Packaging ppt
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Packaging serves several important functions. It primarily refers to the container or wrapper for a product, and is an important part of marketing. There are three main types of packaging: primary for the immediate container, secondary for additional protection layers, and transportation for storing or moving multiple products together. Packaging protects products, promotes them, attracts customers, allows for easy identification and differentiation between products, and provides convenience. It prevents spoilage, breakage, damage and adulteration while allowing the product to be promoted and sold.
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Packaging ppt
Packaging serves several important functions for both consumer and industrial products. It presents products in an attractive and eye-catching way, protects products to increase their lifespan, and preserves qualities like color and flavor. Packaging also aims to contain products safely and securely while providing convenience for handling and identification. Well-designed packaging can promote product sales through clear labeling and suitability for international transport, taking into account factors like language, size and container type across markets. The Indian Institute of Packaging works to support effective export packaging through research and standards.
Packaging & labelling
Packaging serves several purposes such as physical protection of products, barrier protection from environmental factors, containment and grouping of items. It allows for marketing, security against tampering, convenience in distribution and usage, and portion control. Labeling identifies the brand and manufacturer, describes product contents and usage instructions, and is used for product promotion. Common packaging types include primary, secondary and tertiary packaging used at the item, group and bulk levels respectively.
packaging
This document discusses the history and functions of packaging. It traces the origins of modern packaging back to the late 18th century with the industrial revolution. Packaging helps promote and differentiate products, aids in consumer decision making, and serves important protective and informative functions. The document outlines different types of packaging including consumer, industrial, primary, secondary and tertiary packaging. It also discusses factors that influence packaging design and the relationship between packaging and the product.
Packaging and labeling
Packaging and labeling serve several important purposes. Packaging protects products during shipping and storage, prevents tampering, and aids in product promotion and sales. Labeling provides key information to customers about product contents and use. Effective labels feature graphics and fonts that attract attention, communicate the brand, and describe the product through colors, shapes, and clearly presented contact and contents information. Together, packaging and labeling are an essential part of marketing strategy and ensuring safe and appropriate product use.
TYPES OF PACKAGING PRESENTATION BY AMAN DWIVEDI
This document discusses different types of packaging used in product distribution. It describes primary, secondary, and tertiary packaging. Primary packaging makes direct contact with the product and includes shrink wrap, vacuum packaging, bubble wrap, and preservation packaging. Secondary packaging protects the primary packaging from damage and includes crates, pallets, and shock mounts. Tertiary packaging is for bulk handling, storage, and shipping and does not include shipping containers. Common packaging materials include plastic, metal, cardboard, glass, and foam.
Labelling
This Presentation Deals with
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Functions of Labelling
Key characteristics of Labelling
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References
Labeling and packaging
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meaning types and strategies of packaging, difference between packaging and packing
Packaging
Primary packaging refers to a product's immediate container, like a plastic packet or bottle. Secondary packaging provides additional protection, like a cardboard box around toothpaste. Transportation packaging is for storage or delivery between locations, such as 50 pens packed in a case and 50 cases in a box. Packaging serves several functions - identifying products, protecting goods, attracting customers, differentiating brands, offering convenience, and preventing tampering or adulteration. It is a critical part of marketing and distribution.
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Packaging ppt
Packaging serves several important functions for both consumer and industrial products. It presents products in an attractive and eye-catching way, protects products to increase their lifespan, and preserves qualities like color and flavor. Packaging also aims to contain products safely and securely while providing convenience for handling and identification. Well-designed packaging can promote product sales through clear labeling and suitability for international transport, taking into account factors like language, size and container type across markets. The Indian Institute of Packaging works to support effective export packaging through research and standards.
Packaging & labelling
Packaging serves several purposes such as physical protection of products, barrier protection from environmental factors, containment and grouping of items. It allows for marketing, security against tampering, convenience in distribution and usage, and portion control. Labeling identifies the brand and manufacturer, describes product contents and usage instructions, and is used for product promotion. Common packaging types include primary, secondary and tertiary packaging used at the item, group and bulk levels respectively.
packaging
This document discusses the history and functions of packaging. It traces the origins of modern packaging back to the late 18th century with the industrial revolution. Packaging helps promote and differentiate products, aids in consumer decision making, and serves important protective and informative functions. The document outlines different types of packaging including consumer, industrial, primary, secondary and tertiary packaging. It also discusses factors that influence packaging design and the relationship between packaging and the product.
Packaging and labeling
Packaging and labeling serve several important purposes. Packaging protects products during shipping and storage, prevents tampering, and aids in product promotion and sales. Labeling provides key information to customers about product contents and use. Effective labels feature graphics and fonts that attract attention, communicate the brand, and describe the product through colors, shapes, and clearly presented contact and contents information. Together, packaging and labeling are an essential part of marketing strategy and ensuring safe and appropriate product use.
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This document discusses different types of packaging used in product distribution. It describes primary, secondary, and tertiary packaging. Primary packaging makes direct contact with the product and includes shrink wrap, vacuum packaging, bubble wrap, and preservation packaging. Secondary packaging protects the primary packaging from damage and includes crates, pallets, and shock mounts. Tertiary packaging is for bulk handling, storage, and shipping and does not include shipping containers. Common packaging materials include plastic, metal, cardboard, glass, and foam.
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Advantages and Disadvantages of Labelling
References
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meaning, types and importance of labeling
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Primary packaging refers to a product's immediate container, like a plastic packet or bottle. Secondary packaging provides additional protection, like a cardboard box around toothpaste. Transportation packaging is for storage or delivery between locations, such as 50 pens packed in a case and 50 cases in a box. Packaging serves several functions - identifying products, protecting goods, attracting customers, differentiating brands, offering convenience, and preventing tampering or adulteration. It is a critical part of marketing and distribution.
Role of package in Marketing
Packaging has no meaning without the product for which it was designed. Its primary function is to preserve and protect the product throughout the manufacturing, transport, storage and consumption chain. ... But good packaging also guarantees the health and safety of consumers.
Importance of Packaging
Packing and packaging serve several important functions including protecting products from damage, leakage, evaporation and theft. It also provides convenience for customers and attractiveness on shelves. Effective packaging identifies products, projects quality and allows for self-service. There are different levels of packaging for industrial, consumer and reusable/multiple packages. Packaging materials and formats are chosen based on the type and level of product. While packaging benefits customers and sales, it can also cause issues if it is deceptive, inflates contents or poses health hazards. Sustainable solutions include reusable containers and proper waste disposal. Product positioning creates an image in customers' minds by differentiating products, indicating key benefits and articulating brand characteristics to maintain priority.
Packaging design ppt
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2. Changing demographic trends have increased demand for packaged foods due to urbanization, incomes, and smaller families.
3. Packaging serves several important functions including promotion, product identity, information, customer needs, safety, and product protection.
4. India has various regulations governing food packaging and labeling including acts, orders, and the Food Safety and Standards Authority of India. Labels must include important information about ingredients, nutrition, and handling.
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This document discusses product packaging. It provides background on the history of packaging dating back to 1035 AD. It defines packaging and packing, and outlines key objectives of packaging such as protection, marketing/promotion, communication, convenience and containment. The document discusses essential qualities of good packaging like attractive appearance, safety, product description, recognizability and transport economies. It also covers functions of packaging like protection, preservation, communication and promotion.
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Packaging serves several important functions. It protects products from damage, keeps them clean and unaffected. Packaging also makes products more attractive to customers through design, color, and printing. It acts as a containment for products and as a promotional tool through advertising and impulse buying. Packaging aims to make products easy to store, transport, handle, and use for customers. It can extend a product's life cycle through packaging innovations. Overall, packaging protects products, promotes them, and provides convenience for users.
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packaging .pdf
Packaging serves several important purposes for products. It provides primary, secondary, and transportation packaging. Primary packaging is the product's immediate container, while secondary provides additional protection until use. Transportation packaging contains multiple products for storage and shipping. Packaging protects products, promotes them to consumers, attracts attention, allows for easy identification, product differentiation, convenience, and prevents adulteration. It is a critical part of marketing that is as important for products as clothing is for humans.
Packaging
Packaging serves several important purposes such as protecting products from damage, identifying products, and promoting sales. There are three main types of packaging: primary, secondary, and shipping. Primary packaging directly contains the product. Secondary packaging wraps multiple primary packages and shipping packaging transports multiple units. Effective packaging considers factors like convenience, attractiveness, communication, cost, and environmental friendliness.
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Packaging has no meaning without the product for which it was designed. Its primary function is to preserve and protect the product throughout the manufacturing, transport, storage and consumption chain. ... But good packaging also guarantees the health and safety of consumers.
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Packing and packaging serve several important functions including protecting products from damage, leakage, evaporation and theft. It also provides convenience for customers and attractiveness on shelves. Effective packaging identifies products, projects quality and allows for self-service. There are different levels of packaging for industrial, consumer and reusable/multiple packages. Packaging materials and formats are chosen based on the type and level of product. While packaging benefits customers and sales, it can also cause issues if it is deceptive, inflates contents or poses health hazards. Sustainable solutions include reusable containers and proper waste disposal. Product positioning creates an image in customers' minds by differentiating products, indicating key benefits and articulating brand characteristics to maintain priority.
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This document provides an overview of packaging design. It discusses that packaging involves wrapping goods for protection and sale. The roots of modern packaging developed with the industrial revolution to accommodate faster production. There are various types of packaging including consumer and industrial packaging. Primary functions of packaging are presentation, protection, and preservation to facilitate sale and use of products. Design is influenced by many factors and must consider the material, functions, and end user. The document concludes with a case study on McDonald's packaging changes to be more environmentally friendly.
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This document discusses packaging for pharmaceutical products. It defines packaging and outlines the selection criteria and characteristics of packaging materials. The main types of packaging are primary, secondary, and tertiary. Common materials include glass, metals, plastics, rubbers, fibrous materials, and films/foils. Blister packs and strip packs are described as primary packaging forms. The document provides details on specific materials like aluminum and discusses packaging symbols.
food packaging and labeling
This document summarizes a seminar presentation on food packaging and labeling in India. It discusses:
1. The growth of India's packaging industry and lower per capita consumption compared to other countries. Food and beverage and pharmaceuticals occupy the largest shares.
2. Changing demographic trends have increased demand for packaged foods due to urbanization, incomes, and smaller families.
3. Packaging serves several important functions including promotion, product identity, information, customer needs, safety, and product protection.
4. India has various regulations governing food packaging and labeling including acts, orders, and the Food Safety and Standards Authority of India. Labels must include important information about ingredients, nutrition, and handling.
Product Packaging
This document discusses product packaging. It provides background on the history of packaging dating back to 1035 AD. It defines packaging and packing, and outlines key objectives of packaging such as protection, marketing/promotion, communication, convenience and containment. The document discusses essential qualities of good packaging like attractive appearance, safety, product description, recognizability and transport economies. It also covers functions of packaging like protection, preservation, communication and promotion.
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The document discusses packaging and its importance in marketing. It defines packaging as designing and producing containers for products. Packaging serves several functions like protection, promotion, and providing product information. Distinctive packaging helps differentiate brands and aids in consumer decision making. The document outlines factors considered in package design and discusses criticisms of packaging like waste and deceptive practices. It provides an example of ITC's use of innovative packaging to market premium Indian foods internationally and lists companies that spend the most on packaging.
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This document discusses packaging, labeling, and their importance. It notes that packaging has three key benefits - communicating information about the product, functional protection and transportation, and influencing consumer perceptions. Labeling serves identification, grading, descriptive, and promotional purposes. Regulations require truthful nutritional labeling and prohibit false or misleading claims which can result in penalties. The document emphasizes that packaging and labeling should attract consumers while labels must accurately represent the product.
Packaging & labeling in food industries
The document discusses packaging and labeling in the food industries. It begins with definitions of packaging and labeling, describing packaging as enclosing or protecting products and labeling as written communications on packaging. It outlines the objectives of both, such as marketing, protection, and portion control. It also discusses primary, secondary, and tertiary packaging types as well as considerations for packaging design. The document uses Tetra Pak as a case study and examines future trends in packaging technologies and symbols used in food industries.
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Legal requirements for labeling
Adhesives used for labeling
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This document discusses packaging strategies and provides information on various aspects of packaging. It defines packaging and outlines its importance, including protecting products, assisting in promotion, and providing information to consumers. The document also discusses the history of packaging, different types of packaging materials, and factors to consider in packaging design such as making it unique, functional, and promoting the brand.
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India is bestowed with varied agro climatic zones which makes it possible for growing diversified crops all the year around.Though the production of Horticulture produce are high,the loss is around 35-40% due to improper post harvest handling.It can be minimised by following proper packaging practices.There are various types of packaging materials as given.
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Roles of packaging Functions of product packaging
Packaging serves several important functions. It protects products from damage, keeps them clean and unaffected. Packaging also makes products more attractive to customers through design, color, and printing. It acts as a containment for products and as a promotional tool through advertising and impulse buying. Packaging aims to make products easy to store, transport, handle, and use for customers. It can extend a product's life cycle through packaging innovations. Overall, packaging protects products, promotes them, and provides convenience for users.
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New product development
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1. The document discusses product labelling, defining it as printed information on or attached to a product package that provides details about the product to customers.
2. Key information that must be included on labels according to law are ingredients, nutritional facts, usage instructions, and warnings. Labels serve to identify the manufacturer, grade or quality of the product, and provide other important details.
3. Important functions of labelling include describing the product contents, identifying the brand, grading the quality, promoting sales of the product, and providing legally required warnings. Labels help protect consumers and provide transparency about a product.
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Leadership involves influencing and guiding others towards achieving goals. A leader is someone who manages or controls a group of people using their abilities and position. Effective leadership requires certain qualities like physical fitness, knowledge, integrity, initiative, communication skills, motivation, confidence, decisiveness, and a friendly approach.
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This document outlines the steps for planning including defining clear objectives, making assumptions known as premises, identifying alternatives courses of action, evaluating each alternative, selecting the best option, implementing the selected plan, and addressing any issues that arise. As an example, it discusses a plan for an inverters manufacturing company to increase sales by 20% by appointing additional salespeople.
Joint stock company
This document discusses the key features of a joint stock company. It notes that a joint stock company is a voluntary association of persons formed for carrying out business activities with the motive of earning profit. It is governed by The Companies Act of 1956. Some key points made are that a company is an artificial person with separate legal entity and perpetual succession. It raises capital through the issuance of shares to shareholders, who are the owners of the company. The managing body is the Board of Directors, who are elected by shareholders. The document then lists and describes eight features of a joint stock company.
Insurancee ppt 1
The document discusses various types of insurance. It defines key terms like insurer, insured, policy, and premium. It explains that insurance shares risk, encourages savings, and helps acquire assets. It outlines principles of insurance like utmost good faith and indemnity. It also describes common types of insurance policies like life, fire, marine, health, fidelity, motor, crop, and cattle insurance. The document provides details on coverage and conditions for specific insurance types like fire and marine insurance.
New economic policy
The document summarizes key aspects of India's Industrial Policy of 1991:
1) Announced in July 1991, it aimed to correct distortions and weaknesses in India's industrial structure by abolishing licensing for most industries and allowing greater private sector participation and foreign investment.
2) It allowed the government to disinvest, or sell its equity in public enterprises to the private sector and dilute its ownership stake.
3) It opened the door to greater foreign direct investment by establishing the Foreign Investment Promotion Board to consider and recommend foreign investment proposals.
4) The overall impact was to liberalize the economy by reducing unnecessary controls and regulations, increasing privatization, and more closely integrating India's economy with the global
Memorandum of association
The memorandum of association is the most important document of a company as it defines the company's powers and limits. It contains several key clauses including:
1) The name clause which states the name and type of company.
2) The registered office clause specifying the location of the registered office.
3) The object clause outlining the objectives and activities of the company.
4) The liability clause stating that member liability is limited to share capital amounts.
5) The capital clause defining the total authorized capital and share values.
The memorandum establishes the basic constitution of the company on formation.
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- 1. Prepared by, Sangeetha Babu Roll no. :05 Commerce Zainab Memorial Teacher Education Centre ,cherkala
- 2. Meaning of Packaging Packaging refers to the act of designing and producing the container or wrapper of a product. It is one of the most important parts of marketing. As clothing is for humans, packaging is for products.
- 4. 1. Primary packaging It refers to the product’s immediate container. Eg: Toothpaste, chocolate, medicines etc
- 5. 2. secondary packaging It refers to the additional layer of protection that are kept till the product are ready to use. Eg: A toothpaste tube comes in a cardboard box.
- 6. 3.Transportation packaging It refers to the further packaging necessary for storage or transportation. It may contains a number of products within a cardboard box for easy transportation.
- 8. Some of the functions of packaging are : 1. Protection 2. Product promotion 3. Product attraction 4. Easy identification 5. Product differentiation 6. Convenience 7. Prevent from adulteration
- 9. 1. Protection of the product Packaging protects the contents of a product from spoilage, breakage, leakage, damage, climatic effects etc.
- 10. 2. Product promotion Packaging is used for promoting purposes. An attractive color, photograph or typephase etc can promote the products.
- 11. 3. Product Attraction Different colors, images etc can attract the consumers towards the product.
- 13. 4. Easy identification Packaging greatly helps in identification of product. Eg: A medimix soap can be easily identified by its cover. It give the product unique identity.
- 14. 5. Product Differentiation Through packages a product can be easily differentiated with each other products in the market. It ensures the individuality of the products.
- 15. 6. Convenience The size and shape of the package should be such that it should be convenient to open handler and use consumer.
- 16. 7. Prevent from adulteration Packaging helps to prevent adding of unnecessary contents into the product or it protect from corruption of product especially food items, cosmetics etc
- 18. References : ◦ Business studies text book class xii ◦ www.kullabs.com