Recommended
Recommended
More Related Content
What's hot
What's hot (20)
Similar to Personal Brand Exploration
Similar to Personal Brand Exploration (20)
Recently uploaded
Recently uploaded (20)
Personal Brand Exploration
- 1. Personal Brand Exploration By: Tyler Justice Project and Portfolio 3/29/2021
- 2. What makes me unique! What sticks me out different from the competition, is im very innovative and am very good at seeing the future and seeing what I want to do to improve the company and my own personal work. I'm hard working and competitive (in a good way). I believe there is always something that can be done, and improved. I believe in respect and how that can take a company and personal relationships a long way. I have worked and participated in many different brands and companies. I participated in podcast talking sports and esports, I streamed sports games and live events and casted over the games but in my own special way to keep people interested. A brand in my eyes can always approve, and a brand has to be innovative to be able to adapt to the circumstances around them and how the world is changing, to constantly be able to grow and get a new audience.
- 3. Profession I want to work somewhere in the Sports Casting Industry Specifically courtside at the NBA Finals game in 2036 casting the best of the best players in the moSi no responde, tendremos que cerrar este ticket en breve.st important game of the year. Three Jobs I found were News Analyst Reporters and Journalists, Broadcast announcers and Radio Disc Junkies, and Entertainers and Performers , Sports and Related Workers. Mine top brand archetype was Creator Brand. I take an approach at different job opportunities differently since the first think I look when I see the job is what can I do to make it different and better. I want to create a different environment where I can add my own input and flare so it may draw a new audience or bring back an old audience.
- 4. Target Audience My target audience for being an ESPN Reporter and Broadcaster would mainly be focused on the upcoming generation, I would not want to be focused on a specific gender since I believe there is no limit to what she/he likes and enjoys to watch or listen to. The level of education would be around 6th graders plus to fully understand the game and the impact the players are having on the game. Location would be somewhere where its an english speaking country or if the person speaks english to fully understand what i'm saying. The audience will have a love for the game of basketball or baseball and want to learn more and cheer on their favorite team. I will breakdown the game in a level where it will help others who are highly motivated to grow and be better to learn and become the best player, or the best broadcaster they can be.
- 5. Career Goals Over the basis of my broadcasting career my goals are…… - One of my goals would to be casting one of the biggest games in nba history. 2036 game 7 NBA finals is one of biggest goals. - I would go crazy to be on a show called the jump or the inside the nba and be able to talk basketball and give our opinions on situations happening in the nba. - One of my biggest goals is to own my own podcast and be able to have special guests and talk basketball in my own way with 0 restrictions.
- 6. Skills Analysis - My Two Technical Skills are Operation and Control because i've worked with equipment my whole life and very easy at understanding which tools and buttons control what. My other technical is Troubleshooting as a kid I was always that family member that would figure out what was wrong with the internet, tv, anything around the house that needed fixed. - My two Notable Soft Skills are Leadership and Problem Solving. Leadership because growing up and still today, I thrive to be a leader and direct and help others who are lost and need hello with the situation. Problem Solving because I always wanna find a way to make a problem better rather than ignoring the issue at hand. - My two Notable Hard Skills are Computer Skills and Management Skills. Computer Skills because I've been building PCs and learning how every part in a PC works since I was young. I just finished my 3200$ PC this last summer from working jobs and mowing lawns around my neighborhood. Management Skills because forever i’ve always had a way to manage my time and all my work.
- 7. Promise I promise my audience will exceed the experience to learn more about the game, their favorite player, and being a caster themselves.
- 8. Credentials Work Experience: - Have a bachelors in Sports Broadcasting - I have experience in play by play casting in collegiate level casting. - I Can work Weekdays and Weekends Awards: - Best Sportscaster of my class. - High School caster of the year in michigan. Education: Salem High School Canton Michigan Bachelors in Sports Broadcasting Full Sail University
- 9. Competition Brandon Daniels: Industry Experience: Host of the takes on Tap Show.Lead Voice at Fansids Hob Leadership Experience: None listed on Linkedin Skills and Proficiencies: - Project Management (1) - Articles (1) - Digital Media (1) Overall Online Presence: More than 200 Connections, Banner Customized, Professional Picture, About me and summaries are professional. Semi- Active on Social Media. Tyler Justice Industry Experience: No Personal Experience Still in School. Leadership Experience: Team Captain of Varsity Basketball since Freshman Year. Captain of Long distance Track team. Executive Chef Culinary Class. Skills and Proficiencies: - Project management(0) - Communication (0) - Strategy(0) Overall Online Presence: Less Than 200 connections, Banner Customized, Unprofessional Headshot, No summaries or about me, very active on social media accounts.
- 10. Competition Education: Calvin College B.D Noteworthy Experience: - Head Caster at KNG Channel - KNG esports caster Skills and Proficiencies: Project Management (105) Leadership(96) Event Planning (114) Overall Online Presence: 650+ Connections Banner Image is Customized with company, Golf headshot, 6 Recommendations, Premium Membership, Volunteer Work.
- 11. Brand Position “ If you wanna succeed as bad as you want to breathe then you'll be successful - Eric Thomas This quote shows how hard and how committed I am to being strong and successful. I want it more than anyone, and I will push everyone around me to work just as hard if not harder.
- 12. Network and Marketing Industry Events and Organizations: - ESPN Studios Summer 2021 - Twitchcon Summer 2022 - COD league Casting Event June 14th Digital Marketing: - Primary Content: Twitter and Tiktok is the fastest and most reliable way in this generation to grow a brand quick and fast. You have to provide quality content, and something enjoyable for the fans and people to watch. - Secondary Content: Would be the Web and Paid Advertisements on the internet. Would not want to pay for something I personally feel like doesn't have an impact as much as just working hard for it. - To attract an older Audience I would use flyers and maybe newspaper to grab an older and small audience maybe in a small town.
- 13. Professional Development Formal Education: Complete Bachelors in Sports Casting by expected date 2023 Technical Skills: - Set up Free Hubspot account Dec 2021 - Complete a Twitter page for my upcoming podcast and grow a following on tiktok. November 2021 - Read into Screencraft Free account. June 2021 Soft Skills: - Communication: class central.com july 2021 - Proper Writing Technique Lynda.com may 2021 - Quick thinking: balancecareers Dec 2021 Mentor: Looking for a mentor with 30+ Years experience working with collegiate level teams casting in front of some of the biggest games the sports have to offer. Aug 2021
- 14. Elevator Pitch Hi, my name is Tyler Justice and I think I have a resolution for the lost audience in the online scene. I feel as if we aren't getting enough attention for the younger audience since we are focusing and only talking about the old players and always talking about the past generations of the sport, instead we should focus on the now and the impact the players have on the game of basketball today. Since no kid more in 2036 got to grow up watching Larry Bird play basketball. They don't care they wanna talk about the players now and what they did for the game they play/played.