
The document discusses the layout, design, imagery, and use of rules of thirds in two different music magazine styles - indie and rock.
For the indie magazine, the summary notes its symmetrical design features clear headings, a professional tone through color palette and consistent house style. Imagery uses a calm rural setting reflecting the likely relaxing music style.
For the rock magazine, it has a less consistent untidy style breaking conventions to reflect the genre. Bold yellow color and mixed fonts add vibrancy. Imagery enhances the band through makeup, costumes and mixed lighting, promoting the traditional rock feel.
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Print screens
- 1. Screenshots from Premiere of work in progress with commentary Importing clips into the adobe premiere software, cropping the length of each individual clips. Increasing the size of the mobile footage clips, this was done by using the motion video effect ‘’scale’’. This allows the videos to be enlarged so that they aren’t all a variety as sizes, if they were all different sizes it would look extremely unprofessional. Adding a noise and grain effect to some of the clips – this enhances the themes of memories as it makes the clips look vintage, out of focus and quire bad quality – although that is the effect in which we wanted to create. Adding a soft edged border to some of the clips, again this effect was so that the videos seemed quite bad quality and this also emphasised the videos are set in the past. Syncing the performance part of the video to the music. We played the music so that our artist was able to lip-sync well and in time, to then sync it to the video track was quite simplistic we just had to adjust the soundwaves off each audio clip together. This gave a professional look to the video and the music and lip-syncing were in time.