The document discusses various aspects of packaging, emphasizing its role in product identification, consumer convenience, and marketing. It outlines different types of packaging, including primary, secondary, and tertiary, and their functions in logistics and transportation. Parksons is highlighted as a leading packaging solutions provider in India, serving multiple industries with over fifty years of experience.

1. Prepared by: Jaya Saxena
Chetan Tiwari
Arpit Rahangadale
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2.  It includes all those
activities of designing &
producing the container for
a product.
 It helps to identify the
product.
 It gives max. convenience
to the user.
 It is a promotional tool
helps in increasing sales.

3. CONSUMER Packaging INDUSTRIAL PACKAGING
 Designed for consumers
convenience.
 The main emphasis is on
marketing.
 It is designed to focus on
the handling convenience
and protection during
transportation.
 The main focus is on
logistic

4.  Primary Packaging.
 Secondary Packaging
 Tertiary or transit Packaging

5. It is the material that first envelops the product and hold it.
This usually is the smallest unit of distribution or use and is
the package which is in direct contact with the contents.
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6. It is done outside of the packaging perhaps used to group
primary packages together.
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7. It is used for bulk handling, warehouse storage and transport
shipping. The most common form is a palletized unit load that
packs tightly into containers.
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8.  Ampoules
 Containers
 Strip packages
 Blister packaging
 Paper board &Cartons
 Flexible Packaging
 Multiple Packaging
 Shrink Packaging
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18.  Parksons is one of India’s leading packaging solutions
provider.
 They work with brand leaders across industries such as
FMCG, Food & Beverages, Pharmaceutical, Electronic,
Retail, Apparels and other white good industries.
 Worked With more than fifty years of experience in the
printing and packaging.

19. THANK YOU